Aspiration Marketing
MAY 15, 2025
In the quest for business growth, efficiency is your greatest ally. But how do you maximize efficiency without sacrificing personalization? The answer lies in the strategic implementation of AI and automation. These tools offer more than just time savings; they provide actionable insights that can revolutionize your lead generation, sales pipeline, and content marketing efforts.
Martech
MAY 15, 2025
A company that’s bet its future on AI agents knows you must be able to trust agents’ actions when they engage with customers and employees. So, it’s no surprise that Salesforce today unveiled a set of governance, security and compliance capabilities to help organizations deploy trusted AI agents. Salesforce’s State of IT survey, a global survey of more than 2,000 enterprise IT security leaders, put numbers to the issue of AI agent trust.
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AWeber
MAY 15, 2025
Ever wondered how people earn passive income online, even while they sleep? If youre searching for a flexible way to boost your income, affiliate marketing might be your ticket. The best part: you dont need a product, an existing audience, or tech skills to get started. Plenty of beginners become successful affiliates every yearby following a clear strategy, not just luck.
Martech
MAY 15, 2025
Many companies are trying to implement AI transformation but most stall because the focus is on technology, not of people. Successful transformation requires rethinking roles, processes and mindsets across the organization. Why AI transformation is more complex than it looks AI transformation goes beyond using the technology. Although AI is already part of daily life for people and companies, it is a big step from using AI to transforming your team, department or company.
Speaker: Hanan Polinovski, Events Manager and David Brown, Sr. Marketing & Events Lead
Are your events living up to expectations? Are you getting quality leads from your sponsorships? Have you ever wondered if that branded notebook actually makes an impact? Get ready to transform your event strategy! Join event marketing pros Hanan Polinovski from Printfection and David Brown from Bonusly for a fast-paced webinar about turning your event efforts into serious ROI.
Buffer Marketing
MAY 15, 2025
Instagram is quietly testing a new feature that could change how creators and brands share content — and I’m pretty excited about the potential. In their words: Unlockable reels are designed to encourage “a new, IYKYK way” of engaging with your community. The new Instagram Reels , also called “locked” or “secret code” reels, will require a (you guessed it) secret code to view.
Marketing Pro Pulse brings together the best content for consumer marketers from the widest variety of industry thought leaders.
Martech
MAY 15, 2025
Marketing operations (MOps) has evolved far beyond its early role of managing spreadsheets, technical integrations and last-minute fire drills. As enterprises double down on marketing technology, big data and artificial intelligence, MOps is now a strategic function of marketing. The shift from monthly reports and quarterly reviews to real-time insights and cross-functional coordination is driven by powerful forces: the rise of agentic and generative AI, predictive analytics, the push for omnich
illumin
MAY 15, 2025
From home and garden improvement to DIY renovations, it can be quite competitive to market in this space. Here are some tips to advertise effectively. According to Custom Market Insights , the global Home Gardening market is projected to grow to USD 15.78 billion in 2025 and reach around USD 26.47 billion by 2034. The study also cited several trends and factors that will contribute to its growth, including trends on sustainability , retail media , organic and urban gardening, the integration of
Social Media Examiner
MAY 15, 2025
Struggling to build trust and engagement with polished brand content alone? Wondering how to empower your employees to create authentic videos for your business? In this article, you'll discover how to implement a video-first employee-generated content (EGC) strategy to amplify reach, boost credibility, and connect with your audience in a more human and relatable way. […] The post Employee-Generated Content: Creating a Video First Strategy appeared first on Social Media Examiner.
Martech
MAY 15, 2025
If your loyalty strategy still revolves around points and perks, its time for an update. Consumer allegiance is no longer built on convenience aloneits driven by alignment. Shoppers are scrutinizing your brands ethics, your data practices, and your follow-through. And younger audiences arent shy about walking away if you miss the mark. AtDatas white paper, Beyond the Purchase: The Future of Consumer Behavior in 2025, outlines the real drivers of brand trust and retention in a post-personalizatio
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Brace yourself, B2B marketers. Your beloved SEO is getting a makeover, and its name is Language Model Optimization (LMO). What does that mean for your digital strategy? Join Jesse McFarland of SpearPoint Marketing on the next B2B Growth Show as we unravel the mystery and get you prepped for the next evolution in search. Here’s what you’ll walk away with: A clear breakdown of SEO vs.
Welcome Software
MAY 15, 2025
Why headless, why now? Customer expectations are rising. Content demands are exploding (one look at our editorial calendar backlog will confirm that!). Your digital experiences need to perform everywhere – across websites, apps, digital signage, voice interfaces, wearables and whatever comes next. But here’s the problem: legacy platforms weren’t built for this world.
Scoop.it!
MAY 15, 2025
Very few digital marketing tactics are as effective at attracting, engaging, and converting leads as content marketing. According to research, 87% of B2B marketers had moderate to extreme success with their documented content marketing strategies in 2024. But the thing is, investing in your site’s blog section isn’t enough to drive serious results especially not if you operate in a competitive industry.
Welcome Software
MAY 15, 2025
Let’s get one thing straight: AI is not wiping out your entire marketing team (unless there's a job doing manual data entry for 8 hours a day—then, maybe). But what it is coming for? Your team’s wasted time, bloated production timelines, painfully slow feedback loops and other bottlenecks. And honestly, we’re into it. Because operational efficiency is kinda our bread and butter.
SMA Marketing
MAY 15, 2025
Results speak louder than effort, whether you’re a CMO in a SaaS company or a Marketing Director in a US-based manufacturer. Your performance is measured against the achievement of marketing KPIs, and you’re accountable for your decisions based on those results. You may have talented teams, strong creative assets, and a clear brand voice.
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Unlock the Power of Historical Data A Data Revolution: Why Your AMS/CRM Needs a Native Data Warehouse Today’s association leaders need more than real-time snapshots—they need the full story. MemberSuite: A Data Revolution reveals how a native data warehouse transforms your AMS into a strategic decision-making engine. In this free eBook, you’ll discover: The difference between a database and a data warehouse—and why it matters How to gain historical visibility into membership, engagement, events,
Six & Flow
MAY 15, 2025
You pour your heart and soul into crafting the perfect email, tailoring it to each recipient, only to have it get lost in their junk folder. All that effort wasted! Honestly, I have a spot for email marketing , and through this blog, I want to open up the conversation on why your CRM emails are being unfairly flagged as spam and, more importantly, what you can do to rescue them.
Duct Tape Marketing
MAY 15, 2025
Why Tiny Experiments Might Be the Key to Sustainable Success written by John Jantsch read more at Duct Tape Marketing Why Tiny Experiments Are the Antidote to Goal Obsession with Anne-Laure Le Cunff Host: John Jantsch | Guest: Anne-Laure Le Cunff Book: Tiny Experiments: How to Live Freely in a Goal-Obsessed World Website: NessLabs.com In this episode of the Duct Tape Marketing Podcast, John Jantsch talks with neuroscientist, writer, and entrepreneur Anne-Laure Le Cunff about her new book Tiny Ex
Zumvu
MAY 15, 2025
Pic Copilot is an AI-powered design suite for e-commerce, aimed at helping sellers create high-quality product images. It claims to be a "Top Ecommerce Designer" with the ability to "create pictures that promote your products". In 2024, Alibaba International introduced Pic Copilot as a solution for online retailers.
SmartBrief - Marketing
MAY 15, 2025
Presence, personality and performance in out of home advertising “I still get excited about being on a billboard, said Charlie Day, Its Always Sunny in Philadelphia star and founder of Four Walls Whiskey. Day joined co-founder Malte Barnekow and Out of Home Advertising Association of America CEO and President Anna Bager on stage at the 2025 OOH Media Conference , presenting one of many discussions focused on the events theme, The Power of Presence.
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Marketing and sales might be two halves of the same coin, but how often do they feel like they’re tossed in completely different directions? It’s time to bridge the gap, align your teams, and start building a pipeline instead of frustration. Join us for this insightful webinar to transform your siloed teams into a powerhouse partnership. What you’ll learn: A clear understanding of why sales and marketing alignment is crucial for business growth.
Zumvu
MAY 15, 2025
SMSCountry is a global SMS gateway provider offering bulk SMS, voice messaging, and API integration services. This review is tailored for businesses, marketers, developers, and organisations seeking a reliable communication platform.
Hubspot Marketing
MAY 15, 2025
When I first started managing social media for my first brand, I felt like I was constantly throwing spaghetti at the wall. Every day was a scramble to come up with something anything to post. Some days it was a motivational quote; other days, it was a rushed product promo. Engagement was inconsistent, my team was frustrated, and honestly, so was I.
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