Buffer Marketing

MARCH 19, 2024

Whether you’re new to YouTube and looking to grow your subscribers from scratch or have an established channel with content you think can rank higher, this guide is for you. ” So, a well-optimized video is still in with a chance, no matter how new you are to YouTube. ⚡ Tap into the power of YouTube Shorts!

SEO 112

SEO Analytics User-Generated Price 112

SMA Marketing

OCTOBER 26, 2023

While these “brochure sites” did serve a purpose, they weren’t created to drive new business. Search engines play an essential role in helping web users find the content they need, and understanding how they work is key to getting your website ranked highly. This is not to say that social media should not play a role.

SEO 98

SEO User-Generated Digital Marketing Social Media Marketing 98

Search Engine Land

NOVEMBER 11, 2022

And you’ve likely seen many blog posts, articles, webinars, podcasts, etc. The role that search plays in collecting that precious first-party data. The role of search in capturing first-party data. But search plays a critical role, too. Nothing new, right? Get the daily newsletter search marketers rely on.

Direct Mail 94

Direct Mail CRM eCommerce Retail 94

Search Engine Land

MARCH 17, 2023

Getting your ChatGPT API key Once you have an OpenAI account, you can generate your API key either by following this link while logged in or clicking View API keys in the profile dropdown: Then click Create new secret key. Get the daily newsletter search marketers rely on. You can use this same format for title tags.

SEO 145

SEO Price User-Generated Place 145

Hubspot Marketing

SEPTEMBER 29, 2023

Marketing trends come and go at a rapid speed, and higher education isn't immune to these shifts. Especially at a time when college enrollment is down , higher education institutions must evolve, innovate, and leverage new strategies to attract and engage students. Here are the top 12 higher education marketing trends of 2023.

Education 100

Education Market Trends Marketing Marketers 100

Scoop.it!

MAY 4, 2023

For example, Brightech shows UGG on its product pages under the “Found in real life” section, where customers can add photos and tag the brand on social media. Encourage customers to create new UGC through branded hashtags. Another way to generate UGG for your event marketing is to organize contests. Source: Brightech 2.

User-Generated 93

User-Generated Gen Z Law Promotion 93

Many Chat

MARCH 28, 2023

The haircare brand was launching a new product range and wanted to ensure strong sales. They had a loyal fanbase on Instagram but didn’t know how to leverage it… Until they discovered Digital Marketing Bot’s viral Instagram competition method using Manychat. Four Reasons had a hairy problem.

Customer Acquisition 101

Customer Acquisition User-Generated eCommerce Promotion 101

Hubspot Marketing

MAY 10, 2022

Whether you are a content creator, have an eCommerce business, or are trying to drive traffic to your blog, Pinterest can be a key tool for monetization. New websites requesting Rich Pins are typically approved within 24 hours. Affiliate marketing is a popular tactic for marketers and entrepreneurs looking to build passive income.

Affiliate Marketing 97

Affiliate Marketing eCommerce Inbound Marketing User-Generated 97

Search Engine Land

MAY 8, 2024

SEO and user experience (UX) are critical components of modern digital marketing strategies. Therefore, focusing on both SEO and UX within your digital marketing strategy is critical. Get the daily newsletter search marketers rely on. Sometimes, they are looking for content hosted on a media site, a third-party blog, etc.

SEO 93

SEO Gen Z User-Generated Health 93

Hubspot Marketing

NOVEMBER 2, 2022

Without a roadmap, finding a new job can be overwhelming. Don’t be upset if you haven’t secured a new job within a couple of weeks. However, timeframes heavily depend on the industry, your experience, and the urgency to fill a role. For example, a government role will have a longer time to hire than many corporations.

Digital Marketing 126

Digital Marketing Copywriting Management Education 126

Search Engine Land

SEPTEMBER 6, 2023

For those in brand marketing or SEO , the answer might be (or should be) Q4 and holiday planning. These are the trends shaping the 2023 season – with best practices for search-optimized content marketing, technical SEO and more. How relevant are they to those with similar products, audiences or markets?

SEO 135

SEO User-Generated Shoppers Retail 135

Hubspot Marketing

FEBRUARY 26, 2019

As he progressed through his career, Braden pivoted to content marketing, where he worked as an editor at a SaaS company and then as a content manager at the world’s largest environmental services firm. You might think someone like Braden would continue to climb the creative career ladder in content marketing.

SEO 145

SEO Whitepaper Analytics Content Marketing 145

Duct Tape Marketing

OCTOBER 26, 2023

In 2015, he launched the MeasureSchool YouTube channel to reach out and teach this new way of marketing to others. In 2015, he launched the MeasureSchool YouTube channel to reach out and teach this new way of marketing to others. 04:41] About this new platform, what does it do differently, and what does it do better? [07:08]

Analytics 77

Analytics Law Management Digital Marketing 77

Hubspot Marketing

DECEMBER 15, 2023

With its growing popularity, Bing SERPs (Search Engine Results Pages) should be on the radar for marketers crafting their search engine optimization strategy. Don’t Forget About Meta-Tags 3. Before diving into the specific strategies that drive success on Bing, it’s helpful to explore why Bing SEO matters for today’s marketers.

User-Generated 88

User-Generated SEO Marketing Marketers 88

Rock Content

FEBRUARY 15, 2024

It is now encroaching on the role of search engines. While SEO and social media marketing have been treated as separate strategies, the rise in reliance on social media as a source of information means that you need to reexamine how the two can complement each other. Add social sharing buttons to your blogs and websites.

SEO 87

SEO Whitepaper Real Estate User-Generated 87

Sprout Social

JULY 1, 2021

Each one plays a role in your overall strategy. Content SEO : B2B content marketing for SEO is the practice of using research on user needs and search intent to create content. The links in the below blog post from Affirm show off an example of using off-page SEO. There are a few different elements to B2B SEO.

SEO 122

SEO B2C PR Whitepaper 122

Search Engine Land

APRIL 4, 2024

Other channels: If site traffic is down across the board, there’s a good chance something is up with your Analytics tracking code or Tag Manager implementation. Not every page leads directly to a conversion – especially pages higher up the funnel, like blog posts, where users are just looking for information. Is this a brand problem?

SEO 123

SEO Analytics PR Branding 123

Vertical Response

MARCH 29, 2024

This guide offers actionable insights on leveraging SEO, content marketing, and a user-centric approach to drive sustainable traffic from search engines to your website. Your title tags and meta descriptions act as the marquee, enticing searchers to step into your world with the promise of fulfilling their queries.

Transform 68

Transform User-Generated SEO Analytics 68

Hubspot Marketing

OCTOBER 24, 2023

Machine learning, a subset of AI, is a powerful tool that's rapidly transforming marketing. Around 35% of marketers are using AI to simplify their jobs and automate tedious tasks, according to HubSpot’s latest research. In today‘s post, you’ll learn how machine learning can supercharge your marketing team.

User-Generated 108

User-Generated Price Retail Marketing 108

Neil Patel

NOVEMBER 26, 2020

That’s because luxury marketing strategies don’t follow the same rules as mass-market brands. Today, I’m going to show you exactly how to take your luxury brand online with the best luxury marketing strategies. Luxury products are synonymous with high price tags. The quality has to match the price tag.

Marketing Strategy 145

Marketing Strategy Gen Z Marketing Marketers 145

Hubspot Marketing

FEBRUARY 24, 2023

When it comes to SEO, these techniques are usually the first ones marketers add to their arsenal. what your page is about, including image alt text, keyword usage, meta descriptions, H1 tags, URL naming, and internal linking. Update all canonical and hreflang tags accordingly. If so, you’re not alone.

SEO 127

SEO User-Generated Place Product 127

Marketing Insider Group

OCTOBER 17, 2023

of all visits, highlighting the vital role of SEO. Over 50% of marketers say keyword rankings and organic traffic are the top ways to measure SEO strategy success. Take a look at their meta tags, content quality, and site structure. Are there industry blogs or news sites you should be reaching out to? Meta matters.

SEO 102

SEO Transform Analytics Customer 102

Hootsuite

NOVEMBER 23, 2020

Content curation is a valuable strategy for all content marketers. This could be a valuable blog post from a company in your field, expert advice from a relevant thought leader, or anything else that you think your audience will appreciate and enjoy. Audience research is the first step in an effective content marketing plan.

Social Media Marketing 145

Social Media Marketing Content Marketing Management Marketing Plan 145

Buffer Marketing

APRIL 9, 2024

But now that I’ve entered my working-mom-of-a-toddler era, it’s taken on a whole new meaning.   Of course, productivity tools are nothing new — but with the addition of artificial intelligence, they’ve become even more powerful. Now, it’s still a go-to in my tool stack as a marketer. 

Product 105

Product Price User-Generated Social Media Marketing 105

Neil Patel

SEPTEMBER 19, 2020

Whether you want to become a blogger for a big-time news publication, share your independent thoughts online, make millions as a blogger, or something in between, it all starts with a blogging platform. But with so many options to choose from, picking the best blogging platform can feel overwhelming. Do you want to make money?

Affiliate Marketing 145

Affiliate Marketing SEO eCommerce Analytics 145

Rock Content

JUNE 27, 2023

Over the last decade, Rock Content has been an industry leader for content marketing and SEO for businesses. Not only do we do extensive research and share new insights on these issues on a regular basis, but such tactics are also at the heart of our very own marketing efforts.

SEO 86

SEO User-Generated Transform Education 86

Hubspot Marketing

SEPTEMBER 20, 2022

Share industry news. Promote new posts. Say the social media marketer from the home decor brand discovers that its audience doesn’t know how to choose a rug size for a room. That could serve as a future feed post or inspire a new blog post. Launching a new product? Spotlight products and services.

User-Generated 110

User-Generated Education Promotion Millennials 110

Neil Patel

OCTOBER 27, 2021

You’re publishing new content consistently. Google may release a new algorithm, tanking one of your top-performing posts and a lucrative lead source with it. If your site performance is not up to scratch for the new update, you’ll most likely see a knock in your Google search rankings. Yet, crickets. What gives?

SEO 145

SEO Customer Journey Promotion User-Generated 145

Sprout Social

NOVEMBER 18, 2020

But in 2020, more than half of consumers (55% overall and 65% of millennials) say they expect brands to go beyond corporate statements and donations and announce new initiatives, goals and involvement in industry-wide coalitions. That lack of communication is a problem for us as marketers—and all of us need to make it our problem.

Branding 113

Branding Key Performance Indicator Transform Millennials 113

Hubspot Marketing

MARCH 18, 2020

Companies are taking note of inbound marketing and revamping their strategy and talent pool to generate higher quality leads at about a 60% lower cost per lead than outbound marketing. Marketing Department Structure. Structuring your marketing team(s) is a huge task. Here's how: Talent.

Inbound Marketing 115

Inbound Marketing SEO Transform Communications 115

Hubspot Marketing

APRIL 4, 2022

Instagram likes to keep marketers on their toes. Just this past year, we've seen a speedy roll out of new features , an expansion into video, and a plethora of new shopping options. Now it's up to marketers to evolve their Instagram strategy to better align with audience preferences, behaviors, and habits in 2022.

Influencer Marketing 109

Influencer Marketing User-Generated Marketing Marketers 109

Marketing Insider Group

AUGUST 28, 2023

According to 49% of marketers, organic search has the best ROI of any marketing channel. Digging Deeper into Search Engines’ Role A deep understanding of search engines, like Google and Bing, can make all the difference when it comes to boosting your site’s presence. of all website traffic.

SEO 82

SEO Analytics Product Branding 82

Adobe Experience Cloud Blog

JUNE 20, 2018

Account-based marketing is the ultimate personalization tool. Instead of incurring the unnecessary expense of marketing to broad swaths of the population, an account-centric strategy isolates key business accounts and markets directly to these individual units. Tag and Segment Accounts. Set Up Automation Workflows.

CRM 134

CRM Thought Leadership User-Generated Marketing 134

Search Engine Land

AUGUST 25, 2023

Most digital agencies today are willing to hire beginner marketers. Unfortunately, many do not provide meaningful training on pay-per-click ( PPC ) marketing. With lead gen clients, marketing qualified leads (MQLs) will be paired with cost per MQL. Get the daily newsletter search marketers rely on. SUBSCRIBE See terms.

Analytics 93

Analytics eCommerce Management Advertising 93

TechWyse

APRIL 26, 2022

Longer days, (slightly) warmer weather, and some exciting digital marketing updates! We’ve picked five articles highlighting some important news to keep you in the loop. . So without further ado, here’s what we learned this month in marketing! Google Offers 3 Strategies for Adjusting to Privacy-First Marketing .

User-Generated 52

User-Generated Digital Marketing SEO Promotion 52

Hubspot Marketing

DECEMBER 13, 2023

80% of weekly “Pinners” have discovered a new brand or product on Pinterest, making it a prime place for passive and active shoppers. Social selling is the practice of marketing and selling goods and services directly on social media platforms. Women comprise 60% of the audience, but men and Gen Z are fast-growing segments.

Gen Z 92

Gen Z SEO Real Estate Millennials 92

Duct Tape Marketing

JULY 21, 2022

The Rising Importance Of Images In Google Search written by John Jantsch read more at Duct Tape Marketing. Marketing Podcast with Mike Blumenthal. In this episode of the Duct Tape Marketing Podcast , I interview Mike Blumenthal. 12:40] What’s the role of AI in all of this? [14:21] Connect with Mike on Twitter.

Place 77

Place Product Education SEO 77