Sprout Social

NOVEMBER 21, 2022

In late 2021, TikTok surpassed 1 billion monthly users , making it one of the internet’s favorite applications. Byte was acquired by Dept in February 2021. They provide a variety of services for analytics, technology, creative and media services. Some examples of Byte’s services include chatbot creation and augmented reality.

Gen Z 110

Gen Z Transform Retail Entertainment 110

Hubspot Marketing

DECEMBER 7, 2022

For instance, perhaps you could survey your audience or use an analytics tool like Google Analytics to determine other sites your readers frequent. The brand voice matches its target audience perfectly: youthful millennials and Gen-Zers who care about makeup as an opportunity for authentic expression. Clare Paint.

Branding 141

Branding Millennials Fashion Communications 141

Sprout Social

JANUARY 3, 2022

— Michaela Mendes (@mmendeswrites) November 9, 2021. — Starbucks Coffee (@Starbucks) November 10, 2021. — McDonald's (@McDonalds) August 9, 2021. ??????????????. — Wendy’s (@Wendys) November 12, 2021. — Calm (@calm) November 4, 2021. — Ivy (@ivyfeenix) September 28, 2021.

Millennials 139

Millennials Social Media Marketing B2C Market Research 139

SocialPilot

JANUARY 15, 2024

The Global Web Index 2021 suggests that 16% of social media users prefer watching vlogs for researching products. A survey also showed that 61% more Gen-Z and Millennials were watching video content during the pandemic. Advanced video analytics software is used by 35% of businesses to measure the performance of their video content.

Video Marketing 83

Video Marketing Gen Z Marketing Marketers 83

Businesses Grow

MARCH 27, 2023

Since ChatGPT only has data through 2021, I expected some difference in the lists, so ChatGPT did well despite this obstacle. Metaverse #Technology #Adoption #YoungPeople It may be easier to connect with Gen Z and millennials when it comes to the Metaverse. Winner of Round 2: Tie. Here are five key trends to help guide your decisions.

Gen Z 145

Gen Z Transform Marketing Marketers 145

Sprout Social

MAY 26, 2022

billion in revenue in 2021. billion users at the end of 2021, and is projected to reach 1.5 Your TikTok analytics page can give you demographic details about your viewers. Consider using analytics from your other social profiles (Facebook, Instagram, Twitter, etc.) TikTok generated around $4.6 TikTok boasted 1.2

Gen Z 139

Gen Z User-Generated Marketing Marketers 139

Hubspot Marketing

APRIL 12, 2022

But, although 2020 saw some of the most unprecedented global events, 2021 continued to put content and media teams to the test. In fact, 99% of content planners, strategists, or marketers who have ever pivoted their strategy say some of their pivots happened in 2021, with many pivoting two to three times in that year.

Gen Z 113

Gen Z Market Research Millennials Content Marketing 113

Buffer Marketing

OCTOBER 18, 2023

Collab posts with more friends Collabing on posts is not a new feature — Instagram made it possible for two accounts to partner on a post back in 2021 — but now they’ve opened the feature up so you can invite up to three friends to co-author a feed post, carousel, or Reel. When you’re ready, hit Share.

User-Generated 134

User-Generated Millennials Food Analytics 134

Neil Patel

NOVEMBER 16, 2020

There’s a major push towards attracting millennials with improved delivery options, increased brand diversity, and better customer service. If you target millennials , this is the platform for you. For some extra help with your marketing and analytics, check out my consulting services. There’s so much autonomy.

Product 145

Product Shipping Price Millennials 145

Hootsuite

JUNE 15, 2023

Scrollin’ social: 63% of active job hunters have applied to jobs they found on social media , including almost half (48%) of Gen Zers and Millennials. The platform launched #TikTokResumes in 2021 (more on that later), but you can also search for hashtags like #CareerTok, or ones specific to your industry or location, like #TorontoJobs.

Social Media Marketing 94

Social Media Marketing Fashion Health Millennials 94

Hootsuite

OCTOBER 25, 2021

from 2020 to 2021 , an increase of 490 million humans. By analyzing your analytics and results, you find out what your audience responds to best. Budget-tracking app Mint does this well with their personal finance advice aimed at a Millennial/Gen Z audience. — Nike Service (@NikeService) October 19, 2021.

Promotion 142

Promotion Gen Z Social Media Marketing Fashion 142

Econsultancy

DECEMBER 3, 2021

According to an October 2021 report  from Retail Economics and Eversheds Sutherland, online sales of clothing rocketed by £2.7 In a recent 2021 assessment, Shein has been valued at an equivalent £21 billion, up from £10 billion last year, crowning the brand as the largest online-only fashion retailer in the world.

Fashion 52

Fashion eCommerce Gen Z Shoppers 52

Neil Patel

SEPTEMBER 17, 2021

The number of worldwide social media users will surpass 3 billion by 2021. It also offers an awesome analytics page to boot. Once you’ve upgraded to the free business account, you can select “Analytics” and “Overview” from the top-left corner. This is their native analytics tool to aid you in measuring performance.

Analytics 145

Analytics Energy Key Performance Indicator Social Media Marketing 145

Power Digital Marketing

JANUARY 19, 2023

3 Harness analytics to monitor the campaign’s progress They say what is not measured can’t be managed, and this certainly holds true for TikTok affiliate marketing. But Millennials and Gen X (some with deeper pockets than younger generations) are increasingly getting in on the game: 6 21.7% TikTok users by age 2021.

Affiliate Marketing 40

Affiliate Marketing Marketing Strategy Millennials User-Generated 40

Dana Nicole

FEBRUARY 1, 2021

Last Updated on July 23, 2021. Instagram has been known for being the Millennial’s app of choice , but is that still true? Absolutely–Millennials slightly outrank other generations on Instagram. Gen Z’s spend more per transaction compared to Millennials and average more transactions.

Gen Z 52

Gen Z Millennials User-Generated Transform 52

Hootsuite

MAY 30, 2023

Source: Main deterrents to hiring an attorney according to legal consumers in the United States and Canada in 2021, Statista Of course, part of using social media for brand awareness is the ongoing upkeep of posting content, replying to comments, and knowing the latest social media trends. Try it free today.

Law 80

Law Social Media Marketing Entertainment Gen Z 80

Hubspot Marketing

MARCH 22, 2018

According to Statista , global ecommerce sales are expected to increase 246.15% by 2021, from 1.3 trillion in 2021. 40% of millennials are already using voice search before making an online purchase. trillion in 2014 to 4.5 The ecommerce industry is booming and shows no signs of slowing down. Voice Search Compatabilities.

eCommerce 139

eCommerce Millennials Shipping Price 139

Econsultancy

MARCH 4, 2022

trillion in 2021 – a growth rate of 55%. Amazon’s UK sales jumped 20% in 2021, up 82% on pre-pandemic levels. billion in 2021, up from £19.6 Overall, Amazon’s net sales for the full year 2021 increased by 22% to $469.8 Irish spending on local websites rose by 41% in 2021: PayPal.

eCommerce 98

eCommerce Retail Non-Profit Shoppers 98

Welcome Software

JULY 13, 2022

billion in 2021. Sixty percent of customers expect increased digitalization, and among Millennials and Gen Z, this percentage rises to 89%. Analytics and content intelligence. Trends in the valuation of the global DXP market closely track recent shifts in customer preferences and expectations. for the forecast period.

Transform 40

Transform Gen Z Millennials B2C 40

Hootsuite

JANUARY 13, 2022

Over 50% of millennials base their decision to buy a product on recommendations from their family and friends, so this is where UGC can shine since it is precisely that: a personal recommendation. As of December 2021, those three videos have racked up over 400 million views combined. Get Started. Try it for Free.

User-Generated 145

User-Generated Transform Gen Z Social Media Marketing 145

Many Chat

MAY 6, 2022

This makes it fertile ground for a new kind of influencer marketing, as millennials and Gen Z flock to the app. million in 2021 through a series of brand partnerships. Users are spending more than 800 minutes per month on the app. And that number is only trending upward. How to become a TikTok influencer.

Gen Z 97

Gen Z Influencer Marketing Millennials eCommerce 97

Hubspot Marketing

JANUARY 27, 2020

It's estimated that 80% of emerging technologies will involve AI by 2021 ( Gartner ). It's estimated that AI-based analytics and marketing software will give the average data analyst back one-third of their time, which could then be used for bigger projects or other tasks. Data Source: Lucid Software. eMarketer ). Loup Ventures ).

Millennials 136

Millennials Shipping Entertainment eCommerce 136

Neil Patel

JUNE 22, 2021

Below, we’ll cover 30 content marketing strategies that will help your brand stand out, but first, let’s cover why content marketing matters in 2021. Why Is Content Marketing Important in 2021? What brings people to your business in 2021? Target Millennials and Gen Z With Adaptive Content. population.

Content Marketing 145

Content Marketing Gen Z User-Generated Marketing 145

Buffer Marketing

OCTOBER 18, 2023

Collab posts with more friends Collabing on posts is not a new feature — Instagram made it possible for two accounts to partner on a post back in 2021 — but now they’ve opened the feature up so you can invite up to three friends to co-author a feed post, carousel, or Reel. When you’re ready, hit Share.

User-Generated 52

User-Generated Millennials Food Analytics 52

Sprout Social

SEPTEMBER 7, 2021

— nba paint (@nba_paint) August 21, 2021. 6 social campaigns that captivated the internet in 2021. — isa (@_isa0k) June 14, 2021. — Anheuser-Busch (@AnheuserBusch) June 2, 2021. — Budweiser (@budweiserusa) August 16, 2021. — McDonald’s (@McDonalds) August 9, 2021. Learn more??

Gen Z 131

Gen Z User-Generated Millennials Branding 131

Econsultancy

DECEMBER 13, 2021

2021 saw what WARC calls a ‘meteoric rise’ in the value of the market, growing 23.8% The sector’s nevertheless impressive double-digit growth throughout 2021 – 24% – is predicted to rocket even further in 2022 to 36% according to Zenith’s analysis. billion this 2021 festive season.

Advertising 52

Advertising Advertisers Retail Shoppers 52

Marketing Insider Group

OCTOBER 25, 2021

Images are already returned for 19% of searches on Google, and 62% of millennials say they are more interest in visual search than any other new technology. For companies to succeed in 2021, they’ll have to think beyond what they’re doing and link everything back to the why of the business as a whole. AI-Based Automation.

Market Trends 145

Market Trends Gen Z Millennials Transform 145

Sprout Social

JULY 8, 2021

According to the Sprout Social Index™ 2021: UK & Ireland Edition , 76% of consumers have used social media more in the past year and 63% have bought something from it. Millennials: Millennials flock to Facebook (83%), Instagram (82%) and YouTube (78%). — Gavin Hammar (@GavinHammar) May 27, 2021.

Gen Z 127

Gen Z Millennials eCommerce Thought Leadership 127

Marketing Insider Group

FEBRUARY 5, 2024

Voicebot) Marketing Analytics Stats Only 1.9% of marketing executives believe their businesses have the skills to utilize marketing analytics effectively. Mailchimp) Google Analytics allows cross-platform data analysis and can reduce reporting time by 50%. (Statista) 45.1% MarketingEvolution) Marketers allocate 15.9% billion.

Digital Marketing 81

Digital Marketing Marketing Strategy Shoppers User-Generated 81

Sprout Social

FEBRUARY 28, 2023

As of January 2023, 60% of global users were aged 25–34, representing younger millennials. In the US, as of December 2022, 31% of users were older millennials between the ages of 30 and 39. This is an 8% decline in high school users from February of 2021. million gain over 2021. of LinkedIn users while only 2.9%

Gen Z 138

Gen Z Thought Leadership User-Generated Millennials 138

Litmus

JUNE 23, 2022

With analytics and attribution based on third-party cookies, performance marketing could become less effective. According to Prosper Insights , 63% of people 18+, nearly 52% of Gen Z, 49% of millennials, almost 63% of Gen Xers, and over 78% of baby boomers don’t approve of personal data collection without permission. .

B2C 63

B2C Gen Z Millennials Email Marketing 63

Litmus

AUGUST 3, 2023

61% of customers started their holiday shopping by early November in 2021 and 57% shopped online, according to the National Retail Federation (NRF). 81% of millennials say they want to support brands with corporate citizenship. Start planning your biggest campaign of the year with Litmus Email Analytics. That’s a bit much.

Shoppers 73

Shoppers Retail Millennials Analytics 73

Marketing Insider Group

SEPTEMBER 14, 2020

According to Cisco, the use of these technologies will likely increase 20x by the year 2021. Strategy Analytics ). Approximately 40% of millennials trust videos, and “half of those aged 18-34 admit that they would stop what they are doing to watch a new video.” By the year 2021 video will represent 82% of all web traffic.

Digital Marketing 104

Digital Marketing Marketing Strategy B2C Marketing 104

Marketing Insider Group

NOVEMBER 25, 2019

Images are already returned for 19% of searches on Google, and 62% of millennials say they are more interest in visual search than any other new technology. Big data, supported by AI and predictive analytics, is also helping brands to learn more about their audience and customers. Source: [link]. Live Video.

Market Trends 145

Market Trends Transform Marketing Marketers 145

Martech

MAY 3, 2022

billion people worldwide use social media, and the social media advertising market’s worldwide revenue was $153 billion in 2021, according to data from Hootsuite. For example, TikTok’s primary audience includes Gen Z and millennials, and it is suited to short, creative video content and building brand awareness.

Social Media Marketing 144

Social Media Marketing Gen Z Branding Millennials 144

Sprout Social

NOVEMBER 15, 2021

To help start your search, we rounded up some of our favorite marketing resources that helped us make an impact in 2021. Reporting and analytics resources. Google Analytics Academy. Google Analytics Academy will help you build up your data skills with interactive lessons taught in a staged Google Analytics environment.

Copywriting 87

Copywriting Social Media Marketing CMO Marketing 87