Martech

AUGUST 22, 2022

Using location data for customer acquisition. Marketers can use digital channels to act on location data. She added, “This is the power of human movement data and really being able to access real-time information on what’s going on with people.”.

Customer 98

Customer Customer Acquisition Retail Acquisition Marketing 98

Use Insider

MAY 14, 2024

Retention vs. acquisition marketing: What’s the difference? While they’re both marketing strategies, retention marketing, and acquisition marketing have entirely different objectives—among a few other notable differences.

Customer loyalty 52

Customer loyalty Marketing Strategy Customer Acquisition Marketing 52

DIY Marketers

JANUARY 5, 2023

Advertising: Where you use paid advertising to get in front of your ideal customer. Content and Direct marketing require more time than money, and advertising requires more money that time. Put simply – it’s a mathematical way to make sure that every penny spent advertising yields significant returns.

Non-Profit 76

Non-Profit Marketers Marketing User-Generated 76

Digital Marketer

MAY 14, 2024

6 – Easy to Reach Is the market fairly easy to find online? Can you reach them via most advertising platforms and social channels? Even if they have the need that you fulfill, that’s not enough – they also have to care about fulfilling that need. #6 Are their groups and communities online?

Transform 96

Transform Analytics Price Energy 96

Rock Content

OCTOBER 9, 2017

Ryder Meehan of acquisition marketing consulting group Meehan Digital said to optimize every available element of an Amazon listing, including completing all description fields using target keywords and adding photos and videos. Here’s a closer look at how to optimize for intent on specific platforms: AMAZON. Answering questions.

Inbound Marketing 49

Inbound Marketing User-Generated Acquisition Marketing SEO 49

Rock Content

APRIL 20, 2020

You have to calculate the costs of social media, advertising, email marketing software packages, paid promotions, other tools, and platforms used for content distribution. What are the best metrics to measure the gains and costs of content marketing? What are the best metrics to measure the gains and costs of content marketing?

Content Marketing 52

Content Marketing Thought Leadership User-Generated Customer Acquisition 52

CXL

MAY 27, 2022

Here’s an example from DeepCrawl : “Key experience and knowledge: • 3–5 years demand generation marketing experience, ideally from a B2B company; • Extensive hands-on experience of running performance marketing campaigns across paid social (Facebook, Twitter and Linkedin) as well as paid search, retargeting and PPL (pay per lead); • Experience in running (..)

Management 79

Management User-Generated Inbound Marketing CRM 79

Unbounce

JULY 14, 2023

And so this organization was having trouble getting more revenue with their clients, and they’re actually losing market share to these social media companies like, you, you know, TikTok and other ones where a lot of spend is starting to go. One of the really great aspects about the platform side is identity resolution.

Transform 52

Transform Marketers Marketing CRM 52

Unbounce

JULY 14, 2023

And so this organization was having trouble getting more revenue with their clients, and they’re actually losing market share to these social media companies like, you, you know, TikTok and other ones where a lot of spend is starting to go. One of the really great aspects about the platform side is identity resolution.

Transform 52

Transform Marketers Marketing CRM 52