Backlinko

SEPTEMBER 6, 2024

Or how to improve a client’s global website traffic with hreflangs that help search engines serve the correct language to users. Google Search Console Enhanced Analytics Best for quick website performance comparisons Google Search Console Enhanced Analytics supercharges your Google Search Console (GSC) experience.

SEO 113

SEO Price User-Generated Analytics 113

Hootsuite

JANUARY 17, 2025

These include areas like social issues, public health, and the environment. You need an audience of politically active, informed social media users. Hootsuite Analytics collects your stats from Facebook, Instagram, Twitter, LinkedIn, and TikTok. Even more important for social media advocacy, 21% of all U.S.

Promotion 103

Promotion Thought Leadership Health Non-Profit 103

SocialPilot

JANUARY 6, 2025

However, users often take note of its steep learning curve, hidden costs, and limited flexibility. The plan also comes with Google Analytics Integration, which enables tracking and reporting of website traffic and conversion metrics. Are you wondering if BrightLocal is a worthy investment? Youre in the right place.

Price 86

Price Non-Profit Health User-Generated 86

Marketing Insider Group

MARCH 18, 2025

Generate leads?g For example, lead generation ads focus on forms, while e-commerce ads highlight products and pricing. Use audience data from Google Analytics, social media insights, or past ad campaigns. Target health-conscious professionals on Instagram. billion users, YouTube ads reach a massive audience.

Marketing Strategy 105

Marketing Strategy User-Generated Law Marketers 105

Sprout Social

MAY 6, 2025

Plus, you can take control of your brands reputation with effective crisis management , gain visibility into your brand’s health and optimize results by analyzing campaign performance. Sophisticated listening queries: AI-powered tools allow users to build powerful search queriesno prior Boolean know-how required.

Branding 104

Branding Health Transform Analytics 104

Hubspot Marketing

MARCH 5, 2025

I primarily work with B2B clients, so Im getting very well-versed in B2B marketing analytics. Every month, I report on the marketing for the prior month, and I turn those marketing analytics into stories and actions. Believe it or not, B2B marketing analytics doesnt have to be boring. Measuring and analyzing data.

Analytics 63

Analytics Customer Acquisition CRM Marketers 63

Backlinko

AUGUST 26, 2024

This analytical approach has helped us maintain top rankings and grow organic traffic by 20.50% year over year. The tool will analyze your site and generate a series of reports. Like this: This tool provides an overall assessment of your site’s health. Optionally, schedule your report to be generated daily, weekly, or monthly.

SEO 106

SEO Price Health User-Generated 106

Hootsuite

JANUARY 3, 2025

Way back in 2011, a Twitter user offensively asked why Rihannas hair looked so nappy, in the music video for her song Man Down. In response, the music and business mogul clapped back: Cuz Im black b h!!!! Seven years later, Fenty Beauty launched a liquid eyeliner with the iconic name: Cuz Im black.

Food 116

Food Health Law Non-Profit 116

Backlinko

APRIL 7, 2025

According to Google, helpful content does the following: Provides trustworthy information backed by genuine expertise Delivers substantial value compared to competing results Demonstrates firsthand experience with the topic Creates a satisfying user experience Serves a purpose beyond just ranking in search Google uses a site-wide classifier.

User-Generated 103

User-Generated Health SEO Finance 103

Backlinko

MARCH 25, 2025

Monetization Potential (35% of Total Score) We evaluated earning potential by combining: Search volume relative to top niches (40% weight) Average cost-per-click rates (40% weight) User intent (20% weight)with commercial intent receiving higher scores Higher scores (more filled circles) indicate stronger monetization opportunities.

Real Estate 109

Real Estate Health Affiliate Marketing Non-Profit 109

Martech

APRIL 11, 2025

Managers can quickly generate ideas for what to test and let AI recommend variations to improve page performance. By keeping support content accessible in one place, youll reduce friction, lower support volume, and deliver a smoother self-service experience right when and where users need it.

Health 104

Health User-Generated Management CRM 104

Martech

FEBRUARY 10, 2025

Site structure improvements : Automatically generate XML sitemaps, add breadcrumbs, and optimize navigation. Integration with search engine tools : Connect your site with Google Analytics and Search Console to track performance and gain insight into what needs fixing. Look for plugins with consistent updates and strong user reviews.

SEO 83

SEO Health User-Generated Analytics 83

Buffer Marketing

FEBRUARY 6, 2025

TikTok has a massive user base of over 1.69 monthly active users — and the number of Americans using TikTok weekly has quadrupled since 2021. The social media site isn’t limited to younger users anymore. TikTok report showed weekly TikTok users aged between 35-44 have only grown since 2022. billion (!!)

SEO 112

SEO Real Estate User-Generated Promotion 112

Vertical Response

AUGUST 5, 2024

Key Takeaways Content monetization is essential for creators to generate income and sustain high-quality production, leveraging methods like ads, subscriptions, and affiliate marketing. Understanding Content Monetization In the digital age, content monetization has become a cornerstone for creators aiming to generate income from their work.

Affiliate Marketing 95

Affiliate Marketing User-Generated eBook Promotion 95

Backlinko

DECEMBER 19, 2024

And how much traffic they could be generating through those keywords. Heres how to get started with it: Enter a competitors domain in the search box, and the tool will generate a detailed report on your competitors website. The tool will generate a report comparing all the keywords the entered domains rank for.

Price 105

Price Non-Profit Advertisers Advertising 105

Backlinko

DECEMBER 5, 2024

Your technical SEO health might deteriorate over time: Technical issues like broken links , duplicate content , and security problems might creep in. For monitoring organic traffic, use Google Analytics (GA). Adjust the content as necessary to better meet users’ needs. Youll see all your traffic sources.

SEO 97

SEO Health User-Generated Analytics 97

Backlinko

MARCH 3, 2025

Further reading: How to Create an Effective SEO Strategy Generates Long-Term Leads While paid campaigns stop delivering the moment you pause them, organic traffic compounds over time. For a complete technical health checkup, use Semrush’s Site Audit to scan your entire site.

SEO 109

SEO User-Generated Analytics Finance 109

Hubspot Marketing

OCTOBER 14, 2024

Whether it’s through one-time purchases, subscriptions, or upsells, tracking revenue helps you understand the financial health of your customer base. For “Retention,” I’d engage users with regular tips or updates to keep them coming back. To drive “Revenue,” I’d optimize upsell offers at key points in the user journey.

Price 117

Price Marketers Marketing User-Generated 117

Hootsuite

JUNE 30, 2021

Not actually around the clock, we value our employees’ mental health , but they have been working very hard and are pretty pumped to share the results with you.). We want to enable you to deliver the best experience to your customers and assist you in generating and nurturing leads. This will be available within Analytics.

Analytics 128

Analytics Customer User-Generated Health 128

Hubspot Marketing

OCTOBER 31, 2023

But at the end of the day, it doesn‘t matter how optimized my emails are if I can’t properly track my email analytics or if I'm unsure what metrics need my attention. And many of your email users likely have image-blocking enabled on their email clients. Because this is how you generate new contacts.

Email Marketing 136

Email Marketing Analytics User-Generated Marketers 136

Buffer Marketing

FEBRUARY 1, 2024

Are you acknowledging and engaging with user-generated content that mentions your brand? Goals and Metrics Review Analytics Review : Are you regularly reviewing your analytics to understand content performance, follower growth, and engagement trends? Are you leveraging scheduling tools to maintain consistency?

Health 126

Health Analytics Communications User-Generated 126

Sprout Social

NOVEMBER 25, 2024

The definition of what is authentic in marketing is a moving target, as it varies across generations and demographics. Authenticity in social media is something users want more of—whether it’s from influencers or others. Authenticity in social media is something users want more of—whether it’s from influencers or others.

Influencer Marketing 107

Influencer Marketing Marketers Marketing User-Generated 107

Jeff Bullas

MARCH 14, 2023

But some affiliate marketing programs can reward you for providing them with leads, a free trial, user clicks to a website, or getting downloads of an app. The cookie duration is the amount of time an affiliate has to generate a sale for the merchant before the affiliate’s cookie expires. What is the cookie duration?

Affiliate Marketing 246

Affiliate Marketing Health Fashion Marketers 246

Backlinko

APRIL 10, 2025

Like copying numbers from Google Analytics, Search Console, and rank trackers into spreadsheets. But if you need something more tailored, you can easily build custom dashboards from scratch in three simple steps: Choose exactly which metrics to show Pull in multiple data sources ( Google Analytics , Semrush, Shopify, etc.)

SEO 87

SEO Price Key Performance Indicator Analytics 87

Hootsuite

JULY 20, 2023

Social media analytics is one of the most powerful tools a healthcare organization can use to improve external communications. Used right, social media analytics in healthcare can help administrators save time, identify patient trends, fight misinformation, and protect an organization’s reputation.

Analytics 98

Analytics Health Key Performance Indicator Education 98

Hootsuite

OCTOBER 22, 2024

Hootsuite’s research shows employee advocacy on social networks is directly related to higher brand health metrics, including positive sentiment, value, and share of voice — especially among mature organizations. Which advocates are generating the most engagement? Not too shabby! Some key KPIs to track are: Top contributors.

PR 113

PR Gen Z Thought Leadership Communications 113

Hootsuite

OCTOBER 18, 2024

For other organizations who are a bit more le sérieux —central banks, the World Health Organization, etc—Reddit marketing is probably not your thing. Reddit has a user base of just over 500 million and is expected to keep increasing at its usual ~10% annual growth rate. For many brands, the answer is a resounding, “Yes!”

Marketers 98

Marketers Marketing Promotion User-Generated 98

Vertical Response

OCTOBER 27, 2024

Incorporating user-generated content in your newsletters enhances authenticity and enriches the reader’s experience. Email analytics involve collecting and examining data to assess the performance of your email campaigns, including insights from google analytics.

Key Performance Indicator 96

Key Performance Indicator Email Marketing Communications Health 96

SocialPilot

DECEMBER 10, 2024

Whether you’re searching for a new review management platform or you’re an existing BrightLocal user considering an upgrade, this blog is here to assist you. Some users find it expensive, especially if their primary aim is review management. User Experience BrightLocal may seem like a complex tool. Poor support.

Management 75

Management Non-Profit User-Generated Price 75

Litmus

OCTOBER 17, 2024

Your email service provider (ESP) is a great starting point for segmentation, but to refine your strategy, consider an email marketing analytics tool like Litmus Email Analytics for advanced audience insights like email read rates , mobile vs. desktop engagement, and more.

Email Marketing 110

Email Marketing Customer Journey Customer loyalty eCommerce 110

Backlinko

DECEMBER 5, 2024

Encourage customers to share their experiences: You can then feature this user-generated content on your local pages. But you set them to trigger only when users within specific locations search for your target keyword. Include photos of the local area, landmarks, or community events: This adds to the local feel of your content.

Search Marketers 101

Search Marketers Marketers Marketing SEO 101

Martech

OCTOBER 21, 2021

Call analytics software manages the inbound phone channel (including both landlines and mobile phones), handling tasks from assigning call tracking numbers to measuring, monitoring, analyzing and reporting the resulting caller data and campaign results. When faced with the worst public health crisis in more than a century, U.S.

Analytics 117

Analytics CRM Affiliate Marketing Law 117

Backlinko

JULY 19, 2024

Reporting and analytics: Generate reports and visualize your ranking data through charts and graphs. At the top of the report, you’ll see your overall “Cannibalization Health” score. For example, you can combine Google Analytics data with Search Console or Ranking data. Drill down to the exact data you need.

SEO 109

SEO Price Analytics Key Performance Indicator 109

Backlinko

DECEMBER 29, 2024

Search intent is the reason behind a users searchit tells you why they searched and what they were hoping to find. This means the users goal for this search is to research plumbing company options, read reviews, and view services, making it a good term to target on a service page. Use Googles free Schema markup generator tool.

SEO 102

SEO Customer Real Estate User-Generated 102

Search Engine Land

OCTOBER 2, 2024

Overall content health. We examined their Google Analytics 4 (GA4) and Google Search Console (GSC) data to assess organic trends and overall traffic patterns. However, the overall number of users hitting the site had significantly decreased. Additionally, the individual pages had very sparse information for users.

SEO 91

SEO Health User-Generated Key Performance Indicator 91

Buffer Marketing

OCTOBER 31, 2024

When it comes to hashtags, the social media platform recommends no more than five, but the research from HubSpot found that posts that used over 11 hashtags seem to resonate the most with Instagram users. Buffer’s analytics tools will help you figure out the best content types, post times, and frequency, that work for you.

Transform 117

Transform PR Product User-Generated 117

Sachs Marketing Group

JANUARY 16, 2025

In todays highly competitive healthcare industry, generating a steady stream of new patients is critical for growing your practice. Whether you run a small private clinic or a large medical office, effective lead-generation strategies can help you generate leads, reach more potential patients, and ensure your practice thrives.

Health 52

Health User-Generated Education SEO 52