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Aspiration Marketing
FEBRUARY 13, 2024
But how do you translate that dream and create a digital marketing plan to grow and get your marketing team and company to achieve your goals? Every entrepreneur dreams of scaling their business to new heights. Using a relatable example, we'll show you how to write an effective marketing plan and guide to growth marketing.
Jeff Bullas
DECEMBER 6, 2022
What you need is to create an effective visual marketing strategy to ensure your social media updates and ads stand out and trigger well-targeted clicks. So how can you create effective visual content for your brand’s social media channels? Create consistency across multiple channels. These days visual marketing is essential.
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Aspiration Marketing
SEPTEMBER 7, 2023
To truly engage and captivate your audience, you must create a killer webinar presentation that stands out. As such, companies worldwide are looking for ways to make engaging and thought-provoking webinars–but what's the best way to do that? Hosting a successful webinar requires more than hitting the "start broadcast" button.
Jeff Bullas
FEBRUARY 22, 2023
The goal is to create copy that is engaging and persuasive, and that encourages the recipient to take action. Social media copywriters create copy that is designed to engage the target audience and encourage them to take a specific action. The copywriter creates an outline that serves as a blueprint for the final copy.
Advertiser: ZoomInfo
With a cohesive, integrated tech stack, your revenue teams can deliver an excellent customer experience that sets you up to win faster than your competitors.
Aspiration Marketing
AUGUST 8, 2023
That's where creating killer content comes into play. In the fast-paced marketing world, one thing remains constant: the undeniable power of content. A well-crafted content marketing strategy can make all the difference in capturing your audience's attention and driving business growth.
Sprout Social
APRIL 16, 2024
What is a social listening query Social listening queries and Boolean search How to create better social listening queries What is a social listening query A social listening query is a set of search parameters a user gives to a social listening tool to gather and analyze consumer data across a variety of social networks.
Advertiser: ZoomInfo
According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. In times of economic uncertainty, account-based strategies are essential. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.
Advertiser: ZoomInfo
This is your chance to create unprecedented brand awareness, bring in the best leads sales has ever seen, and play an instrumental role in generating new and existing business revenue. More than two years into the pandemic, COVID-19 is far from over.
Advertiser: ZoomInfo
At its core, data normalization is the process of creating context within your marketing database by grouping similar values into one common value. However, if lead generation, reporting, and measuring ROI is important to your marketing team, then data normalization matters - a lot. Why is this so essential?
Advertiser: ZoomInfo
Create highly targeted segments to drive more contextual and personalized engagements. This customer success playbook outlines best in class data-driven strategies to help your team successfully map and optimize the customer journey, including how to: Build a 360-degree view of your customer and drive more expansion opportunities.
Speaker: Kate Marx, VP of State Street Global Advisors; Tara Quehl, Marketing Director at Demandbase; Lee Zucker, Global Head of GTM & Revenue Strategy at Drift
During this panel-style chat, financial services marketing experts Lee Zucker of Drift, Tara Quehl of Demandbase, and Kate Marx of State Street Global Advisors will teach you how to: Shift your marketing efforts towards a digital-first client experience Humanize your clients’ website experiences Use first-party cookies to inform your marketing strategy (..)
Advertiser: ZoomInfo
ZoomInfo has created the following eBook to help other B2B organizations gain insights on how to launch their own data-driven ABM strategy. talking points, we thought it would be more helpful to examine an ABM program that ZoomInfo executed.
Advertiser: ZoomInfo
While dialing away at targeted prospects, it’s important for them to remember that not all sales outreach is created equal. Often, sales reps who fail to hit the phones hard are left wondering how they missed their quota. SDRs have a 46% higher likelihood of connecting to someone at the director level with the help of direct dials.
Advertiser: ZoomInfo
In this eBook, we’ll discuss leading strategies to create a marketing-led growth strategy for 2021 and beyond, including: Positioning your organization for automation. Marketers are uniquely positioned to provide creative solutions to aid their organization in times of change and chart a course for navigating success.
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