Hootsuite

FEBRUARY 3, 2022

Bonus: Download a free guide that teaches you how to turn Facebook traffic into sales in four simple steps using Hootsuite. A chatbot is a piece of automated messaging software that uses artificial intelligence to converse with people. For brands trying to stand out in a crowded online marketplace, this is not a good look.

Retail 145

Retail Shoppers Health Social Media Marketing 145

Martech

MAY 24, 2024

B2C marketing deals with consumer purchases, which means B2C marketers are targeting individuals or small groups of people who make purchase decisions. High-end consumer purchases, like automobiles and home improvement projects, will bear some resemblance to a B2B engagement because of their cost. What is B2C marketing automation?

B2C 106

B2C Automobile Marketing Automation Platform Retail 106

Rock Content

AUGUST 1, 2023

While AI-powered content creation is indeed an extremely fast-growing trend in 2023, the scope of artificial intelligence is expanding beyond the written word. These intelligent systems analyze user behavior, market trends, and your competitors’ strategies to determine the most sought-after keywords in your niche.

Transform 86

Transform User-Generated SEO Communications 86

Litmus

MAY 16, 2023

Artificial intelligence (AI) is becoming increasingly prevalent. In this blog post, we’ll examine the ways email marketers can incorporate generative AI into their email programs while adhering to some guiding principles that address the most significant concerns surrounding AI. For better or for worse. How did we get here?

Email Marketing 78

Email Marketing Marketing Marketers User-Generated 78

Martech

JANUARY 9, 2023

Our new report, “ B2B Marketing Automation Platforms: A Marketer’s Guide ” is now available for free download. Our new report, “ B2B Marketing Automation Platforms: A Marketer’s Guide ” is now available for free download. Dig deeper: MarTech Replacement Survey. The top 5 solutions replaced.

Marketing Automation Platform 123

Marketing Automation Platform CRM Marketing Marketers 123

Calvyn Lee Blog

JANUARY 10, 2024

Creating a topical map for digital marketing niches, or for your Digital Marketing agency’s website is a strategic approach to organize content, improve user experience, and enhance search engine visibility. Follow these steps to build an effective topical map: 1. Ensure a balanced distribution of content across various topics.

Digital Marketing 130

Digital Marketing Marketing Marketers Transform 130

Neil Patel

OCTOBER 12, 2020

In this guide, we’ll discuss the benefits of AI digital assistants and the tools you can use to put your marketing tasks on autopilot. Well, artificial intelligence is doing the same thing. While you’re drowning in the tsunami of daily, weekly, and monthly tasks, your competition will swim laps around you.

Marketing 136

Marketing Marketers User-Generated SEO 136

Marketing Insider Group

MARCH 14, 2021

This ultimately leads to the leveraging of power for strategic targeting and personalization, empowered by the versatility and near infinite scalability of artificial intelligence (AI). You can, however, offer the human-like experience of personalized service by way of artificial intelligence. Not at all. Take Exceed.ai

CRM 98

CRM User-Generated Retail Place 98

Rock Content

JULY 14, 2023

Meanwhile, in France in 1900, brothers Édouard and Ándre Michelin of Michelin Tires created the famed Michelin Guide. It began as a guide for automobile owners and included basic maps, tire care instructions, and mechanic, hotel, and other travel recommendations. Not okay content, or even good content. Where Did It Come From?

Content Marketing 80

Content Marketing Automobile User-Generated Real Estate 80

Hootsuite

MARCH 21, 2022

WhatsApp customer service is an important component of any brand’s social customer care strategy. Companies using WhatsApp for customer service can offer everything —. Bonus: Get a free, easy-to-use Customer Service Report Template that helps you track and calculate your monthly customer service efforts all in one place.

Customer 110

Customer CRM Shipping Communications 110

Unbounce

MARCH 30, 2023

And of course, the invention of artificial intelligence. Before we can talk about AI marketing, we need to start by goin’ back to basics. What is artificial intelligence? What is artificial intelligence? The invention of yogurt-covered pretzels. ChatGPT, anyone? That’s true for marketers, too.

Digital Marketing 81

Digital Marketing Marketing Marketers Price 81

Adobe Experience Cloud Blog

DECEMBER 14, 2018

Today’s marketers are in the early stages of transforming how they identify, execute, and evaluate campaigns leveraging new and innovative technology: artificial intelligence (AI). Marketing today can be boiled down to five basic steps, and AI can help enhance each one. Using AI in marketing 101.

Transform 134

Transform Thought Leadership Marketing Marketers 134

Martech

JULY 29, 2022

At its most basic, that means investing marketing and sales resources in guiding high value accounts through the journey to conversion. What type of machine learning and/or artificial intelligence does the tool use? What type of machine learning and/or artificial intelligence does the tool use?

Direct Mail 104

Direct Mail Customer Acquisition Marketing Automation Platform CRM 104

Hubspot Marketing

MAY 7, 2020

Artificial intelligence is continuing to make an impact on the business world. But, if you're less tech-savvy, you might be intimidated by terms like "artificial intelligence," "machine learning," and "algorithms." In fact, McKinsey predicts that up to $2.6 This makes sense. How to Implement AI on a Budget.

COS 119

COS CRM Price Analytics 119

Hubspot Marketing

JANUARY 27, 2020

Then I ask my smart TV to launch Netflix or play a basic VR game on my Google Cardboard. At the moment, a few buzzy topics include augmented and virtual reality , general and voice-based artificial intelligence , and smart home devices. Each morning, I wake up to my Amazon Echo's alarm and ask Alexa about the weather.

Millennials 136

Millennials Shipping Entertainment eCommerce 136

Jeff Bullas

MARCH 15, 2023

ChatGPT is a groundbreaking artificial intelligence technology that has been making waves in the field of natural language processing. When I asked ChatGPT to perform a task, I used the prompt “ Write a 700-word article on the topic what is ChatGPT and how you can use it to Create Content” ? It was also coherent.

Health 202

Health User-Generated Transform Education 202

Hootsuite

MAY 3, 2022

When artificial intelligence takes care of mundane writing tasks, writers (and non-writer marketers) can use their skills for more valuable aspects of content creation, like content mix and conversion strategies. From social content to emails to blog posts to sales pages, digital marketing just requires So. Hey, we get it.

Management 97

Management Social Media Marketing User-Generated Copywriting 97

Duct Tape Marketing

JANUARY 2, 2024

We uncovered the intriguing world of artificial intelligence, exploring the complexities and ethical considerations associated with this rapidly evolving mainstream technology. A Layperson’s Guide to the Concepts, Math, and Pitfalls of AI. 03:44] Where do you think we are in the continuum of the evolution of AI? [07:56]

Transform 72

Transform Communications Product Place 72

Adobe Experience Cloud Blog

OCTOBER 2, 2017

Take Artificial Intelligence (AI) —a hugely powerful technology that’s revolutionizing everything from healthcare to demand generation; from advertising to gaming; from Siri to Tesla, and so much more. Marketers: it’s time to stop thinking about data. Hear me out. Today, data is one of the most valuable assets a company can have.

Transform 134

Transform CRM Thought Leadership Marketing Automation Platform 134

Hubspot Marketing

NOVEMBER 14, 2023

Lucid supports basic Excel import for Individual and Team accounts. We’ve all been there: staring intensely at the screen, willing ideas to come to our minds.When words or ideas aren't shooting out of our minds or fingertips, we know we've entered a writers' block rut. This is where brainstorming tools come in.

Price 110

Price User-Generated Marketing Marketers 110

Hootsuite

JANUARY 10, 2024

Ready to step up your social media marketing with a little help from artificial intelligence? Forgive us for using a technical term, but it’s absolutely bananas how far AI has come in the past year. Seriously, just imagine what your marketing team could accomplish with a little (digital) helping hand. It’s seriously easy.

Price 100

Price User-Generated Copywriting Marketing 100

Marketing Insider Group

SEPTEMBER 12, 2023

So, if you want to keep up with the competition and continue to thrive in the digital space , the key is understanding this: It’s not about handing the reins over to artificial intelligence, but rather knowing how to collaborate with it. We can create reports, summaries, and basic blog posts in seconds.

Content Marketing 102

Content Marketing User-Generated Marketing Marketers 102

Marketing Insider Group

JULY 25, 2023

Advances in artificial intelligence have provided more tools for automation than ever. Grammarly This well-established proofreader and editor may not be your first thought for innovative AI content writing tools, but artificial intelligence is what powers the software.

Copywriting 69

Copywriting User-Generated Price CRM 69

Hubspot Marketing

DECEMBER 22, 2023

This guide will explore 11 examples of real brands using AI in 2023 and beyond. This guide will explore 11 examples of real brands using AI in 2023 and beyond. What was once a sci-fi fantasy is now a staple in day-to-day business operations. AI’s in your smartphone, shopping experiences, and maybe even your morning coffee routine.

Branding 112

Branding Transform User-Generated SEO 112

Rock Content

OCTOBER 13, 2023

Let me guide you through how you can use AI to empower the content production of your education company. Allow me to recommend a solid one: AI Content Wizard , an artificial intelligence resource recently launched by Rock Content’s content marketing platform, WriterAccess. Education companies are no exception to that.

Education 75

Education User-Generated Product SEO 75

Hubspot Marketing

JANUARY 22, 2024

Check out this helpful guide. If the fourth quarter is about finishing strong, then the first quarter is about starting smart. It's an exciting time but also a bit overwhelming. You have new goals to reach and new strategies to execute. You also need to create enough room to pivot at a moment's notice. Double down on short-form video content.

eCommerce 119

eCommerce Marketing Marketers Influencer Marketing 119

Hootsuite

SEPTEMBER 16, 2022

Most social platforms have some basic native scheduling options. To succeed in a social media, you need the right skills, the right knowledge, the right training — and the right social media marketing tools. Each social media platform operates as a silo. The right social media marketing stack quite simply makes you a better marketer.

Social Media Marketing 134

Social Media Marketing Analytics CRM Marketing 134

SocialPilot

FEBRUARY 5, 2024

So, let’s uncover the deeds to master the art of influencer marketing on Twitter with a step-by-step guide and anticipated trends to keep you on top. This is why we have a complete guide designed for you. Being a real-time conversation platform, Twitter is a popular social media channel for influencer marketing.

Influencer Marketing 96

Influencer Marketing Marketing Marketers Entertainment 96

Adobe Experience Cloud Blog

FEBRUARY 1, 2019

While basic marketing has been around as long as commerce—with ancient traders displaying their wares as attractively as possible—our modern understanding of the field evolved alongside the Industrial Revolution. The biggest evolution will come from artificial intelligence (AI), which uses data and algorithms to model and predict behaviors.

Transform 134

Transform Thought Leadership Manufacturing Marketing 134

Hootsuite

JUNE 23, 2022

We’ll guide you through all of that in this post. Basically, content is anything that provides information or entertainment. Whether you’re highlighting user-generated content , creating a TikTik Stitch , or using trending audio to guide your content ideas, you’re part of a larger ecosystem. What is content creation?

User-Generated 112

User-Generated Whitepaper Social Media Marketing Analytics 112

Sachs Marketing Group

DECEMBER 13, 2023

Not sure how to write content for a website? Writing content for a website involves understanding your audience, using a conversational tone, and making the content skimmable and SEO-friendly. It’s about balancing the art of engaging storytelling with the science of digital marketing strategies. Here’s how to write content for a website: 1.

Health 105

Health Transform Digital Marketing SEO 105

Search Engine Land

NOVEMBER 22, 2023

In that guide, Google says it will focus on “the quality of content, rather than how content is produced,” but that “using automation – including AI – to generate content with the primary purpose of manipulating ranking in search results is a violation of our spam policies.” I’ll discuss: How Google feels about AI. But more on that next.

SEO 113

SEO User-Generated Traditional Marketing Branding 113

Rock Content

NOVEMBER 6, 2023

This article will introduce you to some of the top content idea generators on the market today, starting with the AI tool provided by WriterAccess #1 AI Idea Generator by WriterAccess Artificial intelligence, or AI, is changing the face of marketing, but not necessarily in a good way. There is more to it than just writing.

SEO 65

SEO Brand Management Branding Content Marketing 65

Orbit Media Studios

MAY 24, 2023

You can use AI to create an artificial version of a member of your target audience and ask them anything about sales and marketing, triggers and topics, hopes and fears. And it’s always there for you, day or night, to guide your content and messaging. It’s a guide. The best research comes from interviews. How do they manifest?

Non-Profit 121

Non-Profit Health Finance Social Media Marketing 121

Hootsuite

MARCH 23, 2023

It seems like AI copywriting tools are everywhere, from content generators to ecommerce chatbots. With good reason: AI can save you a ton of time and money. Two things we all love, right? But like most tools, AI copywriters are only as powerful as the person using them. Coming soon Big news! Join the list What is AI copywriting?

Copywriting 136

Copywriting User-Generated Price eCommerce 136

Neil Patel

AUGUST 9, 2021

Kohl’s website goes even further to recommend (and show) specific products based on a basic search before the user ever hits enter: By suggesting specific products (or even showing top results), you’re guiding the user along the path you want them to take before they even make a conscious decision to continue. Include Autocomplete.

eCommerce 145

eCommerce Price SEO Retail 145

Search Engine Land

SEPTEMBER 26, 2023

Generative AI, a subset of artificial intelligence, has emerged as a revolutionary force in the tech world. This in-depth guide will dive into how generative AI models work, what they can and can’t do, and the implications of all these elements. But what exactly is it? And why is it gaining so much attention?

Transform 112

Transform User-Generated Product Content Marketing 112