How un-marketing builds trust in a world of invasive advertising
Martech
FEBRUARY 18, 2025
With data collection at an all-time high, some marketers cross the line, using personal details (e.g., Consider the Oasis comeback tour, where data on user behavior and demand fueled dynamic ticket pricing , leaving fans paying more than triple the original asking price. The solution is “un-marketing.”
Let's personalize your content