Hootsuite

AUGUST 14, 2023

ChatGPT prompts can help you boost productivity and creativity , no matter what profession you are in. They do not excel at writing, but they have excellent communication skills.” Develop a professional summary statement that effectively summarizes experience in marketing and communications. New to ChatGPT?

Product 92

Product Real Estate User-Generated Fashion 92

Rock Content

MAY 14, 2024

These notifications, which are proactively sent to your audience’s devices, are gaining traction as a powerful communication method that can significantly impact your business. Via Buildfire Types of Push Notifications In general, push notifications can be broken down into two categories: transactional and promotional.

Customer loyalty 81

Customer loyalty Communications Promotion Digital Marketing 81

Campaign Monitor

MARCH 21, 2024

The welcome email is an opportunity for you to not only meet your customer’s expectations — but to also exceed them with engaging content that keeps them wanting to see more of your content and products. The initial communication you make with a subscriber sets the tone for your relationship with them.

Customer loyalty 78

Customer loyalty Promotion Fashion Email Marketing 78

InTouch Marketing

JANUARY 31, 2024

Impact: Higher search engine rankings increase visibility and attract users actively searching for related products or information. Social Media Marketing: Objective: Utilize social media platforms to promote products or services, connect with the audience, and build brand awareness.

Affiliate Marketing 83

Affiliate Marketing Inbound Marketing Direct Mail Traditional Marketing 83

Spiralytics

APRIL 25, 2024

But there’s much more you can do with CRM to drive customer retention. How about understanding its implications to uncover the patterns, behaviors, and pain points that strengthen customer loyalty? We have some tactics to share that help harness your CRM into a powerful customer retention engine.

CRM 52

CRM Customer Customer loyalty Health 52

Backlinko

MAY 14, 2024

Small business marketing is a mix of strategies, tactics, and channels to promote your offerings to your target customers. And inform your marketing strategies and product offerings. A buyer persona is a detailed profile of an ideal customer that helps you better understand and relate to your target audience.

PR 102

PR Customer loyalty User-Generated Marketing 102

Unbounce

OCTOBER 24, 2023

/ Digital marketing SaaS marketing strategies: The ultimate guide to market your SaaS product By Karine Bengualid. SaaS marketing is, well, marketing your SaaS products, which are often subscription-based. If your customer service isn’t tops, this will affect how users view your product. Updated on October 26, 2023.

Marketing Strategy 52

Marketing Strategy Product Marketing Marketers 52

Unbounce

OCTOBER 24, 2023

/ Content marketing SaaS marketing strategies: The ultimate guide to market your SaaS product By Karine Bengualid. SaaS marketing is, well, marketing your SaaS products, which are often subscription-based. If your customer service isn’t tops, this will affect how users view your product. Updated on October 24, 2023.

Marketing Strategy 52

Marketing Strategy Product Marketing Marketers 52

Customers.ai

DECEMBER 29, 2023

Check out this chart from Yotpo based on their study “ The State of Customer Loyalty & Retention 2023 ”: It seems the real question here is, what wouldn’t brand-loyal customers do?!? While brand loyalty is something everyone wants, it’s not easy to get. It’s something all brands dream of. Don’t believe me?

Customer 98

Customer Transform Customer loyalty Outbound Marketing 98

Lynton Web

JANUARY 12, 2024

As the landscape of digital marketing expands, email marketing continues to be a tool for direct, personalized communication with prospects and customers. Email marketing is a direct form of marketing that uses email to promote your business's products, services, or other content, enabling you to engage meaningfully with your audience.

Email Marketing 91

Email Marketing Transform User-Generated Marketing 91

SMA Marketing

APRIL 13, 2023

Internet marketing is a powerful tool for businesses looking to reach new customers and increase revenue. By utilizing digital platforms, tools, and content delivery systems, companies can better communicate with their target market to drive traffic to their websites and generate qualified leads.

Marketing 94

Marketing Marketers Affiliate Marketing Digital Marketing 94

Customers.ai

DECEMBER 12, 2023

Website / URL * Grade my website Ecommerce Platforms Ecommerce platforms are like the digital heartbeats of online stores, offering everything businesses need to effortlessly showcase and sell their products, ensuring a smooth and enjoyable shopping journey for customers.

eCommerce 120

eCommerce PR User-Generated Marketing 120

Search Engine Land

DECEMBER 20, 2022

Creating a loyalty marketing strategy is critical to understanding that every customer is unique. Every member has different needs, preferences, communication channels, behavior and emotions. Approaching all these unique members as one via mass communication is a big mistake when trying to scale your business.

Customer 94

Customer Customer loyalty Communications Fashion 94

Martech

DECEMBER 20, 2022

Creating a loyalty marketing strategy is critical to understanding that every customer is unique. Every member has different needs, preferences, communication channels, behavior and emotions. Approaching all these unique members as one via mass communication is a big mistake when trying to scale your business.

Customer 93

Customer Customer loyalty Communications Fashion 93

Use Insider

JULY 31, 2023

At our most recent Growth Makers Club webinar, NocNoc—the Thailand-based online marketplace for home and lifestyle products—discussed how they leveraged Insider’s customer data and experience platform (CDxP) to create a seamless, highly-personalized digital shopping experience.

Customer loyalty 52

Customer loyalty Customer Acquisition CRM eCommerce 52

Martech

MAY 16, 2024

Customer experience encompasses the entire journey a customer takes with a company, from need through purchase and post-purchase interactions. Yes, your CX team does the work to understand customers and provide the rest of the organization with insights about customers and their needs, preferences, expectations and jobs to be done.

Customer 116

Customer B2C Transform Customer loyalty 116

Scoop.it!

FEBRUARY 15, 2024

Email marketing helps companies communicate their message effectively and build relationships with their customers. Generates traffic to the site Email marketing is a powerful tool for small businesses to promote their websites. The chances of them buying your product aren’t necessarily high. Not convinced?

Email Marketing 94

Email Marketing Manufacturing User-Generated Marketing 94

Neil Patel

AUGUST 6, 2021

I’ll give you a few good reasons: boosts loyalty helps drive referral marketing increases ROI increases average order value (AOV). Speaking of ROI, research shows that a mere 5 percent increase in customer retention can boost your revenue by over 25 percent, depending on the industry, product, and other factors.

Customer 142

Customer eCommerce Customer loyalty Customer Journey 142

Vertical Response

MAY 3, 2024

Competitive pricing should account for competitor analysis and market positioning, while value-based pricing focuses on pricing products based on perceived value to the customer. It is the process of setting prices for products and services, inherently indicating the value placed on the brand, product, and customers.

Price 90

Price Shipping Promotion Customer Acquisition 90

Search Engine Land

SEPTEMBER 14, 2023

No matter what you sell, you probably have customers who: Truly care about your company, products or services and content. Find your products valuable and also see your business as an extension of themselves. There’s a reason why all of our competitors invest into customer communications. Sounds great, doesn’t it?

Branding 136

Branding Marketing Marketers Communications 136

Martech

MARCH 1, 2023

Multichannel marketing Multichannel marketing uses various channels to reach customers, including in-store, email, social media and other touchpoints. However, these channels are managed and promoted independently, with limited coordination. increased sales, customer loyalty or brand recognition).

Customer loyalty 112

Customer loyalty Customer Journey Marketing Marketers 112

Search Engine Land

SEPTEMBER 6, 2023

Understanding the 2023 holiday landscape Start strategizing by researching and understanding the consumer trends shaping the 2023 holiday landscape, especially as they relate to your customer and product. Short-tail keywords come into play for your product landing pages, targeting users in the buying phase.

SEO 133

SEO User-Generated Shoppers Retail 133

Sachs Marketing Group

FEBRUARY 14, 2023

Valentine’s Day is a holiday that presents an opportunity for businesses to connect with customers and drive results through targeted digital marketing campaigns. A successful digital marketing campaign leverages multiple channels and strategies to reach customers and promote products and services.

Customer loyalty 105

Customer loyalty Digital Marketing Marketing Marketers 105

Hubspot Marketing

FEBRUARY 27, 2024

And a massive part of that amount is thanks to Amazon Basics products. When it first launched, Amazon Basics focused on selling small, cheap products they knew would make a lot of money. There are several factors behind this success: Wide Range of Products Amazon’s first significant advantage is its diverse offer.

Branding 110

Branding Price Customer loyalty Marketing 110

Use Insider

DECEMBER 13, 2023

Even in 2024, it remains one of the most effective and direct ways to communicate with your customers. Email marketing encompasses a wide range of email formats, from promoting products and services to sending monthly newsletters and updates to building relationships and fostering customer loyalty with promos and offers.

Email Marketing 52

Email Marketing Customer loyalty Marketing Marketers 52

Digital Marketer

OCTOBER 9, 2023

Solutions, Not Products: Crafting Compelling Messaging To excel in 2024, it’s crucial to shift your focus from merely promoting products to highlighting the solutions they offer. Your customers don’t want products; they seek solutions to their problems and needs.

Customer Journey 99

Customer Journey CRM Marketing Marketers 99

Use Insider

FEBRUARY 19, 2024

Conversational messaging is a powerful tool that allows businesses to engage in real-time dialogues with customers on messaging platforms such as WhatsApp and SMS, unlike traditional forms of communication like email. Understanding how your audience prefers to communicate will enable you to tailor your messaging strategy accordingly.

Communications 52

Communications Retail Marketing Marketers 52

Sachs Marketing Group

SEPTEMBER 21, 2023

When it comes to modern digital marketing , businesses face the problem of scattered customer attention across multiple platforms. An omnichannel marketing approach can be the solution to this, seamlessly integrating your various communication channels to offer a unified experience. What is Omnichannel Marketing?

Customer loyalty 52

Customer loyalty Customer Journey Marketing Marketers 52

Customers.ai

DECEMBER 12, 2023

Website / URL * Grade my website Ecommerce Platforms Ecommerce platforms are like the digital heartbeats of online stores, offering everything businesses need to effortlessly showcase and sell their products, ensuring a smooth and enjoyable shopping journey for customers.

eCommerce 84

eCommerce PR User-Generated Marketing 84

Neil Patel

AUGUST 17, 2021

You’re trying to ensure your ideal customers have the right impression of your brand. You want them to associate your company with a particular product or type of service. You’re trying to promote your unique selling point (USP) and what makes your business stand out from the competition. Finally, trust builds customer loyalty.

Branding 145

Branding Customer Acquisition Customer loyalty User-Generated 145

Base.ai

APRIL 18, 2022

If you’re having trouble finding someone with “Customer Marketing Manager” as their previous job title, try looking for the following: Loyalty Manager Often found in the B2C world, Loyalty Managers are responsible for cross-functional collaboration, customer satisfaction, and building and rewarding customer loyalty.

Customer Marketing 52

Customer Marketing Management Customer Customer loyalty 52

OnPassive Marketing

AUGUST 22, 2022

How Does Customer Marketing Work? Customer loyalty, retention, and relationships with current customers are the main goals of the marketing strategy known as customer marketing. Customer marketing, as opposed to traditional marketing, typically emphasizes fostering connections with existing clients.

Customer Marketing 73

Customer Marketing Customer Influencer Marketing Marketing 73

Customers.ai

FEBRUARY 23, 2022

After the customer has chosen to opt-in for business text messaging, the company can begin sending SMS messages to the customers mobile device, which can include offers and discounts, surveys and customer feedback, order updates and more. Is business text messaging important in business communication? . In short, Yes!

CRM 98

CRM Communications Customer loyalty Promotion 98

Use Insider

SEPTEMBER 15, 2023

Coupon marketing is a strategic approach that leverages the appeal of discounts and promotions to influence customer behavior. It’s a time-tested method that businesses use to: Attract new customers: Coupons pique the interest of potential customers who might be hesitant to try your products or services at full price.

Customer Journey 52

Customer Journey Customer Customer loyalty Marketing 52

Hubspot Marketing

MAY 25, 2021

Branding gives your business an identity beyond just the products and services you sell. You become more than just a name, especially if you develop a brand mission separate from your products. For example, if your brand is committed to social responsibility, you’ll become associated with those interests in addition to your products.

Branding 143

Branding Customer loyalty Promotion Advertising 143

Rock Content

APRIL 17, 2024

What does my target audience look for in products or services? Let buyers know about discounts on specific products or services. Market introductory offers to new customers. Reward customer loyalty with incentives. Paid online advertising can promote company websites in your audience’s search results.

Digital Marketing 52

Digital Marketing Whitepaper B2C Entertainment 52

Use Insider

JULY 8, 2023

Understanding WhatsApp for business WhatsApp Business API prioritizes real-time, relevant, and valuable B2C communication over bulk promotional messages. This means sending blast marketing campaigns and generic promotions is a big no-no on this platform.

Branding 52

Branding Transform eBook Customer Acquisition 52