Scoop.it!

JULY 18, 2024

Different customers need bags for different reasons — for school, hiking, weekend breaks, or to make a fashion statement. Fashion: featuring a ‘as seen in’ section, showing the magazines and celebrities that have been showing off your offerings. Free to use image from Pixabay So, what is a segmentation example?

Gen Z

SocialPilot

JANUARY 30, 2025

You can extract data from social media platforms, third-party analytics platforms, website analytics, customer relationship management (CRM) tools, and other sources. You can get detailed analytics for specific channels or combine multiple profiles analytics on a single page and export striking PDF reports with ease.

Key Performance Indicator

Customers.ai

JANUARY 3, 2025

Ecommerce Example : A fashion retailer notices customers spending extra time on product pages featuring video reviews and detailed size guides. Tools to Use : Start with platforms like Google Analytics to track site behavior, heatmaps from tools like Crazy Egg to see where visitors engage most, and Customers.ai The result?

Customer

Buffer Marketing

APRIL 30, 2025

Detailed analytics can help in understanding post performance and user engagement. 💡 Bonus tip : The Instagram app also supports shoppable galleries, product tagging, and built-in analytics when you link your profile to a website — making it easier to track what’s driving clicks.

User-Generated

Marketing Insider Group

OCTOBER 16, 2024

Predictive audiences leverage the power of predictive analytics. As explained by Nativo , a leader in the predictive audience space, predictive analytics use a combination of first-party data, AI, and machine learning to more deeply understand consumers based on their former actions.

Marketing Strategy

Search Engine Land

SEPTEMBER 12, 2024

” Google is regularly updating its algorithm, AI is getting smarter by the day and new tools are entering the market faster than fashion trends, which go in and out of style. With its characteristic cheerfulness, ChatGPT will tell you that the digital media landscape is “rapidly evolving.”

User-Generated

Marketing Insider Group

MARCH 25, 2025

Brands use analytics tools to monitor how influencer posts impact engagement and sales. A fashion company might prefer influencers who create highly visual, aesthetic content. How Brands Measure Success Tracking campaign results helps businesses refine their approach. UTM parameters measure traffic from influencer content.

Influencer Marketing

Buffer Marketing

DECEMBER 4, 2024

Data and insights : A larger following provides more comprehensive analytics. Start by diving into your TikTok analytics. Are they mostly teenagers interested in fashion? Keep an eye on your analytics, listen to your audience, and be ready to pivot your content strategy when needed. Are they millennials who love travel?

User-Generated

Hubspot Marketing

JULY 22, 2024

For example, luxury fashion house Prada's company profile emphasizes the company uses raw materials that are meticulously sourced and exclusively produced for the fashion house. On the other hand, if you're in a fashion or social media marketing firm, you should be creative and visual. There had to be another option.”

Fashion

Marketing Insider Group

JANUARY 20, 2025

For instance, a fashion retailer might rely on an agency to incorporate trending topics like sustainable materials or influencer culture into their blog strategy. Actual Results Agencies track content performance using analytics tools, offering insights into metrics like page views, click-through rates, and reader engagement.

Thought Leadership

Buffer Marketing

JANUARY 22, 2025

If it's Gen-Z fashion girlies, your connection point might be feelings of trend fatigue and desire for timeless pieces. Social media analytics: Figuring out what content works best for your audience is a crucial (and ongoing) task for creator success. ” “Who are you posting for? What lessons can I take from them?

Gen Z

Buffer Marketing

JANUARY 20, 2025

Buffer helps you grow your following and boost engagement with planning, scheduling, and analytics tools. ⚡ Buffer’s analytics tools take the guesswork of figuring this out by crunching the numbers and  recommending specific dates, times, and frequency for your posts.  ⚡ Need Instagram help?

User-Generated

Martech

APRIL 9, 2025

Social listening, sentiment analysis and even good old-fashioned surveys can surface mismatches early before they become headlines. It works because: Niche focus : Influencers often operate in specific verticals fitness, skincare, gaming, fashion and speak directly to an audience with relevant interests.

Fashion

Martech

OCTOBER 2, 2024

Oracle went on to bring other premium applications into its ad stack including analytics suite Moat and contextual and brand safety platform Grapeshot. ” Had the Oracle advertising model, essentially built around a DMP, become old-fashioned? It seems a good time to look back at those 10 years — and look forward too.

Advertisers

Sprout Social

DECEMBER 2, 2024

In the example below, fair fashion campaigner and influencer activist Venetia La Manna’s bio states that she doesn’t look at her DMs and refers potential partners to her email address. We use modular analytics dashboards to help you track ROI and other metrics. Find these in their bio.

Influencer Marketing

Buffer Marketing

OCTOBER 31, 2024

Buffer’s analytics tools will help you figure out the best content types, post times, and frequency, that work for you. I found this one using the first method: View this post on Instagram A post shared by Safiie 🧿 nyc · creator · aesthetic · UGC · fashion (@safiie.bulhak) 24.

Transform

Hootsuite

OCTOBER 18, 2024

Successful Reddit marketing can be done the old fashioned way: paid advertising. You can track progress in a spreadsheet (we have a free social media goals template for that) and pair it with analytics reports to get a picture of how well your current Reddit marketing strategy is performing. You don’t have to run a subreddit.

Marketers

Vertical Response

NOVEMBER 10, 2024

Analytics tools optimize email frequency by monitoring campaign performance. However, email frequency varies greatly by industry, with fashion brands often benefiting from higher email sends. Open rates, click-through rates (CTR), and unsubscribe rates are primary indicators of email success.

B2C

Sprout Social

AUGUST 1, 2025

Fashion Source: TikTok Unsurprisingly, TikTok is becoming the top social media platform for fashion. Check out some stats: Fashion brands on TikTok achieve a median ROAS of 2.5x. Fashion brands on TikTok experience an average monthly follower growth rate of 3.6% , surpassing Instagram (0.6%) and YouTube (1.4%).

Gen Z

Buffer Marketing

AUGUST 5, 2025

Effective for: Lifestyle, product flatlays, minimalist fashion Difficulty level: 4/10 – a great excuse to grab a coffee View this post on Instagram A post shared by L I L I A N (@itslilian1002) ✅ Pro tip : Reels look their best at 1080 x 1920 pixels with a 9:16 aspect ratio. The more dramatic the outfit or action, the better. 

Fashion

Hootsuite

MARCH 21, 2025

Besides qualifying you for Instagram Shopping features, Business accounts also have access to detailed analytics and can use Hootsuites scheduling dashboard for posts, too. This also unlocks analytics and scheduling tools. Just tap Edit Profile , then Switch to professional account. Want more details?

eCommerce

Sprout Social

SEPTEMBER 24, 2024

For example, a fitness app targeting niche health enthusiasts might partner with micro-influencers to create authentic reviews and tutorial videos, while a national shoe retailer could use macro-influencers for campaigns targeting broader fashion fans. Start with a hashtag search on platforms like Instagram.

Influencer Marketing

Hubspot Marketing

JULY 14, 2025

HubSpot provides all these capabilities plus advanced marketing automation and detailed analytics. Retail managers can make informed decisions based on comprehensive data analysis, with 57% of businesses reporting increased sales revenue as a key CRM benefit. Is HubSpot good for retail?

Retail

Buffer Marketing

NOVEMBER 4, 2024

As a brand, you can create an Instagram business profile, which provides rich analytics of your profile and posts and the ability to  schedule Instagram posts  using third-party tools. ​ Popular topics and themes on the social platform include fashion, beauty, home, garden, and DIY.

Branding

SocialPilot

APRIL 22, 2025

In the USA, 96% of fashion brands are on Instagram. You can even add UTM parameters to your links (use tools like Googles Campaign URL Builder), so you can track the traffic in Google Analytics too. This being said, there is no doubt that Instagram is one of the main tools for marketing and promotion tactics. Thats a huge trust signal.

Fashion

Welcome Software

FEBRUARY 21, 2025

Example prompt: "Create me a brief for a piece of competitive SEO content that's targeting the primary keyword: 'eco-fashion' and secondary keywords: 'environmentally friendly fashion' and 'green fashion'" Technical SEO 'dishwasher'-type tasks When we say 'dishwasher'-type tasks, we mean the ones you need to do.

SEO

Buffer Marketing

FEBRUARY 27, 2025

" Substack’s limitations : While Substack is great for simplicity, it does have some limitations—especially when it comes to customization, design, and analytics. It’s been a slow climb, and I’m still figuring out how to make it sustainable." Fio shared, "There are some serious style limitations.

Promotion

Sprout Social

JANUARY 27, 2025

When embarking on an influencer marketing journey or seeking to promote UGC, fashioning a singular hashtag is now customary. And dont forget to keep an eye on engagement through social analytics. This practice opens up an added avenue for customer engagement, fostering a more vibrant dialogue between the brand and the audience.

Retail

Backlinko

MAY 31, 2025

Social Analytics goes further to display activity by hours. This is where Semrushs Social Analytics tool can make life easy for you. Social Analytics gathers organic and paid data from Facebook, LinkedIn, TikTok, and Instagram. Heres a preview of the Overview tab on Social Analytics.

User-Generated

SocialPilot

JULY 21, 2025

Use analytics to understand what’s working and what isn’t. Use schedulers like Buffer, SocialPilot, or Hootsuite to plan posts, track analytics, and stay organized. The Magic Moment The campaign tapped into the desire of fashion enthusiasts to share their style and see how clothes looked on “real” people.

Transform

SocialPilot

JULY 17, 2024

Twitter average click-through-rate: 0.80% Fashion Social Media Benchmarks The fashion industry continues to thrive on visually appealing content for its social media success. With the built-in social media analytics, you can track all of your profiles’ key performance indicators (KPIs). Facebook posts per week: 4.15

Transform

SocialPilot

JUNE 18, 2025

Boohoo , a fast-fashion retailer, uses TikTok influencer-driven viral challenges to generate buzz and convert followers into customers quickly. Use Google Analytics to monitor referral traffic from social media. Track conversions in your CRM or Google Analytics. How it helps : SocialPilot makes social media analytics effortless.

Real Estate

Sprout Social

OCTOBER 3, 2024

Analytics and reporting No social media strategy is complete without proper analytics and reporting. For example, Jacquemus collaborated with Nike for the 2024 Paris Olympic Games, blending fashion with athletic wear in a campaign that resonated with Olympic enthusiasm.

Social Media Marketing

Search Engine Land

JULY 16, 2024

For instance, a fashion brand can use a loyalty member’s purchase history to recommend complementary clothing items or outfit upgrades, thereby increasing the chances of additional sales.

Transform

Traackr

JULY 30, 2025

With so many beauty and fashion brands competing for attention, breaking through comes down to precision. With Traackr’s benchmarking tools and AI-based boost detection, brands can now compare their performance against competitors and fine-tune where and how they spend. It’s not about spending less. Smart brands are not pulling back.

Fashion

SocialPilot

JUNE 19, 2025

The company often breaks down marketing tips, sales strategies, or analytics insights into bite-sized slides that are easy to swipe through. It’s already driving massive results in beauty, fashion, and electronics. Track performance with analytics to optimize what content works best.

Thought Leadership

Marketing Insider Group

JUNE 24, 2025

Smarter algorithms and data analytics help deliver the right product to the right person at the perfect moment. Influencer marketing continues to drive major returns, particularly in beauty, fashion, home decor, and lifestyle categories. Expect to see: Augmented reality (AR) try-ons becoming standard in fashion and beauty.

Gen Z