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The Digital (and AI) Culture Challenge; Bridging the Employee-Leadership Disconnect

Brian Solis

I would have forgotten all about this report I co-authored with Jerome But of Capgemini in 2017 if I hadn’t received an email from Sara Fonseca from Insead. She’s working on research around the shaping of organizational cultures in the context of larger digital transformations. How to create a digital culture?

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Are marketers trusting AI too much? How to avoid the strategic pitfall

Martech

AI tools are transforming how marketers research, write and make decisions. If marketing executives dont act now to create a plan to manage AI, Hal could become your CMO in a few years. But this growing reliance on automation could come with serious risks.

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What Is Generative AI and How Does It Work?

Backlinko

This kind of AI is common with data analysts who need to manage risk and make data-driven decisions. It uses generative pre-trained transformer (GPT) technology to produce human-like responses to text prompts. This type of AI is most common in chatbots and AI assistants. It also generates outlines and creative content.

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Are CRMs alone sufficient in a data-driven world?

Martech

Customer data is underutilized and the traditional approach of using a customer relationship management (CRM) platform to collect data from sales transactions is no longer enough, according to a new report. However, customer happiness has barely increased since 2017.

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Content, engagement and reach: The biggest UK TikTok trends in 2025

Sprout Social

Despite only launching internationally in 2017, TikTok has grown to become one of the most popular social media platforms among young people in the UK, and TikTok marketing is the best way to market to them directly. To help you better understand the uniqueness of UK TikTok, weve outlined what sets it apart from its US and other counterparts.

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The Power of Data Visualization: Insights, Tools, & Best Practices

Spiralytics

You’ll discover how visual search statistics and data democratization tools transform how businesses leverage information for maximum impact. Dataninja ) Emerging Technologies in Data Visualization AI and Machine Learning Since 2017, the adoption of AI-powered visualization tools has grown by 45%. Dataninja ) 33.2%

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How Music Transformed My Business Approach

Duct Tape Marketing

How Music Transformed My Business Approach written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, I interviewed Stephanie Sammons, a certified financial planner and accomplished singer-songwriter. It's time to transform your approach.