The CMO Survey

APRIL 1, 2025

Based on insights from 281 marketing leaders (99% at VP-level or higher) at for-profit U.S. companies, findings highlight critical trends shaping marketings strategic direction in 2025. AI Transforms Marketing Operations with Measurable Returns Marketings AI revolution continues, with artificial intelligence now powering 17.2%

Transform 130

Transform CMO Key Performance Indicator Customer Acquisition 130

Martech

FEBRUARY 14, 2025

Heres what matters in 2025: being honest about what works, what doesnt and what drives revenue. You’ve got campaign managers who can’t access customer data, analysts who don’t understand marketing strategy and strategists who can’t measure their impact. This transformation creates fear. Processing.

Finance 113

Finance Transform Customer Journey Customer Acquisition 113

ConsumerTalk

OCTOBER 22, 2024

Spices and Seasonings Marketing Strategies for 2025 As we look towards 2025, the spices and seasonings industry is poised for significant growth and transformation.

Marketing Strategy 52

Marketing Strategy Transform Marketing Marketers 52

ConsumerTalk

OCTOBER 30, 2024

Tissues Marketing Strategies for 2025 As we approach 2025, the tissues industry is poised for significant transformation. With evolving consumer preferences and technological advancements, businesses must adapt their marketing strategies to stay competitive.

Marketing Strategy 52

Marketing Strategy Transform Marketing Marketers 52

OnDemand CMO

DECEMBER 18, 2024

As we gear up for 2025, its clear that business as usual isnt going to cut it anymore. At OnDemandCMO, weve seen firsthand how embracing change with confidence can transform a companys trajectory. AI is no longer a nice-to-have; its officially the backbone of smart marketing. AI is HereAre You Ready? They want proof.

Transform 74

Transform Thought Leadership CMO Marketing 74

SocialPilot

DECEMBER 23, 2024

Craft a post that encourages users to share their success stories or transformations using our product/service. For example, instead of asking for marketing tips, ask for content marketing strategies for a small online business. The post 100+ ChatGPT Prompts for Social Media in 2025 appeared first on SocialPilot.

User-Generated 125

User-Generated Social Media Marketing Promotion Transform 125

Martech

MARCH 24, 2025

Is AI truly revolutionizing email marketing, or is it just another overhyped technology? If youve been wondering how AI can (or should) fit into your email marketing strategy, youre not alone. Its clear that AI is transforming how email campaigns are created, optimized, and delivered but is it delivering measurable ROI?

Email Marketing 114

Email Marketing Transform User-Generated eCommerce 114

Exposure Ninja

APRIL 25, 2025

With AI shaking things up and search algorithms constantly changing , many marketers are scrambling to figure out what still works in 2025. Here are the top 10 content marketing trends that will shape 2025 and how you can use them to boost engagement, visibility, and (most importantly) conversions.

Market Trends 80

Market Trends Content Marketing User-Generated Thought Leadership 80

Duct Tape Marketing

DECEMBER 20, 2024

Marketing Trends 2025: Actionable Insights for Agencies & fCMOs written by John Jantsch read more at Duct Tape Marketing The marketing world never sits still, and as we approach 2025, the buzz of new possibilities is louder than ever. AI-Driven Marketing Orchestration 5.

Market Trends 74

Market Trends CMO Transform Influencer Marketing 74

Sprout Social

DECEMBER 16, 2024

This award is a reflection of not only the exceptional work Team Sprout puts in every day, but of the way our customers are transforming their businesses with the power of social. Looking toward 2025, we are prioritizing long-term value and our customers biggest objectives.

Product 74

Product Transform Influencer Marketing User-Generated 74

ConsumerTalk

OCTOBER 30, 2024

Packaged Rice and Grains Marketing Strategies for 2025 As we look towards 2025, the packaged rice and grains industry is poised for significant growth and transformation.

Marketing Strategy 52

Marketing Strategy Transform Marketing Marketers 52

Martech

DECEMBER 18, 2024

In two decades of guiding B2B enterprises through digital trends and transformations, I’ve witnessed seismic shifts in consumer behavior. As they do, their impact is fundamentally transforming what we market and why. Companies like TARA Mind are transforming workplace wellness.

Gen Z 107

Gen Z Transform Health Entertainment 107

Sprout Social

MAY 6, 2025

The right tool empowers you to collect customer feedback, respond to reputation issues before they escalate and refine your marketing strategy. According to The 2025 Sprout Social Index , nearly three-quarters of consumers expect a response within 24 hours or less. What should you monitor for your brand?

Branding 104

Branding Health Transform Analytics 104

Adobe Experience Cloud Blog

FEBRUARY 4, 2020

In fact, IDC forecasts that by 2025, on average, the connected person will engage with their connected device once every 18 seconds. And the digital transformation in marketing will be at the forefront of this evolution. A small marketing team with limited resources can accomplish a lot with the right marketing tools.

Transform 133

Transform Thought Leadership Customer Journey Customer loyalty 133

Martech

DECEMBER 18, 2024

zettabytes in 2020 to 181 zettabytes by 2025. Dig deeper: The data analytics hierarchy: Where generative AI fits in AI-powered solutions: Transforming challenges into opportunities The answer to this complexity is AI-powered systems. This allows marketers to allocate resources where they will have the greatest impact, Durraze affirms.

Transform 104

Transform CRM Analytics eCommerce 104

SmartBrief - Marketing

MARCH 26, 2025

Marketing leaders face a critical paradox in 2025 that threatens their strategic influence and organizational standing. The implications are profound not just for CMO job security, but for marketing’s ability to fulfill its potential as a core driver of business growth and transformation.

CMO 92

CMO Transform Analytics Communications 92

Vertical Response

OCTOBER 13, 2024

AI is set to revolutionize email marketing by 2025. The future of email marketing AI will bring advanced personalization, smarter automation, and improved customer engagement. Predictive Analytics Predictive analytics allows marketers to anticipate customer behavior and tailor communications accordingly.

Email Marketing 52

Email Marketing Transform User-Generated Analytics 52

Sprout Social

JANUARY 29, 2025

AI in content marketing is transforming how marketers like you have traditionally worked. A Sprout Social Pulse Survey from Q2 2023 reveals that 71% of social marketers have already integrated AI and automation tools into their workflows and 82% of them report positive outcomes. The reality is otherwise.

Content Marketing 131

Content Marketing Transform User-Generated Marketing 131

Duct Tape Marketing

MAY 7, 2025

In our conversation, we unpack the concept of High Definition Marketing and explore how AI is transforming traditional marketing strategy into a precise, scalable, and execution-ready system. Chapters: 00:41 What is High Definition Marketing? 01:59 How Has Marketing Strategy Changed?

Marketing Strategy 73

Marketing Strategy Marketing Marketers Customer Journey 73

Martech

APRIL 2, 2025

There’s more evidence that AI-powered tools are transforming go-to-market (GTM) strategies by augmenting human capabilities and addressing shifts in buyer behavior. Use cases for AI agents in B2B marketing, sales and product. Click to expand.

Transform 89

Transform User-Generated Product Marketing Strategy 89

Sprout Social

MARCH 13, 2025

Explore some of the most important social media statistics in Australia to find the data you need to stay competitive, boost ROI and build better strategies. In 2025, the number of active internet users is forecast to exceed 23.3 In 2025, social media ad spending is projected to reach US$4.73 The law takes effect in late 2025.

Gen Z 59

Gen Z User-Generated Influencer Marketing Law 59

Customers.ai

NOVEMBER 25, 2024

When your visitor tracking tools are working seamlessly with your marketing stack, it’s not just about gathering data—it’s about transforming it into decisions that make your ecommerce sales soar. For ecommerce marketers, scalability is a must. Can the tool grow with you? Rating: ★★★★☆ (4.4/5) ” – Capterra Reviewer 14.

eCommerce 88

eCommerce Price Customer Journey CRM 88

Adobe Experience Cloud Blog

DECEMBER 17, 2019

Like many of us, I’m clicking and reading quite a few of these futuristic articles because I want to be aware of how marketing will innovate in 2025 and beyond. However, I also need to know how to improve my marketing strategy starting in January and ensure the best outcome for my marketing programs in 2020.

Marketing Strategy 174

Marketing Strategy Transform Thought Leadership User-Generated 174

Sprout Social

FEBRUARY 20, 2025

Thats why more than half of marketers say they already rely on influencer marketing to increase brand awareness, audience engagement, credibility and trust, and even revenue, per the Q1 2025 Sprout Pulse Survey. These are some of the most common challenges when scaling up: Budget can be a major stumbling block.

Influencer Marketing 83

Influencer Marketing Transform Marketing Marketers 83

Sprout Social

MARCH 27, 2025

Once a small-but-mighty phenomenon, the creator economy has transformed into a full-fledged forcereshaping everything from how we consume content, to the relationships between audiences and brands. Creator marketing is now an essential part of digital marketing playbooks in the increasingly crowded social landscape.

Gen Z 97

Gen Z Affiliate Marketing Influencer Marketing User-Generated 97

Exposure Ninja

MAY 2, 2025

Morgan dominate the headlines, they’re part of a much broader landscape including over 80,000 finance and insurance businesses competing for attention, trust, and market share. From mortgages and investment services to insurance and accounting, the financial services sector in 2025 is more competitive than ever.

Digital Marketing 52

Digital Marketing Gen Z Finance User-Generated 52

Martech

DECEMBER 13, 2024

That’s not even including the changes that continue to transform marketing. But as we begin to compose our witty out-of-office replies, I want to take a moment to look back at where we have come this year and what to anticipate for 2025. What’s more important is identifying what we must attend to in 2025.

Transform 109

Transform Marketing Marketers Email Marketing 109

Martech

MAY 8, 2025

Meanwhile, marketing continues to be one of the few functions where AI and ROI are proud of each other. Heres this weeks AI-powered martech releases and news: May 8, 2025 Optimizely released an updated version of Opal. StackAdapt released new email marketing and Data Hub solutions in its advertising platform.

Transform 70

Transform User-Generated Law Communications 70

Martech

DECEMBER 16, 2024

The AI revolution is transforming the search landscape rapidly, leaving traditional SEO tactics struggling to keep up.Heres a 13-point roadmap to help you deal with changes caused by AI technologies. By adopting modern strategies, you can thrive in a world dominated by AI search and increasingly closed ecosystems.

Transform 116

Transform User-Generated SEO Communications 116

Vertical Response

NOVEMBER 29, 2024

Stay tuned for actionable strategies to boost your ROI and engagement. Key Takeaways AI transforms email marketing by enhancing personalization, optimizing send times, and automating segmentation for improved engagement and ROI. An effective email marketing strategy is recognized for its ability to drive conversions.

Email Marketing 52

Email Marketing Transform User-Generated Law 52

Vertical Response

MARCH 15, 2025

Email marketing is a proven method for engaging customers and increasing sales. In this article, youll learn what email marketing is, why its effective, and how to create successful campaigns in 2025. Understanding Email Marketing Email marketing is a direct marketing strategy involving sending commercial messages via email.

Email Marketing 52

Email Marketing Customer loyalty Marketing Marketers 52

Duct Tape Marketing

DECEMBER 18, 2024

As we look ahead to the future of marketing in 2025, I dive into why traditional solutionslike hiring agencies or fractional CMOsoften fall short and what businesses must do to implement a long-term marketing strategy that drives sustainable business growth. We are going to in 2025. There's a lot. So stay tuned.

CMO 73

CMO Transform Marketing Marketers 73

Sprout Social

APRIL 9, 2025

By tuning into social conversations, you can identify what matters most to them and adjust your strategy accordingly. They use audience insights to create a marketing strategy rooted in the all-too-relatable hurdles their audience faces every day. Take Canva , for example. What aspects do they celebrate or critique?

Transform 75

Transform Health Education Marketing Strategy 75

Sprout Social

JANUARY 30, 2025

According to The 2025 Sprout Social Index , around three-quarters of marketing leaders say organic and paid social media marketing are top priorities for their organization. To be a marketing leader who fully understands socials potential, you need trusted inspiration and guidance.

CMO 103

CMO Gen Z Thought Leadership Entertainment 103

SmartBrief - Marketing

MARCH 24, 2025

No one understands this better than Alex Craddock, Citi chief marketing officer, who shared his insights at the 2025 ANA/AEF Future of Marketing Leadership event. ” That transformation from “me” to “us” captures the essence of professional service differentiation.

CMO 73

CMO Transform Communications Price 73

Hubspot Marketing

MARCH 10, 2025

Two years after Generative AI took off, one thing is clear: AI will transform the way businesses operate. Transkribus implemented Customer Agent to resolve 60% of inquiries automatically : Implementing the Customer Agent has been transformative. Want to learn more about how Breeze can transform your business?

Transform 78

Transform CRM User-Generated Customer Journey 78

SocialPilot

FEBRUARY 6, 2025

Whether youre a local business, an e-commerce store, or a SaaS provider, being present on business review sites in 2025 can make all the difference. Facebook The #1 Social Network for Reviews & Targeted Marketing Facebook, with 2.9 The post Top Customer Review Websites for Your Business (in 2025) appeared first on SocialPilot.

Real Estate 62

Real Estate Customer Food User-Generated 62