Jeff Bullas

DECEMBER 2, 2022

Here are some books that provide some great tips and insights on getting free attention on social media. These books include strategies for Facebook, Instagram, YouTube and TikTok that you could steal. This book is an overview of the big digital 4 platforms that have changed the world. billion total visits per month.

Transform 261

Transform Social Media Marketing Entertainment Advertising 261

Businesses Grow

APRIL 22, 2024

Fun fact: The best-selling book I’ve ever published isn’t KNOWN or Marketing Rebellion. It’s a little book I wrote in 2014 called Social Media Explained. I published a second edition of this bestselling book in 2018, so it was time for another refresh through a new edition. Now, about this new book!

Social Media Marketing 63

Social Media Marketing Education Branding Marketing 63

Martech

OCTOBER 4, 2023

Not only booking flights but making sure that all the seats within the flights were filled and fully optimized.” In short, they needed to maximize bookings without spending a lot of money. The first thing they wanted to do was move beyond people who were going to book a flight anyway. So every dollar counts.”

CMO 110

CMO Advertising Advertisers Digital Marketing 110

Jeff Bullas

DECEMBER 9, 2022

Here are 5 Books that will challenge your thinking about being an entrepreneur in a digital world. These books are worth exploring slowly and thoughtfully. These books reveal a few different business models that work well and are proven in the digital business world. Deeper dive. The idea is simple.

Food 200

Food Entertainment eCommerce New Technology 200

Hubspot Marketing

MAY 5, 2023

That includes reading books with fresh insights and perspectives. To help, we’ve gathered a list of 15 essential product marketing books for your 2023 reading list. These books tackle how to lead a successful launch, tips for growing your career, and how to build customer-centric campaigns.

Product Marketing 120

Product Marketing Product Marketing Marketers 120

Search Engine Land

DECEMBER 21, 2023

Make a fire in the fireplace, pour yourself a drink and open a good book. If you work in marketing, the idea of reading a book about something you do all day and that surrounds you every waking moment might sound unappealing. As you head into 2024, here are six books to put on your reading list.

Transform 106

Transform B2C Whitepaper Marketing 106

Businesses Grow

MAY 30, 2023

It is The Most Amazing Marketing Book Ever. Before I PROVE to you that this is the most amazing marketing book, let me tell you how we got here. Within the community, an idea was floated to co-create a book together. Even the book cover was created, in part, with generative artificial intelligence. And I was right.

Copywriting 143

Copywriting Direct Mail Advertising Advertisers 143

Aspiration Marketing

AUGUST 14, 2023

Does this sound familiar? "I I know you are busy, but I just wanted to follow up if I can meet with you on Tuesday at 2 pm?" - Is your email spam box growing with each of these messages? And yet, you are thinking, "How do I get more sales meetings on my calendar? How do I improve my Sales skills? Should I send more emails?"

203

203

Businesses Grow

NOVEMBER 7, 2022

I hang on to magical sentences when I read a special book, dreaming that I could write that well some day. For that reason, it will take me weeks to savor the wisdom of Ann Handley’s newly-revised edition of her classic Everybody Writes book. Lesson number one came from opening the box and seeing the book! The Big Ask.

Branding 144

Branding Education Content Marketing Digital Marketing 144

Martech

MAY 31, 2023

Here are some marketing technology professional development books and podcasts that I find useful. Recommended books ‘Hello $FirstName: Profiting from Personalization’ by Rasmus Houlind and Frans Riemersma This is a brand new book from European martech thought leaders Houlind and Riemersma and it’s badly needed. No Cold Calls.’

CMO 102

CMO B2C Energy Food 102

Neil Patel

AUGUST 10, 2021

Now you have to go to the next step: marketing your book. This entails getting your book “out there,” earning an audience, and generating sales. You just need to understand how to market a book. How to Market a Book. No matter how good a book is, no one will read it if it doesn’t have the right marketing.

Marketing 143

Marketing Marketers Market Research User-Generated 143

Search Engine Land

OCTOBER 11, 2022

Google has just announced three new features for travel and tour booking businesses. The new features are aimed at making it easier for people to book tickets and experiences right from Google, as well as giving businesses the ability to connect with potential customers. Ticket booking links for attractions.

Price 118

Price Management Search Marketers Customer 118

Search Engine Land

FEBRUARY 16, 2024

This page must clearly outline the steps a merchant can follow to disconnect their Google Business Profile (GBP) from any booking, waitlist, or food ordering application. This is great news for brands aiming to declutter their online ordering and booking options.

Food 99

Food Management Place Search Marketers 99

Hubspot Marketing

SEPTEMBER 21, 2023

White authors dominate book publishing, and it can be difficult for people of color to find successful entrepreneurship stories written by founders, CEOs, and marketing executives with similar cultural backgrounds.Penguin Random House, a “Big Five” publisher, reported that 76% of their released books in 2019-2021 were by white contributors.

Branding 103

Branding Transform Finance Fashion 103

SocialPilot

JANUARY 21, 2024

Not only can it amplify your brand visibility, but it also holds the potential to fuel direct bookings and amplify brand awareness. The ease of direct messaging allows guests to quickly ask questions, make special requests, and even book directly. These were some interesting hotel social media marketing strategies, weren’t they?

Social Media Marketing 92

Social Media Marketing Transform User-Generated Gen Z 92

Ann Handley

JUNE 3, 2021

Image Cred: Powell’s Books. > *. “How do you know when the time is right to draft your first book? You eye a certain book tucked on a shelf. You eye a certain book tucked on a shelf. You’re staring at the book you wanted to write. The other books on the very same topic? What books?

Marketing 130

Marketing Marketers 130

Neil Patel

APRIL 7, 2021

A good way to learn from seasoned professionals is to check out some of the books they’ve written about different facets of marketing. If you’re on the hunt for a great marketing read that will stimulate you from start to finish, check out these 25 marketing books. It’s also available in audio format.

Marketing 128

Marketing Marketers Transform Digital Marketing 128

Hootsuite

JANUARY 16, 2023

The TikTok community of BookTok has quickly become one of the leading book recommendation platforms in the world. Its unique combination of social media and book reviews has revolutionized how people find new books to read. BookTok started as a hashtag on TikTok by a group of book lovers, and it quickly became a massive trend.

Entertainment 98

Entertainment User-Generated eBook Promotion 98

Social Media Examiner

NOVEMBER 9, 2022

Looking for an easy way to book more appointments or reservations? The post How to Book Customer Appointments on Facebook appeared first on Social Media Examiner. Did you know you can use Facebook to simplify the process? How […].

Customer 92

Customer Promotion 92

Heidi Cohen

FEBRUARY 26, 2024

Are you a book author who wants to get published? Then get the inside case studies and marketing tips you need to get into print and become a book author. The post Book Authors Want To Get Published? 3 Experts Spill What You Need To Know appeared first on Heidi Cohen.

Marketing 66

Marketing Marketers 66

David Meerman Scott

DECEMBER 12, 2023

Publishing a book is the ultimate way to build authority and credibility in the marketplace. Your book can generate passionate fans of your work, lead to more business at higher fees, make raising VC funding easier, put you on the fast track for promotion, or launch a public speaking career.

Transform 70

Transform Branding Promotion Thought Leadership 70

Content Marketing Institute

NOVEMBER 29, 2021

Fill out your wish list or decide on a gift for a team member with this list of books about content marketing, creativity, writing, artificial intelligence, personal branding, and more. Continue reading → The post 17 New, Newly Updated, and Timeless Books Content Marketers Love appeared first on Content Marketing Institute.

Content Marketing 142

Content Marketing Marketing Marketers Branding 142

DIY Marketers

JULY 17, 2022

One of the best ways to do this is by reading business books. But with so many business books out there, it can be tough to know which ones are worth your time. That’s why we’ve put together this list of business books for entrepreneurs that will make you think differently. Marketing Books for Entrepreneurs.

Millennials 113

Millennials Education Communications Product 113

Duct Tape Marketing

JANUARY 25, 2023

Growing Your Audience (And Your Revenue) With A Book written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Matt Briel In this episode of the Duct Tape Marketing Podcast , I interview Matt Briel. 5:12] Why would someone want to self-publish a book? [7:30] 11:42] What does it take to produce a book? [18:49]

Non-Profit 88

Non-Profit Retail User-Generated Education 88

Content Marketing Institute

NOVEMBER 30, 2020

You can’t judge a book by its cover. Continue reading → The post 67 Book Picks for the Ultimate Content Marketing Library appeared first on Content Marketing Institute. You can judge it based on peer recommendations.

Content Marketing 145

Content Marketing Marketing Marketers 145

Content Marketing Institute

NOVEMBER 28, 2022

Fill out your wish list or decide on a gift for a team member with this list of books about content marketing, creativity, writing, artificial intelligence, personal branding, and more. Each title comes with the recommendation of someone in the Content Marketing Institute community. Continue reading →

Content Marketing 107

Content Marketing Marketing Marketers Branding 107

Duct Tape Marketing

JULY 5, 2023

How To Write A Business Book That Matters written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Josh Bernoff In this episode of the Duct Tape Marketing Podcast , I interview Josh Bernoff. Josh teaches them how to refine their idea, choose a publishing model, and research, write, publish, and promote their books.

Promotion 64

Promotion Shipping eBook Marketing Strategy 64

Content Marketing Institute

SEPTEMBER 22, 2023

The new book by CMI’s chief strategy advisor delves into the title – Content Marketing Strategy – to look at the past decade of brands’ strategy success.

Marketing Strategy 86

Marketing Strategy Content Marketing Marketing Marketers 86

Duct Tape Marketing

FEBRUARY 24, 2022

Why Publishing A Book Helps Build Your Credibility written by John Jantsch read more at Duct Tape Marketing. Michael is a C redibility Marketing Expert who helps business owners publish a book that positions them as an expert in their field. If you want to build your credibility, publishing a book is a way to do just that.

Real Estate 97

Real Estate Education Law Entertainment 97

Digital Marketer

MAY 30, 2023

The words still rumble in my head like fading thunder echoing through the sky: “I’ve never known anyone who booked 53 podcasts in two months.” I asked her to get me booked on podcasts. While Karen was trying to figure out her “next thing,” I asked her if she could get me booked on podcasts. Stop reading.

Communications 83

Communications Entertainment Content Marketing Digital Marketing 83

Hootsuite

APRIL 22, 2020

I know you’re already committed to that true crime book club with Shelley from accounting (side note: she doesn’t actually “love serial killers,” right?) but — if I may be so bold — I’ve actually got another book club that I’d love to set you up with. Plus, these books will spark even more passion and excitement for what you do.

Management 145

Management Social Media Marketing Entertainment Communications 145

Content Marketing Institute

MARCH 18, 2021

Add a few of these woman-written books on content, marketing, business, and psychology and persuasion to your library during Women’s History Month. Continue reading → The post 24+ Must-Read Marketing Books (That Happen to be Written by Women) appeared first on Content Marketing Institute.

Marketing 144

Marketing Marketers Place Content Marketing 144

Search Engine Journal

DECEMBER 2, 2021

The post The 11 Best SEO Books You Should Read appeared first on Search Engine Journal. Brush up on your SEO knowledge with recommended reading on link building and optimizing for local, ecommerce, entities, and more.

SEO 124

SEO eCommerce Education 124

Content Marketing Institute

FEBRUARY 11, 2021

Here are some tips, tricks, and exercises to help and a new e-book that pulls together our most helpful writing advice. Continue reading → The post Tips, Tricks, and Advice to Help Overcome Your Writing Challenges [New E-Book] appeared first on Content Marketing Institute.

Content Marketing 136

Content Marketing Marketing Marketers 136

Content Marketing Institute

DECEMBER 17, 2019

Overwhelmed by the many industry-related book releases in 2019? They’re sharing what they found to be the most helpful and inspiring books that came out this year. Continue reading → The post 21 Books in 2019 That Make Great Reads for Content Marketers appeared first on Content Marketing Institute.

Content Marketing 138

Content Marketing Marketing Marketers 138

Content Marketing Institute

JANUARY 27, 2022

You won't find marketing tips or content creation advice in the books on this list. But you will find a wealth of ideas to sharpen your thinking, master the art of persuasion, understand the science of organizing your work, and more. Continue reading →

Content Marketing 110

Content Marketing Marketing Marketers 110

CMO Network

JULY 15, 2022

From new books to scifi classics, here’s a list of books for anyone seeking to dive deeper into the Metaverse during their time off! As we head into the Summer, many professionals are eager to learn more about the Metaverse.

CMO 101

CMO 101