Hubspot Marketing

JANUARY 7, 2024

Marketing seems simple, but it gets more complex as you break it down. If you don't already know about marketing careers, scanning jobs online could convince you that this isn't your dream job. But marketing is fun. Marketing a company is essentially grabbing a bullhorn and saying, "Hey! Let’s get started.

Copywriting 109

Copywriting CMO PR Social Media Marketing 109

Hubspot Marketing

JUNE 23, 2023

Email marketing remains crucial to most marketing campaigns. However, not every marketer knows how to write a marketing email that will boost conversions and audience retention. If your marketing emails aren't well-written, your subscribers will stop opening and start deleting your messages. Probably not.

Copywriting 144

Copywriting Email Marketing Entertainment Marketing 144

Jeff Bullas

FEBRUARY 23, 2023

Whether you’re a writer looking for established outlets to spread your word or you’re a guest blogger looking to promote your brand and get traffic , you can get paid to write articles. The best writers on Fiverr easily make more than $100 per article, so if that’s what you’re after, it’s a great place to start.

Finance 360

Finance Copywriting Health User-Generated 360

Hubspot Marketing

NOVEMBER 17, 2023

Conversion copywriters -- the people who write landing page copy that converts readers and delivers sales -- are wonderful human beings. A key to their successful, high-converting landing pages is that they place testimonials front and center, featuring a picture of the customer alongside a quote. Wouldn't you like to have that skill?

Copywriting 118

Copywriting Finance Place Product 118

Rock Content

SEPTEMBER 27, 2023

They also rocked marketing , upending how things have been done for decades and bringing new ideas and tactics. In fact, many have spent over 50% of a movie’s production budget on promotional efforts. Much of the marketing, however, was centered on star actors. However, producers are only one part of the marketing team.

Copywriting 70

Copywriting Marketing Marketers Promotion 70

AWeber

MAY 22, 2024

Ever wonder why some businesses have a knack for achieving their marketing goals? The page does not contain links or copy that promote anything other than its singular goal of encouraging subscription conversions. Exist as a published page on your website or on a marketing platform. What is a conversion on a landing page?

Whitepaper 90

Whitepaper Copywriting User-Generated Promotion 90

Exposure Ninja

JUNE 23, 2022

Digital marketing is becoming a core part of many business’ marketing strategy. If you’re starting to add more digital elements to your marketing strategy, it can feel like a lot to take in. There’s plenty of data in support of adding digital marketing to your existing strategy. b i llion in 2023.

Digital Marketing 98

Digital Marketing Copywriting eBook Marketing 98

Rock Content

AUGUST 2, 2023

Although traditional marketing still has its value, your overall strategy simply isn’t complete until you’ve mastered digital and content marketing , as well. That’s where today’s best freelance healthcare marketing experts come in. Why Hire a Healthcare Marketing Expert to Write for You?

Copywriting 65

Copywriting Health Marketing Marketers 65

Sprout Social

FEBRUARY 3, 2022

Trouble coming up with marketing campaign ideas? Growing your business and keeping revenue rolling in means consistently crafting posts and promotions. This is especially true if your recent marketing push fell flat or your engagement rate is low. Too many businesses are caught in a trap of ad-hoc marketing. The reality?

Customer 133

Customer Copywriting Marketing Marketers 133

Backlinko

AUGUST 10, 2021

I’m super excited to announce the completely updated Content Marketing Hub. We launched the first version of Content Marketing Hub last year. You can check out the new Content Marketing Hub 2.0 right here: Visit The Content Marketing Hub. I’m super happy with how Content Marketing Hub 2.0 turned out.

Content Marketing 98

Content Marketing Copywriting Marketing Marketers 98

Sprout Social

SEPTEMBER 18, 2023

Marketers are finding it increasingly difficult to set the right budget, optimize it and keep the leads flowing. Managing social media and other marketing channels in this economy can be challenging. If you didn’t have metrics in place last year, now is the perfect time to implement them based on your company’s overall goals.

Social Media Marketing 126

Social Media Marketing Marketing Marketers Influencer Marketing 126

Hubspot Marketing

FEBRUARY 25, 2020

As a marketer, you might've heard coworkers talking around the watercooler about how email marketing is dead. It's been a common concern for many marketing departments. Well, I'm here to let you know that you don't have to worry because email marketing is still going strong. As marketers, we can't ignore these statistics.

Email Marketing 139

Email Marketing Marketing Marketers Promotion 139

AWeber

NOVEMBER 17, 2022

But there are certain marketers whose messages rise above the rest. To find out, we reached out to some of the most successful email marketers in the world — many of which are AWeber customers — to get their greatest email marketing tips. Marketer: John Corcoran, Rise25. Marketer: Steve Chou, My Wife Quit Her Job LLC.

Email Marketing 114

Email Marketing Transform Marketing Marketers 114

Hubspot Marketing

MAY 15, 2017

Most of us know that social media is an essential part of a brand’s marketing strategy. After all, 92% of marketers say that social media is important to their business. Let’s say you’re creating a marketing budget and want to decide how to allocate a portion for social media. Posts with images, for example, see 2.3X

Copywriting 144

Copywriting Energy Food Promotion 144

Marketing Insider Group

FEBRUARY 1, 2021

The digital era has led to changes in the way brands market their products and services. With a holistic perception of buyer intent in your business, your marketing and sales teams can improve the lead-qualification process and enhance sales conversions. The Shift to Customer-Centric Marketing. In 2019, 90% of all U.S.

Copywriting 140

Copywriting User-Generated Marketing Marketers 140

Exposure Ninja

AUGUST 11, 2023

Everyone has a different idea of marketing. Whether you think it’s billboards at bus stops, an internet celebrity promoting a product, or an advert you saw on TV, you know the point of marketing — to sell a product or service to the masses. What is Marketing?

Direct Mail 52

Direct Mail Outbound Marketing Affiliate Marketing Social Media Marketing 52

Customers.ai

DECEMBER 12, 2023

Shopify also has a robust suite of marketing tools, analytics, and third-party app integrations, which helps merchants expand their reach, enhance customer engagement, and ultimately foster sustainable growth in the competitive ecommerce landscape. billion on influencer-related marketing campaigns in 2024.

eCommerce 120

eCommerce PR User-Generated Marketing 120

Rock Content

APRIL 18, 2024

That’s why we’re (re)introducing a game-changing concept: the content-driven inbound marketing funnel. The inbound marketing funnel turns ‘push marketing’ tactics into highly successful ‘pull marketing’ solutions. How can you use marketing funnels to your advantage?

Inbound Marketing 52

Inbound Marketing Transform Marketing Marketers 52

Orbit Media Studios

MAY 24, 2023

Marketing is based on empathy. That’s what an AI marketing persona is for. You can use AI to create an artificial version of a member of your target audience and ask them anything about sales and marketing, triggers and topics, hopes and fears. It’s ideal to do detailed interviews with actual humans in your target market.

Non-Profit 121

Non-Profit Health Finance Social Media Marketing 121

Hootsuite

JULY 25, 2023

Have you been using ChatGPT prompts for marketing? ChatGPT helps marketers brainstorm ideas faster, make decisions quicker, and increase productivity within their day-to-day workflow. That’s why we’ve compiled a list of the best ChatGPT prompts for marketers. Explain the marketing segments for [INSERT INDUSTRY].

Whitepaper 91

Whitepaper Gen Z Marketing Marketers 91

Hootsuite

MAY 1, 2023

A social media workflow is a system for managing your social media post creation, publication, and promotion. This helps promote collaboration while reducing redundancy and duplication of effort. Better measurement of results: With a social media workflow in place, it is easier to measure the results of your campaigns.

Copywriting 135

Copywriting Social Media Marketing Management User-Generated 135

SMA Marketing

JANUARY 19, 2023

Whether you are a start-up or an established company, there will come a time when you realize you need help marketing your business online. A lack of leads and customers will make you re-evaluate your current marketing strategy. A lack of leads and customers will make you re-evaluate your current marketing strategy.

Digital Marketing 98

Digital Marketing Marketing Marketers SEO 98

Neil Patel

JANUARY 5, 2022

Are marketing degrees worth it? There’s not a definitive answer for everyone, as too many factors go into deciding which marketing career path you want to take, which marketing programs interest you the most, and which school experience is the best for you. Why Should You Get a Marketing Degree? Advertising.

Retail 114

Retail Marketing Marketers Communications 114

Buffer Marketing

NOVEMBER 30, 2023

I followed some well-known writers and marketers to keep consuming content related to my industry regularly.   For instance, if you're in the marketing industry, your audience persona could include professionals in marketing, advertising, or related fields. So, I started consuming content on LinkedIn.

Copywriting 123

Copywriting User-Generated Promotion Advertising 123

Buffer Marketing

JANUARY 11, 2024

  I’m using AI to open up time to work on my business instead of in my business My agency, like so many businesses, has always faced the “cobbler's children have no shoes” problem: While we’re on top of our clients’ marketing, content, and social media needs, our channels used to get almost no attention. 

Copywriting 96

Copywriting Education Price Communications 96

Calvyn Lee Blog

MAY 21, 2022

If you still remember, I share LinkedIn Marketing Lab’s certification before? Both study guides LinkedIn Marketing Fundamental & LinkedIn Marketing Strategy ). Approximately 3 days ago, I saw LinkedIn Marketing Solution come out a fresh course LinkedIn Marketing Content and Creative Design. Comic Sans.

Thought Leadership 130

Thought Leadership Marketing Marketers Whitepaper 130

Sachs Marketing Group

JULY 21, 2023

Creating effective B2B digital marketing strategies is crucial as it allows businesses to reach their target audience in a competitive digital landscape. A well-executed B2B digital marketing strategy can result in enhanced brand credibility, improved customer relationships, and increased ROI. What is B2B digital marketing?

Digital Marketing 52

Digital Marketing Marketing Strategy Social Media Marketing Copywriting 52

Exposure Ninja

SEPTEMBER 18, 2023

So, you’ve decided you want to learn how to do marketing. There are so many types of marketing, channels, and skills you need — where do you start? If you’re unsure what type of marketer you want to be or where to learn the skills you need to become a marketer, you’ll have a much better idea by the end of this guide.

PR 52

PR Copywriting Marketing Marketers 52

Ariyh

DECEMBER 19, 2022

🎓 Join 15,348 evidence-based marketers that grow using science 📈 Subscribe now Brought to you at no cost thanks to… Reactive Live shopping is transforming ecommerce. The same applies to products placed near those objects. On the other hand…: Enhancing promotional effectiveness with haptic cues.

B2C 52

B2C Transform eCommerce Retail 52

Neil Patel

JULY 13, 2021

They’re especially helpful for busy marketers who have a lot on their plate and want to stay mindful of their standing with search engines. 13 Link Building Strategies for Marketers. Social media networks have revolutionized marketing and can be a huge boon for your link building plan and guest post efforts.

Copywriting 145

Copywriting Marketing Marketers User-Generated 145

Customers.ai

FEBRUARY 20, 2024

So, you want to grow your business and need email marketing tools that are easy to use, affordable, and will turn your leads into customers, correct? Lucky for you, we’ve narrowed down the more than 500 email marketing tools on the market to make up the best suite of email marketing software from email capture to inbox delivery.

Email Marketing 73

Email Marketing CRM User-Generated eCommerce 73

Neil Patel

AUGUST 4, 2021

There’s no doubt about it: a successful video marketing campaign will absolutely transform how your business operates. It’s hardly something you can leap into blindly, and understanding the process behind successful video marketing campaigns will help you avoid costly mistakes in the future. Let’s take a look at the statistics.

Video Marketing 145

Video Marketing Marketing Marketers Education 145

Neil Patel

JUNE 23, 2021

If you’re using paid advertising as part of your marketing campaign, you need to be creative and strategic. I’ve compiled a list of 12 ad copywriting strategies for Google AdWords , Facebook, Twitter, and LinkedIn, to help you improve your ad campaign performance and drive your brand forward. Most ads are a waste of money.

Copywriting 136

Copywriting User-Generated Communications Advertising 136

Hootsuite

APRIL 11, 2022

The dashboard has most metrics that you’ll want to keep an eye on as marketers, influencers, and business owners. If you’re in the business of creating TikTok marketing campaigns, we recommend Brand Maxima Analytics. One of the best things you can do for yourself as a TikTok marketer is to make a content calendar.

Analytics 111

Analytics Promotion Marketing Marketers 111

Hubspot Marketing

MAY 14, 2019

Like many of the people who work in the industry, digital marketing was born in the 1990s. Needless to say, marketing has evolved at breakneck speed since then, sprouting many more types of marketing. Some are definitely more effective and relevant than others, so read on to learn about the top types of marketing around today.

Stealth Marketing 144

Stealth Marketing Neuromarketing Outbound Marketing Inbound Marketing 144

Unbounce

MAY 13, 2024

Why landing pages are the best place to run A/B tests What elements can you A/B test on landing pages? How to prioritize A/B testing ideas Building a culture of marketing experimentation SHARE Josh Gallant Josh is the founder of Backstage SEO , an organic growth firm that helps SaaS companies capture demand.

Price 105

Price eCommerce User-Generated Copywriting 105

Hootsuite

MARCH 27, 2024

However, they are created, promoted, and reported on differently from other social ads. Except, it will have a “sponsored” or”promoted” label in the viewer’s social media feed. If you have limited time, a small team, or are just getting started with social advertising, boosted posts may be the best place to start.

Advertising 108

Advertising Advertisers Thought Leadership User-Generated 108