Litmus

OCTOBER 16, 2024

Customer retention suffers when brands focus only on the first sale, ignoring differences in customer journeys. Personalized messages keep customers engaged and loyal. When done well, this approach builds loyalty and keeps customers coming back.

Health 97

Health Customer Journey User-Generated Marketers 97

Hubspot Marketing

JULY 2, 2025

For example, an eCommerce business could ask for the user's birthday to send timely discounts. Moving on, they explain why they need this Net Promoter Score (NPS) survey and the time it takes. A retailer, on the other hand, could ask for customers’ birthdays to send timely offers. Build customer profiles gradually.

User-Generated 117

User-Generated Transform Customer Journey Communications 117

Search Engine Land

OCTOBER 2, 2024

Whether you’re a small local business or a large brand, understanding Amazon’s advertising options can help you reach new customers and grow your business. They are also working to expand Amazon Marketing Cloud (AMC) to include Sponsored Ads, giving advertisers more insight into the overall customer journey.

Advertisers 103

Advertisers Advertising Customer Transform 103

Martech

AUGUST 6, 2024

For Aflac, the positive impressions are all connected across the customer journey. And although Gen Z is leading some of these changes, all customers have changed their behaviors in recent years, according to Farley. This doesn’t mean that Gen Z trusts mobile more than older customers.

Gen Z 119

Gen Z Millennials Health Food 119

Customers.ai

JANUARY 2, 2025

In this playbook, were breaking it all down – the must-have triggers for ecommerce, how to build email workflows that actually convert, and the tools to make it all happen. website visitor identification, customer journey insights and remarketing platform to skyrocket conversions and sales. Lets do it. How Customers.ai

Email Marketing 81

Email Marketing eCommerce Shoppers Marketers 81

Customers.ai

JANUARY 6, 2025

Customers expect more now. The ecommerce brands delivering that more are winning big. Visualization Tools : Tools like Funnelytics let you map out customer journeys tied to specific ICPs, giving you a clear picture of how they interact with your brand. Location-Based Offers Use geolocation to tailor promotions.

Customer 92

Customer eCommerce CRM Shipping 92

Hubspot Marketing

OCTOBER 28, 2024

While it doesn’t cross-reference your customer data, it tells you if there are any usability issues that could block leads from converting. Image Source Gavin Yi , Founder & CEO of Yijin Hardware , told me that he used AI-driven heatmap analyses to check if their mobile app’s existing design promotes conversions.

Customer Acquisition 100

Customer Acquisition Price Customer Journey User-Generated 100

Customers.ai

NOVEMBER 14, 2024

With inboxes crammed full of promotions, newsletters, and offers, getting your emails noticed (and actually read) has become a real challenge. Key Features for Smarter Email Marketing Klaviyo has become a go-to email marketing tool for ecommerce for a reason. E-commerce : Klaviyo is practically tailor-made for ecommerce.

Email Marketing 85

Email Marketing eCommerce Shipping Analytics 85

Customers.ai

DECEMBER 20, 2024

Ecommerce Webinar Beyond Abandoned Cart to Abandoned Product View Revenue with Email Deliverability Hacks & AI Tools Watch The Webinar What Is Relationship Marketing? website visitor identification, customer journey insights and remarketing platform to skyrocket conversions and sales. Thats about staying a step ahead.

eCommerce 87

eCommerce Shipping Customer loyalty Marketers 87

Backlinko

JULY 1, 2025

For example, Leigh McKenzie, Backlinko’s head of Growth, uses content to promote his ecommerce brand, Underfit. Use SMS to Instantly Reach Customers Effort Impact Budget Low Moderate Low to moderate Want to grab your customers’ attention fast? Promote it everywhere. Sell time-tracking software?

Marketers 85

Marketers Marketing User-Generated Promotion 85

Martech

SEPTEMBER 18, 2024

To capture these moments: Ensure your ecommerce platform is user-friendly, with detailed product information, clear images, customer reviews and a smooth checkout process. Tailor your content and promotions to these insights. ” These are crucial moments for driving conversions.

Customer 70

Customer Key Performance Indicator CRM Management 70

Welcome Software

DECEMBER 4, 2024

Today's customer journey looks more like a spider web. Customers: Might start on your mobile app while commuting Switch to your website at work Ask a question through social media Call customer support later that day Make a purchase in your physical store The real challenge? Would customers recommend you to others?

Management 52

Management Customer Customer Journey Shipping 52

Martech

FEBRUARY 11, 2025

” Ethical use: Verify the segment receiving the email qualifies for the benefits you promote. Example: “Your VIP Access Awaits Dont Miss Out on These Exclusive Benefits.”

Transform 121

Transform Copywriting Email Marketing Shoppers 121

Litmus

OCTOBER 31, 2024

When you combine that customer information with purchase history, you notice that most hiking customers buy your boots first and then order your backpack. Now, you can create a data-driven experiment that promotes your backpack range to new customers who express an interest in hiking. Look for patterns.

CRM 90

CRM Management Email Marketing Transform 90

Customers.ai

DECEMBER 30, 2024

website visitor identification, customer journey insights and remarketing platform to skyrocket conversions and sales. Fantastic for media companies, but not as flexible for ecommerce, mentioned a Capterra user. website visitor identification, customer journey insights and remarketing platform to skyrocket conversions and sales.

Price 82

Price Analytics eCommerce User-Generated 82

Use Insider

NOVEMBER 13, 2024

In recent years, they’ve invested in expanding their offering for marketing and eCommerce teams with the Adobe Experience Cloud — a suite of solutions that includes product like. Adobe Analytics for customer journey analytics Adobe’s Real-Time CDP for data unification. Migrate automated flows to our customer journey builder.

Customer Journey 52

Customer Journey User-Generated eCommerce Marketers 52

Litmus

DECEMBER 24, 2024

Marketers will aim for goals like increased engagement and retention throughout the customer journey. Activation/Conversion Goal: Drive the customer to take action, like purchasing a product or service. Email touchpoints: Promotional offers, new product alerts, transactional messages for orders, and social proof.

B2C 91

B2C User-Generated Email Marketing CRM 91

Hubspot Marketing

JANUARY 28, 2025

In one campaign, we identified a product with a high LTV and focused our spend on upselling and retargeting existing customers, resulting in a 60% increase in revenue without increasing the overall budget, said Oscar Diaz , co-founder and CTO at Sobefy eCommerce. Make smarter, data-driven decisions and see the impact of your efforts.

Non-Profit 72

Non-Profit Transform Marketers Marketing 72

Use Insider

JANUARY 23, 2025

An SMS marketing strategy outlines how a business plans to use text messaging to engage customers with timely, relevant, and personalization promotions and transactional information. Keeping customers informed and satisfied with timely reminders about upcoming appointments and transactional updates (e.g.,

Marketing Strategy 52

Marketing Strategy Customer Journey Marketers Marketing 52

Power Digital Marketing

JUNE 3, 2025

As Sophia Talese, Associate Director of Paid Media at Power Digital, explains: “Enrolling in [TikTok] campaigns is an easy way to boost your brand’s visibility while benefiting from the platform’s promotional power. Expect: Greater ecommerce integration via TikTok Shops. Establish a Posting Schedule TikTok rewards consistency.

Marketing Strategy 52

Marketing Strategy Gen Z Entertainment Millennials 52

Customers.ai

NOVEMBER 20, 2024

It was a brilliant strategy to maximize the impact of such a major promotional moment! Their preparation got us thinking: what are the must-do steps marketing teams need to take before launching a campaign, whether it’s a Shark Tank debut, a product launch, or a big promotional push? Running an ecommerce campaign?

PR 78

PR Gen Z User-Generated Analytics 78

Welcome Software

OCTOBER 28, 2024

Not interested in us self-promoting? In a recent Optimizely study that surveyed marketing, ecommerce, and IT executives worldwide , only 26% of executives reported having a unified definition of personalization throughout their organization. Select the most likely ones and create those journey flows. But hold on a minute.

Customer Journey 52

Customer Journey Thought Leadership eCommerce Place 52

Campaign Monitor

MAY 27, 2025

Many online reviews from ecommerce marketers report facing challenges with Omnisend’s steep learning curve and inconsistent customer support. 5 (2000+ reviews) Klaviyo Ecommerce-focused marketing Deep data integration with stores Free (paid from $45/month) 4.6/5

eCommerce 52

eCommerce Price User-Generated CRM 52

Unbounce

JANUARY 6, 2025

Product promotion : Highlighting specific products or services. Sales conversion : Turning leads, trial users, or freemium users into paying customers. Stages of a marketing funnel (and where landing pages fit in) Understanding the stages of a marketing funnel is essential for effective customer journey management.

User-Generated 111

User-Generated Price Copywriting Analytics 111

Customers.ai

NOVEMBER 27, 2024

You’ve got visitors rolling into your ecommerce store but how many are actually pulling out their wallets? Here’s the thing…most ecommerce store owners focus on the obvious stuff like adding flashy CTAs and running discount ads. It’s not magic but it is one of the most overlooked ways to optimize your ecommerce store.

eCommerce 97

eCommerce Shoppers Shipping Promotion 97

Martech

MAY 12, 2025

While effective, traditional advertising tactics dont address every stage of the customer journey and dont meet customers where theyre exploring products today. Post-sale, affiliates can: Encourage customer reviews. Increase brand loyalty through their ongoing promotion. Up to 36.8%

Retail 107

Retail Affiliate Marketing Customer loyalty Advertisers 107

Litmus

JUNE 17, 2025

Plotting email personalization and the customer journey alongside each other keeps everything organized. Puma promoted customized jerseys by showing customers exactly what they’d get–their last name featured on the back of a jersey using last name data from its CRM. But a first name inside an image? That’s new.

Branding 87

Branding CRM Email Marketing Analytics 87

Use Insider

JANUARY 13, 2025

This extensive cross-channel support allows you to provide a personalized experience to your customers, and build and automate campaigns that truly engage customers wherever they are. Campaigns become disjointed, resources are wasted, and opportunities to connect with customers on their preferred channels are missed.

User-Generated 52

User-Generated Customer Journey Shoppers Price 52

Use Insider

JANUARY 23, 2025

For example, you can use SMS automation to welcome new users, promote products, remind customers about upcoming events, or confirm orders. Improve customer satisfaction by providing timely and useful information. Drive customer engagement and conversions via relevant and contextual promotions. Price drop alerts.

Price 52

Price Customer Journey User-Generated eCommerce 52

Campaign Monitor

MAY 30, 2025

5 (6000+ reviews) Omnisend Ecommerce-specific Ready-made workflows for online stores $16/month 4.6/5 5 (700+ reviews) Drip Ecommerce segmentation Behavior-based dynamic segments $39/month 4.4/5 5 (6000+ reviews) Omnisend Ecommerce-specific Ready-made workflows for online stores $16/month 4.6/5

eCommerce 40

eCommerce Price CRM User-Generated 40

Campaign Monitor

MAY 30, 2025

2) Omnisend – Decent ecommerce-focused multi-channel marketing 4.6/5 5 (900+ reviews) Omnisend offers a comprehensive platform for ecommerce businesses seeking to combine email, SMS, web push notifications, and product reviews in one interface. “ Campaign Monitor is the best.

eCommerce 40

eCommerce Price CRM User-Generated 40

Use Insider

JANUARY 3, 2025

Its journey builder also doesnt have all AI capabilities fully integrated and the platform as a whole doesnt provide a complete view of the customer journey. How Insider outperforms Braze and CleverTap Insider is our AI-native omnichannel experience and customer engagement platform.

Customer Journey 52

Customer Journey User-Generated Analytics eCommerce 52

Campaign Monitor

MAY 30, 2025

5 (2000+ reviews) Klaviyo Ecommerce brands focused on customer retention Deep ecommerce integrations and predictive analytics Free (paid from $45/month) 4.6/5 5 (600+ reviews) Omnisend Ecommerce stores needing multi-channel marketing Integrated email, SMS, and web push notifications $16/month 4.6/5

eCommerce 40

eCommerce Price User-Generated CRM 40

Campaign Monitor

MAY 30, 2025

(TL;DR) AWeber Alternatives at a glance Tool Best For Key Advantage Starting Price Rating Campaign Monitor by Marigold Design-focused brands Intuitive drag-and-drop editor with exceptional templates, prebuilt automated journeys Free plan; paid from $12/month 4.7/5 5 (1000+ reviews) SendGrid Developers API-first approach Free (paid from $19.5/month)

Price 40

Price eCommerce User-Generated CRM 40

Campaign Monitor

MAY 30, 2025

Marketing CRM – Organize contacts and track customer journeys with built-in CRM features that provide advanced audience insights. Webinar Marketing – Host and promote webinars directly within the same platform as your email marketing, offering integrated event capabilities.

CRM 40

CRM Price User-Generated Email Marketing 40

Use Insider

MARCH 7, 2025

Plus, our platform supports AMP emails , so you can create web-like experiences that allow customers to browse items, answer questions, and make reservations without leaving your emails. You can send promotional messages, transactional updates, price drop alerts, back-in-stock alerts, and event reminders.

eCommerce 59

eCommerce Customer Journey User-Generated Price 59

Campaign Monitor

MAY 30, 2025

Customer Journey Builder : Create complex automation flows with up to 200 touchpoints (on Standard plan), compared to ConvertKit’s more limited automation capabilities. Additionally, Constant Contact offers fewer ecommerce-specific features than some competitors. “ Campaign Monitor is the best.

Price 40

Price User-Generated CRM Email Marketing 40