Mon.Nov 07, 2022

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Ultimate Affiliate Marketing Guide For Philippines

Calvyn Lee Blog

The Philippines is an archipelagic country in Southeast Asia. It consists of 7,641 islands and has a thirteen-large population in the world. The Philippines is known as a multicultural country with diverse ethnicities throughout the islands. There are two highly-developed cities there – Manila, the capital, and Quezon, the largest urban area. The economy of the Philippines is rapidly growing and changing.

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Google Search Ranking Algorithm Update November 4th and 5th - Unconfirmed

Search Engine Roundtable

Google has been busy, on Friday morning, November 4th, I began to see new signals of another Google search ranking algorithm update. Over the next 24 hours, those signals escalated and while Google has not confirmed there was an update, there are for sure signs that there was a Google search update.

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5 Blogging Trends to Leverage in 2023, According to HubSpot Leaders

Hubspot Marketing

A key to a successful marketing blog strategy is to keep a pulse on the latest blogging trends. However, that can be difficult if you're a marketer with several different responsibilities and platforms to manage. Fortunately, I spoke to a few of the blog leaders at HubSpot to get their recommendations on the right blogging trends to leverage in 2023.

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10 Unmissable lessons from Ann Handley’s new “Everybody Writes” book

Businesses Grow

I love great writing. I hang on to magical sentences when I read a special book, dreaming that I could write that well some day. For that reason, it will take me weeks to savor the wisdom of Ann Handley’s newly-revised edition of her classic Everybody Writes book. However. Since this is a new book that should be at the top of your book-buying list, I wanted to provide a few big lessons for you now.

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Aligning Sales & Marketing to Drive Demand & Build Pipeline

Speaker: Speakers:

Marketing and sales might be two halves of the same coin, but how often do they feel like they’re tossed in completely different directions? It’s time to bridge the gap, align your teams, and start building a pipeline instead of frustration. Join us for this insightful webinar to transform your siloed teams into a powerhouse partnership. What you’ll learn: A clear understanding of why sales and marketing alignment is crucial for business growth.

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10 Reviews Gives You A Ranking Boost In The Google Local Results, Study Says

Search Engine Roundtable

Joy Hawkins and her team published another local ranking study, this one says that hitting ten reviews on your local listing will result in a ranking boost in the Google local results. But getting more than ten reviews does not help you rank better in Google Maps or the Google local pack.

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Social Media Algorithms: A 2023 Guide for Every Network

Hootsuite

Social media algorithms are the backbone of all social networks. They exist to sort the massive volume of content posted every day and show each user the content they are most likely to engage with. In this post, we’ll answer the question of how social media algorithms work. It’s never a good idea to try to game an algorithm on social media, but understanding the most important ranking signals can give you a strategic advantage over your competitors.

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Why You’ll Never Create Customer-Centric Content Unless You Focus on This

Content Marketing Institute

Your customers are changing. They aren’t going to accept excuses about insensitive campaigns or lack of diversity in your content. That’s why you need to L-I-S-T-E-N now.

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Why Your Digital Product Isn't Selling — and How to Fix That [Expert Insights]

Hubspot Marketing

You’ve created a digital product, put it up on your website and announced it to your audience. But despite the hard work you poured into bringing your online course, ebook, or other digital product to life, it’s not selling. When you’re in this situation, it’s tempting to give up. To throw your arms in the air and declare, "nobody wants my product — it was all a waste of time.

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25+ beautiful holiday email marketing templates [you can use for free]

AWeber

The holiday shopping season is in full swing! And you know it’s bound to be a busy one. In fact, some businesses report that up to 30% of their annual sales occur during the holiday season. But when it comes to sending marketing emails around the holidays, how can you get noticed in very crowded inboxes? Easy - with holiday email templates that make your offer stand out.

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Nostalgic Websites: What 32 Popular Sites Used to Look Like

Hubspot Marketing

It’s no secret that website design trends (and best practices) have changed dramatically since the internet’s debut. Reflecting on nostalgic websites and comparing them to their present-day counterparts is an excellent way to understand why updating your site is so necessary. With the help of the Wayback Machine , we can see what our favorite websites looked like in years past.

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A Data Revolution: Why Your AMS/CRM Needs a Native Data Warehouse

Unlock the Power of Historical Data A Data Revolution: Why Your AMS/CRM Needs a Native Data Warehouse Today’s association leaders need more than real-time snapshots—they need the full story. MemberSuite: A Data Revolution reveals how a native data warehouse transforms your AMS into a strategic decision-making engine. In this free eBook, you’ll discover: The difference between a database and a data warehouse—and why it matters How to gain historical visibility into membership, engagement, events,

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How to make the most of holiday marketing on social

Sprout Social

When is the appropriate time to put up holiday decorations? In December? After Thanksgiving? Before Halloween? @louisianawoman1. ??Christmas Decor Out Already! #Christmasdecor #hobbylobby #Christmas #decor #surprise #wow #craft #louisianawoman1. ? you would not believe your eyes – Certifiedprimebeef. While the great decoration debate continues online, there’s no question that holiday marketing is beginning sooner than ever.

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How to Get Customers to Call You: Call Ads for Facebook and Instagram

Social Media Examiner

Want more warm customers and qualified leads to call your business? Wondering how to target Instagram and Facebook call ads to consumers in various stages of the sales funnel? In this article, you’ll learn how to use five features and tools to improve results from Meta’s Instagram and Facebook click-to-call ads. #1: How to Use […]. The post How to Get Customers to Call You: Call Ads for Facebook and Instagram appeared first on Social Media Examiner.

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Most Popular Types of Content for Engagement in 2023

Aspiration Marketing

We define "engagement" broadly as all the ways people can interact with your content , e.g., in blog posts and social media. It can be leaving a comment, engaging with a chatbot, sharing a post, or mentioning you in a newsletter. It's also engagement if visitors return to your blog to read the next post or if they subscribe to your newsletter.

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Modeled behavior: A future-proofed new measurement strategy

Martech

In the current privacy-centric environment, traditional methods of marketing and analytics measurement are no longer viable. So the urgent question is, what are the key next steps brands should take to be able to effectively measure their marketing activity? . Across the industry, there is no shortage of different initiatives and solutions attempting to tackle this — from the Privacy Sandbox to data clean rooms to the Unified ID 2.0.

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From Curiosity to Competitive Edge: How Mid-Market CEOs Are Using AI to Scale Smarter

Speaker: Lee Andrews, Founder at LJA New Media & Tony Karrer, Founder and CTO at Aggregage

This session will walk you through how one CEO used generative AI, workflow automation, and sales personalization to transform an entire security company—then built the Zero to Strategy framework that other mid-market leaders are now using to unlock 3.5x ROI. As a business executive, you’ll learn how to assess AI opportunities in your business, drive adoption across teams, and overcome internal resource constraints—without hiring a single data scientist.

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5 Content Marketing Ideas for December 2022

Practical eCommerce - Marketing

This installment of our long-running content ideas series suggests focusing on teaching a skill, end-of-year top 10 lists, lager beer, and more. The post 5 Content Marketing Ideas for December 2022 appeared first on Practical Ecommerce.

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Google Local Reviews Shows Number Of Reviews In City

Search Engine Roundtable

Google's local listings show for some listings the number of reviews left by a specific reviewer in a particular location. So if a specific person left 15 reviews and those reviews are for businesses within a particular city, Google may show that.

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Google Ads’ Settings for Max Performance

Practical eCommerce - Marketing

The setup of accounts and campaigns in Google Ads directly impacts results. We address dos and don'ts for the most critical settings. The post Google Ads’ Settings for Max Performance appeared first on Practical Ecommerce.

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Doing More With Less: 30 Minutes Of Local SEO Every Week via @sejournal, @drumming

Search Engine Journal

Save time while ensuring your local SEO is up to date. Try these 5 quick tips for more traffic, reviews, and customers. The post Doing More With Less: 30 Minutes Of Local SEO Every Week appeared first on Search Engine Journal.

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Prospect, Personalize, Profit: The New Way Sales & Marketing Teams Are Aligning with AI

Speaker: Kevin Burke, Founder & Managing Director at Digital One and AI & Automation Consultant

AI and automation are currently transforming the way sales and marketing teams operate. Generative AI crafts personalized outreach at scale, while conversational AI bots are engaging prospects in real time. Robotic process automation streamlines manual workflows by triggering tasks the moment a prospect takes a key action, and advanced AI analytics surface hidden patterns in the pipeline, improve forecasting, and help teams make data-driven decisions with confidence.

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Twitter’s demise would cost marketers an important, useful channel

Martech

Looking at Twitter’s financials, it is difficult to see a way for it to survive. The company was in bad financial condition long before Elon Musk bought it, only turning a profit twice in the last decade. Musk’s purchase has made its finances even worse by adding debt and scaring off revenue. For brands Twitter has provided a unique, immediate channel for connecting with consumers.

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Small businesses on TikTok: The strategy guide for your brand

Sprout Social

From viral dances that made you scroll your time away to sponsored ads, TikTok is making users 1.5x more likely to buy from a brand or product. And it’s setting the stage to become a powerful tool that businesses can’t ignore anymore. But as a small business on TikTok, how do you know where to start? And how will you compete with larger brands that have not-at-all-modest budgets?

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Google’s John Mueller On How To Handle Negative SEO Attacks via @sejournal, @MattGSouthern

Search Engine Journal

Google Search Advocate John Mueller shares an easy way to deal with negative SEO attacks, such as competitors building spammy links to your domain. The post Google’s John Mueller On How To Handle Negative SEO Attacks appeared first on Search Engine Journal.

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How investing in creators unlocks brand success on Twitter

Sprout Social

Brand-creator partnerships have grown from novelty into necessity. Some 74% of marketers planned to spend at least a quarter of their social media budget on creator Partnerships in 2022 — and for good reason. They are witnessing the steep growth of the #CreatorEconomy, as well as the impact and influence creators have on their target audiences. Sprout teamed up with Twitter to reveal data about how the social platform can help creators bridge the gap between marketers and target audiences.

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Neuroscience of B2B Buyer Behavior: Strategies for Influencing Buyer Choices

Speaker: Speakers:

Ever wonder what really makes B2B buyers tick? Spoiler alert: it’s not just logic. Join us for our next session of the B2B Growth Show, "Neuroscience of B2B Buyer Behavior: Strategies for Influencing Buyer Choices" with Grant C. Gooding, where science meets strategy. You'll get the insider scoop on how emotions secretly drive decisions and how you can tap into them to win buyers over.

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12 Ultimate Tools & Tactics For Effective Content Strategies In 2023 via @sejournal, @semrush

Search Engine Journal

Configure the right content marketing strategy to beat your competition with this ultimate checklist plus the best marketing tools by Semrush. The post 12 Ultimate Tools & Tactics For Effective Content Strategies In 2023 appeared first on Search Engine Journal.

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Discord Emojis: How to Use Them and Add Your Own to a Server

Hootsuite

You may be familiar with Discord, the popular platform for hosting real-time text, video, and voice chat, but do you know about Discord emojis ? One of the coolest features of Discord is the ability to add emojis to your messages. Many Discord emojis are built into the platform, but you can also add your own custom emojis, turn off emojis, or even remove an emoji from a server altogether.

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Email marketing ideas for this 2022 black Friday

Vertical Response

Are you looking for ways to get a head start on your email marketing for Black Friday 2022? If so, you’re in luck! In this blog post, we will discuss some of the best ways to prepare for Black Friday and generate more sales through your email marketing campaigns. Stay tuned, because we’re about to dive into some of the most effective strategies that you can start using today!

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How SEO and content marketing work together

Search Engine Land

SEO and content marketing go together so well. They just work. For best results, you shouldn’t do content marketing without considering how SEO fits in. Conversely, you shouldn’t do SEO without understanding how content provides substance and connection to what ultimately matters at the heart of it all: your audience. . With both content and SEO working together, you’ll hit two bullseyes: SEO drives targeted, relevant traffic from Google – not random people who won’t car

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Unlocking the Power of Martech for the Non-Technical Marketing Leader

Speaker: Speakers:

Are you struggling to highlight your impact and showcase the results of your team’s marketing efforts? Do you find it challenging to build more effective campaigns that drive meaningful results? The key may lie in unlocking the power of marketing technology (martech)—but as a non-technical marketing leader, navigating this landscape can feel daunting.

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Google Tests Multiple Size Sitelinks Designs

Search Engine Roundtable

Google has been testing a lot of Sitelinks features in search, including the boxed-in design. But now I am seeing this new boxed design with different-sized formats for a single snippet.

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5 Tips for Using Social Media in Government

Spiralytics

Social media is increasingly becoming a necessity in everyday life. Almost every industry and sector use this interactive channel to communicate with customers, clients, and employees. Even the government is using social media for various reasons. Some key uses of social media in government include crisis communication and management, information drive, and public education campaign, among others.

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Daily Search Forum Recap: November 7, 2022

Search Engine Roundtable

Here is a recap of what happened in the search forums today.

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7 Email Design Trends to Embrace in 2023 and Boost ROI

Zumvu

Emails with a wall of text would hardly impress the subscribers. In 2023, we are all set to welcome some new trends in the email design arena.

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The AI Revolution: Why B2B Buyers Expect More than Just a Website

Speaker: Speakers:

Discover why a traditional website is no longer enough to meet B2B buyer expectations in our must-attend session of The B2B Growth Show, The AI Revolution: Why B2B Buyers Expect More Than Just a Website. Learn how cutting-edge AI tools can transform your B2B website into a results-driven powerhouse that delivers the right message to the right visitor, every time.