Exposure Ninja

APRIL 25, 2025

In 2025, content marketing isn’t optional. Content is how you get found, earn trust, nurture your audience, and drive sales. It powers your Search Engine Optimisation (SEO) , fuels your lead generation, and keeps your brand front of mind across every stage of the buyer journey.

Content Marketing

Hootsuite

OCTOBER 18, 2024

Each of your social media marketing goals should be SMART : s pecific, m easurable, a ttainable, r elevant and t ime-bound. We’ve got social strategy guides for small businesses , financial services , government , higher education , healthcare , real estate , law firms , and non-profits. Psst: Need help getting started?

Social Media Marketing

Backlinko

MARCH 25, 2025

Even the subniches like SEO and content marketing have 100% keyword difficulty. To stand out in this highly competitive space, you’ll need to create content competitors can’t easily replicate. Real Estate Investment Real estate investment may have plateaued in growth this year (0% YoY).

Real Estate

SocialPilot

JUNE 19, 2025

Best Use Cases Industry statistics and trends Step-by-step guides Comparison charts Myths vs. facts Timeline or workflow breakdowns Survey results or research summaries Semrush is one example of a brand that regularly uses infographics to share SEO, marketing, and content stats with its LinkedIn and blog audiences.

Thought Leadership

Scoop.it!

MAY 15, 2025

Very few digital marketing tactics are as effective at attracting, engaging, and converting leads as content marketing. According to research, 87% of B2B marketers had moderate to extreme success with their documented content marketing strategies in 2024. The secret to doing so?

Content Marketing

Exposure Ninja

JUNE 26, 2025

For finance marketers, this shift presents both a challenge and an opportunity. While AI Overviews may reduce click-through rates by an average of 15% , they also offer prime real estate at position zero — the very first thing users see. Our testing reveals two key strategies: Strategy 1: Rank in underlying web search.

Finance

Search Engine Land

JULY 26, 2024

Blogging builds brand loyalty One fast track to brand loyalty may, surprisingly, be content marketing. A study out of Vietnam found that relatable digital content marketing increased perceived brand loyalty among customers. Kohl’s and many other brands do the same.

Branding

SocialPilot

APRIL 13, 2025

Business reviews are strong trust signals that impact purchase decisions, improve SEO, and establish your reputation. They are SEOs Secret Weapon Heres something that many businesses overlook: business reviews dont just speak to your customers, they speak to search engines, too. Lets get started Why Should a Business Display Reviews?

Real Estate

Neil Patel

JULY 29, 2025

When user behavior shifts or new competitors emerge, previously successful content can lose rankings and traffic even if it’s still technically accurate. Monitor your content regularly using free and paid SEO tools. You have multiple strategies to fix declining content.

Real Estate

Duct Tape Marketing

APRIL 9, 2025

SEO Tactics That Actually Work in 2025 written by Jarret Redding read more at Duct Tape Marketing The Duct Tape Marketing Podcast with Prasanna Dhungel In this episode of the Duct Tape Marketing Podcast, I interviewed Prasanna Dhungel, co-founder and managing partner at Grow By Data. I don't think SEO is dead.

SEO

Backlinko

JULY 16, 2025

I asked ChatGPT: “What are the best resources to learn SEO in 2025?” Here’s the thing: We don’t rank #1 in Google for “best SEO resources.” ” (Ads, Reddit, and AI Overviews take up that real estate). We haven’t even optimized for “best SEO resources,” but we got mentioned anyway.

User-Generated

SocialPilot

JULY 14, 2025

Using client-specific hashtag libraries, agencies can: Avoid generic, one-size-fits-all tagging Align hashtags with each client’s messaging pillars Track post-level hashtag performance to prove campaign impact Say you’re managing clients across wellness, real estate, and B2B. They act as LinkedIn’s version of SEO Tags.

Real Estate

Duct Tape Marketing

JULY 16, 2025

Manick shares his journey from building RankPay to scaling Search Atlas, and explains why the future of SEO depends on actionable insights, platform integration, and building a brand people trust. A serial entrepreneur and engineer, Manick previously founded RankPay and is widely respected as a thought leader in the SEO industry.

Branding

Exposure Ninja

MAY 16, 2025

With zero-click searches rising and AI-generated answers dominating search results , shouldn’t content marketing be dead by now? When everyone’s fighting for shrinking digital real estate, quality content is becoming the ultimate differentiator. Quite the opposite.

Content Marketing

Sachs Marketing Group

MARCH 2, 2023

This is especially true for real estate professionals who rely on effective digital marketing strategies to attract and retain clients. Digital marketing for real estate professionals can expand reach, establish trust, and help you close more deals.

Real Estate

Rock Content

SEPTEMBER 6, 2023

Today, staying ahead of the real estate game is about more than making a stellar impression on would-be property owners in person. It’s also about adequately leveraging solid real estate SEO strategies and showing up for would-be clients with genuinely helpful content.

Real Estate

Search Engine Journal

DECEMBER 1, 2022

From ensuring website loading speed to crafting great social media content, these 8 strategies can help you generate more leads and foster sustainable business growth. The post 8 Creative Real Estate Marketing Ideas And Examples appeared first on Search Engine Journal.

Real Estate

Marketing Insider Group

MAY 10, 2021

Every year, I have tons of prospects who ask me, “Is content marketing right for my industry?”. Either they think they don’t need content marketing because everyone knows they’re there – or they don’t quite know how to explain what they do and why people need their product. And sadly, they’re wrong on both counts.

Content Marketing

Hubspot Marketing

MARCH 28, 2022

Below, let's review what thought leadership is and how to use it in your marketing strategy. We'll also explore the best examples and types of content you can consider creating. A person or company might use thought leadership as a content marketing strategy because providing value to your audience demonstrates your brand helpfulness.

Thought Leadership

Rock Content

JANUARY 18, 2021

Content Marketing continues to be a successful way for marketers to increase lead attraction and conversion. What Content Marketing trends in 2021 will follow the changes the previous year brought us? Reading this Content Marketing guide is an excellent way to start. Interactive Content.

Market Trends

Marketing Insider Group

MARCH 13, 2023

In spirit of 2023’s Oscar Awards, we’re naming 10 small businesses that we believe deserve recognition for the best content marketing. Every great business owner knows that committing to the best content marketing practices can take your profits to the next level. But what exactly are the best content marketing practices?

Content Marketing

Neil Patel

JUNE 23, 2021

These are the keywords like “SEO” or “keywords,” and they’re likely to have a high search volume, attracting the attention of many marketers. What do you want from your content marketing? Compare the two searches: “Real Estate” vs. “4-bed real estate in Naperville.”. is a longtail keyword.

Real Estate

Scoop.it!

APRIL 20, 2023

Content marketing can pay off for years to come. Not only is it one of the best organic marketing tools you have at your disposal, but it’s also an invaluable way to generate evergreen assets. If you’re ready to improve your content marketing plan this year, but you’re not sure where to start, read on for eight of our top tips!

Marketing Plan

Marketing Insider Group

NOVEMBER 7, 2022

For Oberer Homes, a full-service real estate company and semi-custom home builder in Dayton, Ohio, it was one of their top goals. The team at Oberer, headed by Marketing Director Traci Bohn, has long known that content marketing was the right approach to establish this reputation. on Google’s search results pages.

Real Estate

Marketing Insider Group

OCTOBER 3, 2023

Though effective SEO is a long-term play, we’ve got the best SEO tips to immediately improve your page position. Image Source: Backlinko Key Takeaways: Regularly written content for humans by humans always does the best in rankings. Encourage social sharing of your content and apply good link-building practices.

SEO

Marketing Insider Group

JANUARY 28, 2015

We had nearly 1,600 people sign up for our webinar last week on “ How To Plan And Build An Effective Content Marketing Strategy. We believe that content marketing is starting to have a dramatic impact inside marketing organizations for business both large and small. Content marketing and SEO are totally connected.

Marketing Strategy

Neil Patel

JANUARY 19, 2022

Therefore, any digital-savvy business needs to use local search marketing to ensure that prospective customers find them first. What is local search marketing? How is it different from local SEO? What Is Local Search Marketing? This is one of the best ways to use local search marketing. Target Specific Markets.

Search Marketers

Content Marketing Institute

JANUARY 17, 2019

Involving employees in the company’s content marketing strategy isn’t a new idea. Employees already are asked to share content on their social channels. C-suite and subject matter experts often collaborate on thought leadership content. HANDPICKED RELATED CONTENT: Don’t Forget the Leadership in Thought Leadership.

Content Marketing

Hubspot Marketing

NOVEMBER 24, 2023

For example, if we take a look at the job listing for the content writer at Orchard, we can see keywords like “real estate,” “SEO best practices,” and “content strategy.” Keywords: Content writer, Content strategy, SEO marketing, SEO best practices, Content marketing, Real estate 3.

Real Estate

Neil Patel

MARCH 11, 2021

About half of all SEOs spend $10,000 or more per month on getting backlinks. When it comes to search engine optimization (SEO) and marketing, Google dictates what works. You could also vary the anchor text by using URLs with your target keywords: [link] real estate [link] estate training real estate training at www.reiv.com.au.

Real Estate

Rock Content

JULY 14, 2023

Here’s what you should know about content marketing , its history, why it’s critical, and how to start developing a content strategy that generates results. What Is Content Marketing? Simply put, content marketing involves using content or copy to achieve specific goals. Where Did It Come From?

Content Marketing

Neil Patel

JANUARY 18, 2023

Companies that ignore marketing trends may leave thousands (or millions) of dollars on the table. But for some marketing pros and SEOs, that’s what happens. Every year sees new trends and priorities for SEOs, and 2022 was no exception. Google continues to be the gold standard that drives priorities for digital marketing.

SEO

Search Engine Land

NOVEMBER 14, 2022

Why is content marketing important? That’s a loaded question, but worth considering, because the benefits of content marketing are almost too numerous to count. Content marketing is all about magnetizing ideal customers to your brand. What are some other reasons content marketing is important?

Content Marketing

Rock Content

MARCH 21, 2023

Content marketing refers to the practice of creating specific strategies for conceptualizing, planning, creating, and sharing content for your brand. As a startup, it goes without saying that you have many different things on your mind, and content marketing for startups might not be the first thing on your list.

Content Marketing

Content Marketing Institute

JANUARY 4, 2018

Voice-enabled search is one of the biggest topics in SEO circles, but many content marketers haven’t embraced the implications of virtual assistants and other voice-powered technology. HANDPICKED RELATED CONTENT: Are You Ready for Content Marketing in 2018? Voice SEO basics every marketer should know.

Real Estate

Neil Patel

DECEMBER 22, 2022

E-A-T first showed up in Google’s Search Quality Guidelines in 2014 and has progressively become one of the most important aspects of SEO. Having stellar SEO content to support E-A-T can improve your chances of scoring prime SERP real estate and outlasting the test of future Google algorithm updates.

Real Estate

Duct Tape Marketing

NOVEMBER 9, 2015

5 Tips For Improving Franchise SEO Rankings written by Phil Singleton read more at Duct Tape Marketing. Having corporate-backing from a franchise model doesn’t always help with local SEO. Plenty, and in this post I’ll outline 5 of the top ranking factors you need to be aware of when it comes to your franchise SEO efforts.

SEO