Lynton Web

APRIL 11, 2024

Blogging can help you achieve your goals, whether you're looking to establish yourself as a thought leader in your industry, drive traffic to your website, or share your thoughts and ideas with the world. Benefits of Blogging Blogging offers a wide range of benefits for businesses and individuals alike.

Whitepaper 105

Whitepaper SEO eBook Place 105

Scoop.it!

FEBRUARY 15, 2024

Here are five key benefits of email marketing for small businesses. Generates traffic to the site Email marketing is a powerful tool for small businesses to promote their websites. Although they’re not from a small business site, they show that emails do really well to drive website traffic. Not convinced?

Email Marketing 94

Email Marketing Manufacturing User-Generated Marketing 94

Orbit Media Studios

MARCH 10, 2024

Usually, the spike in website traffic from media coverage lasts only for a few hours. Next, share it again and mention anyone else (person or brand) who was included in the article. But as the warm fuzzies wear off, the big question sets in… What do I do now? You’re getting a flurry of attention and traffic. The more, the better.

PR 106

PR SEO CMO Energy 106

Search Engine Land

FEBRUARY 9, 2024

The answer is boxed in and accompanied by the websites used to generate it, which can be clicked on for further exploration. SGE includes links to publisher websites and allows users to toggle for deeper dives into additional sources. The language model is based on content from Search Engine Land layered on top of ChatGPT.

User-Generated 117

User-Generated SEO PR Digital Marketing 117

Search Engine Land

MAY 13, 2024

Show your brand’s personality. Content distribution is the secret sauce that gets your hard work in front of the right eyes. And for B2B, you need a content strategy with a strategic distribution plan. I’ve been in the content trenches for years, and I’ve seen firsthand what works (and what falls flat).

Whitepaper 110

Whitepaper Thought Leadership User-Generated Key Performance Indicator 110

Customers.ai

NOVEMBER 14, 2023

In this fast-paced digital world we live in, understanding who your website visitors are is crucial to making smart marketing decisions and driving revenue. The answer comes in the form of website visitor identification. What is Website Visitor Identification? That’s where the Website Visitor ID X-Ray Pixel comes in.

User-Generated 120

User-Generated Health B2C Analytics 120

Sachs Marketing Group

JANUARY 17, 2024

Offline marketing strategies provide a tangible, personal touch and local impact but often come with higher costs and challenges in tracking ROI. Understanding the differences, benefits, and challenges is crucial for small businesses aiming to maximize their reach and impact. What is Online Marketing?

Marketing Strategy 95

Marketing Strategy Direct Mail Marketing Marketers 95

Customers.ai

JANUARY 3, 2024

Supports Contact-Based Marketing Contact-Based Marketing FAQs Convert Website Visitors into Real Contacts! Website / URL * Grade my website Understanding Contact-Based Marketing Understanding contact-based marketing is key to appreciating its role in creating deeper, more effective customer relationships in today’s digital landscape.

CRM 107

CRM Direct Mail Customer Journey Marketing 107

Martech

MARCH 18, 2024

Answer: Data-driven, targeted marketing is a strategic approach that utilizes customer data to create personalized and relevant marketing campaigns. Please list the benefits for each tool and keep answers simple so everybody in the organization can understand. Format) Please list the benefits for each tool.

Analytics 105

Analytics Email Marketing User-Generated Marketing 105

Customers.ai

DECEMBER 27, 2023

In fact, according to Sitecore , 70% of Americans crave deeper, more personal connections with brands. Lead enrichment helps you refine and enhance the data you have on your leads, allowing you to personalize your outreach with precision, and build those personal connections. Enter lead enrichment. What is Lead Enrichment?

Transform 113

Transform CRM User-Generated Management 113

Search Engine Land

DECEMBER 1, 2023

Below are nine ways to optimize your website for the holidays and make the most of this high-traffic period. Things like gift guides are always popular, but if you are working on a website that isn’t product-based, there are still plenty of opportunities. This is especially useful for an e-commerce website.

SEO 129

SEO PR eCommerce Analytics 129

Search Engine Land

APRIL 17, 2024

This personalized feed, available within Google’s mobile app and mobile search homepage, offers users an engaging experience by recommending relevant content, even before they know exactly what they want to search for. Google Discover is a personalized feed of content that appears on mobile devices. What is Google Discover?

User-Generated 119

User-Generated Entertainment SEO Fashion 119

Search Engine Land

MAY 14, 2024

This article covers the benefits of custom GPTs and provides a step-by-step guide to building your own “Striking Distance Keyword Opportunity Analyzer” – a GPT specifically designed to identify high-potential keyword opportunities that align with your website’s existing rankings.

Customer 97

Customer Transform SEO User-Generated 97

Rock Content

MAY 9, 2024

More Relevant and Personalized Answers: It uses machine learning to deliver relevant and personalized answers based on user intent. ” Instead of just listing links, SGE combines data from travel blogs, government tourism websites, and user reviews to create a concise guide. Here’s a comprehensive summary with our insights.

Health 94

Health User-Generated Finance Advertising 94

Businesses Grow

NOVEMBER 20, 2023

No content on a website. There are two main reasons: Enhance your Search Engine Optimization (SEO) or build personal authority. But it all depends on: Your email strategy When you publish on your website, or even a place like Substack, you own the email addresses. OK, I’ve had enough of this. Just LinkedIn. No, no, no.

SEO 134

SEO Branding Place Education 134

Hootsuite

FEBRUARY 14, 2023

The benefits of chatbots for businesses are well documented. Here are 12 chatbot benefits that we hope will change your mind. 12 benefits of chatbots for businesses Chatbot advantages vary depending on the type you use and how you deploy them. This list looks primarily at the benefits of AI chatbots. billion in 2025.

Retail 139

Retail eCommerce Shoppers Customer Journey 139

SocialPilot

MAY 7, 2024

This guide will explain how to use Twitter for business and provide tips on improving your brand personality and connecting with your audience on a more personal level. Twitter’s fast-paced nature allows businesses to display their brand personality in a way that is more humane and relatable for the audience.

Real Estate 84

Real Estate Marketing Marketers Promotion 84

Martech

NOVEMBER 27, 2023

Prompt: What is the difference between personalization and real-time interaction management Answer: Personalization and real-time interaction management are both strategies used to enhance customer experiences, but they differ in their focus and approach. The language model is based on content from MarTech embedded on top of ChatGPT.

Management 107

Management CMO eCommerce Analytics 107

SmartBrief - Marketing

FEBRUARY 11, 2024

Why email calls-to-action matter Think of CTAs like the GPS for successful email marketing – they’re like direct invitations for subscribers to do something, like buying, downloading, signing up or checking out your website. Text-based CTAs: Simple hyperlinked text directing readers to specific landing pages or websites.

Email Marketing 94

Email Marketing Food Retail Communications 94

Customers.ai

DECEMBER 6, 2023

With App Tracking Transparency (ATT), users gained control over whether apps, including those running Meta Ads, could track their activity across other apps and websites. With App Tracking Transparency (ATT), users gained control over whether apps, including those running Meta Ads, could track their activity across other apps and websites.

Outbound Marketing 114

Outbound Marketing CRM Advertising Advertisers 114

Use Insider

FEBRUARY 16, 2024

We needed a solution that would help us deliver personalization at scale to boost engagement and drive conversions.” The brand wanted to focus its efforts on personalizing its website and mobile app but was unsure where to start. For Adidas, the issue was scalability.“Our

Retail 105

Retail eCommerce User-Generated Product 105

Customers.ai

APRIL 21, 2023

AI-powered tools are being used to automate tasks, personalize marketing messages, and create more effective and engaging content. In this blog post, we will discuss the benefits of using AI in marketing and explore the different types of AI tools that are available to marketers. So, what are you waiting for? What does it do?

Transform 106

Transform User-Generated Marketing Marketers 106

Search Engine Land

MAY 7, 2024

Have you ever clicked on a brand’s ad and ended up on a website you weren’t expecting? Normally, the first ad you see should be the brand’s official one, taking you straight to its website. It leads directly to its own website via the correct tracking link. That’s ad hijacking. What is ad hijacking?

Branding 84

Branding Advertising Advertisers Place 84

Search Engine Land

FEBRUARY 2, 2024

For example, deepfakes (synthetic media where a person in an existing image or video is replaced with someone else’s likeness) can be used to create false narratives or impersonate individuals, potentially leading to serious social and political repercussions. Did you know that 65.8% This is incredible, at least to me.

User-Generated 116

User-Generated Finance SEO Law 116

Neil Patel

JANUARY 8, 2023

In this post, we’re going to go over what the high converting websites do differently. Approximately 96% of visitors that come to your website are not ready to buy. Visitors should clearly see on your homepage or landing page why they should do business with you and the benefits of doing so. It’s a win-win deal. Free shipping?

Finance 145

Finance Shipping User-Generated Shoppers 145

Vertical Response

JANUARY 14, 2024

They offer a personalized and targeted approach, allowing you to reach individuals who have expressed interest in your brand or product. Let’s dive deeper into their role in business and explore the key benefits they bring. But what exactly makes email newsletters so important?

Communications 94

Communications Entertainment Promotion User-Generated 94

Customers.ai

DECEMBER 12, 2023

Website / URL * Grade my website Ecommerce Platforms Ecommerce platforms are like the digital heartbeats of online stores, offering everything businesses need to effortlessly showcase and sell their products, ensuring a smooth and enjoyable shopping journey for customers. For ecommerce retailers, this opens up a huge opportunity.

eCommerce 120

eCommerce PR User-Generated Marketing 120

Martech

MARCH 11, 2024

All this helps in data accuracy and more effective segmentation that can benefit from identifying inactive or less engaged customers for re-engagement campaigns. Google’s full deprecation of third-party cookies is right around the corner. Time is running out to get all those well-laid marketing plans off the whiteboards and into action.

Customer Acquisition 122

Customer Acquisition User-Generated Marketing Marketers 122

Search Engine Land

APRIL 8, 2024

Guest Posting: Identify authoritative websites in your industry and offer to write guest posts for them. Include relevant links back to your website within the content. Resource Page Link Building: Look for resource pages or link roundups in your niche that list websites, articles, or tools.

Finance 101

Finance Manufacturing Health Education 101

Martech

APRIL 25, 2024

Rather, leverage machine learning to parse your mature marketing into clusters and create more personalized targeting and messaging strategies for these subsegments under the boomer umbrella. Weeks before his 70th birthday, my colleague quipped, “I still don’t like being called a ‘senior.’

Health 116

Health User-Generated Marketing Marketers 116

Search Engine Land

JANUARY 30, 2024

Do a soft sell promo on our services by educating them on benefits (web, SEO, PPC, Content) with a CTA to either a service page or related blog posts 3. In this section, we will focus on the benefits of our core services and how they can empower your business. I am the first generative AI chatbot for search marketers.

SEO 101

SEO Education Promotion User-Generated 101

Martech

JANUARY 30, 2024

With the ability to process vast amounts of data and drive automation at scale, AI empowers brands to deliver personalized, seamless CX journeys that foster loyalty and satisfaction. Dig deeper: How to use AI and machine learning to personalize and optimize campaigns 2.

Transform 137

Transform Customer Customer Journey User-Generated 137

Martech

MAY 15, 2024

I was really drawn to new things, so the whole idea of websites, and online ecommerce was really starting to brew. I was really drawn to new things, so the whole idea of websites, and online ecommerce was really starting to brew. She is also a valued contributor to MarTech and a speaker at The MarTech Conference.

Direct Mail 85

Direct Mail Transform eCommerce New Technology 85

Hubspot Marketing

SEPTEMBER 22, 2023

Referral traffic is a powerful and often overlooked way to give your website a competitive edge. Publish Your Website To Online Directories 2. Get Published On Review Websites 3. When visitors land on your website from sites other than the major search engines, that’s referral traffic. Publish Guest Blog Posts 4.

Inbound Marketing 120

Inbound Marketing B2C Fashion SEO 120

Search Engine Land

JANUARY 29, 2024

On-page optimization is a crucial part of any SEO strategy. It includes optimizations made directly to the elements of a webpage to improve rankings in search engines and provide a better user experience. This article covers the key elements that should be optimized on every page for the best SEO results. Below are the on-page elements to optimize.

SEO 122

SEO Place Product Branding 122

Martech

NOVEMBER 29, 2023

GDPR: a quick summary The General Data Protection Regulation or GDPR, articulates stringent directives for any entity that collects, processes or stores personal data linked to European Union (EU) residents. It serves two purposes: Enhancing individual control over personal data.

Management 111

Management Law Analytics Marketing Strategy 111

Customers.ai

NOVEMBER 21, 2023

In the fast-paced realm of marketing, where every click holds the potential for a sale, sophisticated retailers face a formidable challenge— converting anonymous website visitors into loyal customers. As a savvy marketer, you’re keenly aware that a substantial portion of your website traffic operates in the shadows of anonymity.

Transform 117

Transform Customer Journey Marketing Marketers 117