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Shame Marketing Boosts Sales but Reduces Loyalty

SMEI

Shame marketing not only reduces customer loyalty, but it also creates harmful feelings of low self-esteem in its victims. While these tactics can be effective in the short term, they ultimately lead to decreased customer loyalty and a negative perception of the brand. Is it really worth it? Let’s Talk.”

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Steve Jobs' 3 Powerful Persuasion Tactics, and How You Can Use Them to Win Customers

Hubspot Marketing

This principle has been demonstrated in various contexts, from restaurant-goers appreciating their meals more when they see chefs preparing the food to house buyers valuing properties more when their real estate agents spent hours crafting a list of options. It’s something I’ve tried when promoting my podcast Nudge.

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10 Social Media Tips for Restaurant Marketing

Neil Patel

After all, who doesn’t enjoy looking at delicious food pics when they’re scrolling through their feed? Most social media platforms are free, and if you use effective marketing strategies , promotions and advertising can be free (or cheap) as well. Even the best of food pics can start feeling impersonal after a while.

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Diving Deep Into Marketing for Restaurants (My Takeaways)

Hubspot Marketing

And while I don’t consider myself a food connoisseur by any means, I was a food journalist in a past life, so I continue to stay on top of the latest stories and trends surrounding the restaurant industry. Even though El Arroyo is a Mexican restaurant, you won’t find any pictures of food on its Instagram.

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How to Encourage Social Proof on Instagram: Tactics that Work Best for Small Businesses

Buffer Marketing

At the beginning of my social media marketing career, when I worked in a digital marketing agency and we helped global supplier of cat and dog food Royal Canin establish and maintain an Instagram presence, my team lead asked me to seek customer reviews people wrote about Royal Canin and repurpose them for Instagram.

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The Ultimate Guide to Relationship Marketing

Hubspot Marketing

Good relationship marketing should appeal to the random viewer as powerfully as it appeals to your long-term customers, to ensure your customers can grow with you for the long-haul. GE does a great job of diversifying its content, and the platforms on which it promotes, to ensure it satisfies as many people as possible.

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15 Post-Purchase Email Examples to Inspire Your Next Campaign

Hubspot Marketing

You can leverage this valuable window to boost customer loyalty and retention as a brand. How Post-Purchase Emails Drive Customer Retention The Best Post-Purchase Emails Best Practices for Post-Purchase Emails How Post-Purchase Emails Drive Customer Retention In the retail and e-commerce industry, email drives a whopping 45x ROI.