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HubSpot and TikTok announce lead gen CRM integration

Martech

HubSpot has teamed up with TikTok to provide real-time lead synchronization between the social-media phenom and HubSpot’s Smart CRM. This is TikTok’s first CRM lead generation collaboration. Pricing hasn’t yet been announced. more likely to know about products and trends before their peers. TikTok users are 1.3x

CRM 115
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Salesforce raising prices next month

Martech

Salesforce is increasing its prices by an average of 9% next month, the company announced yesterday. This is the company’s first price hike in seven years. Dig deeper: Salesforce: AI is the new UI The new pricing will go into effect globally for new customers and existing customers purchasing new clouds in August 2023.

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How to Calculate Your Customer Acquisition Cost (CAC)

Rock Content

In Digital Marketing , there are few numbers more important than your Customer Acquisition Cost (CAC). That is the cost of getting a new user to download your app, buy a product, or start a free trial. We can calculate this metric by dividing all the costs spent on acquiring more customers by the number of gained customers.

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How to find a good CRM Solution in 2024

Vertical Response

In this article, we will delve into the world of CRM (Customer Relationship Management) solutions and explore the top options available for email marketers like yourself. With the right CRM tool, managing your email campaigns and nurturing customer relationships has never been easier. This is where CRM comes into play.

CRM 65
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What is CRM?

Spiralytics

One of the most significant tools most companies now deploy in their marketing efforts is Customer Relationship Management (CRM). But what is CRM, and how does it help organizations market themselves? What is Customer Relationship Management (CRM)? Loyal customers are essential for businesses. Satisfaction.

CRM 52
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Choose a Bespoke CRM system to benefit your business

OnPassive Marketing

As we head into the future, businesses should make sure that they have a sound CRM system to make their day-to-day operations more manageable and accessible. This article will discuss a few of the critical benefits of choosing a bespoke customer relationship management system for your business.

CRM 70
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It’s time to prioritize customer experience in B2B

Martech

Modern B2B customers aren’t just expecting more these days — they’re downright demanding it. Today’s customers want quick answers, personalized experiences, and zero redundant conversations. It’s about building trust and turning customers into lifelong fans. It starts with knowing what the customers want.