Buffer Marketing

JULY 23, 2024

  Associating yourself with well-known brands About a week after our launch, we were invited to serve our wine at a collection release with Wolf & Badger, a store, and Maison Tai, a fashion brand, in New York City, and we published a press release about it.

PR

Set Up

SEPTEMBER 10, 2024

Gen Z is a big deal, and marketers need to pay attention. What can Marketers do to Target Gen Z? Gen Z’s spending habits include key areas such as fashion, technology, and wellness products, particularly those that align with sustainability and ethical consumption values.

Gen Z

SmartBrief - Marketing

SEPTEMBER 23, 2024

The idea is to find the perfect mix that will catch your audiences’ attention and convince them that your content marketing is worth their time. But when you look at their official blog, there are a lot of seemingly off-topic posts mixed in that talk about fashion and accessories. It doesn’t make a lot of sense, right?

Fashion

Buffer Marketing

JULY 31, 2024

McKinsey released a “ State of Fashion ” report last year. These industry reports help you understand your audience's pain points and create useful content. Listening to these podcasts can help you curate interesting, relevant, and thought-provoking content.

User-Generated

Welcome Software

FEBRUARY 21, 2025

But remember: Not all AI tools have access to Google search or keyword data to understand what will rank or what would make your content more competitive. Using AI, you can quickly create detailed content briefs for high-level topics, including multiple headline variations to choose from or to A/B test. you just don't want to.

SEO

SocialPilot

JANUARY 30, 2025

Lets understand SWOT analysis with an example of a fashion brand with a decent social media presence. Strengths: The strengths can include a visually appealing Instagram feed, decent social media engagement, and a loyal following of fashion enthusiasts Weaknesses: You can struggle to generate leads or sales through social media.

Key Performance Indicator

Buffer Marketing

JANUARY 22, 2025

” In my case, I’m focused on building my audience on LinkedIn in 2025 (supported by content on Instagram, TikTok, and Threads). That means landing creator partnerships with brands I love and picking up content marketing and podcasting freelance work. ” “Who are you posting for?

Gen Z

Buffer Marketing

FEBRUARY 27, 2025

it doesn't cost me anything to publish," said Fio Dossetto, who writes the content marketing newsletter Content Folks. "That Some popular newsletter formats on Substack include personal essays or storytelling, practical guides & how-tos, curated content, and interviews & case studies.

Promotion

Vertical Response

JULY 7, 2024

For brands related to lifestyle, fashion, home decor, or DIY culture, Pinterest offers a unique opportunity to reach a highly engaged audience. Pinterest – Driving Traffic Through Visual Discovery Pinterest is a visual discovery engine that excels at driving traffic and inspiring users.

Gen Z

Spiralytics

JANUARY 20, 2025

The brands inclusive approach to advertising has made a powerful statement in an industry historically dominated by gendered marketing. This approach not only broadened Guccis customer base but also positioned the brand as a leader in fashion inclusivity. Similarly, the beauty and fashion industries are also climbing aboard the train.

Advertisers

Hubspot Marketing

JANUARY 22, 2025

As a content marketer, I cant help it theres that perfect word hiding somewhere. Different content marketing options , like ebooks, templates, or strategy guides, appeal to certain buyers across different marketing funnel stages. Do they proceed in an orderly fashion? Im a tinkerer at heart.

Place

SocialPilot

JULY 21, 2025

Success Story 2: ASOS – Empowering Customers to Drive Sales and Style Inspiration ASOS, a UK-based online fashion and cosmetics retailer, primarily targets young adults with a wide range of clothing, shoes, accessories, and beauty products from both its own labels and popular global brands.

Transform

SocialPilot

JUNE 19, 2025

It’s already driving massive results in beauty, fashion, and electronics. They’re ideal for brands seeking scalable, futuristic, and always-on social content that resonates with younger, tech-savvy audiences. According to McKinsey, live commerce could account for 10–20% of all e-commerce by 2026.

Thought Leadership

Sprout Social

MARCH 26, 2025

What is key here is finding and using your brand voice within your Instagram marketing to create the sort of content that feels authentic to your audience. Or a fashion brand like Next , leaning into the growing market for social commerce in the UK. Are you Aldi UK , leaning into social media humour ?

Entertainment

Lusha

DECEMBER 9, 2024

Old-fashioned outbound lead generation often fails. Inbound lead generation tries to attract them to your business through helpful content and experiences. Strategy 4: Content Marketing as a Lead Magnet 1. To be effective, your content needs to be more than just hidden sales pitches.

Key Performance Indicator

Search Engine Land

JULY 24, 2024

Meaning, SEO in the context of content marketing or SEO in the context of brand marketing. Once again, it’s not through tricks, hacks, shortcuts, AI content, rainbows or unicorns, but good, old-fashioned brand-building across multiple channels at the same time. Get the newsletter search marketers rely on.

SEO

SocialPilot

JUNE 18, 2025

Offer free resources such as guides, webinars, or templates, and use strong CTAs to guide prospects down the sales funnel.” — Ann Handley , Content Marketing Expert How it Works in Practice: To generate leads, focus on solving problems, not selling. “To generate organic leads, focus on providing value upfront.

Real Estate

Welcome Software

NOVEMBER 12, 2024

To execute these functions, you’ll need a multi-layered approach that often includes a bunch of software solutions all working together, such as a customer data platform (CDP) , a content marketing platform , an experimentation solution , a dedicated personalization solution , and analytics suite.

Market Segmentation

SocialPilot

JULY 7, 2025

Why this matters: If you’re planning seasonal content or product drops, don’t sleep on this. Whether you’re a fashion brand, a home decor biz, or a wellness creator, it’s a goldmine of inspiration backed by real data. Pinterest’s trend insights help spark ideas that are more likely to land.

Thought Leadership

Backlinko

MAY 31, 2025

Check these stats: 24 Key User-Generated Content (UGC) Statistics for 2025 1/3 Original Content Creation Original content is how you display your brand’s unique voice in crowded and noisy social feeds. But your calendar isnt going to get you far without great content ideas.

User-Generated

Businesses Grow

DECEMBER 16, 2024

2024 was the year that “character” went out of fashion. In all of history, this is the most fun and interesting time to be in marketing! As the big tech companies race toward AI dominance, they are systematically and unabashedly breaking the law as part of their business strategy.

Gen Z

Hubspot Marketing

JANUARY 27, 2025

I wondered, how much would it cost if the team worked with a vendor to create these assets the old fashioned way. Claude got us roughly 85% of the way, and then it came to figuring out that scoring rubric and making sure that it made sense for all the personas, said Senior Content Marketing Manager Lanna Nguyen.

Fashion

SocialPilot

JUNE 26, 2025

Ideal Use Cases (with Built-in Marketing Insights) Pinterest is a great platform that excels when you are trying to use it for getting inspiration that helps people plan, solve, or visualize their goals. We found WhatsApp’s real-time messaging and ad-free environment perfect for direct customer communication.

Gen Z

TechWyse

DECEMBER 25, 2023

Key Trends in Content Marketing 2024: 67 Predictions We hate to sound like a broken record but Artifical Intelligence has influenced every facet of digital marketing–and the case is no different for content marketing. Generative AI can’t handle content without help 2.

SEO

Animalz blog

JANUARY 30, 2025

In August 2022, four months before ChatGPTs launch, we predicted AI would change content marketing and still its impact caught us off guard when AI really hit. Either we pick up this new tool or get left behind building the old-fashioned way. We knew rejecting AI completely wasnt an option.

Transform

Welcome Software

APRIL 25, 2025

AI isn’t just here to write blog posts or generate chatbot scripts anymore—it’s now your new best friend when it comes to optimizing content that actually performs. It’s about collaboration —you + AI = content that slaps. But it’s not about handing over the keys to the robot overlords.

Transform

Businesses Grow

APRIL 28, 2025

We see Gen Z caring more about the planet and environment than any generation ever, yet they’re driving fast fashion brands like Shein and Temu, which are terrible for the environment. Do you think there will be more awareness around the responsible use of AI, and does that create a positioning opportunity for businesses with integrity?

Transform

Buffer Marketing

MARCH 20, 2025

The mother-daughter duo creates fashion content on Pinterest and organizes it in boards such as “nail content” and “fashion inspiration for all occasions.” ” The fashNcurious Pinterest profile is an A+ example. in just three months.

Social Media Marketing

Animalz blog

APRIL 5, 2025

How to measure it: You can do it the old fashioned way by searching your term and seeing where it is on the page but most content marketers track domain metrics at scale through their chosen third-party SEO tool.

SEO

Businesses Grow

MARCH 10, 2025

But it became clear as brands became part of music, sports, fashion and leaned into emerging consumer signals. Certainly, that is the direction of the marketing world right now, as brands try to capitalize on memes and trends instead of planning massive campaigns months in advance. At the time, I wondered what that meant.

Transform

Animalz blog

MARCH 4, 2025

About This Season of the Animalz Podcast: AI & Content Hello… is there anybody out there creating real value with AI? The AI conversation in content marketing has become deafening skeptics shouting from one side, shallow tips from enthusiasts on the other. You’re a content marketer.

User-Generated

Animalz blog

MARCH 20, 2025

She advises content creators to establish clear boundaries between human thinking and AI-supported production. About This Season of the Animalz Podcast: AI & Content Hello… is there anybody out there creating real value with AI? One that’s on my, been on my radar a little bit is a, is a company called Doula.

B2C

Search Engine Roundtable

JULY 9, 2025

Lets break down why the following ad and landing page work (and the risk areas) for Microsoft Advertising editorial policies , Navah Hopkins on LinkedIn Search Engine Land Stories: Google Search Console adds Discussion forums search appearance filter Google Ads Editor 2.10

User-Generated

Search Engine Roundtable

JULY 23, 2025

Pinna on X Search Engine Land Stories: Inside Google’s secret search systems: 1,200 experiments, AI agents, and entities Data providers: Google June 2025 core update was a big update How to audit your brand’s full SERP presence 43% of consumers now use AI tools daily: Report 7 Google Ads search term filters to cut wasted spend Other Great Search Stories: (..)

Price

Search Engine Roundtable

JULY 22, 2025

. - if you find that an AI system which sends you significant traffic is checking for the file as often as robots.txt in your server logs, that seems like a good tim , John Mueller on Bluesky Search Engine Land Stories: Google tests negative keyword lists in PMax, despite its own rules Google Ads quietly surfaces recommendation tips in Optimization (..)

eCommerce

Search Engine Roundtable

JULY 10, 2025

Comet is a browser thats designed to be a thought partner and assistant for every aspect of your digital life: work and personal , Aravind Srinivas on X Search Engine Land Stories: Google Ads API to sunset ad sharing this October Google now auto-upgrades Video Action Campaigns to Demand Gen 3 ways to make sense of YouTube’s messy attribution Google (..)

eCommerce

Search Engine Roundtable

JULY 31, 2025

Thanks for adopting IndexNow, which makes our lives so much easier and allows us to focus on other pr , Fabrice Canel on X Search Engine Land Stories: New Google AI Max ads spotted – here’s how they’re different Brands dominate Google AI Mode, struggle in AI Overviews: Study User-first E-E-A-T: What actually drives SEO and GEO AI isn’t the enemy: How (..)

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