Welcome Software

MAY 7, 2025

This tactic is all about squeezing the lemon with your marketing efforts, making sure high-quality content gets the most out of it. Maintains publishing frequency One of the key pillars for a successful content marketing strategy is regular posting of fresh content. And that’s just digital marketing.

Transform 52

Transform Whitepaper Management Marketing Strategy 52

Power Digital Marketing

APRIL 10, 2025

Account based marketing, commonly referred to as ABM, is a marketing strategy designed specifically for businesses to establish direct connections with their key accounts, resulting in impressive outcomes. These numbers highlight a crucial truth: ABM isnt just a marketing trendits a proven growth driver.

Whitepaper 40

Whitepaper Marketers Marketing Digital Marketing 40

Neil Patel

JULY 11, 2025

It takes what you know about them—through analytics, CRM insights, customer feedback—and shapes it into a story you can build a strategy around. In digital marketing, user personas help ground your messaging. The more specific you get here, the more strategic your marketing decisions become. How to build user personas?

CRM 66

CRM Whitepaper Analytics Education 66

Power Digital Marketing

JUNE 3, 2025

Leverage Content Marketing to Attract High-Intent Leads Create valuable content such as whitepapers, case studies, and blog posts addressing industry pain points. Businesses should refine their strategies using data-driven insights and continuously adapt to changing market trends to maintain a competitive edge.

Key Performance Indicator 52

Key Performance Indicator Outbound Marketing Whitepaper Thought Leadership 52

Animalz blog

JUNE 17, 2025

That’s Matt Hummel talking about his unique distribution strategy for Pipeline360’s latest data report: hand-delivery to customers through in-person meetings. Twice a year, his team surveys more than 500 B2B marketers and turns the findings into a flagship white paper. So we surveyed more than 500 B2B marketers.

Whitepaper 62

Whitepaper Logistics Branding Customer 62

Duct Tape Marketing

NOVEMBER 7, 2024

Consult with Ease: Personalize Your Customer Stragtegy Using AI written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with David Edelman In this episode of the Duck Tape Marketing Podcast, I had the pleasure of interviewing David Edelman , a seasoned digital transformation and marketing expert.

Customer 71

Customer Transform Energy Health 71

SocialPilot

MARCH 26, 2025

It helps you understand the impact of your marketing strategies while ensuring your brand remains in customers minds. For example, a positive sentiment can guide your product development or streamline your marketing approach. Understand the industrys emerging trends and how they affect your brand and marketing strategies.

PR 45

PR Whitepaper User-Generated Advertisers 45

SocialPilot

JUNE 18, 2025

Consistency is key — post regularly and ensure your content is aligned with your brand’s identity and values.” — Neil Patel , Digital Marketing Expert 2. However, social media thrives on long-term marketing strategy and relationship-building, not quick fixes. Expecting immediate ROI can lead to disappointment and burnout.

Real Estate 59

Real Estate Transform User-Generated Education 59

Welcome Software

NOVEMBER 12, 2024

When it comes to personalization, the planning phase should include 4 key pillars: Collaboration Personalization often brings together individuals from many different teams; from digital marketing to sales to product to engineering and everything in between. That also means all it takes is one team member to derail an entire operation.

Market Segmentation 52

Market Segmentation Price Whitepaper Customer Journey 52

SocialPilot

APRIL 23, 2025

Notably, 59% of marketers use thought leadership ebooks or white papers to reach customers, spotlighting its significance in proving your expertise. To do this, share actionable insights to help others, comment on industry trends, and publish white papers and research reports.

PR 40

PR Branding Whitepaper Thought Leadership 40

Litmus

DECEMBER 2, 2024

You’re ready to schedule an email, but last-minute additions and competing digital marketing priorities keep pushing the date back. Before you type a single word of copy or sketch out a single email design, you need to go back to your email marketing strategy. Does that sound familiar?

Copywriting 65

Copywriting Email Marketing Key Performance Indicator Whitepaper 65

SocialPilot

JUNE 26, 2025

Turn blog posts, webinars, or whitepapers into short carousels, quotes, or quick how-to updates. For businesses aiming to build trust and visibility globally, YouTube is an essential part of a strong marketing strategy. For brands ready to think outside the box, TikTok is a valuable addition to any modern marketing strategy.

Gen Z 40

Gen Z Thought Leadership User-Generated Education 40

DirectMail2.0

MARCH 26, 2025

This webinar is an exclusive deep dive into “Delivering Performance: Direct, Digital, and the Dynamics Shaping the Future of Omnichannel Marketing,” the latest white paper from Winterberry Group and the United States Postal Service.

Whitepaper 52

Whitepaper Direct Mail Marketers Marketing 52

Martech

MARCH 25, 2025

It serves as the backbone of first-party data, identity resolution, and personalized marketing strategies all essential for success in todays privacy-first, omnichannel landscape. In this new white paper from AtData, Is Email Dead? Email is more than just a communication tool. The post Think email is dead? Think again.

Whitepaper 115

Whitepaper Digital Marketing Marketers Marketing 115

Marketing Insider Group

JULY 21, 2020

This is true for life and one of my favorite things to do for marketing. Recently, we looked at quotes from CMOs and influencers on the future of marketing. so you can plot the right marketing strategy for your team’s future. Optimize all your marketing for mobile, emphasizing geolocation and AI-enabled suggestions.

Millennials 278

Millennials Whitepaper Gen Z Transform 278

Marketing Insider Group

SEPTEMBER 14, 2020

The world of digital marketing is constantly changing. Whether it’s a global pandemic, racial unrest, political upheaval, new channels and apps, demographic shifts, or changing consumer dynamics – the job of today’s marketing leaders is not getting easier. Marketing Charts ). We did the best we could.

Digital Marketing 134

Digital Marketing Marketing Strategy B2C Marketers 134

Rock Content

JUNE 5, 2020

White papers represent another relevant type of content but have been losing space over time. Despite having the power to inform the reader about more complex subjects, it’s still under-used in marketing, except for more sophisticated strategies. We’ll cover the following points: What is an interactive white paper?

Whitepaper 75

Whitepaper eBook User-Generated Education 75

Marketing Insider Group

APRIL 11, 2023

Before you succumb to the hype and hire a social media intern or go all out with paid search ads, you need to consider digital marketing services. There’s no better way to optimize your website than to work with digital marketing experts. Why Spend Your Budget on Digital Marketing Services?

Digital Marketing 142

Digital Marketing Whitepaper Copywriting Real Estate 142

Search Engine Land

MAY 30, 2023

How should B2B marketers use GA4? How should B2C marketers use GA4? This article explores a framework for maximizing GA4 to improve your digital marketing strategy. Explore what this means for optimizing the company’s digital marketing strategy. Download a white paper.

Digital Marketing 111

Digital Marketing Marketing Strategy Gen Z Food 111

Marketing Insider Group

MARCH 31, 2020

Looking at this year’s digital marketing trends can help your business get in on the ground floor of tomorrow’s leading-edge strategies. Let’s take a close look at the most critical aspects of the digital marketing trends you can’t ignore in 2020. It’s always essential to get the basics right.

Market Trends 145

Market Trends Digital Marketing Whitepaper Manufacturing 145

Marketing Insider Group

MAY 15, 2023

If you’re a business owner, marketing professional, or digital enthusiast, you already know how important it is to perfect your B2B digital marketing strategy. But why is digital marketing so important? What Is B2B Digital Marketing? Why Is B2B Digital Marketing Important?

Digital Marketing 135

Digital Marketing Whitepaper Marketers Marketing 135

Marketing Insider Group

OCTOBER 21, 2020

Whether you’re launching a new small business or already have an existing one, you need to develop a marketing strategy that prioritizes a strong online presence. However, growing your small business in the digital landscape isn’t easy. The right strategy combination—search engine optimization, social media, etc.—will

Marketing Strategy 145

Marketing Strategy Whitepaper Thought Leadership Marketers 145

Hubspot Marketing

NOVEMBER 30, 2022

Enter digital marketing — in other words, any form of online marketing. At HubSpot , we talk a lot about inbound marketing as a really effective way to attract, engage, and delight customers online. But we still get a lot of questions from people all around the world about digital marketing.

Digital Marketing 145

Digital Marketing Inbound Marketing Affiliate Marketing eBook 145

Martech

JANUARY 26, 2023

As we enter 2023, it’s time to look ahead and plan your digital marketing priorities for the rest of the year. An enterprise tech company launching a new AI product might want to partner with an influencer to collaborate in creating a video series or a white paper. Reaching buyers today is difficult. Get MarTech!

Marketing Strategy 143

Marketing Strategy Whitepaper Key Performance Indicator Analytics 143

Adobe Experience Cloud Blog

JANUARY 17, 2017

Simply put, without engagement, a key component of your marketing strategy will be missing: your audience. How do successful content marketers engage in today’s information age? Their audience is digital marketers, but each post clearly speaks to a specific persona: social media marketers, search engine marketers, etc.

Digital Marketing 134

Digital Marketing Content Marketing Thought Leadership Key Performance Indicator 134

Marketing Insider Group

NOVEMBER 25, 2020

If you’re not sure how to make your brand stand out, see what kinds of marketing tactics other B2B marketing professionals saw success with this year in our 2021 B2B Marketing Mix Report. Then, keep reading to learn about 4 ways can use digital marketing to stand out. So don’t wait, get in touch with us today !

Digital Marketing 142

Digital Marketing Whitepaper Marketers Marketing 142

Martech

MARCH 27, 2024

Whether you’re looking to craft engaging content, analyze data, or manage potential crises, this guide will help you harness the potential of AI to take your marketing efforts to the next level. The post 10 ChatGPT prompts for digital marketers appeared first on MarTech.

Digital Marketing 117

Digital Marketing Marketers Marketing SEO 117

Sachs Marketing Group

JULY 11, 2023

Creating a digital marketing strategy involves identifying your audience, defining your objectives, evaluating competitors, and determining your marketing channels. You should also outline your content strategy, set up reporting tools to track performance, and delegate responsibilities to your team.

Digital Marketing 75

Digital Marketing Marketing Strategy Whitepaper Marketers 75

Marketing Insider Group

FEBRUARY 2, 2021

Chances are, not every digital marketing channel available to you will benefit your business. It all depends on your marketing goals, target audience, resources, budget, industry, and competition. To help you decide which channels to drop and which to add to your marketing plan this year, we’ve created a guide.

Digital Marketing 112

Digital Marketing Whitepaper User-Generated eBook 112

Marketing Insider Group

JANUARY 27, 2020

Quick Takeaways: Content marketing is the most cost-effective way to get the word out about your startup. Build your new content marketing strategy one month at a time so you’re not overwhelmed. Review your content strategy regularly to make sure you’re reaching the right audience with the right message. We tricked you!

Marketing Strategy 111

Marketing Strategy Content Marketing Whitepaper Manufacturing 111

Search Engine Land

MARCH 8, 2023

Visit Digital Marketing Depot to download Recession-ready Your Marketing by Doubling Down on Email. The post Recession-ready your marketing strategy with personalized email campaigns appeared first on Search Engine Land.

Digital Marketing 90

Digital Marketing Marketing Strategy Marketers Marketing 90

Martech

SEPTEMBER 13, 2023

This practical SMS marketing guide from Cordial provides best practices and essential tips to help you build an effective SMS marketing strategy that drives new revenue streams and loyalty. Visit Digital Marketing Depot to download Strengthen Customer Loyalty with SMS Marketing.

Digital Marketing 133

Digital Marketing Customer loyalty eCommerce Marketers 133

Martech

MARCH 20, 2024

But before you start to question and reinvent your email marketing strategy – you need to look at how well your deliverability is performing. Visit Digital Marketing Depot to download the 2024 Guide to Email Deliverability and learn why your emails might not be making it to your customers inboxes and what you can do about it.

Digital Marketing 122

Digital Marketing Marketers Marketing Email Marketing 122

Search Engine Land

MARCH 27, 2024

Whether you’re looking to craft engaging content, analyze data, or manage potential crises, this guide will help you harness the potential of AI to take your marketing efforts to the next level.

Digital Marketing 95

Digital Marketing Marketers Marketing SEO 95

Search Engine Land

SEPTEMBER 13, 2023

This practical SMS marketing guide from Cordial provides best practices and essential tips to help you build an effective SMS marketing strategy that drives new revenue streams and loyalty. Visit Digital Marketing Depot to download Strengthen Customer Loyalty with SMS Marketing.

Digital Marketing 125

Digital Marketing Customer loyalty eCommerce Marketers 125

SocialPilot

FEBRUARY 9, 2024

If you need a helping hand to choose the right digital marketing tools or want to know some secret hacks for a roaring brand presence, it’s best to rely on them. Social Media Marketing + Michael A. Social Media News + Matt Navarra Karissa Bell Sarah Frier Social Media Marketing Michael A. Are you ready? Let’s begin!

Digital Marketing 98

Digital Marketing Social Media Marketing Thought Leadership Whitepaper 98

Sachs Marketing Group

JANUARY 30, 2023

The legal industry has been slow to adopt digital marketing strategies compared to other sectors, but the trend is changing rapidly. Digital marketing can help law firms reach potential clients, increase brand awareness, and improve their reputation.

Law 92

Law Digital Marketing Whitepaper User-Generated 92