Search Engine Land

SEPTEMBER 27, 2024

With its broad skill set encompassing research, copywriting, technical insights and digital PR, SEO professionals are uniquely positioned to bridge gaps between different marketing disciplines. This makes copywriting a valuable skill to share and train other teams on. This alignment between teams is vital for a successful strategy.

Digital Marketing 105

Digital Marketing SEO PR Copywriting 105

Orbit Media Studios

APRIL 30, 2025

By Andy Crestodina Each of us is on a transformational journey. We can all acquire new AI skills and guide our own transformational journeys. Stage Zero: The AI User It started with a poem. In that moment, you became an AI user. You were an ad hoc AI user. Do you see AI as disruption? Or opportunity?

Transform 101

Transform User-Generated CMO Copywriting 101

Martech

DECEMBER 6, 2024

The relationship between marketers and generative AI has been complicated from the start. Many marketers have approached AI-generated content with understandable skepticism, questioning its ability to capture the nuanced voice and creativity that great marketing demands. They have good general knowledge.

Transform 132

Transform Analytics User-Generated Education 132

SocialPilot

FEBRUARY 12, 2025

That’s where engaging and encouraging social media copywriting comes into play. By mastering this art, you can transform your brand into a genuine hero for your customers, addressing their needs and building lasting relationships. Here’s how we will turn you into a social media copywriting pro. Let’s dive in!

Copywriting 51

Copywriting Transform User-Generated Gen Z 51

Businesses Grow

DECEMBER 8, 2022

But with the introduction of a new, user-friendly interface, anybody has access to this breathtaking technology. OpenAI is a research laboratory dedicated to creating artificial general intelligence (AGI) that can benefit humanity. In 2023, marketing and the marketing profession will be transformed. Image courtesy Mars Dorian.

Transform 145

Transform Marketers Marketing Copywriting 145

SocialPilot

DECEMBER 23, 2024

But, did you know: In Hubspot’s 2023 survey on The State of AI in Marketing, it was revealed that 33% of marketers use AI for idea generation, 28% for copywriting, 26% for creating marketing images, and 25% for summarizing texts. Generate creative ideas for celebrating [specific holiday or season] on my social media channels.

User-Generated 124

User-Generated Social Media Marketing Promotion Transform 124

Hubspot Marketing

JULY 16, 2024

Everyone knows that ChatGPT can generate content on nearly any topic you can imagine (some information might be made up, but that’s a story for a different article). Categorize them into informational, navigational, transactional, general, and commercial categories. What I like about ChatGPT is that it’s a good idea generator.

SEO 137

SEO User-Generated eCommerce Transform 137

Scoop.it!

NOVEMBER 7, 2024

That the role of artificial intelligence (AI) in email marketing is expanding beyond simple copywriting to tackle some of the more intricate tasks is no fresh update. As Jaina Mistry , Director of Content and Email Marketing, Litmus notes- “While generative AI is making waves, that’s not the only AI out there. Take Stripo, for example.

Fashion 105

Fashion Transform User-Generated Email Marketing 105

Hubspot Marketing

DECEMBER 10, 2024

SEO should get you to the top of Google for your most desired keywords, including money-generating keywords. AI overviews are not that significant yet; users are scrolling to the organic listing. Source Your website hierarchy is key to navigation that is easy to follow for both users and search engine bots. Heres an example.

SEO 129

SEO Gen Z Finance User-Generated 129

AWeber

MAY 19, 2025

Workbooks add interactivity, helping users apply concepts step-by-step. Help your audience upskill or achieve a transformation, and you gain a loyal customer base eager for upsells and ongoing support. When to apply: If you can design user-friendly and aesthetically pleasing planners, this market has significant potential.

Product 94

Product eBook Non-Profit Transform 94

Sprout Social

MAY 22, 2025

Just ask Adam Jorgensen, Social Media Manager at GivingTuesday, whose role blends content creation, video editing, graphic design, copywriting and morea reflection of the wide-ranging skills todays nonprofit marketers bring to the table. Dont be afraid to repost, even if its a few months old.

Social Media Marketing 119

Social Media Marketing Transform Marketers Marketing 119

Martech

MARCH 31, 2025

At the top of that list is anything related to content generation. AI-powered copywriting, image creation and automated email drafting were groundbreaking a few years ago, but they are available in nearly every software suite today. They attract funding and generate buzz but quietly disappear when the technology fails to deliver.

Transform 104

Transform Copywriting User-Generated Price 104

Rock Content

APRIL 8, 2024

Users who like readable content may prefer blog posts and ebooks, while others may prefer videos, infographics, and other visuals. Expand long-form content into ebooks “It’s only quality content that will succeed in drawing users in and keeping them listening or on the page. Visuals are also easier to share across social media.

Transform 97

Transform eBook Key Performance Indicator User-Generated 97

Hubspot Marketing

JUNE 10, 2025

It’s fast, easy, and will completely transform your marketing efforts. This killer technique lets you gather data, test user experiences, and increase conversion rates. Do user research. o1-pro generated a prompt way better than I could write myself. That's the kind of speed that transforms how you do marketing.

CMO 64

CMO Transform CRM Copywriting 64

Vertical Response

JULY 7, 2024

Facebook – The Go-To Platform for Businesses Unrivaled in popularity, Facebook boasts 3 billion monthly active users worldwide, securing its position as the world’s most popular social media platform. With over 2 billion monthly active users, it’s particularly popular among younger adults, especially those under 35. With over 2.5

Gen Z 101

Gen Z Branding User-Generated Influencer Marketing 101

Neil Patel

DECEMBER 9, 2020

Machine learning is on the verge of transforming the marketing sector. For instance, machine learning can be used to analyze and find user activity patterns on your website. The same algorithm could also generate personalized offers for every customer and email them to consumers when they are most likely to purchase.

Digital Marketing 145

Digital Marketing Transform User-Generated Marketers 145

Rock Content

JULY 20, 2020

Today, I can track the exact return of a simple blog post or ad on Google Ads, figuring out the revenue generated. The first is an obsession with tools and models, which has caused a devaluation of creativity and a detachment from the end-user in marketing. Increasingly advanced and valuable tools and techniques were developed.

Transform 24

Transform Law Copywriting User-Generated 24

Martech

SEPTEMBER 27, 2023

Carlos Cantu is CMO of Freepik, a search engine that helps users find high-quality images for their projects. He knows firsthand how the widespread use of generative AI is changing marketing We talked with him about that, what this means for creators and why he thinks this makes artists more valuable than ever.

Copywriting 128

Copywriting Transform User-Generated CMO 128

Neil Patel

DECEMBER 21, 2020

It’s called Natural Language Generation, and it’s more prevalent than you might think. One of the best examples of natural language generation is Google’s Smart Compose. That’s natural language generation at work. Natural language generation has some incredible implications for your digital marketing campaigns.

Digital Marketing 145

Digital Marketing Transform Customer loyalty User-Generated 145

Unbounce

MAY 16, 2023

By now, we’ve all seen some kind of AI-generated content. These AI copywriting tools can write entire social posts, even customizing the messaging for your target audience and driving higher engagement. billion social media users today , and that number is projected to grow to 5.85 Target social ads. billion by 2027.

Transform 131

Transform Social Media Marketing User-Generated Copywriting 131

Rock Content

FEBRUARY 5, 2021

billion people were active internet users as of October 2020. Or perhaps it’s to generate leads and create sales. From copywriters and editors to SEO specialists and graphic designers, several people will likely handle your content before going live. Infographics can sum up information better. And memes are going more viral.

Key Performance Indicator 143

Key Performance Indicator Transform Copywriting Entertainment 143

Rock Content

DECEMBER 18, 2023

Pricing: starts free With AI image generation becoming mainstream, the notion of an ideal visual representation has transcended to new levels. For Canva, the year 2022 marked a significant milestone as they introduced their very own AI-powered image-generating application within the Canva platform: Magic Media.

Transform 97

Transform Price User-Generated CRM 97

Hubspot Marketing

SEPTEMBER 25, 2023

If you’ve used newly accessible generative AI tools , you've likely realized how many tasks you can streamline in just seconds. HubSpot Marketing Hub offers AI tools including Content Assistant, a content creation tool for bloggers and web copywriters. Key features: Generate blog, marketing, and email copy.

Price 139

Price Transform User-Generated CRM 139

Hubspot Marketing

DECEMBER 12, 2023

As an experienced email marketer or a creative copywriter? So now you can transform a generic prompt — " Write a blog post about five common marketing mistakes in the IT industry " — into an AI-ready masterpiece: " Act as a seasoned marketing blogger. Let's talk output : Envision what the end result should look like.

Transform 127

Transform User-Generated Marketers Marketing 127

Search Engine Land

DECEMBER 4, 2023

It’s hard to believe it’s only been a year since ChatGPT burst onto the scene and captured the world’s attention with its remarkably adept chatbot that generates human-like text on command. Here’s a look back at ChatGPT’s first year and what we can expect next from this transformative technology.

Transform 106

Transform Copywriting User-Generated Price 106

Martech

APRIL 28, 2023

With the rapid adoption of generative AI, that evolution is happening in real time. This article will cover three ways to use generative AI: keyword research, content creation and data analysis. of marketers use generative AI for keyword research. The biggest challenge with generative AI is that it lacks cultural context.

Whitepaper 135

Whitepaper User-Generated Transform Marketers 135

Neil Patel

SEPTEMBER 1, 2021

Let’s look at how some of these AI tools for media can transform the way you work. Other features include: grammar checker summarizer citation generator. The free version gives users a 700 character paraphraser and a 5,000 character summarization limit. title generator article summarizer writer’s helper. QuillBot Cost.

User-Generated 145

User-Generated Real Estate Transform Price 145

Neil Patel

APRIL 22, 2021

Shopify grew its revenue 10x within 3 years and now has over 175,000 users, thanks, in part, to its 14-day trial. That is the action button you should be focusing some energy on for quality lead generation. It’s because of Google’s users. The benefit to its users is access to the best information.

eBook 145

eBook User-Generated Copywriting Non-Profit 145

Rock Content

MARCH 22, 2023

Both Google and OpenAI – the company behind the famous ChatGPT – released new AI updates to their products earlier this month, with Google announcing a set of generative AI in its various tools such as Gmail and Google Docs and OpenAI releasing its long-awaited GPT-4. How can these new technologies help you?

Transform 98

Transform User-Generated Copywriting New Technology 98

Unbounce

MAY 4, 2023

John Oliver is talkin’ about AI-generated images in Midjourney. Search giants like Microsoft and Google have been particularly interested in generative AI , which is AI capable of creating text or images. Not long after, OpenAI launched GPT-3, a language model capable of generating human-like text responses to prompts.

Marketers 128

Marketers Marketing Copywriting User-Generated 128

Sprout Social

SEPTEMBER 26, 2023

It has evolved into a transformative force, from facilitating remote work to streaming entertainment. AI input risks Generative AI tools accelerate several functions such as copywriting, design and even coding. Another major problem with generative AI like ChatGPT is that it uses old data, leading to inaccurate output.

User-Generated 142

User-Generated Transform Marketers Marketing 142

Hootsuite

JANUARY 10, 2024

AI marketing software can help draft content, generate SEO-friendly social captions, repurpose a blog post into a video, suggest an ad strategy, and so much more. Craft perfect posts in seconds OwlyWriter AI instantly generates captions and content ideas for every social media network. Try out caption generation for free.

Price 133

Price User-Generated Copywriting Marketers 133

Orbit Media Studios

NOVEMBER 16, 2022

So it’s better to make the CTA for your primary offer, for lead generation. The call to action goes beyond typical lead generation. As soon as something is surrounded by quotes, it changes from copywriting to a point of view. The “what we do” transforms into “why we do it.” An About page generator will miss this.

Transform 137

Transform Thought Leadership Copywriting Analytics 137

Neil Patel

FEBRUARY 3, 2023

One that grew into being influenced by user behavior. As user behavior changes, so does the search landscape. These evaluations were tricky but well thought out to land users quality results based on the experience, expertise, authoritativeness, and trustworthiness (E-E-A-T) of the content. I hardly do. Think about it.

User-Generated 145

User-Generated SEO Entertainment Transform 145

Businesses Grow

MARCH 27, 2023

When you log in to Bard, it emphasizes that it is still an experiment, and I was one of the first-week users, so we’ll keep that in mind when we see the results. It generates replies based on statistical regularities in their training data. Hopefully everything will get better week by week.

Gen Z 145

Gen Z Transform Marketers Millennials 145

Buffer Marketing

DECEMBER 14, 2023

Thanks to tools like Canva (and our handy guide to creating and scheduling this format in Buffer), that hurdle is less difficult to climb – until you reach the next one: idea generation. For example, you could create a carousel that walks users through setting up a specific software or tool.

Transform 138

Transform User-Generated Thought Leadership Copywriting 138

CXL

JULY 25, 2022

Careful attention to CTA (call to action) copywriting is the difference between brands that drive conversions and those that only drive traffic. Your call to action is the prompt you give readers or users to take a desired action. Combining the two is what motivates users to take action. What is a call to action in writing?

Copywriting 121

Copywriting eBook User-Generated Communications 121