Scoop.it!

AUGUST 30, 2022

Promoting your e-commerce business needs lots of energy, effort, and determination. The e-commerce market entails testing, modifying ad campaigns, and optimizing your pages for conversation. That is not all – there is more to marketing your e-commerce business. What is E-commerce Marketing? Optimize for mobile.

Digital Marketing 114

Digital Marketing Marketing Strategy User-Generated Marketers 114

Hubspot Marketing

JULY 30, 2024

A goal for me as I navigate changes in the online business, digital marketing, and social media worlds is to get crafty and figure out how to make an impact without losing time. Showing up on Instagram in a new way doesn’t have to suck all your time, energy, and creative ideas. But I have good news, weary creator.

Product 123

Product Energy Place Management 123

Rock Content

JULY 15, 2023

Undeniably, incorporating effective Digital Marketing strategies is a must for businesses aiming to succeed today. To help you with that part, we listed 6 great Digital Marketing examples to get inspiration and learn from. But what does that word really mean in a Digital Marketing context?

Digital Marketing 105

Digital Marketing Affiliate Marketing User-Generated Automobile 105

Sachs Marketing Group

MARCH 2, 2023

This is especially true for real estate professionals who rely on effective digital marketing strategies to attract and retain clients. Digital marketing for real estate professionals can expand reach, establish trust, and help you close more deals.

Real Estate 95

Real Estate Digital Marketing User-Generated Marketers 95

Martech

MARCH 13, 2025

Although this business failure happened apart from my work in email, it also brings me back to what I’ve learned over 27 years of working in all aspects of our industry, from being a newcomer in digital marketing to leading an email agency today, surrounded by amazing people and doing work that helps companies achieve their goals.

Marketers 126

Marketers Marketing New Technology Energy 126

Marketing Insider Group

AUGUST 27, 2020

Most digital marketers are quite familiar with KPIs and understand why they are so important. According to Track Maven’s report on digital marketing, nearly half of all teams stated that their most difficult challenge was aligning KPIs with their greatest challenge. RACE stands for Reach, Act, Convert, and Engage.

Digital Marketing 111

Digital Marketing Key Performance Indicator Marketers Marketing 111

Search Engine Land

JUNE 30, 2023

And at this point, everyone in the digital marketing industry has heard of imposter syndrome. I surveyed over 150 digital marketers online, and 90% of the responses were positive: “Yes, I have experienced imposter syndrome in my digital marketing career.” How can we get out? Look around you.

Digital Marketing 90

Digital Marketing SEO Health Energy 90

Hubspot Marketing

MAY 20, 2025

It usually feels generic and removes all the energy from your voice. Fiona OCarroll , director of digital marketing at Xenon Arc, shares, I use ChatGPT to come up with a draft before plugging it into another tool Hemingway to help make it sound less like AI. Dont rely on it for: Crisis communications.

Thought Leadership 92

Thought Leadership Energy User-Generated Copywriting 92

Adobe Experience Cloud Blog

NOVEMBER 23, 2015

Author: Ellen Gomes As digital technology continues to expand and mature, digital advertising strategies are evolving to keep up. From social, to search, to big data, the opportunities for marketers today are endless. Beacons and Bluetooth Low Energy (BLE). How’s Your Digital Marketing Game?

Digital Marketing 98

Digital Marketing Marketing Strategy Thought Leadership Advertising 98

Duct Tape Marketing

NOVEMBER 7, 2024

Consult with Ease: Personalize Your Customer Stragtegy Using AI written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with David Edelman In this episode of the Duck Tape Marketing Podcast, I had the pleasure of interviewing David Edelman , a seasoned digital transformation and marketing expert.

Customer 74

Customer Transform Energy Health 74

Hootsuite

JANUARY 14, 2025

The future of Facebook Pages lies not in broadcasting but in building micro-communities within your broader audience, says Jock Breitwieser , digital marketing strategist at SocialSellinator. But what exactly does that mean in practice? Highlight local testimonials, events, or partnerships that resonate deeply with a smaller audience.

Analytics 114

Analytics User-Generated Social Media Marketing Management 114

Set Up

OCTOBER 1, 2024

This creates a blind spot for most digital marketers, almost embodying the same effectiveness as a TV spot or a billboard on the street. So how can marketers track the clues to measure what is behind closed doors or hidden in the shadows? Read more: It’s Giving… Marketing to Gen Z

Gen Z 59

Gen Z Energy Customer Journey Digital Marketing 59

Search Engine Land

OCTOBER 7, 2022

If so, read on to learn about the impact of a four-day workweek on digital marketing, the pros and cons, and tips for adopting it at your company. The four-day workweek and digital marketing. Digital marketing is considered one of the most flexible industries due to its online nature.

Digital Marketing 89

Digital Marketing Energy Marketers Marketing 89

Hootsuite

DECEMBER 4, 2024

That’s why defining your niche audience and gearing your digital marketing towards your target demographics will make your job much easier. After the first year and a half, we decided to focus our energy and resources in a more strategic way, not everyone, everywhere,” Li says.

Non-Profit 110

Non-Profit Education Analytics Thought Leadership 110

Martech

APRIL 17, 2025

Brands should put far less stock in what happened and shift more energy into understanding if it mattered. Relying solely on attribution misses opportunities to make investments that drive real, meaningful growth in an increasingly competitive digital marketing ecosystem.

Non-Profit 93

Non-Profit CMO Energy Marketing Mix 93

Calvyn Lee Blog

JANUARY 31, 2023

Midway through 2022, YouTube made it easier to create a Short directly from a longer form video uploaded to your channel, so creators who maybe felt they didn’t have the time or mental energy to invest in yet another video format can now simply parse their longer content into shorter clips — getting in front of new audiences and finding more subscribers (..)

Market Trends 257

Market Trends Video Marketing Transform Energy 257

Lynton Web

MAY 8, 2025

Video Marketing Video content creates powerful emotional connections that static text simply cannot match. It directly brings your recreation center's energy, expertise, and community spirit to potential members.

Marketing Strategy 52

Marketing Strategy Transform Energy Direct Mail 52

Buffer Marketing

SEPTEMBER 23, 2024

  With all that in mind, you’re far better off with a digital marketing plan and  social media calendar  with a unique posting schedule for each platform. For example, content posted on weekends tends to get less social media engagement, as does content posted in the middle of the night. 

Analytics 115

Analytics User-Generated Social Media Marketing Education 115

Adobe Experience Cloud Blog

DECEMBER 8, 2014

Spending my college years in the great state of Texas, I watched as my classmates entered the booming energy industry upon graduation to focus on engineering innovation, exploration, streamlining operations and expanding renewables. Download The Energy Industry: Sales and Marketing in a Time of Digital Transformation.

Transform 134

Transform Energy Thought Leadership Marketers 134

Hootsuite

MAY 1, 2025

View this post on Instagram A post shared by d e l a y n e e (@delaynee.rodriguez) Gymnast @delaynee.rodriguez regularly features Accelerator energy drink in her content. Sweeten the deal with discount codes, limited-time giveaways, or other digital marketing incentives to boost conversions even more.

Influencer Marketing 98

Influencer Marketing Affiliate Marketing Marketers Marketing 98

Welcome Software

FEBRUARY 26, 2025

With thousands of content and digital marketers tuning in from around the globe, this virtual event kept its promise on actionable takeaways and insights that you could take and apply to your day-to-days within the following ten mins. It's called marketing minimalism. You've got to ask yourselves: Where IS the fun in that?

Gen Z 52

Gen Z Energy Marketers Marketing 52

Econsultancy

FEBRUARY 8, 2022

After all, even the virtual world is powered by energy and therefore generates emissions, and business activities associated with the ad industry, like travel, can also be tracked and their carbon impact calculated. 2022: New normals for digital marketing and ecommerce.

Digital Marketing 59

Digital Marketing Advertising Advertisers Energy 59

Martech

NOVEMBER 7, 2023

What does this have to do with digital marketing? Recently there has been a lot of research on the impact of digital advertising on the climate and it turns out visual advertising has quite a significant impact on CO2 emissions,” said Staraselski. Crimtan, based in London, is a programmatic display lifecycle marketing agency.

Energy 114

Energy Advertising Advertisers Price 114

Buffer Marketing

JANUARY 7, 2025

Artificial intelligence is transforming digital marketing by empowering us to do our best work. The right AI marketing tools will help you automate repetitive tasks, make data-driven decisions, and unblock your creativity. The cool thing is you get a lot of control.

Price 119

Price Thought Leadership Transform User-Generated 119

Adobe Experience Cloud Blog

MARCH 26, 2020

Marketers must always be evolving and adapting to markets and consumer trends, and digital marketing to Gen Z is no different. Sure, it’s easier said than done, as many things are, but if you plan to market effectively to Gen Z it’s time to get to know your audience. Remember email marketing.

Gen Z 174

Gen Z Entertainment Thought Leadership Millennials 174

Adobe Experience Cloud Blog

JUNE 2, 2020

The historical and predictive customer insights from the marketing automation platform ensure that your teams are spending their time on engagement campaigns and produce worthwhile end-results. Creative energy well spent behaves like an accelerant that fuels future initiatives.

Transform 152

Transform Energy Thought Leadership Marketing Automation Platform 152

Backlinko

MARCH 25, 2025

Whether you’re launching your first blog or your fifth, these insights will help you make smarter decisions about where to invest your time and energy. Digital Marketing Digital marketing is a high-potential niche. Check out our methodology below, or skip right to the “top blog niches of 2025.

Real Estate 102

Real Estate Health Affiliate Marketing Non-Profit 102

Power Digital Marketing

MAY 6, 2025

Promote long-term value : Emphasize the long-term savings that customers will receive from your services, such as energy-efficient upgrades or durable repairs that prevent future issues. The post Navigating Economic Shifts: How Tariffs and Interest Rates Impact Your Home Services Business appeared first on Power Digital Marketing.

Finance 52

Finance Price Real Estate Energy 52

Adobe Experience Cloud Blog

JANUARY 2, 2015

I think 2013 and 2014 were years where technology and digital marketing exploded and the need to communicate across channels became a prominent topic of discussion. In 2015, I think we will start to see some companies make it easier and more streamlined to do this well — so marketers feel less overwhelmed.

Thought Leadership 134

Thought Leadership Energy Communications Digital Marketing 134

Kuno Creative

MAY 31, 2022

Content is the lifeblood of digital marketing. As a marketing leader, you know it’s virtually impossible to attract and convert buyers without producing assets like blog posts, videos, social media posts, eBooks, webinars, podcasts and case studies. But creating high-quality content is also extremely resource-intensive.

Energy 114

Energy eBook Digital Marketing Marketers 114

Sprout Social

JANUARY 15, 2025

Choose the right marketing platforms and ad formats Any digital marketing platform allowing affiliate links or discount codes can support affiliate influencer marketing. To make the most of your investment, match their energy.

Influencer Marketing 98

Influencer Marketing Affiliate Marketing Branding Gen Z 98

Hubspot Marketing

MARCH 23, 2021

As of February 2021, Deloitte's annual CMO Survey reports that marketing budgets are now roughly 11.7% marketers saw in June 2020, but still a record high that most marketers haven't seen over the last four years. Gartner's 2020 CMO survey confirms most marketing budgets rest around 11% of total company budget.

B2C 145

B2C CMO Energy Marketers 145

Hubspot Marketing

OCTOBER 8, 2024

Podcasting for Business Growth: How I Built a 7-Figure Business While Staying True to Myself The Beginning of the Podcast Journey Even though I was in the thick of running my photography business while getting my digital marketing business off the ground, I was apprehensive about starting a podcast. But I couldn’t shake my curiosity.

Energy 114

Energy Transform Logistics Digital Marketing 114

Neil Patel

FEBRUARY 15, 2021

It relies on small devices, often the size of a postage stamp, using Bluetooth Low Energy (BLE) signals to transmit information to mobile devices via mobile apps. What does this mean for marketers? It means this technology can make your job easier and make your marketing efforts much more effective. It doesn’t require pairing.

Energy 145

Energy Manufacturing Retail User-Generated 145

Hubspot Marketing

APRIL 29, 2025

And, of course, to do so with tighter marketing budgets and timelines. And these AI tools have already influenced digital marketing by helping teams brainstorm ideas, draft content, and automate simple tasks. Instead, they give marketers more time and energy to focus on those things. Agentic AI fills that gap.

Price 111

Price CMO Marketers Marketing 111

Jeff Bullas

FEBRUARY 26, 2023

Your scheduled posts will be automatically published to Instagram, saving you time and energy each day. Diana Choi, Digital Marketing Executive, Hypebeast 8. Let Planoly handle the posting so you can focus on engagement and building your brand. It’s become an essential tool for us to grow and engage with our audience.”

Marketers 246

Marketers Marketing Analytics User-Generated 246

Spiralytics

DECEMBER 4, 2024

As a digital marketer, why should you care about these types of practices? European Union ) The EU has 230 sustainability labels and 100 green energy labels, each with varying levels of transparency. Gitnux ) As many as 95% of products on the market claiming to be “green” contain some form of greenwashing.

Fashion 52

Fashion Shoppers Law Customer loyalty 52