The CMO Survey

MAY 9, 2025

The Chartered Institute of Marketing The Conference Board The Drum The Financial Brand The Hindu BusinessLine The Message The Pinnacle Gazette The Pittsburgh 100 The Press The Wise Marketer Toolbox Trade Only Today Twitter Business ValueWalk Vital Wall Street Journal WARC Westcher Magazine Which-50 WRAL Tech Wire WWD Yahoo Finance Youtube ZDNET

CMO 100

CMO Retail Finance PR 100

The CMO Survey

JUNE 25, 2025

The Chartered Institute of Marketing The Conference Board The Drum The Financial Brand The Hindu BusinessLine The Message The Pinnacle Gazette The Pittsburgh 100 The Press The Wise Marketer Toolbox Trade Only Today Twitter Business ValueWalk Vital Wall Street Journal WARC Westcher Magazine Which-50 WRAL Tech Wire WWD Yahoo Finance Youtube ZDNET

CMO 100

CMO Retail Finance PR 100

Backlinko

JUNE 23, 2025

They include all the available data you could monitor in SEO tools and analytics platforms. Semrush’s Backlink Analytics shows lots of metrics about your site’s authority. They measure whether or not your SEO strategy is achieving its overall purpose. On the other hand, SEO metrics are more broad.

SEO 67

SEO User-Generated PR Analytics 67

The CMO Survey

JULY 18, 2025

The Chartered Institute of Marketing The Conference Board The Drum The Financial Brand The Hindu BusinessLine The Message The Pinnacle Gazette The Pittsburgh 100 The Press The Wise Marketer Toolbox Trade Only Today Twitter Business ValueWalk Vital Wall Street Journal WARC Westcher Magazine Which-50 WRAL Tech Wire WWD Yahoo Finance Youtube ZDNET

CMO 100

CMO Retail Finance PR 100

Zumvu

JUNE 17, 2025

AI analytics tools break it all down, crunching likes, shares, comments, and reach. These tools tackle the grunt work, from planning to analytics, so teams can focus on what matters: sparking ideas, building trust, and connecting with real people. Guessing what works wastes time. That’s exhausting.

Finance 59

Finance Transform CRM Social Media Marketing 59

The CMO Survey

JULY 8, 2025

The Chartered Institute of Marketing The Conference Board The Drum The Financial Brand The Hindu BusinessLine The Message The Pinnacle Gazette The Pittsburgh 100 The Press The Wise Marketer Toolbox Trade Only Today Twitter Business ValueWalk Vital Wall Street Journal WARC Westcher Magazine Which-50 WRAL Tech Wire WWD Yahoo Finance Youtube ZDNET

Analytics 100

Analytics CMO Retail Finance 100

The CMO Survey

JUNE 16, 2025

The Chartered Institute of Marketing The Conference Board The Drum The Financial Brand The Hindu BusinessLine The Message The Pinnacle Gazette The Pittsburgh 100 The Press The Wise Marketer Toolbox Trade Only Today Twitter Business ValueWalk Vital Wall Street Journal WARC Westcher Magazine Which-50 WRAL Tech Wire WWD Yahoo Finance Youtube ZDNET

CMO 100

CMO Retail Finance PR 100

SocialPilot

JUNE 26, 2025

It’s especially strong for eCommerce, lifestyle brands, creators, bloggers, travel businesses, and service providers in niches like health, food, decor, and fashion. It’s especially strong for eCommerce, lifestyle brands, creators, bloggers, travel businesses, and service providers in niches like health, food, decor, and fashion.

Gen Z 40

Gen Z Thought Leadership User-Generated Education 40

Search Engine Roundtable

JULY 22, 2025

The logo looks like a variation of an analytics logo with a magnifying glass, with blue, green, yellow and a smidge of red in the logo. Other Great Search Threads: Fascinating approach to utilising review content for an eCommerce store I stumbled across. I think this might be from the Google I/O event from months ago, but hey.

eCommerce 66

eCommerce SEO PR Fashion 66

Search Engine Roundtable

JUNE 10, 2025

[link] There was a delay but it has now rolled out in No , Stefan Somborac on X Search Engine Land Stories: Trump likely will delay TikTok ban again Google Ads may pause your account for manager violations Why user-generated content works well for SEO SEO attribution in 2025: Why it’s broken and what you can do Mordy Oberstein on old vs. new SEO, Google (..)

SEO 81

SEO Advertisers Advertising PR 81

Search Engine Land

SEPTEMBER 12, 2023

Rather than focus on ecommerce holiday SEO strategies and campaigns – which you should (hopefully) already have nailed down – now is a good time to start thinking ahead to next year. One big change from last year is that you’re likely now fully using Google Analytics 4. During planning, wear both your SEO and digital PR hats.

eCommerce 134

eCommerce PR Marketers Marketing 134

Customers.ai

DECEMBER 12, 2023

For ecommerce retailers, this opens up a huge opportunity. But to capitalize on this exponential growth, ecommerce stores must be optimized and they must be agile. From ecommerce platforms to cart abandonment solutions and brand advocacy platforms, we have named some of the best of the best when it comes to ecommerce.

eCommerce 108

eCommerce PR User-Generated Marketers 108

CXL

OCTOBER 16, 2022

There’s more to ecommerce customer acquisition than increasing checkout conversion rates. The key is ongoing measurement and testing to understand which acquisition strategies work for your ecommerce business. Conversely, a high-end fashion ecommerce store runs Facebook Ads. How to calculate ecommerce customer acquisition cost.

Customer Acquisition 107

Customer Acquisition eCommerce Customer Retail 107

Litmus

SEPTEMBER 9, 2021

Marketing, PR, & advertising agency: 42:1. Retail, ecommerce, & consumer goods: 45:1. Leverage external email analytics tools to help increase email ROI by 22%. Brands that use 3rd party analytics tools for their email program often or always report an ROI of 45:1, compared to an ROI of 37:1 for those who don’t.

Email Marketing 145

Email Marketing PR Analytics CMO 145

Neil Patel

MARCH 15, 2021

Pull a PR Stunt. If you want that first sale fast, pulling a PR stunt could do the trick. Much like viral videos, a PR stunt has the potential to propel your brand into fame. A PR stunt consists of doing something unusual, outrageous, hilarious, or remarkable enough to be worthy of media attention. Run a Survey.

PR 145

PR Affiliate Marketing eCommerce Shipping 145

Litmus

APRIL 18, 2019

Marketing, PR, & advertising agency: 42:1. Retail, ecommerce, & consumer goods or services: 45:1. Utilize external email analytics tools to increase email ROI by 10%. Brands that use additional analytics tools to supplement the email metrics provided by their email service provider saw an ROI of 43:1.

Email Marketing 111

Email Marketing Marketers PR Marketing 111

Hubspot Marketing

JANUARY 7, 2024

Whether you’re equipped with creative ability or analytical prowess, marketing’s got a spot for you. They can help with public speaking, creative problem-solving, logistics, sales, and analytics. Do you like the creative side of marketing, or do you like working with numbers and analytics?

Copywriting 130

Copywriting CMO PR Social Media Marketing 130

Backlinko

APRIL 17, 2024

There are also service providers that specialize in specific industries, like ecommerce or Software-as-a-Service (SaaS). The top link building services we recommend include: Digitaloft Digitaloft is an SEO and PR agency that specializes in building high-quality editorial backlinks. Check out Semrush’s Agency Partners platform.

SEO 118

SEO eCommerce PR Non-Profit 118

Search Engine Land

NOVEMBER 9, 2023

Consumers use Amazon as a one-stop ecommerce shop and YouTube as a how-to university. Use data and analytics to track their progress and measure the success of their campaigns. Collaborate with social media and PR teams to create a more holistic marketing strategy. The very definition of a search engine has evolved.

SEO 105

SEO PR Transform eCommerce 105

Sprout Social

MARCH 22, 2021

” Also consider that a B2B social media strategy is apples and oranges versus retail or ecommerce. From product launches to PR and beyond, it’s crucial to touch base with folks outside of marketing and provide some much-needed context to your campaigns. Use analytics to inform your B2B social media strategy.

Education 145

Education Promotion Thought Leadership Analytics 145

Marketing Insider Group

FEBRUARY 5, 2024

Voicebot) Marketing Analytics Stats Only 1.9% of marketing executives believe their businesses have the skills to utilize marketing analytics effectively. Mailchimp) Google Analytics allows cross-platform data analysis and can reduce reporting time by 50%. Ruler Analytics) B2B Ecommerce has the lowest conversion rate at 1.8%.

Digital Marketing 121

Digital Marketing Marketing Strategy Shoppers User-Generated 121

Search Engine Land

OCTOBER 28, 2022

“As an SEO consultant specializing in enterprise-level SEO consulting for enterprise ecommerce companies and omnichannel retailers, I value SEO strategies that are not SEO strategies for Google, but SEO for business performance results, productivity and economic growth. Business acumen. Trond Lyngbø , Founder, Search Planet. ” 11.

SEO 124

SEO PR Finance B2C 124

Search Engine Land

DECEMBER 1, 2023

Where ecommerce is concerned, ensuring the website can manage increased transactions is also important. PR is a great way to get backlinks from holiday-related articles. Monitor traffic patterns Keep a close eye on your analytics throughout the holiday season. Monitoring analytics. Enhancing site performance.

SEO 122

SEO PR eCommerce Analytics 122

Sprout Social

FEBRUARY 10, 2022

Beyond the updated imagery and naming (“MailChimp” to “Mailchimp”), the brand has pivoted from “just email” to a full suite of marketing and ecommerce tools. Rebrands are the bread and butter of PR pros. And as noted earlier, you can assess the performance of your rebrand via analytics.

PR 140

PR Communications Copywriting Branding 140

Sprout Social

SEPTEMBER 12, 2022

On a broader scale, they connect you to an unparalleled level of expertise that can extend beyond social—23% and 13% of agencies in our agency pricing and packaging of social media report offered SEO and PR services, respectively. Full Blast Creative. Hoyden Creative Group. Our remote team spans across the U.S.

Management 98

Management Real Estate Branding Food 98

Search Engine Land

OCTOBER 16, 2023

Best local search marketing initiative – PPC How Bold Orange Improved Store Visit Efficiency by 19% with a Tiered Local Search Strategy for 350 Red Wing Shoes Stores DAC & The Fresh Market – The anti-inflation recipe that brought customers back into the stores Power Play: EvenDigit Agency’s Game-Changing 193% Lead Amplification and 64% CPA (..)

Transform 129

Transform Non-Profit Health SEO 129

Martech

JUNE 3, 2022

Agencies in marketing, PR and advertising see a return of $42 for every $1 they spend on email, and businesses in retail, e-commerce and consumer goods are rewarded with $45 in revenue for each dollar spent. Analytics and reporting. (The company didn’t have ROI numbers for 2021 due to the uniqueness of the year.).

Email Marketing 143

Email Marketing Branding Marketers Marketing 143

Marketing Insider Group

SEPTEMBER 14, 2020

Strategy Analytics ). By the year 2021, Ecommerce Global B2C sales are predicted to reach 4.5 Voice search is becoming more vital, yet 62% of industries haven’t adjusted to it. ( PR Newswire ). By the year 2021, Mobile commerce sales (mCommerce), will account for more than half of all eCommerce. Edison Research ).

Digital Marketing 134

Digital Marketing Marketing Strategy B2C Marketers 134

Search Engine Land

DECEMBER 13, 2022

Perhaps a PR campaign went viral, and now users worldwide look for your product, creating a constant demand for it. Self-contained ecosystems to allow paid and digital PR campaign planning. Google Analytics data. Analyze your top converting traffic sources using Google Analytics (or other tracking software). Influencers.

SEO 97

SEO PR Fashion User-Generated 97

Search Engine Land

MAY 22, 2023

Fields: Technology, ecommerce, healthcare, finance and more. Their reportage is done through a series of Zoom meetings, Google spreadsheets, analytics reports and presentations. Fields: SaaS/Software, finance/fintech, ecommerce, health and wellness and many more. Fields : Ecommerce, finance, health, technology and more.

Real Estate 81

Real Estate Finance Price PR 81

Martech

FEBRUARY 9, 2023

“With Apple+ streaming services entering the live sports sphere, and Google getting the rights for NFL Sunday Ticket to distribute on their YouTube TV product, we could see more NFL fans switch to streaming services down the line,” said Laura Connell, consumer trends manager for consumer insights and analytics company GWI.

Shoppers 98

Shoppers Advertisers Advertising PR 98

Sprout Social

JANUARY 2, 2019

From social selling to advanced analytics, social-savvy brands have more opportunities than ever to sell directly to their audience. These metrics can be found in Google Analytics. Setting up those goals in Google Analytics can help you determine exactly what your social traffic is worth in terms of dollars and cents.

Social Media Marketing 112

Social Media Marketing User-Generated Marketing Plan Transform 112

Hootsuite

JULY 17, 2023

Look for a social media tool that helps you track and manage your content’s performance and better understand the results with in-depth analytics. NetBase NetBase Quid is a social media analytics platform that provides consumer and market intelligence to help you stay on top of consumer sentiment and better manage brand health and crises.

Price 93

Price Social Media Marketing eCommerce CRM 93

Moz

MARCH 24, 2021

Owner, Founder | BEAST Analytics The Value of Perspective: A Use-Case for External Audits. eCommerce Consultant The Ultimate How-To for Faceted Navigation SEO in E-commerce. Client Services and Delivery Director | Aira Doing the Perfectly (Im)Possible: Debunking Digital PR & Link Building Myths in 2021. Brie E Anderson.

PR 74

PR Transform SEO eCommerce 74

Neil Patel

FEBRUARY 11, 2021

These pop-up shops might be less about selling and more about PR, but they’re effective none-the-less. If you’ve got a strong e-commerce store, then you’ve got tons of analytics to help you make this decision, so make the most of it! How to Start a Pop-Up Shop.

Fashion 137

Fashion Gen Z Retail Shoppers 137

Neil Patel

JANUARY 21, 2021

To find out how many visitors reach your site, log in to your Google Analytics account and check out the acquisition channels report. This helpful Google Analytics guide will guide you. This tool makes it easy to get the data that you need from Google Analytics and to understand the broad picture relating to keywords on your site.

SEO 145

SEO User-Generated Analytics Health 145

Hootsuite

MAY 23, 2023

This lets you get a jump on any PR crisis before it takes off, or meaningfully engage with your audience in real-time. Start your free Hootsuite trial Hootsuite features seamless integration of all of your social media channels and has advanced analytical capabilities.

Price 138

Price User-Generated Whitepaper Social Media Marketing 138