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AI in B2B Marketing: 9 Ways To Work Smarter, Better, Faster, and Stronger

Hubspot Marketing

The first thing I do every weekday morning is tell my Amazon Alexa to turn off my alarm. This is just one example of how AI can impact our everyday lives, and the same can be said about AI in B2B marketing. Here are nine of the best ways to use AI in B2B marketing to level up your day-to-day. How to Use AI in B2B Marketing 1.

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6 Social Listening Tools and What They’re Best for (With Alternatives)

Buffer Marketing

Discover niche markets for your products. Track media coverage across social media, news, blogs, and podcasts. Some social listening tools extend this to include news sites, blogs, and forums. Google Alerts Answer Socrates Exploding Topics Finding trending topics Free plan available. Spot trends before they go mainstream.

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The Prompt Library Starter Kit: 20 AI Prompts for B2B Lead Gen Marketers

Orbit Media Studios

By Andy Crestodina I recently led a full-day workshop at the MarketingProfs B2B Forum called AI for B2B Content and Lead Generation during which I shared dozens of AI methods and prompts for content marketing, SEO and lead generation, Marketing Profs, as usual, wanted to max out the awesomeness levels, so they asked me to create a workbook.

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SEO in the AI Era: 3 Ways to Adapt Your Strategy (and how to get AI to mention your brand)

Orbit Media Studios

For marketers, AI brings both excitement and anxiety. This is especially true for content marketers and SEOs. Today, we explore the big topic: AI and the disruption of search marketing. Your marketing goals and Google’s profit model are not aligned. Other marketers will stay focused on quality. Don’t despair.

SEO
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5 Best Rank Tracking Tools for SEO Monitoring

Backlinko

That’s why we put together this list of the five best rank tracking tools for businesses, SEO agencies, and blogs of all sizes. You can also track your rankings across devices and locations to see how your website performs in different markets. Like blog categories or specific groups of products. Guru: $249.95

SEO
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What Do Experienced Marketers Do Differently? New Research (plus tips from 9 veteran content pros)

Orbit Media Studios

By Andy Crestodina Every year, we ask 1000+ content marketers 22 questions about content marketing. The result is a long term study that tracks blogging trends and statistics. It shows the changes over time in article length, publishing frequency and marketing challenges. How long have you been blogging?”

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How to Optimize for AI Mentions: 3 Simple Strategies

Orbit Media Studios

By Andy Crestodina Many of us predicted that this would be the top marketing question of 2025. Note: Marketers haven’t yet settled on a term for this new practice. An executive summary that explains how your business fits in the market. Ignore blog posts and minor subpages unless requested otherwise. It’s time to adapt.

PR