Martech

JULY 30, 2024

Achieving success, especially when competing against large corporations, hinges on implementing effective marketing strategies that provide a competitive advantage. Transitioning marketing as the business grows As your business expands, your marketing strategies must keep pace.

CRM 116

CRM Marketing Marketers Customer loyalty 116

Hubspot Marketing

DECEMBER 18, 2024

And if there's one thing that all their content marketing strategies have in common, it is a solid content gap analysis. In simpler terms: It's finding the gaps in your content strategy where you could provide more value that others aren't already providing. I also use Google Analytics for detailed performance metrics.

Marketing Strategy 111

Marketing Strategy Thought Leadership Marketing Marketers 111

Marketing Insider Group

NOVEMBER 21, 2024

Understanding how social media management will continue to develop in CRM platforms helps marketers prepare for future shifts. With CRM marketing trends pointing toward deeper social media integration, businesses will need to switch their strategies to keep pace with customer expectations.

CRM 106

CRM Management Thought Leadership Market Trends 106

Marketing Insider Group

OCTOBER 28, 2024

You can also use data analytics tools to spot trends in audience behavior, peak engagement times, and high-performing creatives. Analyzing these patterns allows you to adjust your strategy accordingly. Review Campaign Data: Use campaign analytics tools to review performance daily or weekly.

Analytics 124

Analytics Market Trends Communications Digital Marketing 124

Martech

JULY 30, 2024

Data insights and analytics: Both use data insights and analytics to refine strategies, understand user behavior and market trends and optimize content performance. By leveraging this data, you can refine your strategies to better meet user needs, improve content relevance and drive more effective engagement.

Transform 114

Transform User-Generated SEO Digital Marketing 114

SmartBrief - Marketing

JULY 17, 2024

Advanced data an alytics: Advanced analytics refers to the derivation of deeper insights from data. Such insights will help businesses make trend-based decisions, optimize operations and predict events likely to happen in the future. What it can do is identify patterns, trends and correlations that form the strategies of a business.

Management 114

Management Analytics New Technology Market Trends 114

Martech

DECEMBER 23, 2024

Emerging trends in marketing: Insights into the latest trends, such as advancements in digital marketing, consumer behavior shifts, or new technologies, can provide fresh perspectives that are crucial for strategic planning. A quarterly report on financial market trends or a whitepaper on compliance best practices.

Whitepaper 110

Whitepaper Key Performance Indicator Thought Leadership Email Marketing 110

Martech

FEBRUARY 17, 2025

Heres a breakdown of the responsibilities, backgrounds, skill sets, and how these roles fit into marketing and marketing operations. Responsibilities GTM engineer / GTM ops engineer Develop and implement go-to-market strategies. Analyze market trends and customer data to inform product positioning.

Customer Acquisition 117

Customer Acquisition CRM Marketing Automation Platform Analytics 117

Hubspot Marketing

JUNE 30, 2025

Research and analytical skills. An understanding of digital marketing tools and tactics. Conducting analytical projects to improve blog strategies/tactics. An analytical mind and interest in using data to optimize/scale blog marketing strategies and tactics. Demonstrated project management experience.

Management 111

Management Inbound Marketing Marketing Marketers 111

Backlinko

NOVEMBER 8, 2024

What are the 4 Ps of marketing? For over 60 years, these four elements have been the cornerstone of many successful marketing strategies. Well, they’re the backbone of every successful marketing strategy. AI can give you access to real-time insights into market trends and user behavior. Absolutely.

Price 114

Price Real Estate Promotion Food 114

Marketing Insider Group

MAY 20, 2025

Small business marketing in 2025 isnt about doing everything you possibly can its about doing the right things strategically. If youre running a small business, you dont have a bottomless budget and a massive team, so spending time and money on the wrong marketing strategies can hurt you.

Energy 79

Energy Marketing Marketers Marketing Strategy 79

Search Engine Land

JULY 29, 2024

Data insights and analytics: Both use data insights and analytics to refine strategies, understand user behavior and market trends and optimize content performance. Impact on organic search AI is reshaping the landscape of organic search, forcing businesses to rethink their marketing strategies.

Transform 131

Transform User-Generated SEO Law 131

Customers.ai

JANUARY 3, 2025

Tools to Use : Start with platforms like Google Analytics to track site behavior, heatmaps from tools like Crazy Egg to see where visitors engage most, and Customers.ai Behavioral Analytics Tools Understanding how customers interact with your site is the first step to optimizing their journey. The trick is to connect the dots.

Customer 89

Customer eCommerce Shipping Customer Journey 89

Search Engine Land

AUGUST 29, 2024

Market and trends analysis Identify industry and market trends : Examine industry trends, including market demand and supply patterns for the upcoming year and the previous year. Search trends and customer journey Analyze customer discovery channels : Determine how your customers are finding your business.

Digital Marketing 85

Digital Marketing Transform Key Performance Indicator Customer Journey 85

SocialPilot

MARCH 9, 2025

Implement a Data-Driven Posting & Scheduling Strategy A strategic posting and scheduling strategy approach leverages analytics to determine the best and most effective times and content types for audience engagement. How to Execute a Data-Driven Posting Strategy? ensure when your audience is most active.

Real Estate 45

Real Estate Social Media Marketing Marketing Strategy Transform 45

AWeber

MAY 15, 2025

Proven Affiliate Marketing Strategies 1. Build an Email List for Long-Term Income Your website or social media can reach lots of people, but email marketing lets you follow up, share deals, and build lasting relationships. This lets you focus your energy on high-performing strategies. Why does this work?

Affiliate Marketing 96

Affiliate Marketing Finance Energy Promotion 96

Martech

JULY 7, 2025

Here are some key impacts and capabilities that quantum computing could provide to marketers: Enhanced data processing Quantum computers can process vast amounts of data at unprecedented speeds. This could lead to more timely and informed marketing strategies.

Logistics 70

Logistics Marketing Marketers Analytics 70

Buffer Marketing

OCTOBER 2, 2024

a) If you’re in the early stages of forming your social media marketing strategy , I’d argue you don’t need to focus on what your competitors are doing at all. Peeping at the competition’s marketing strategies should come (if it comes at all) much later. All paid plans have a 7-day free trial.

Price 119

Price Key Performance Indicator SEO Analytics 119

Neil Patel

JULY 20, 2025

There are a number of AI tools that can help you automate processes and streamline your strategy. Benefits of Using AI in Marketing Why should you incorporate AI into your marketing strategy? Speed Up Processes AI can help marketers speed up processes and spend less time conducting certain tasks manually.

User-Generated 105

User-Generated Price Marketing Marketers 105

Vertical Response

JUNE 11, 2025

The evolution of email marketing has been driven by technological advancements, changes in consumer behavior, and regulatory changes, leading to highly personalized and visually rich modern emails. Marketers had to work within the constraints of basic email clients, which lacked sophisticated automation and analytics capabilities.

Transform 52

Transform Email Marketing Analytics Marketing 52

Martech

MAY 5, 2025

Utilize targeted marketing : Use data analytics to understand consumer behavior and preferences during these times. Tailor your marketing campaigns to address specific concerns or needs, ensuring that your messaging is relevant and timely.

Marketing 116

Marketing Marketers Customer loyalty Price 116

Hubspot Marketing

NOVEMBER 29, 2024

Market Research When diving deep into the role, the first thing I saw was market research. A product marketing manager is responsible for understanding the target audience and market trends. Create Your Go-To-Market (GTM) Strategy What is a marketer without a marketing strategy?

Product Marketing 108

Product Marketing Product Management Marketing 108

SocialPilot

JULY 9, 2025

Additionally, while basic analytics are available, no built-in competitor benchmarking is available within the Google Business Profile dashboard. Whereas, reviews can be managed directly through the profile dashboard (or mobile app), with basic functionality like replying, analytics, reporting spam, and monitoring overall ratings.

Management 93

Management CRM Analytics Price 93

Set Up

OCTOBER 8, 2024

As technology gets smarter, so do marketers. The amount of information accessible to shape marketing strategies and campaigns makes marketing efforts more effective, targeted, and personalized. Data allows marketing analysts to uncover patterns, predict future trends, and inform strategic marketing moves.

Transform 59

Transform Energy Market Trends Marketing Strategy 59

Welcome Software

SEPTEMBER 4, 2024

Accurately forecast market trends We’ve already shown how AI helps you figure out what’s in front of you, but what next? doing the same thing over and over), AI can help predict future trends to help you stay ahead of competitors. Through unfiltered analysis and repetitive insights gained through automation (i.e.

Market Research 59

Market Research Marketing Marketers Market Trends 59

Martech

APRIL 21, 2025

Key characteristics of a full-stack marketer Broad skill set: Full-stack marketers are proficient in various marketing disciplines, including digital marketing, content creation, social media management, SEO, email marketing, data analysis and more.

Key Performance Indicator 71

Key Performance Indicator Marketing Automation Platform Marketing Marketers 71

Martech

MAY 8, 2025

These enhancements focus on the personalization and modeling components, aiming to improve the execution of marketing strategies using real-time data analysis and automated decision-making. StackAdapt released new email marketing and Data Hub solutions in its advertising platform.

Transform 85

Transform User-Generated Law Communications 85

Vertical Response

JUNE 4, 2025

Marketing amnesia occurs when customers forget a brand, often due to a lack of engagement. This lack of engagement can stem from various factors, including poor customer service, irrelevant marketing messages, or a failure to innovate and keep up with market trends.

Branding 59

Branding Customer Customer loyalty Email Marketing 59

Backlinko

MARCH 5, 2025

This guide covers the top options for: Market trends Advanced SEO analysis Ad intelligence Similarweb Limitations While Similarweb excels at competitor intelligence, it might not fit everyone. Trends add-on) = $428.95 Let me show you how to use Traffic Analytics to spy on your competition.

SEO 90

SEO Market Research Finance Shoppers 90

Sprout Social

JANUARY 29, 2025

Content performance analysis Tracking performance metrics like traffic, engagement and conversions is vital for any content marketing strategy. AI-driven analytics tools give you real-time insights and actionable recommendations, and predictive analytics helps forecast trends so you can refine strategies for better results.

Content Marketing 128

Content Marketing Transform User-Generated Marketing 128

Businesses Grow

MARCH 10, 2025

A few years ago, I wrote a book about one solution to this dilemma : Belonging to the Brand: Why Community is the Last Great Marketing Strategy. I was absolutely right about this trend. I’ve been following the influencer marketing trend since its beginning, and I think the momentum will pick up going forward.

Transform 107

Transform Influencer Marketing Thought Leadership Marketing 107

Hubspot Marketing

SEPTEMBER 6, 2024

Create a Solid Marketing Strategy Your marketing strategy is only as good as its ROI. And if you’re not using your customer data and insights to create a solid marketing strategy, what are you doing? Advanced analytics and reporting. Engagement analytics. Features Smarter marketing analytics.

eCommerce 103

eCommerce Price Transform CRM 103

Lusha

NOVEMBER 18, 2024

Make Data-Driven Decisions : RevOps uses data and analytics to understand customer behavior, sales performance, and marketing effectiveness. Data Scientists/Analysts : Use advanced analytics and machine learning to extract valuable insights from data, enabling data-driven decision-making.

CRM 40

CRM Marketing Automation Platform Key Performance Indicator Customer Journey 40

Welcome Software

JUNE 30, 2025

Optimizely Opal has truly transformed the way we work, boosting our efficiency and improving the overall impact of our marketing efforts." Anthony Aiosa, VP Customer & Product Marketing @ Optimizely Content that has been personalized for industry performs better. .”

Transform 52

Transform User-Generated Logistics CMO 52

Sachs Marketing Group

MARCH 4, 2025

As the season of renewal approaches, spring cleaning is not just for your home; it is also the perfect time to refresh your digital marketing efforts. A well-structured digital spring cleaning helps businesses optimize their online presence, improve efficiency, and align marketing strategies with evolving industry trends.

Digital Marketing 84

Digital Marketing Marketing Marketers Promotion 84

Set Up

SEPTEMBER 17, 2024

Challenge #1 | Difficulty Tracking ROI Across Channels With marketing strategies becoming increasingly multi-channel, understanding and articulating which touchpoints generate real value can be difficult. With this data-driven approach, marketing can better prove value to the C-Suite.

CMO 59

CMO Energy Whitepaper Thought Leadership 59

Duct Tape Marketing

NOVEMBER 13, 2024

Curiosity drives me to explore new marketing trends and technologies. AI is not just a tool but a foundational element in marketing. The buying intent of consumers remains strong despite market changes. It's very good at doing research, it's very good at analyzing, let's say your Google Analytics data.

Price 78

Price Transform User-Generated Entertainment 78