Hootsuite

FEBRUARY 6, 2023

Brand image Social media content moderation affects brand image in two ways. First, it’s very clear on social media when a brand ignores its customers. Leaving those unattended can also harm your brand image, as no one wants to see offensive content in the comments of a social post. 5 content moderation best practices 1.

Pharmaceutical 120

Pharmaceutical User-Generated Energy Management 120

Search Engine Land

FEBRUARY 9, 2023

Policy Change: Advertise Pharmaceuticals On Google AdWords 2010: Only VIPPS and CIPA certified pharmacies would be allowed to advertise and pharmacies could only target ads within their country. Mapquest Introduces Transit, Walking Directions 2011: Playing catch-up to Google and Bing. ” (Accurate.)

Search Marketers 84

Search Marketers Pharmaceutical Price Marketing 84

Content Marketing Institute

DECEMBER 18, 2018

After seven years and 36 issues, Clare McDermott handed the editor’s red pen over to me in an emotional ritual involving arcane incantations, a branding iron, and a pledge to forever cast out the Oxford comma. While web analytics can show page views, dwell times and usage paths, they won’t reveal issues with the content itself,” he writes.

Whitepaper 88

Whitepaper Pharmaceutical Energy Education 88

Duct Tape Marketing

OCTOBER 6, 2017

When you go to a trade show following a bit of PR, it’s amazing how many of your peers will recognize you or your brand. If you’re looking for another tangible way to measure PR, try logging into your Google Analytics account. Survey them on an annual basis to track changes of your brand and their perceptions over time.

PR 47

PR Pharmaceutical Analytics SEO 47

Welcome Software

JUNE 7, 2022

He is Acrolinx's Chief Marketing Officer, and he will be discussing the importance of content governance and how it provides value to a range of audiences in tech, operations, leadership, and brand alignment. I mean, you're in marketing and how many times has somebody said, how are we doing with brand alignment, for instance?

Communications 40

Communications Manufacturing Pharmaceutical eBook 40

Martech

MARCH 28, 2024

At each step of this research for pharmaceuticals, health insurance and treatments, brands have an opportunity to build a relationship that will increase the likelihood of conversions. Their specific pain points are right there in your analytics, assuming you are using the proper data. How to use telemedicine?”

Transform 105

Transform Health Pharmaceutical User-Generated 105

Content Marketing Institute

OCTOBER 26, 2017

Winmo , a database that includes many contacts in the pharmaceutical industry as well as a lot of market research (“I didn’t have the resources to hire someone to do this research. If I didn’t believe in my brand, I wouldn’t be able to do what I’ve done. But don’t overcomplicate things. I take personally what I do.

Whitepaper 96

Whitepaper Pharmaceutical Marketing Marketers 96