Sprout Social

MAY 22, 2025

Just ask Adam Jorgensen, Social Media Manager at GivingTuesday, whose role blends content creation, video editing, graphic design, copywriting and morea reflection of the wide-ranging skills todays nonprofit marketers bring to the table. That impact grows when stories are timely, relatable and rooted in your organizations purpose.

Social Media Marketing 123

Social Media Marketing Transform Marketing Marketers 123

Search Engine Land

SEPTEMBER 27, 2024

With its broad skill set encompassing research, copywriting, technical insights and digital PR, SEO professionals are uniquely positioned to bridge gaps between different marketing disciplines. This makes copywriting a valuable skill to share and train other teams on. This alignment between teams is vital for a successful strategy.

Digital Marketing 105

Digital Marketing SEO PR Copywriting 105

Unbounce

JANUARY 6, 2025

The primary use cases for landing page funnels are: Lead generation : Capturing email addresses and contact information. Sales conversion : Turning leads, trial users, or freemium users into paying customers. At this stage, the goal is to attract a wide audience and generate interest in your products or services.

User-Generated 111

User-Generated Price Copywriting Analytics 111

Sprout Social

NOVEMBER 4, 2024

According to Sprout Social’s 2024 Social Media Content Strategy Report , social media users connect and consume content differently across social platforms. According to the 2024 Content Benchmarks Report , brands published 10 posts per day across social networks in 2023.

Whitepaper 126

Whitepaper User-Generated Thought Leadership Copywriting 126

Hubspot Marketing

DECEMBER 10, 2024

Table of Contents Why Startups Need SEO in 2024 Why AI Overviews and AI-Powered Search Engines Matter for SEO How to Do SEO for Startups Expert Startup SEO Tips Why Startups Need SEO in 2024 There are many reasons startups need SEO in 2024, but Ill share my top four. SEO drives business growth. Heres an example.

SEO 130

SEO Gen Z Finance User-Generated 130

Scoop.it!

NOVEMBER 7, 2024

That the role of artificial intelligence (AI) in email marketing is expanding beyond simple copywriting to tackle some of the more intricate tasks is no fresh update. As Jaina Mistry , Director of Content and Email Marketing, Litmus notes- “While generative AI is making waves, that’s not the only AI out there. Take Stripo, for example.

Fashion 105

Fashion Transform User-Generated Email Marketing 105

Sprout Social

JANUARY 22, 2025

Lead generation Food for thought: nearly one-fourth of all B2B digital advertising happens on Linkedin. Through organic content and ads, generating leads on LinkedIn can become a long-term, consistent channel for your brand. This graphic and video from Donut highlight how brands can grab the attention of users with strong visuals.

Marketing Strategy 134

Marketing Strategy Content Marketing Thought Leadership Marketing 134

Hootsuite

OCTOBER 2, 2024

A good guide to freelancer rates in 2024 can be found on the Editorial Freelancers Association website: Graphic design: $47.50–$85/hr Copywriting: $62.50–$100/hr Copy editing: $50–60/hr Translation: $50–70/hr Influencer marketing Working with influencers (aka content creators) is an easy way to expand the reach of your social media campaigns.

B2C 114

B2C CMO Copywriting Analytics 114

Marketing Insider Group

JANUARY 29, 2024

Today, we’re sharing our top tips on ChatGPT copywriting prompts to get those precise, useful responses. Keyword Research and Idea Generation As marketers, we know the power of the right keywords. “ChatGPT, help me out with 10 fresh keyword ideas and content angles for digital marketing trends in 2024.”

Copywriting 121

Copywriting User-Generated SEO Market Trends 121

Hootsuite

JANUARY 10, 2024

AI marketing software can help draft content, generate SEO-friendly social captions, repurpose a blog post into a video, suggest an ad strategy, and so much more. Read on for our master list of the best AI marketing tools for 2024. With the right software, companies with minimal resources can compete with the big boys.

Price 133

Price User-Generated Copywriting Marketing 133

Buffer Marketing

JANUARY 30, 2025

Review & improve your content strategy If your content wasn’t driving the engagement, conversions, or growth you’d hoped for in 2024, it might be time to rethink your approach. If short-form videos generate the most engagement, prioritize them. What content drove the most website clicks, inquiries, or sales?

User-Generated 105

User-Generated Education Analytics Thought Leadership 105

Hubspot Marketing

NOVEMBER 11, 2024

Brand Purpose Before you start doodling logo ideas and playing around with color palette generators, make sure you’ve laid a strong foundation for your brand identity. According to the 2024 Edelman Trust Barometer , trust remains a top-three purchase criteria for consumers. Brand Identity Elements 1. Have you done a SWOT analysis?

Branding 109

Branding Gen Z User-Generated Copywriting 109

Hootsuite

APRIL 22, 2025

Key takeaways Facebook marketing involves promoting your company on Facebook to build awareness for your products, grow an audience, and generate leads and sales. With over three billion active monthly users , Facebook is still the worlds most-used social platform. Use OwlyWriter to: Instantly generate new social media postsand ads!

Gen Z 101

Gen Z User-Generated Marketing Marketers 101

Hubspot Marketing

DECEMBER 12, 2023

Here’s the seven must-know AI tips you need to start off 2024 strong, with resources, examples, and advice from experts. 7 Essential AI Insights for Marketers in 2024 1. As an experienced email marketer or a creative copywriter? Latency is so important in chatbots because it dictates the entire user experience.

Transform 128

Transform User-Generated Marketing Marketers 128

Rock Content

DECEMBER 18, 2023

As we step into the year 2024, it’s undeniable that Artificial Intelligence (AI) is now and forever a part of our daily routines for crafting compelling marketing strategies. Enter our Top 5 AI Tools for Marketing in 2024. AI Content Idea Generator (for content writing) ?Pricing: Canva (for image editing) ?

Transform 97

Transform Price CRM User-Generated 97

Hubspot Marketing

MAY 13, 2025

In our 2025 research , 28.78% of marketers reported creating content that reflects brand values as a top strategy in 2024, and that number is holding strong in 2025. So, believe me when I say that Reddit users have seen it all. Reddit fits right into that shift. And they are not here for your marketing funnel.

Copywriting 73

Copywriting Marketing Marketers User-Generated 73

Hootsuite

DECEMBER 9, 2024

The LinkedIn algorithm is designed to fill users feeds with only the most relevant professional advice and expertise, which means a completely different approach than the one you’d use for, say, TikTok. Heres what you need to know to make the algorithm work for you in 2024. Yes, you read that right.

User-Generated 97

User-Generated Logistics Social Media Marketing SEO 97

Hootsuite

FEBRUARY 20, 2024

Free 30-Day Trial 10 social media post design ideas for 2024 Let’s start with some proof: these brands have the art of social media design on their side. Create graphics with user-generated content Work smarter, not harder. You don’t have to do your own copywriting—let the customers do the work. Here’s how they did it.

Transform 130

Transform User-Generated Copywriting Fashion 130

Digital Marketer

DECEMBER 21, 2023

Whether it is using ChatGPT for generating ideas or Jasper for your captions, AI is here to stay. So, should you jump on the bandwagon in 2024? This article has all the answers as we walk you through the benefits and drawbacks of artificial intelligence in digital marketing in 2024. This aspect is only going to grow in 2024.

Law 90

Law Digital Marketing User-Generated Copywriting 90

Unbounce

SEPTEMBER 2, 2024

/ Landing pages How much does a landing page cost: landing page design prices in 2024 By Josh Gallant. Updated on September 2, 2024. For example, if you need extensive and specialized technical copywriting, expect to pay more than you would for basic, straightforward content.

Price 90

Price Copywriting Real Estate SEO 90

Martech

MARCH 28, 2024

Fortunately for marketers and business users in other areas of the business, software vendors are moving fast to incorporate AI into their existing applications. Dig deeper: 6 ways to use generative AI for your marketing Marketing copywriting with AI Writing copy for ads, social media, email and more is a daily task for many marketers.

Copywriting 133

Copywriting User-Generated CRM Marketing 133

Customers.ai

DECEMBER 12, 2023

After all, technology changes fast, user expectations change fast, and those who don’t adapt, won’t succeed. Its user-friendly interface ensures beginners can swiftly set up and customize their digital storefronts while at the same time simplifying inventory management, order processing, and payment transactions.

eCommerce 107

eCommerce PR User-Generated Marketing 107

Hubspot Marketing

DECEMBER 19, 2023

As we speak, Amazon sellers generate optimized product listings at scale and automate mundane tasks. More specifically, AI services can generate optimized titles, bullets, and descriptions in seconds using machine learning. Users pay attention first to the images, but sellers don't.”

Price 125

Price Transform User-Generated Market Trends 125

Rock Content

JULY 11, 2024

In 2024, online shopping is more than just an option. Options like drag-and-drop functionality and automation make it user-friendly. Canva makes creating great-looking content simple with user-friendly templates and an intuitive interface. Users also get access to a robust free stock image library.

eCommerce 52

eCommerce Logistics Shipping eBook 52

Scoop.it!

MARCH 20, 2025

Web copywriting can be an exceptionally intricate process. With this in mind, it’s no surprise that business owners regularly seek opportunities to outsource the copywriting process. A recent survey from Semrush discovered that 67% of businesses used AI tools for content marketing and SEO in 2024.

Copywriting 59

Copywriting Communications Real Estate User-Generated 59

Backlinko

JANUARY 8, 2024

million by 2024. Sweden and Norway have the largest number of monthly listeners by percentage of internet users Video podcasts are on the rise, offering a new dimension to audio storytelling. million 9.60% 2024** 504.9 billion 2024* 30.03 Podcasting isn’t just an American phenomenon. million * 2020 333.2 Finland 27.6%

Entertainment 122

Entertainment User-Generated Affiliate Marketing Advertisers 122

Rock Content

MAY 8, 2024

If you work with Content Marketing and SEO and haven’t been on a desert island with no internet for the past two months, you’ve probably read and heard a lot about Google’s March 2024 Core Update. Google March 2024 Core Update: what exactly happened? The March 2024 core update is complete, having ended on April 19.

SEO 98

SEO User-Generated Copywriting Entertainment 98

Neil Patel

FEBRUARY 3, 2023

One that grew into being influenced by user behavior. As user behavior changes, so does the search landscape. These evaluations were tricky but well thought out to land users quality results based on the experience, expertise, authoritativeness, and trustworthiness (E-E-A-T) of the content. I hardly do. Think about it.

User-Generated 145

User-Generated SEO Entertainment Transform 145

Unbounce

AUGUST 1, 2024

Updated on August 1, 2024. A free trial is an amazing way to help not only feed your lead generation efforts, it’s also an awesome way to prime bottom-funnel leads and make sure they’re ready to talk to your sales team about making a deal. Building a good landing page requires an understanding of how a user will move across the page.

Price 98

Price User-Generated Copywriting Product 98

Martech

MAY 20, 2024

On March 20, 2024, the Position-less Marketer was introduced on MarTech.org and my keynote address at Optimove’s user conference. Just because you can write copy with ChatGPT does not mean you will write with the same skill and finesse as a professional copywriter. So be position-less, but not too position-less.

Copywriting 108

Copywriting User-Generated Analytics Retail 108

Search Engine Land

MARCH 12, 2024

Earlier this year, Google announced the expansion of its Gemini generative AI model to support more products, including ad campaigns such as Search and Performance Max. All you need to start is your website URL and Google AI will help you create optimized Search campaigns by generating relevant ad content, including creatives and keywords.”

User-Generated 121

User-Generated Advertisers Advertising Logistics 121

Sprout Social

APRIL 18, 2024

Draft engaging post copy in seconds with AI Assist According to the 2024 Content Benchmarks Report , brands published an average of 10 social posts per day across all networks. AI Assist offers generative AI-powered copywriting support directly within the Compose Window—Sprout’s tool for creating and scheduling new social posts.

User-Generated 138

User-Generated Analytics Retail Thought Leadership 138

Rock Content

MAY 10, 2024

In 2024 and beyond, user experience will be the star of the show when it comes to successful digital marketing. Social media shopping is one of 2024’s hottest digital marketing trends for good reasons. Social media platforms like meeting user expectations while keeping them on-site.

Shoppers 97

Shoppers Gen Z Digital Marketing User-Generated 97

Unbounce

MAY 13, 2024

Updated on May 13, 2024. A prolific international keynote speaker, Oli is on a mission to rid the world of marketing mediocrity by using data-informed copywriting, design, interaction, and psychology to create a more delightful experience for marketers and customers alike. It happens to the best of us.

Price 105

Price eCommerce Copywriting User-Generated 105

Litmus

DECEMBER 13, 2024

As artificial intelligence (AI) continues to advance, we can anticipate a wave of similar legislation emerging across the globe (like the European AI Act , which came into force on August 2024). Identify your AI tools risk classification under the EU AI Act and avoid high-risk applications that could harm user behavior. Be transparent.

Market Trends 95

Market Trends Email Marketing Copywriting B2C 95

Hootsuite

MARCH 27, 2024

Boosted posts are the easiest and most user-friendly way to start advertising on social platforms. You don’t need any extra design, copywriting, or strategy skills beyond what you used to create the organic content for a boosted post, vs ad tools that work best with additional expertise.

Advertisers 131

Advertisers Advertising Thought Leadership Copywriting 131

Unbounce

OCTOBER 15, 2024

/ Lead generation Lead generation for marketing agencies: 9 actionable strategies By Josh Gallant. Updated on October 15, 2024. In this article, we’re sharing 9 different agency-focused lead generation strategies you can experiment with, plus a few common mistakes to watch out for.

Marketing 98

Marketing Marketers User-Generated CRM 98