Hubspot Marketing

JANUARY 20, 2023

Whether you have use-it-or-lose-it funds left over from the last quarter or are putting together a marketing budget for the first time, it's valuable to know which strategies will offer the highest ROI. conversion rate from 1,000 views. For more marketing strategies, check out this episode of Marketing Against the Grain.

eBook

Hubspot Marketing

MARCH 15, 2023

For example, you might read a fun listicle, like "The Top 10 Movies of 2020," or a more informational one, like "7 Steps to Build a Website." If you search for your intended keyword and find most marketers are creating “Ultimate Guides” on the topic, it's better to avoid a listicle format. Take risks. Try out-of-the-box ideas.

Millennials

Litmus

MARCH 8, 2024

Email marketers are responsible for protecting their subscribers’ data. In four lessons, we cover data privacy in email marketing as it stands today, plus tips on how to future-proof the privacy of your email program. We’ve made it easy to get informed in just four lessons.

Email Marketing

Litmus

OCTOBER 4, 2023

However, reviewing something as significant as your marketing program can be daunting. An email reporting template provides an outline and place to share your email marketing status, recent wins, and lessons. You can also use your email marketing report to open discussions across departments and learn from other teams.

Health

Hubspot Marketing

AUGUST 27, 2024

Welcome to Creator Columns , where we bring expert HubSpot Creator voices to the Blogs that inspire and help you grow better. I’m the founder of an inclusive marketing strategy consultancy. Smart brands engage in inclusive marketing because they know it helps them make a bigger impact on a broader audience while increasing sales.

Customer Acquisition

Exposure Ninja

JUNE 23, 2022

Digital marketing is becoming a core part of many business’ marketing strategy. If you’re starting to add more digital elements to your marketing strategy, it can feel like a lot to take in. There’s plenty of data in support of adding digital marketing to your existing strategy. b i llion in 2023.

Digital Marketing

Set Up

DECEMBER 12, 2023

Our Industry Blog series is an informative cheat sheet to know what industry leaders are focusing on across verticals. Although every audience and product is different, the lessons we can learn and implement from one another will help elevate strategies, services, and business.

Manufacturing

Backlinko

MAY 21, 2024

We reviewed dozens of content marketing examples in different formats and from multiple channels. Take a look at what was launched, what worked, and what you can borrow from each example to create winning content marketing campaigns of your own. Posts can be written to communicate your industry expertise.

Content Marketing

Unbounce

MAY 13, 2024

/ A/B Testing What to A/B test: 10 A/B testing ideas to inspire your experiments By Josh Gallant and Oli Gardner. Do you need to start from scratch with an entirely new landing page layout? More blog posts by Josh Gallant Oli Gardner Unbounce co-founder Oli Gardner has seen more landing pages than anyone on the planet.

Price

Set Up

JANUARY 24, 2023

What can marketers learn from the rise of QR codes? Marketing Lesson: How are you prioritizing your consumer’s convenience in your offerings? Marketing Lesson: High tech can seem enticing, but if your audience isn’t there yet, meet them where they are. Subscribe for more industry updates!

Direct Mail

Set Up

MAY 2, 2023

At Set up , we are in a unique position where we talk to Marketing experts in various industries. We recently spoke to Karen Doyle , a Senior Content Writer at Hiscox USA , and Erich Meier , the Director of Marketing at Priority about the Financial Services Industry.

Real Estate

Unbounce

DECEMBER 20, 2023

/ AI marketing AI in review: 10 brands that embraced AI in 2023 By Banafshe Salehi. Updated on December 21, 2023. 20 min read 2023 saw brands flocking to AI like bees to the honeycomb, buzzing with digital innovation. Canva’s AI in 2023 is all about intuitive design assistance. and there was.

Branding

Unbounce

DECEMBER 20, 2023

/ AI marketing AI in review: 10 brands that embraced AI in 2023 By Banafshe Salehi. Updated on December 22, 2023. 22 min read 2023 saw brands flocking to AI like bees to the honeycomb, buzzing with digital innovation. Canva’s AI in 2023 is all about intuitive design assistance. and there was.

Branding

Kevin Indig

SEPTEMBER 26, 2023

Simplify your content lifecycle from creation to conversion with WriterZen Streamline your content strategy & execution in minutes with the AI-powered Keyword Planner: Import up to 20K keywords. Streamline content writing from insights to full articles with AI Assistant. 2023 isn’t over; so I used January - September.

SEO

Exposure Ninja

JULY 5, 2023

Welcome to the B2B marketing dojo : the place to become a Ninja in B2B marketing strategies. We’re here to prepare you for the year 2023 and beyond, where high-performance B2B digital marketing strategies will be vital to winning you more clients. Winning the Business Game with a Ninja Touch! Here’s why.

Marketing Strategy

Unbounce

MAY 28, 2024

/ Landing page optimization 10 landing page optimization case studies and examples to inspire you By Paul Park. Here’s the key lesson: When you see what others are capable of achieving, it opens the door to what you can accomplish. More blog posts by Paul Park What is landing page optimization, and why does it matter?

User-Generated

Duct Tape Marketing

SEPTEMBER 12, 2024

The Power of Expert Feedback in Improving Writing Skills written by Tosin Jerugba read more at Duct Tape Marketing The Duct Tape Marketing Podcast with Tim Grahl In this episode of the Duct Tape Marketing Podcast , I interviewed Tim Grahl, CEO and publisher of Story Grid. Expert feedback is crucial for improving writing skills.

Whitepaper

Unbounce

JUNE 5, 2024

More blog posts by Josh Gallant Laura Moisei Laura has a bachelor’s degree in Communication and spends most of the time pursuing her passion for writing and photography. More blog posts by Laura Moisei What is a lead generation form? From there, similar to Deel, they ask more detailed questions as additional steps.

eCommerce

Unbounce

JANUARY 16, 2024

36 min read It’s 2023, and the education system is continuing to evolve worldwide. With edtech advancements, a marked transition from in-person to online, and now AI also entering the stage, there’s never been a more exciting time to build your own course. Updated on January 11, 2024.

Transform

Unbounce

JANUARY 4, 2025

12 min read A/B testing is a fundamental and foundational technique for data-driven marketers everywhere. By pitting two versions of your marketing assets against each otherwhether its a webpage, an email, or an adyou can see what performs better. This is especially important when marketing budgets are tight and every dollar counts.

User-Generated

Unbounce

OCTOBER 24, 2023

/ Digital marketing SaaS marketing strategies: The ultimate guide to market your SaaS product By Karine Bengualid. Updated on October 26, 2023. Did you know there’s an industry name for them too? In fact, the industry is so big (“Hooow biiig isss iiit?”) that the SaaS market is estimated to reach $197.29

Marketing Strategy

Unbounce

OCTOBER 24, 2023

/ Content marketing SaaS marketing strategies: The ultimate guide to market your SaaS product By Karine Bengualid. Updated on October 24, 2023. Did you know there’s an industry name for them too? In fact, the industry is so big (“Hooow biiig isss iiit?”) that the SaaS market is estimated to reach $197.29

Marketing Strategy

Unbounce

APRIL 19, 2024

Embiid and Shaq—the greats have always learned from other greats. When it comes to your online marketing game, high conversion rates are key to making those sales. Whether you’re on the right track or need to up your sales game, studying and learning from what other businesses have done to achieve success is a slam dunk.

User-Generated

Exposure Ninja

JULY 20, 2022

.” Average engagement time is measured by the user_engagement event, which is triggered when the user spends at least 10 seconds with the page active (visible on their screen, minimised or in another tab doesn’t count), or views 2 or more pages, or triggers a conversion event (has to be a conversion event, not just an event).

Analytics

Jeff Bullas

FEBRUARY 13, 2023

This comprehensive guide will teach you everything you need to know about how to build a social media marketing strategy that delivers value to your audience and helps your business grow. Table of contents The importance of social media for business But what is Social Media Marketing? What are the benefits of Social Media Marketing?

Social Media Marketing

Buffer Marketing

SEPTEMBER 11, 2023

The reality is that the best LinkedIn users are marketing machines. I've built real friendships with the best B2B marketers in the world and I’m on a text-message basis with countless founders, CEOs, VPs, and executives. They use the platform as a content distribution system, not a resume builder.

Thought Leadership

Unbounce

OCTOBER 20, 2023

Updated on October 20, 2023. More blog posts by Garrett Hughes Oli Gardner Unbounce co-founder Oli Gardner has seen more landing pages than anyone on the planet. He was recently named the “The 2018 Marketer to Watch,” in the under 46 category, by his mother. Donʼt know how to fix the problem? Never fear.

Whitepaper

Unbounce

SEPTEMBER 4, 2023

/ Email marketing 7 eye-catchy email subject lines with strategies that will increase your open rates By Steve Young and Banafshe Salehi. Updated on September 4, 2023. More blog posts by Steve Young Banafshe Salehi Banafshe is a writer and creator who loves long walks on the beach (kidding?). Follow Steve on Twitter.

Email Marketing

Econsultancy

MARCH 4, 2022

From consumer behaviour to demand prediction to retention, the events since March 2020 have altered or sped up almost every facet of online retail. We’ve rounded up a selection of stats to try to illustrate how the pandemic has impacted, and continues to impact, the ecommerce industry. trillion globally by 2026, up from $4.9

eCommerce

Kevin Indig

JUNE 26, 2023

What excites me so much about CRO is that it sits between marketing and product. This expert guide features input from: Travis Bernard , VP CRO @ Graphite Chris Nolan , former Head of Growth @ ShipBob Joshua Kim , Growth Marketing Lead @ Notion (Thank you all so much for making this piece truly special!) long sign-up forms).

User-Generated

Unbounce

SEPTEMBER 21, 2023

/ Email marketing 6 eye-catchy email subject line strategies that will increase your open rates By Steve Young and Banafshe Salehi. Updated on September 18, 2023. More blog posts by Steve Young Banafshe Salehi Banafshe is a writer and creator who loves long walks on the beach (kidding?). Follow Steve on Twitter.

Email Marketing

Buffer Marketing

SEPTEMBER 11, 2023

The reality is that the best LinkedIn users are marketing machines. I've built real friendships with the best B2B marketers in the world and I’m on a text-message basis with countless founders, CEOs, VPs, and executives. They use the platform as a content distribution system, not a resume builder.

Thought Leadership