Hootsuite

FEBRUARY 13, 2023

Location, location, location TBT is all about nostalgia, and few things tug at the heartstrings quite like remembering the places from our pasts. Factory, a company that reissues classic TV on Blu-ray and DVD, similarly used the hashtag to promote their new Little Rascals box set: View this post on Instagram A post shared by Shout!

Branding 145

Branding Automobile Fashion Copywriting 145

Adobe Experience Cloud Blog

SEPTEMBER 6, 2012

And with such a demand for content, you need to make sure that you have the right people in place that can create content. Partner ebook co-creation. Ensure all content is on-brand, consistent in terms of style, quality and tone of voice, and optimized for search and social promotion. Create abstracts for landing page promotion.

Management 118

Management Content Marketing Thought Leadership Whitepaper 118

Neil Patel

MARCH 9, 2023

This means the photographer is okay with you using it to promote your business, or in this case, a Facebook group. You don’t necessarily need a page for your group, but if you want to promote your group with ads or with public social media posts, you need a page to do that. Here’s a cool picture I found.

Promotion 112

Promotion User-Generated Advertising Advertisers 112

AWeber

SEPTEMBER 19, 2023

Place an order for one online in 1994, and it might take you two weeks to receive it. You don’t have to be an expert copywriter to create an enticing product description. To promote the book, he signed up to AWeber and offered a free novella to anyone who signed up for his newsletter. Office supplies? High-resolution images.

Shipping 64

Shipping Transform SEO Promotion 64

Neil Patel

JANUARY 20, 2021

Paid reach is the people who see your content as a result of paid promotions. Overly promotional content doesn’t fare well with users so Facebook cracked down on that type of content. Don’t Just Promote Products and Services. Not every update you send out on your Facebook page should be promotional.

User-Generated 145

User-Generated Promotion Social Media Marketing Branding 145

Duct Tape Marketing

NOVEMBER 20, 2014

Perhaps there’s a whitepaper or eBook you can repurpose to serve a different audience. Or you can plan to ramp up your social promotion to feed the top of your sales funnel. Content marketing Copywriting Liz O’Neil Dennison' Sift through your content map and identify where the holes are. photo credit contentauditor.com.

Copywriting 67

Copywriting Whitepaper eBook Global Marketing 67

Exposure Ninja

JUNE 23, 2022

But, what’s great about this is that you have the chance to reach a wider audience and connect with them in places they’re spending their time, whether that’s via their emails , the questions they type into Google search , or when they’re spending time on social media. Free Copywriting Courses.

Digital Marketing 98

Digital Marketing Copywriting eBook Marketing 98

Sprout Social

FEBRUARY 6, 2017

The reason a lot of companies get into social media marketing in the first place is because it’s mentioned on just about every website that has anything to do with marketing or business. Downloads of a whitepaper or ebook. Content: Did you get a landing page written by a professional copywriter? Contact form inquiries.

Social Media Marketing 110

Social Media Marketing Analytics Whitepaper Copywriting 110

Duct Tape Marketing

AUGUST 8, 2019

I remember thinking, “this is how I want to model my consulting business,” but rather than joining John’s Duct Tape Marketing Consultant Network which he was also promoting, I simply mimicked them! For example, if I needed a copywriter, there are recommended providers for that. I even ripped off some of their website verbiage.

Marketing 54

Marketing Marketers Price SEO 54

Neil Patel

APRIL 22, 2021

Don’t be afraid to offer a free trial or a free ebook. In the past, before Google started rolling out their algorithm updates , many people weren’t terribly concerned about the quality of their articles, a blog post, videos, a free ebook and other content. But, it’s a different ball game today. It’s because of Google’s users.

eBook 145

eBook User-Generated Copywriting Non-Profit 145

Unbounce

AUGUST 9, 2023

And with all the marketing content out there—some markedly better than others—we need to make sure anyone who arrives on one of our landing pages finds the exact info they need to accept our call to action, whether that’s downloading an ebook or signing up for a webinar. Your company won an award for Best Place to Work three years ago?

Copywriting 98

Copywriting User-Generated eBook Customer Journey 98

Unbounce

APRIL 23, 2019

And it’s only going to get harder now that most Google search results pages have become saturated with promotional lead magnets masquerading as “great” content. E.g. ebooks on "the complete guide to X" or blog posts on "5 reasons why." Now's a good time to invent the new ebook. Get creative.

Direct Mail 145

Direct Mail eBook User-Generated Marketing 145

Unbounce

MAY 13, 2024

Why landing pages are the best place to run A/B tests What elements can you A/B test on landing pages? These are the places you want to nail over time. Why landing pages are the best place to run A/B tests The single best vehicles for A/B testing both messaging and touchpoint design are your landing pages.

Price 105

Price eCommerce User-Generated Copywriting 105

AWeber

DECEMBER 13, 2023

Unlike other landing pages designed to capture leads (email subscribers) by offering free content or promotional specials, the purpose of a product landing page is to sell a product. Whether you’re selling webinars, ebooks, coaching services, cupcakes -- or anything in between, a product landing page can help boost your sales.

Product 104

Product Price Copywriting Shipping 104

Exposure Ninja

SEPTEMBER 18, 2023

If you’re still confused about the TOFU joke, the best place to start your marketing learning is with some of the most popular terms used in marketing. There are often rules to follow, which vary from place to place. Suppose you want to get recommendations on the best software to use to help you with your copywriting.

PR 52

PR Copywriting Marketing Marketers 52

Sprout Social

APRIL 26, 2023

For example, here’s Apple promoting the Macbook through a targeted Twitter ad for iPhone users. This could ultimately frame how much time or money you’re willing to invest in the first place. For example, brands on Instagram oftentimes update their bio link to coincide with their latest promotions.

Analytics 98

Analytics Social Media Marketing Whitepaper Promotion 98

Unbounce

OCTOBER 20, 2023

A prolific international keynote speaker, Oli is on a mission to rid the world of marketing mediocrity by using data-informed copywriting, design, interaction, and psychology to create a more delightful experience for marketers and customers alike. These typically come in at the last minute. What to do?

Whitepaper 105

Whitepaper eBook Promotion Communications 105

Hubspot Marketing

JANUARY 10, 2024

The personalization of a separate ad promoting a collection, aimed at a segment of your target market, is one example of how retargeting can be successful. In the email, I got to see how much I saved by using the grocery service, where my membership money was being spent, and was offered a special promotion to renew.

User-Generated 102

User-Generated Advertising Advertisers Product 102

CXL

MAY 27, 2022

This helps further the company’s reach and promotes an engaged workforce (which leads to 20% higher sales and 21% higher profitability ). The team creates tons of material and makes it freely available to its target audience as blog posts, ebooks, guides, webinars, YouTube videos, and newsletters. several ways to generate demand.

Thought Leadership 96

Thought Leadership eBook User-Generated CRM 96

Neil Patel

DECEMBER 16, 2020

This means the photographer is okay with you using it to promote your business, or in this case, a Facebook group. You don’t necessarily need a page for your group, but if you want to promote your group with ads or with public social media posts, you need a page to do that. Here’s a cool picture I found.

Promotion 145

Promotion User-Generated Management Advertising 145

Unbounce

APRIL 18, 2024

Email marketing is exactly what it sounds like: a form of marketing that engages subscribers by delivering promotions and information directly to them through newsletters, product announcements, and other marketing materials. Here’s how we at Unbounce offered a lead magnet—in this case, a free copy of our A/B testing ebook.

Email Marketing 52

Email Marketing Law Marketing Marketers 52

Exposure Ninja

OCTOBER 16, 2023

Traditional Marketing Traditional marketing is any marketing that takes place offline, for example, in newspapers, magazines, posters, flyers, billboards, TV, radio and at events. Influencer Marketing Influencer marketing is a marketing strategy that uses famous figures to promote a product.

PR 52

PR Marketing Marketers User-Generated 52

Unbounce

SEPTEMBER 12, 2023

Lead gen landing page best practices How to create a lead gen landing page Lead gen landing page examples SHARE Hayley Mullen Hayley is a former Copywriter on Unbounce’s content team. Signed, a totally unbiased copywriter.) Why do you need a lead gen landing page? Though messaging is indeed very important!

User-Generated 59

User-Generated eCommerce Whitepaper Copywriting 59

Unbounce

OCTOBER 24, 2023

It is building brand and product awareness, promoting the software, differentiating between the different price tiers (if you have multiple tiers available), bringing your SaaS to market, and positioning it against the competition. More blog posts by Karine Bengualid What is SaaS marketing and how is it different from traditional marketing?

Marketing Strategy 52

Marketing Strategy Product Marketing Marketers 52

Unbounce

OCTOBER 24, 2023

It is building brand and product awareness, promoting the software, differentiating between the different price tiers (if you have multiple tiers available), bringing your SaaS to market, and positioning it against the competition. More blog posts by Karine Bengualid What is SaaS marketing and how is it different from traditional marketing?

Marketing Strategy 52

Marketing Strategy Product Marketing Marketers 52

Marketing Insider Group

FEBRUARY 5, 2024

Zippia) 76% of marketers using generative AI apply it for basic content creation and copywriting tasks. DemandMetric) Image Source: Neal Schaffer Blogging ranks as the third most prevalent content marketing strategy after video and eBooks. Statista) 29% of people register for webinars on the same day they take place. characters.

Digital Marketing 87

Digital Marketing Marketing Strategy Shoppers User-Generated 87

Neil Patel

MARCH 28, 2023

As part of your Facebook conversion campaign, you have to educate and persuade them first if you intend to boost your conversion rate—and to do that, you need a system in place to communicate with them regularly. One of the first places to start is the platform and device placement. Sounds easy enough, right? What motivates them?

User-Generated 145

User-Generated Advertising Advertisers eBook 145

Litmus

APRIL 29, 2021

Your initial plan for an email is solid, but that plan slowly changes as the in-progress email is passed from copywriter to designer to developer. Copywriters, designers, and developers can refer back to the email brief to ensure what they’re doing is appropriate and that there’s no scope creep. Does any of this sound familiar?

Copywriting 136

Copywriting Key Performance Indicator Email Marketing CMO 136

Adobe Experience Cloud Blog

DECEMBER 17, 2015

The problem may be in your promotion strategy or your lack thereof. Unless you have an audience that seeks out your content en masse, promoting your content is the only way that your audience is going to see it. It stands for Problem-Agitate-Solve and it’s the copywriter’s secret weapon. Create social banners.

eBook 91

eBook Thought Leadership Promotion Copywriting 91

Hootsuite

APRIL 15, 2020

Social media campaigns and promotions. Not all social media campaigns and promotions will look the same, but the process will. Plan your social media campaigns and promotions for the year with a social media calendar. The best project management tool will help you manage the workflow of social media campaigns and promotions.

Communications 135

Communications Management Copywriting Promotion 135

AWeber

JANUARY 23, 2024

Email deliverability is whether the email is placed in the recipient’s primary inbox. delivery rate, your newsletters could still end up in spam, promotions, updates, or some other folder that never gets checked. Time-saving content creation tools Not everyone is a natural born designer or copywriter.

Price 89

Price eCommerce User-Generated Affiliate Marketing 89

Sprout Social

OCTOBER 1, 2018

This could ultimately frame how much time or money you’re willing to invest in the first place. Downloads of a whitepaper or ebook. For example, brands on Instagram oftentimes update their bio link to coincide with whatever their most recent promotion might be. But to do that, you need a data-driven endgame.

Analytics 66

Analytics Whitepaper Copywriting Shoppers 66

Hubspot Marketing

AUGUST 7, 2019

The answers to these questions are important in determining what image you’re going to place front and center on your landing page. Follow the flow of the page and place your CTA where your readers’ eyes will go, such as to the right of or below the copy. Landing Page Copywriting Tips. How to Design Your Landing Page.

User-Generated 143

User-Generated Copywriting Customer eBook 143

Duct Tape Marketing

JUNE 18, 2019

You’re offering a big start of the summer promotion; anyone who schedules regular yard work appointments at the start of the summer will get 10 percent off each session. If you’re feeling shaky in your copywriting skills, check out this list of dos and don’ts. Let’s say you own a landscaping business.

Copywriting 78

Copywriting Law Shipping eBook 78

Sprout Social

OCTOBER 1, 2018

This could ultimately frame how much time or money you’re willing to invest in the first place. Downloads of a whitepaper or ebook. For example, brands on Instagram oftentimes update their bio link to coincide with whatever their most recent promotion might be. But to do that, you need a data-driven endgame.

Analytics 43

Analytics Whitepaper Copywriting Shoppers 43

Duct Tape Marketing

MAY 12, 2022

Like we, you know, I did conferences, I had a podcast, I did the whole like bunches of courses, ebook, like info product, kind of Emporium there. And the developer me thought, well, what if a copywriter is on a sales page? I mean, it's making your CRM smarter without you having to do a lot of effort once you get it in place.

Customer 84

Customer Copywriting CRM Customer Journey 84

Hubspot Marketing

JANUARY 7, 2024

According to Merriam-Webster , marketing is "the process or technique of promoting, selling, and distributing a product or service." The day-to-day activities of a marketer depend on what they’re marketing, whom they’re targeting, and what platforms they use to promote products or services.

Copywriting 100

Copywriting CMO PR Social Media Marketing 100