Hubspot Marketing

MARCH 20, 2023

The current AI market race is led by IBM, which holds a more than nine percent global market share. Next to IBM in the global AI patent race are Microsoft and Samsung, each within 500 patent families from IBM. times in 2022 compared to its adoption rate in 2017. It grew nearly 2.5

Marketing 134

Marketing Marketers Global Marketing Advertising 134

Businesses Grow

NOVEMBER 6, 2023

Denis Sison has more than 30 years of experience as a global marketing executive for iconic companies such as P&G, Coca-Cola, Sprite, Blackberry, The Hershey Company, and, most recently, Johnson & Johnson. I had a great opportunity to gain insight into this issue from Denis Sison.

Global Marketing 124

Global Marketing Marketing Marketers Communications 124

Backlinko

MARCH 13, 2024

Here’s a breakdown of what you’ll find on this page: Market Research Industry Statistics Market Research Methods Statistics AI in Market Research Statistics Market Research Statistics (Highlights) The global market research industry is forecasted to bring in $140 billion in revenue in 2024. billion China $2.88

Market Research 116

Market Research Non-Profit Transform Marketing 116

Content Marketing Institute

AUGUST 24, 2018

Other downloads followed the same formula: The Sophisticated Marketer’s Guide to Thought Leadership. The Sophisticated Marketer’s Guide to Content Marketing. The Sophisticated Marketer’s Guide to Global Marketing. The Sophisticated Marketer Quarterly. edition in October 2017.

Entertainment 90

Entertainment Thought Leadership Marketing Marketers 90

Sprout Social

NOVEMBER 28, 2016

This isn’t necessarily a bad thing—after all, word-of-mouth continues to be the most credible form of advertising. According to global market intelligence firm Mintel : 69% of people—including 82% of millennials—check online reviews before making a purchase. Highly targeted advertising. Targeted and effective advertising.

eCommerce 110

eCommerce Shoppers Millennials User-Generated 110

Content Marketing Institute

AUGUST 17, 2018

If not, you’ve got a good idea of the messaging challenges the global marketing team at Xerox faced. Though many remember the “speeds-and-feeds” approach it once took to marketing, in recent years, the company has moved more toward helping people rethink how they perform their everyday work on the job. Does it even use paper?

Transform 72

Transform Marketing Marketers Global Marketing 72

Content Marketing Institute

AUGUST 9, 2018

Marketers have long practiced personalization in content marketing, developing over time more sophisticated ways of personalizing the customer journey – whether through marketing automation and progressive profiling or using programmatic advertising to support our content path.

Entertainment 81

Entertainment Retail User-Generated Customer Journey 81