Search Engine Land

JULY 17, 2024

Create drive trends Brands can leverage trend data at a category level to explore signals of what users are interested in and what is trending at the meta level before driving content around a related product. Research and use trending hashtags and keywords in posts and influencer collaborations to reach a broader audience.

SEO 105

SEO Fashion PR Influencer Marketing 105

Customers.ai

JANUARY 3, 2025

Webinar: 2024 Playbook Increasing Traffic & Conversions in the Age of AI Free Webinar: Watch Now How to Conduct Effective Path to Purchase Research Understanding the path to purchase means getting into the weeds of customer behavior. Example : Customers who browse the fitness gear category are 2x more likely to buy within 3 days.

Customer 89

Customer eCommerce Shipping Customer Journey 89

Orbit Media Studios

DECEMBER 17, 2024

There are 20 marketing prompts, grouped into the following categories: AI for Research & Personas AI for Content Marketing AI for SEO AI for Social Media AI for Lead Generation AI for GA4 Analysis When the prompt requires more explanation, weve linked to the articles and videos that show the processes in detail. Here well focus on GA4.

Thought Leadership 120

Thought Leadership Copywriting SEO Marketing 120

SocialPilot

DECEMBER 23, 2024

Create a catchy announcement for our upcoming sale on [product category]. Design a social media post to promote our upcoming webinar on [subject]. Write a post that invites community members to a special live event or webinar. Craft a post promoting a special offer on [product/service], available for a limited time.

User-Generated 124

User-Generated Social Media Marketing Promotion Transform 124

SocialPilot

JANUARY 27, 2025

YouTube : Videos like product demos, tutorials, and live webinars can drive engagement and conversions. Videos and Webinars: Detailed explainer videos, behind-the-scenes footage, or panel discussions. For example, turn a webinar into short video clips for LinkedIn or convert a whitepaper into an infographic for Twitter.

Thought Leadership 97

Thought Leadership Whitepaper User-Generated Price 97

Martech

JULY 25, 2025

integrations, AI, automation, templates) Blog posts Video content (YouTube, webinars) Ad copy (LinkedIn, Google Display, etc.) toward AI, productivity, collaboration, workflow automation) Emerging feature categories (e.g., Maybe it’s analyzing consumer sentiment in an emerging category. Maybe it’s mapping competitor messaging.

Whitepaper 60

Whitepaper Marketing Marketers Thought Leadership 60

Martech

DECEMBER 3, 2024

But there is a sense that a new category is developing. If it’s an e-book, can you create a webinar series, can we make it into a video, can it be a carousel on LinkedIn, can it be a CTV ad?” .” It’s not a question of abandoning ABM. Partly, this is all about that pesky “M” in ABM.

Marketing 122

Marketing Marketers Advertising Advertisers 122

Backlinko

JULY 15, 2025

Product Aware content includes: Product walkthrough videos Comparison posts and tools Influencer or customer reviews Webinars with customer case studies Pro tip: Make comparison content a priority in your content strategy. Product aware topics: Are competitors ranking for “best [solution category]” terms? Conversions and Revenue ROI.

Customer 117

Customer User-Generated Price Analytics 117

Litmus

DECEMBER 24, 2024

Segmentation : Dividing your audience into categories, like new versus returning customers, lets you customize what and when you send. For example, self-selected preferences, like favorite topics or product categories, let you conduct a/b testing to learn which types of emails perform best within segments. is so 2018.

B2C 91

B2C User-Generated Email Marketing CRM 91

Backlinko

JULY 1, 2025

Co-Host Lives, Webinars, or Giveaways Effort Impact Budget Moderate Moderate Free to low Want fast reach without paying for ads? Co-hosting a live, webinar, or giveaway helps you both get in front of new, relevant followers. This showcases your expertise and gets you noticed by potential clients. Have a B2C small business?

Marketing 85

Marketing Marketers User-Generated Promotion 85

Customers.ai

JANUARY 6, 2025

For frequent visitors: Highlight new arrivals in categories theyve browsed. Ecommerce Webinar Beyond Abandoned Cart to Abandoned Product View Revenue with Email Deliverability Hacks & AI Tools Watch The Webinar How Customers.ai Basic customer targeting relies on broad categories like age, gender, and location.

Customer 92

Customer eCommerce CRM Shipping 92

Customers.ai

DECEMBER 20, 2024

Ecommerce Webinar Beyond Abandoned Cart to Abandoned Product View Revenue with Email Deliverability Hacks & AI Tools Watch The Webinar What Is Relationship Marketing? Example: Hi [Name], its been 3 months since your last purchaseheres whats trending in your favorite category. So, how do you strike that balance?

eCommerce 87

eCommerce Shipping Customer loyalty Marketing 87

Backlinko

JULY 10, 2024

The article is well structured and has actionable tips, expert insights, and a webinar. For example, the following article by MoEngage ranks outside the top 10 results for the keyword “email marketing tactics.” But doesn’t currently rank among the top search results.

SEO 109

SEO Real Estate Health Management 109

Backlinko

JULY 26, 2024

Like content briefs, follow-up emails, and promotional copy for webinars. Copy.ai: Best for Creating Marketing and Sales Content G2 Review 4.7 stars out of 5 ( 170+ reviews ) Capterra Review 4.5 stars out of 5 ( 60+ reviews ) Pricing Starting at $0 monthly Copy.ai Here’s what makes Copy.ai lets you translate content into 100+ languages.

Price 100

Price User-Generated SEO Management 100

Lynton Web

NOVEMBER 26, 2024

As you move up the pyramid, you'll find KPIs that demonstrate real business impact across several key categories. For instance, analyze whether prospects who download whitepapers, attend webinars, or engage with assessment tools are likely to become sales-qualified leads. Take webinars, for example. Let's explore those.

Transform 52

Transform Customer Acquisition Marketing Marketers 52

Customers.ai

NOVEMBER 27, 2024

Webinar: 2024 Playbook Increasing Traffic & Conversions in the Age of AI Free Webinar: Watch Now 1. frequent cart abandoners, category browsers) or traits (e.g., How to Optimize For 404 Pages: Add Helpful Links : Suggest popular categories or products to redirect lost visitors. location, company size). Here’s 10% off!”

eCommerce 97

eCommerce Shoppers Shipping Promotion 97

Litmus

JUNE 17, 2025

For example, you could target recent shoppers for repeat purchases or people in a particular industry for an upcoming webinar promo. Customer data is split into three categories: Zero-party data is explicitly given to you by your audience, either through surveys or email polls or purchase data.

Branding 87

Branding CRM Email Marketing Analytics 87

Customers.ai

NOVEMBER 20, 2024

Start by breaking your budget into categories: Advertising Spend: Allocate funds for paid ads on platforms like Google, Facebook, or Instagram. For B2B audiences, focus on LinkedIn ads, webinars, and email marketing for professional outreach. Content Creation: Cover costs for blog posts, videos, graphics, or any other creative assets.

PR 78

PR Gen Z User-Generated Analytics 78

Backlinko

JANUARY 31, 2025

You can: Post content specific to your ICP on LinkedIn Write for highly authoritative websites Collab with well-known industry leaders Be a guest on or host webinars or podcasts This establishes your expertise and authority in your field. When people see you as an authority in your field, theyre more likely to trust what you have to say.

SEO 76

SEO Price Outbound Marketing CRM 76

Litmus

DECEMBER 2, 2024

Type of email: What category of email is this? In our email campaign planning template , for instance, you can personalize dropdowns for categories like type of email and add details for your target audience. Email send date and time: e.g. 1/1/2011 1:00 PM Owner: Who is the primary owner of this email? Goal: What is the primary goal?

Copywriting 65

Copywriting Email Marketing Key Performance Indicator Whitepaper 65

SocialPilot

MARCH 26, 2025

For example, as a beauty and makeup business, you can explore the top and rising trends in the Beauty & Fitness category. Consider hosting Live streams or webinars to interact with them in real time. Google Trends and social media hashtags work magic in identifying trends and promoting conversations, respectively.

PR 45

PR Whitepaper User-Generated Advertisers 45

Exposure Ninja

JULY 18, 2025

Thanks to our AI Search Optimisation approaches, we’re mentioned pretty widely across the web , including: Award Sites : Our name appears in winning categories on sites like UK Search Awards and UK Paid Media Awards. These mentions: Strengthen your association with key product or service categories.

Branding 52

Branding PR User-Generated Law 52

Vertical Response

NOVEMBER 20, 2024

Conversion rates, a key email marketing metric, reflect how well your emails encourage recipients to take desired actions, such as making a purchase or signing up for a webinar. Targeted, relevant content helps guide potential customers more effectively through the sales funnel.

Email Marketing 64

Email Marketing User-Generated Key Performance Indicator Marketing 64

Martech

JULY 10, 2025

” “This is how our category operates.” Vendors take your internal assumptions—”webinars generate quality leads”—and amplify them across their entire client base. Assumptions rarely enter the system with a red flag. They arrive disguised as experience, tradition or efficiency. “This worked before.”

Thought Leadership 67

Thought Leadership Finance Law Management 67

Sprout Social

NOVEMBER 25, 2024

They are only meant to show product examples of highly requested gift categories. Gifts for on-screen talent Social marketers who serve as the face of videos, webinar events and other digital content want to put their best foot forward. Prices listed represent current prices at time of publishing and may vary.

Management 89

Management Health Price Fashion 89

Duct Tape Marketing

DECEMBER 12, 2024

Or I'm going to sponsor this techie webinar because I want to create demand. Nick Bennett (05:45.808) There was actually webinars. Maybe it's not the mission of the company, but the mission of the category. So we don't, we don't need that when people are, you know, doing podcasts, webinars, things like that.

Transform 70

Transform B2C Influencer Marketing Marketing 70

Backlinko

MAY 31, 2025

What sets Buffer apart is the ability to create custom categories and use color codes to organize your posts. I find it super easy to create new posts in any format, then drag and drop them on any date. As a result, your weekly/monthly calendar is ready in just a few minutes. Think content pillars, goals, formats, and more.

User-Generated 90

User-Generated Analytics Whitepaper Management 90

Orbit Media Studios

JANUARY 22, 2025

If you give it your sitemap file and a competitors, it does AI competitive analysis and shares Number and types of pages Differences in service offerings and niches Use of formats such as case studies, webinars, whitepapers, etc. Website scope and depth (types of pages, number of service/product pages, differences in categories and niches) 2.

Branding 69

Branding SEO Whitepaper CMO 69

Hootsuite

JULY 15, 2025

27 most important social media KPIs to track We’ve broken the building blocks of social media KPIs down into five categories: Engagement KPIs Awareness KPIs Conversion KPIs Customer care KPIs Content performance KPIs Remember, your social media KPIs will incorporate SMART components like targets and timeframes.

Analytics 63

Analytics Key Performance Indicator Marketing Marketers 63

SocialPilot

JULY 10, 2025

Creating Content Pillars: Organize your content into categories that support your brand’s mission (e.g., During our social media strategy webinar , social media expert Sophie Lee says, Responding to social media comments within 1 hour increases the likelihood of higher engagement by 30%.

Copywriting 59

Copywriting User-Generated Analytics Promotion 59

illumin

APRIL 10, 2025

Organize webinars and information sessions that can talk about various topics of interest for customers (such as tutorials on filing taxes for the first time or perhaps, information sessions on government programs or benefits that citizens can look into that would get them a bigger return). It doesnt have to end once tax filing ends as well.

Real Estate 59

Real Estate Advertising Advertisers Law 59

Customers.ai

NOVEMBER 25, 2024

Free Webinar: Watch Now Integrating Visitor Tracking with Your Marketing Stack: Where the Magic Happens No tool works in a vacuum, especially when it comes to ecommerce. Modern visitor tracking tools aren’t playing around and neither should you. The result? Smarter segmentation, more relevant outreach, and a serious boost in conversions.

eCommerce 89

eCommerce Price Customer Journey CRM 89

Litmus

MAY 8, 2025

We send email campaigns to prompt recipients to take a specific actionto start using a new feature in our app, register for a webinar, or make a purchase from our online store. Deliverability falls into three categories: Infrastructure, content, and sender reputation. But if our subscribers never see it? Thats just wasted effort.

Email Marketing 73

Email Marketing Health Place Branding 73

Animalz blog

JULY 8, 2025

We’ve expanded beyond blog to include content campaigns, operations and we have a video team now, a dedicated video team that is running YouTube and webinars. And how would you describe the differences between that enterprise motion you mentioned thought leadership sort of as like a category of content? What is mcp?

Thought Leadership 62

Thought Leadership CMO Product User-Generated 62

Campaign Monitor

MAY 30, 2025

month) 4/5 (300+ reviews) GetResponse Course creators Webinar & course hosting capabilities $19/month 4.3/5 Read more: SendGrid Alternatives That Don’t Require Technical Expertise 8) GetResponse – Great webinar and course capabilities 4.3/5 Free plan; pricing starts at $12 USD/month 4.7/5

eCommerce 40

eCommerce Price CRM User-Generated 40

Hubspot Marketing

JUNE 18, 2025

Each response fed into tailored blog posts, webinars, and LinkedIn posts — all tagged and credited back to participants,” he said. Their traditional campaign structure was bleeding cash on underperforming product categories. Porter restructured the campaigns using category performance over individual brands instead.

User-Generated 118

User-Generated Direct Mail Marketing Marketers 118

Animalz blog

JULY 3, 2025

Scan the categories, find what matters most to your business right now, then get inspired by specific tactics that catch your eye. Host Co-Marketing Webinars Find a company serving your exact audience but selling something different. For extra impact, publish content from the webinar within hours of the event.

PR 109

PR CMO Logistics SEO 109