Martech

FEBRUARY 14, 2025

AI-powered everything. Your stack should flag churn risks before customers leave. Your marketing team must understand how to drive business outcomes, not just operate software. Have your veterans mentor new hires in strategy while learning new tools from them. Every new tool adds complexity.

Finance

SmartBrief - Marketing

MARCH 10, 2025

If history has taught us anything, theres nothing quite like widespread buzz to inspire an influx of dupes, and AI dupes are no exception. Lululemon reported that half of the attendees over the two-day event were new customers, with half of them being under 30 years old. AIs influence seemed to be permeating the zeitgeist.

Non-Profit

Businesses Grow

JULY 7, 2025

He fed my blog posts, podcast transcripts, and personality quirks into an AI and created a “MarkBot” – a digital twin that thinks like me, writes like me, and probably knows my coffee order. but felt a twinge of alarm – had my decades of freely shared content inadvertently been turned into someone else’s personal AI muse?

Thought Leadership

Welcome Software

APRIL 25, 2025

AI isn’t just here to write blog posts or generate chatbot scripts anymore—it’s now your new best friend when it comes to optimizing content that actually performs. It’s about collaboration —you + AI = content that slaps. in a matter of seconds, too. in a matter of seconds, too.

Transform

Duct Tape Marketing

DECEMBER 12, 2024

Train your AI models at twice the speed and less than half of the cost of other clouds. Duct Tape Transcript Email Download New Tab John Jantsch (00:01.17) Welcome to another episode of the Duct Tape Marketing Podcast. Maybe you're launching on product taunts or you're doing new product, whatever it is. Nick Bennett (06:15.3)

Transform

Animalz blog

MARCH 25, 2025

” In this episode of The Animalz Podcast, Alex takes us from the coffee shops of 2013 San Francisco to the cutting edge of AI content strategy. ” As zero-click queries and AI-generated answers reshape search behavior, he offers both high-level strategic thinking and tactical advice throughout the interview. .”

User-Generated

Animalz blog

JULY 22, 2025

“What ended up building out was a 40-person organic marketing organization … starting with content as the place to move the needle.” That’s how Mallory Russell describes her journey at Square, where she grew a solo blog into an enterprise content engine. She treats generative AI as a time-saver, not a content factory.

SEO

Lusha

NOVEMBER 11, 2024

You might waste hours sorting through old contact information only to reach people who aren’t interested. We’ll cover: Key factors to consider when choosing a platform Pros and cons of each option Expert tips to help you make the right choice Get ready to transform your lead generation and unlock new sales opportunities.

CRM

Welcome Software

MAY 12, 2025

In fact, we use our Feature Experimentation platform to ship new capabilities to. Fine-tuning AI features without engineering bottlenecks Meet Optimizely Opal - your infinite workforce that helps users create better experiments, analyze results, and generate new ideas. our Feature Experimentation platform. Yeah, it's meta.

Transform

Welcome Software

MAY 15, 2025

Let’s get one thing straight: AI is not wiping out your entire marketing team (unless there's a job doing manual data entry for 8 hours a day—then, maybe). Because operational efficiency is kinda our bread and butter. But as with all powerful tools, it’s not just about using AI—it’s about using it well.

Marketers

Lusha

NOVEMBER 18, 2024

In B2B sales, old methods need to be fixed. This makes it hard to know: What’s working What’s not working Where to focus your efforts for the best results But there’s a solution that’s changing how B2B companies work: Revenue Operations (RevOps). They make sure marketing efforts align with revenue goals.

CRM

Animalz blog

JUNE 10, 2025

That’s how Rhonda Hughes approaches content leadership. In this episode, she shares how she turned a scattered content operation into an award-winning, enterprise-scale engine. Her story proves that with the right systems, even the largest teams can create content that truly matters.

Whitepaper

SocialPilot

FEBRUARY 4, 2025

Reviews’ Role in Customer Retention Businesses dont just need new customers; they must also retain the old ones. Automate the Process of Review Generation Lets face itgenerating reviews manually is not only difficult but can eventually become impossible as the operations expand. Enter automation.

User-Generated

Hubspot Marketing

JUNE 18, 2025

Table of Contents What is growth marketing? Testing lives and dies by analytics, so I encourage your marketing team to track data thoughtfully as they scale operations. Nail this piece, and you’re operating in rarefied air. Ideally, these campaigns drive growth by having current users help you acquire new users.

User-Generated

Duct Tape Marketing

JUNE 12, 2025

The Future of Local SEO in the Age of AI with David Hunter written by John Jantsch read more at Duct Tape Marketing Listen to the full episode: Episode Summary In this episode of the Duct Tape Marketing Podcast , John Jantsch interviews David Hunter , CEO of Local Falcon and Epic Web Studios , to explore the rapidly evolving landscape of local SEO.

SEO

Hubspot Marketing

MAY 7, 2025

Table of Contents How to Hire for Remote Marketing Roles How to Manage Remote Marketing Teams How to Hire for Remote Marketing Roles Your digital marketing efforts begin with hiring exceptional remote marketers. Workers need to be adaptable to new tech and be able to self-learn. So how do you build and manage your global workforce?

Digital Marketing

Lusha

NOVEMBER 18, 2024

But here’s the truth: when done right, cold calling is still a great way to find new leads, build relationships, and make more money. In the B2B world, cold calling helps you find new leads by letting you reach more people and uncover chances you might miss otherwise. Want to transform your cold calling from chilly to red-hot?

CRM

Duct Tape Marketing

JULY 16, 2025

The conversation covers the evolution of search, the impact of AI, why high-intent content matters more than ever, and how marketers can thrive in a landscape that’s constantly being disrupted. AI is transforming search: Conversion rates from AI-powered search (like ChatGPT) are significantly higher than traditional search.

Branding

Sprout Social

SEPTEMBER 26, 2023

The emergence of artificial intelligence ( AI) in marketing is no exception. While millions are enthusiastic about embracing AI to achieve greater speed and agility within their organizations, there are others who remain skeptical—pretty common in the early phases of tech adoption cycles. What is the foundational layer?”

User-Generated

Martech

SEPTEMBER 1, 2023

It’s been a whirlwind nine months of AI hype — so much potential and fear. AI is here to stay, poised to transform how your company operates and engages with customers. As AI-based applications make their way into enterprise organizations, here’s how to ensure you are in a position to use them properly.

Transform

Animalz blog

OCTOBER 26, 2023

A new website, domain, and positioning set the stage for a strong, content-driven marketing push. Then ChatGPT happened, followed by Google announcing the Search Generative Experience (SGE) initiative — AI-generated summaries integrated into Google’s search results. How much site traffic will AI take away?

Thought Leadership

Unbounce

OCTOBER 13, 2022

Operating a small business is nothin’ small. It’s not just the huge risk you take starting a business—it’s also the blood, sweat, and tears that go into keeping things running smoothly and attracting more of your target customers. New solutions to old small business problems. New solutions to old small business problems.

Energy

Martech

MAY 15, 2023

We all have experienced the unprecedented pace of AI-driven change in the last six months. AI’s inflection point was OpenAI’s decision to provide free and unfettered access to ChatGPT — the result: 100 million users in less than two months. New marketing ops roles. New stack without a how-to guide. unanswered questions!)

Marketing Automation Platform

Hubspot Marketing

OCTOBER 16, 2024

When I think back to my school days when we were asked to complete research papers using good old-fashioned books from the library, and I genuinely don’t think I could do that today. Table of Contents What to Look For in an Alternative to Google What are the best alternatives to Google? What are the best alternatives to Google?

Branding

Martech

SEPTEMBER 25, 2023

For months, the marketing manager had been fighting with the CFO to release funds that would allow her to make real changes to how the company managed content, made offers available and created excitement for the brand. How many email recipients responded to your offer of a demo of the new product either at the show or elsewhere?

User-Generated

Hubspot Marketing

APRIL 12, 2024

We’re all on the hunt for the magic bullet solution; this has led to the endless production of AI productivity tools and life-hack lists. 9 Science-Proven Ways to Get More Done in a Day A quick Google search will show you that most productivity lists recommend artificial intelligence software (AI). Remove the risk of forgetting.

Product

Sprout Social

MARCH 27, 2023

Components of a social media campaign include: Organic posts Paid promotions Contests and giveaways Branded hashtags User-generated content Creator partnerships Social media campaigns are often part of an omnichannel strategy. Influencers and creators are already masters of creating content that resonates.

User-Generated

SocialPilot

JANUARY 31, 2024

It is an extremely competitive and ever-evolving industry where new features, tools, and software are born every day to take their place in the market. Industry niches that used to stick to their same old marketing schemes are not experimenting. The power of influencers can turn a brand into a phenomenon and a product into a movement.

Influencer Marketing

Neil Patel

DECEMBER 5, 2020

Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. Onboarding new agents is a lot easier with in-call supervisor features like: Listen : managers can hear the call Whisper : managers can speak to the agent without the customer hearing Barge : managers can join the call.

Telemarketing

Search Engine Land

OCTOBER 13, 2023

Worse yet, we might feel like Natalie Marcotullio , head of growth and operations at Navattic. Let’s examine how poor communication affects buy-in for our work as SEOs, content professionals, or other marketing specialists. We can’t take creative risks when those creative risks might come with an order to pack our bags.

Communications

Digital Marketer

MAY 19, 2023

Let’s dive into the pool of reports that have been surfacing recently – those revolving around AI, the economy, and how this roller coaster of a world may impact your marketing agency, then we’ll shift gears and put your agency under a microscope. We just launched a report recently called the Hawk AI Ecommerce Report.

User-Generated

Hubspot Marketing

MAY 16, 2022

While we won't go too deep into the technology behind Web 3, you can find some great resources on the technical side of things with online courses – like this one from Coursera or this content from Reforge. Consumers Will Crave Experiences, Not Just Content. They can also ask questions about any problems or faults in its operation.

Customer Acquisition

SocialPilot

MAY 30, 2024

At once, it is about following trends, and at another, it is about setting new trends. In 2024, social media is all about breaking the rules and setting new standards. At once, it is about following trends, and at another, it is about setting new trends. Analyze their social media content and most successful posts and campaigns.

Branding

Duct Tape Marketing

FEBRUARY 15, 2024

Mastering SEO in the Age of AI written by Tosin Jerugba read more at Duct Tape Marketing  The Duct Tape Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, I interviewed Stephan Spencer, an acclaimed SEO expert and founder of net Concepts, an interactive agency specializing in search engine optimization.

SEO

Use Insider

OCTOBER 11, 2024

This guide will walk you through everything—from selecting the best new provider to executing a flawless transition. Plus, we’ve included a list of must-ask questions for your new vendor—no email required. When selecting a vendor, prioritize those who have a strong background in AI and the scalability to grow with your business needs.

CRM

Kevin Indig

NOVEMBER 13, 2023

I talk to operators at the company I dissect to validate my analysis. 26 old me would have written an emotional critique of The Verge’s article because it triggered imposter syndrome. 36 old me still feels waves of imposter syndrome but can pause and reflect for a moment. Other publications in the SEO space followed.

Gen Z

Duct Tape Marketing

OCTOBER 18, 2023

More About Get Chris’s book – Gonzo Capitalism: How to Make Money in an Economy that Hates You Chris’ website – here Connect with Chris Guillebeau on LinkedIn Get Your Free AI Prompts To Build A Marketing Strategy: Download now Like this show? As for enterprises, I think the best enterprises are open to new ideas.

Education