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We Need to Talk About Personalization: Evolution & Trends

Litmus

It’s important to note that this personalization “strategy” was typically built in at the copywriting phase based on fields we knew we had available to us. At the same time, it doesn’t require the database confidence, connections, or operational logistics to make it happen. We personalized where we could because it worked.

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Anatomy of a Facebook Ad: How to Create Scroll-Stopping Campaigns [+ Examples]

Hubspot Marketing

And thats on top of all the budget , strategy , and setup logistics. This is where your conversion copywriting skills come in. While the names and logistics can be a bit confusing (just like human anatomy), once you get the hang of them, theres no limit to what you can accomplish for your brand with Facebook Ads. Video or image?

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Ecommerce Tools: 19 Best Options to Drive Sales This Year

Rock Content

WriterAccess is a top-tier talent network where ecommerce brands can connect with professional copywriters, bloggers, designers, and more. Canva ecommerce template Ecommerce tools for sales and logistics Although many ecommerce platforms come with built-in sales and logistics support, tools can be a solid way to add functionality.

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Video Marketing 101: How to Build a Successful Strategy in 2025 (+ Examples & Pro Tips)

Buffer Marketing

You need to figure out: Video production logistics (equipment, setting up your camera, etc.) 🎥 Video production logistics Understanding aperture, focus, and other complicated camera terms can be intimidating. Use copywriting formulas and power words to entice curiosity and perk up people’s ears.

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The Best AI Tools for Ecommerce & How They'll Boost Your Business

Hubspot Marketing

AI can also help you anticipate supply chain operations so you can make a plan to improve logistics and demand. Surfer AI Good copywriting is a must for any ecommerce business. The insights your AI software provides can help you make better decisions on increasing or decreasing your stock and inventory, depending on customer behavior.

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11 ways to use AI in social media (not just for content creation)

Hootsuite

But it cant take the place of a skilled social media manager, brand-aware copywriter, or accomplished graphic designer. We used it to identify niche buyer personas for a B2B client in the logistics sector, then craft targeted LinkedIn campaigns that drove a 20% increase in lead generation. It makes teams faster and more agile.

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Instagram Ads 101: A Step-by-Step Guide to Running Ads That Work

Buffer Marketing

5 best practices for successful Instagram ads Running ads isn’t just about the logistics — there’s a ton of strategy work going behind improving the ROI from each ad. Voila 🥳 That might seem like a lot , but it’s easy to pick up the pace and keep going once you start.