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5 little-known ways to use Instagram to promote your eCommerce brand ?

Many Chat

Let’s explore how you can leverage Instagram for eCommerce and pair your existing efforts with Manychat’s Instagram Automation to build your first sales funnel. Why use Instagram for eCommerce? Try a mystery gift promotion, “12 days of” giveaway, or viral gamification giveaway. via chat app, text) than one that I cannot.”

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8 Ways Ecommerce Content Marketing Influences Conversion Rates

Scoop.it!

Many elements influence ecommerce conversion rates. From seasonal upticks and downturns in sales to market trends to consumer behavior tendencies, ecommerce brands must manage a variety of factors when attempting to surpass the average CR of (approximately) 2%. Let’s dive in.

eCommerce 107
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Ecommerce trends to watch for this Prime Day

Martech

Amazon will run its yearly summer Prime Day promotions July 11 and 12. As a result, it’s a great snapshot of ecommerce trends. Here’s a list of top Prime Day promotions compiled by mobile and consumer data platform data.ai. Many of the promotions are tied to loyalty programs. Why we care. Private labels.

eCommerce 108
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Ecommerce marketing next year: 5 ways to set up for success

Search Engine Land

Rather than focus on ecommerce holiday SEO strategies and campaigns – which you should (hopefully) already have nailed down – now is a good time to start thinking ahead to next year. Test and learn from with a larger dataset than usual During the holiday season, I’ve seen ecommerce site traffic surge by as much as 70%.

eCommerce 143
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Promotions and discounts: UX/CX considerations for ecommerce brands

Econsultancy

Retail brands are reportedly set to ramp up promotions and discounts in the coming weeks as the impact of inflation takes its toll.

Promotion 118
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GA4 custom report builder adds 33 ecommerce dimensions, metrics

Search Engine Land

The new capabilities were rolled out as part of the latest GA4 update, which saw new ecommerce dimensions and metrics added to the custom reports builder. In addition to being able to create reports from scratch, this new feature means that you can now edit standard ecommerce reports too. New ecommerce dimensions. Why we care.

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Meta Ads for ecommerce: 7 things to test and iterate

Search Engine Land

For example, both ad platforms: Include algorithm-based campaigns that are heavily promoted by each platform: Advantage+ (Meta) and Performance Max (Google). A 7-point ecommerce framework for Facebook and Instagram When they’re set up and managed correctly, ecommerce campaigns on Meta can print money for products with market fit.

eCommerce 118