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17 marketing job descriptions for hiring managers to attract ideal candidates

Hubspot Marketing

Here are some of the most common types of marketing jobs available for modern marketers: Digital Marketing Content Marketing Product Marketing Brand Marketing Event Marketing Marketing Analysis SEO Public Relations Fractional Marketing AI Marketing Ready to write a job description that attracts stellar candidates?

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What Are Lead Magnets? Types, Strategies, and the Best Examples

AWeber

Imagine this: You land on a website for the first time, and before you even consider buying, something grabs your attentiona helpful ebook, a free checklist, or a discount code. This isnt just a friendly offer; its one of the most effective marketing tools online: the lead magnet. All you need to do is enter your email to get it.

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What Is Paid Media? Definition, Examples & 7-Step Guide

Neil Patel

The digital marketing channels you use to promote your business can be split into three categories: paid, earned, and owned. In the LinkedIn ad below, Microsoft prompts users in the banking space to download an eBook. These include ad copywriting, graphic design, and videography. Yes, human ads performed better.

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How to use landing page sales funnels to convert more visitors

Unbounce

Content downloads : Offering ebooks, whitepapers, and other resources. Stages of a marketing funnel (and where landing pages fit in) Understanding the stages of a marketing funnel is essential for effective customer journey management. Landing pages Conversion optimization Digital marketing Lead generation

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21 Creative Lead Generation Ideas to Try (& Why Marketers Recommend Them)

Hubspot Marketing

Erin Pennings , a copywriter and marketing strategist, told me coffee chats are her favorite way to connect with your target audience. Krissy Selda , a digital marketing specialist at Array Marketing Agency, is a huge fan of case studies. conversion.

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Best-Selling Digital Product Ideas to Sell Online

AWeber

In this guide, well break down proven ideas, show you how real people profit from them, and give actionable steps so you can launch your first (or next) digital product this month. Your Digital Product Launchpad: Why These Ideas Work Digital products are non-physical assets you can create once and sell repeatedly.

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Ecommerce Tools: 19 Best Options to Drive Sales This Year

Rock Content

Trello in use by Rock Content’s content team Ecommerce tools for content creation Amazing content is the heartbeat of any digital marketing strategy, and the right tools can help you create the best. WriterAccess : The success of your marketing content hinges on quality, so hiring the right writers and creators is crucial.