Customers.ai

FEBRUARY 6, 2024

When you market to the top of the funnel, your objective is awareness. Content that’s educational or entertaining without being overly detailed or salesy usually works best to increase awareness of brands, products, and services. What are the parts of a marketing funnel? What channels are used in top of funnel marketing?

Marketing 107

Marketing Marketers Entertainment User-Generated 107

Vertical Response

FEBRUARY 20, 2023

(give an overview of what will be covered in the blog post) Define your target audience – who are you trying to reach with your marketing campaign Our email marketing campaign is designed to target educated and independent consumers who are looking for top-tier products.

Marketing 67

Marketing Marketers Email Marketing eBook 67

Sachs Marketing Group

DECEMBER 1, 2023

Once identified, create a consistent posting schedule with content that resonates with your audience – be it educational, entertaining, or inspirational. Email Marketing Email marketing remains a powerful tool for small businesses in 2024, offering a direct line of communication with customers and prospects.

Key Performance Indicator 97

Key Performance Indicator Marketing Marketers User-Generated 97

Backlinko

FEBRUARY 20, 2024

Shopify Industry: e-commerce Best for: Bloggers, course instructors, influencers with a business-minded audience, video marketers Commission rate: Up to $150 Cookie duration: 30 days URL: Shopify affiliate program Perks: Trusted brand; Great marketing tools Shopify is the go-to e-commerce website.

Affiliate Marketing 89

Affiliate Marketing CRM Price User-Generated 89

Hubspot Marketing

MARCH 21, 2024

Educate your audience. Leverage email marketing. Recent stats show email marketing generates $36 for every $1 spent. Email-only works when you have a quality email list, i.e., a database of people who subscribed to receive communications from your company. Create and promote more video content.

Marketing 110

Marketing Marketers User-Generated Promotion 110

Hubspot Marketing

MAY 14, 2019

Marketing teams create content, host events, and launch entire campaigns dedicated to the people associated with that account, rather than the industry as a whole. Acquisition Marketing. Affiliate Marketing. Email Marketing. Event Marketing. Video Marketing. Voice Marketing.

Stealth Marketing 144

Stealth Marketing Neuromarketing Outbound Marketing Inbound Marketing 144

Exposure Ninja

JUNE 23, 2022

Which Skills Do You Need for Digital Marketing Success? When recruiting digital marketing professionals to join your team, you should look for those who possess this general grounding and also excel in one to two specialist areas. The best form of education is actively putting into practice what you’ve learned.

Digital Marketing 98

Digital Marketing Copywriting eBook Marketing 98

Digital Marketer

SEPTEMBER 19, 2022

Alex has 10+ years experience in online marketing and branding. DigitalMarketer Courses: Email Marketing Mastery. He has been video marketing for the last 4 years and has uploaded more than 1,200 videos on YouTube. Max has educated 10k+ and run ads for some of the biggest brands in the world.

Copywriting 72

Copywriting eCommerce Marketing Marketers 72

Marketing Insider Group

DECEMBER 29, 2020

Provide educational content through video marketing, pillar pages, podcasts, and blogging to gain traction and build authority online. It doesn’t require as much equipment or production as video, and it’s a way to have meaningful conversations and share your knowledge with your target audience. Video Marketing and Sales.

Market Trends 144

Market Trends Digital Marketing Marketing Marketers 144

Sprout Social

JULY 19, 2023

Driving conversion through compelling video is a common goal in social media video marketing. Thanks to the OG TikTok, social media algorithms have prioritized video, especially short-form vertical video, like Reels and YouTube Shorts. Use your data and analytics as your north star.

Customer Acquisition 88

Customer Acquisition Analytics Education Entertainment 88

Digital Marketer

SEPTEMBER 19, 2022

Alex has 10+ years experience in online marketing and branding. DigitalMarketer Courses: Email Marketing Mastery. He has been video marketing for the last 4 years and has uploaded more than 1,200 videos on YouTube. Max has educated 10k+ and run ads for some of the biggest brands in the world.

Copywriting 70

Copywriting eCommerce Marketing Marketers 70

Neil Patel

JANUARY 28, 2021

Video marketing has exploded in recent years. 54 percent of consumers say they prefer to watch videos from the brands they support over any other content type. If you have or are considering diving into video marketing , you need to know about Vimeo. Video Optimization. How Much Does Vimeo Cost? Conclusion.

Marketing 129

Marketing Marketers Analytics Video Marketing 129

Vertical Response

MARCH 22, 2024

This involves implementing strategies to drive traffic to your website through various channels like: influencer marketing social media SEO email marketing Remember, online businesses can operate 24/7. Digital Marketing Mastery In this digital era, marketing has gone beyond traditional billboards and TV ads.

Transform 68

Transform Affiliate Marketing Shipping Education 68

Marketing Insider Group

FEBRUARY 23, 2021

Case studies can help your business generate leads, educate consumers, boost your credibility, and display your success. You can incorporate case studies in content marketing in a myriad of ways. The first subscription service has 5-star reviews placed strategically throughout its website and has sent you two case studies via email.

Marketing Strategy 108

Marketing Strategy Content Marketing eBook Marketing 108

SMA Marketing

MARCH 16, 2023

Source Video Marketing Adding a video is one of the quickest ways to enhance your written content and greatly improve your opportunities to rank in search. There are two ways to include written and video content together in a blog post. Another great way to use video marketing is on social media.

Marketing Strategy 52

Marketing Strategy Content Marketing User-Generated Marketing 52

Rock Content

MAY 2, 2024

A brand voice might be “powerful and uplifting”, “professional and educational”, or “fun and off-the-cuff”. Mailchimp Mailchimp, a popular platform for email marketing , has a brand voice that is amusing and informal. This might seem like it doesn’t fit with their SaaS platform.

Branding 89

Branding Communications Health Education 89

Martech

JUNE 3, 2022

Purdue Digital Marketing Training Duke Digital Marketing Program LinkedIn Learning’s Marketing Tutorials Georgia State University’s Marketing M.S. Simplilearn’s Digital Marketing Specialist. The following is an in-depth look at each educational resource based on rank: 1. Purdue Digital Marketing Training.

Digital Marketing 101

Digital Marketing Analytics Marketing Marketers 101

Adobe Experience Cloud Blog

FEBRUARY 25, 2019

Video marketing has other benefits beyond distribution and traffic generation. Introduce yourself: You can also use video to introduce your brand. Education: Are you an expert or thought leader in your field? Use video to educate your audience on key and trending topics. Use video to tell their story. .

Direct Mail 134

Direct Mail Real Estate Entertainment User-Generated 134

Content Marketing Institute

JUNE 18, 2018

Though that traffic stat is from 2015, the influence of video is only growing. Google gives more exposure to video content by featuring video featured snippets in position zero (above top 10 results): HANDPICKED RELATED CONTENT: Video Marketing Strategy: What Marketers Need to Know. That’s a wrap.

Fashion 108

Fashion Millennials Education Video Marketing 108

Rock Content

JUNE 27, 2023

Email Marketing Even being invented in the 1970s, email is still one of the most prominent and used communication channels on the planet. So it is no surprise that Email Marketing is great for businesses. Choose the appropriate platforms to share your videos, such as YouTube, social media channels, or your website.

Marketing Strategy 40

Marketing Strategy User-Generated Marketing Marketers 40

Exposure Ninja

JULY 5, 2023

Example: A marketing automation software provider publishes case studies detailing how their platform has helped clients streamline their marketing efforts and boost lead generation. It’s no secret that people love watching videos, whether it’s cute cats, epic fails, or mouthwatering recipes.

Marketing Strategy 52

Marketing Strategy Whitepaper Marketing Marketers 52

Customers.ai

DECEMBER 12, 2023

Email Automation Tools Email marketing automation tools are essential for ecommerce businesses, streamlining and enhancing communication by automating the creation, scheduling, and delivery of targeted email campaigns, ultimately nurturing customer relationships, driving engagement, and boosting sales with personalized and timely content.

eCommerce 120

eCommerce PR User-Generated Marketing 120

Hubspot Marketing

MAY 26, 2023

Use email marketing to promote the ebook with your existing audience. Your email subscribers have already expressed interest in similar content offers, and if this new ebook continues to provide value for problems they need help with, this is another opportunity to continue engaging them. Admittedly, outreach is arduous.

eBook 143

eBook Promotion User-Generated Inbound Marketing 143

Unbounce

DECEMBER 20, 2023

But with a whole range of AI tools that they’ve developed—from auto transcripts and captions to auto-generated event descriptions and an AI-powered educational content search tool—Wisita is helping audiences streamline their video marketing even further in 2023.

Branding 52

Branding User-Generated Transform Email Marketing 52

Digital Marketer

NOVEMBER 26, 2022

Email Marketing. Emails sent to a list of subscribers with the sole purpose of marketing something – although great email campaigns should also add a lot of value and focus on building rapport with the list. Promotional Videos & Video Sales Letters. VIDEO IS THE FUTURE! Blog Posts.

Copywriting 88

Copywriting SEO Promotion Video Marketing 88

Hubspot Marketing

OCTOBER 27, 2022

By the same token, your content coaches and educates your audience through this problem as they begin to identify and address it. Plus, your content won't just help attract leads, it will also educate your prospects and generate awareness for your brand. Featured Tool: Free Video Marketing Starter Pack + Templates.

eBook 145

eBook User-Generated Inbound Marketing Marketing Plan 145

Unbounce

DECEMBER 20, 2023

But with a whole range of AI tools that they’ve developed—from auto transcripts and captions to auto-generated event descriptions and an AI-powered educational content search tool—Wisita is helping audiences streamline their video marketing even further in 2023.

Branding 52

Branding Transform User-Generated Analytics 52

Neil Patel

JUNE 7, 2021

If you have multiple similar products in your inventory, this approach can help educate your shoppers on each product’s unique value. Content marketing is effective any time, but these brands knock it out of the park with well-thought out Father’s Day content. Remember, there’s no substitute for high-quality content.

Shoppers 102

Shoppers Fashion Marketing Marketers 102

Marketing Insider Group

JUNE 16, 2021

If you’re not prioritizing video marketing in 2021, it’s time to start taking this marketing tool seriously, especially since 86% of businesses are already using it. Keep reading, and you’ll begin to understand why you need to focus on video marketing and how you can get started developing a video marketing strategy.

Video Marketing 124

Video Marketing Education Promotion Marketing 124

Neil Patel

AUGUST 13, 2020

Digital marketing covers everything from SEO and content marketing to email campaigns, social media strategy, and video marketing too. The best thing to do is narrow down your options by bypassing those digital marketing companies trying to do too many things at once. Good thing you have another option.

Digital Marketing 145

Digital Marketing eCommerce Marketing Marketers 145

Customers.ai

DECEMBER 12, 2023

Email Automation Tools Email marketing automation tools are essential for ecommerce businesses, streamlining and enhancing communication by automating the creation, scheduling, and delivery of targeted email campaigns, ultimately nurturing customer relationships, driving engagement, and boosting sales with personalized and timely content.

eCommerce 84

eCommerce PR User-Generated Marketing 84

Rock Content

JANUARY 18, 2021

Video Marketing. Following the trend of visual content, video marketing is expanding even more. In a study specifically aimed at the use of the strategy, HubSpot revealed that, among marketers who currently use video, 95% intend to increase their investment in the coming months. Interactive Videos.

Market Trends 118

Market Trends Content Marketing Gen Z User-Generated 118

Hubspot Marketing

NOVEMBER 30, 2022

A content marketer, for example, could create a series of blog posts that generate leads from an ebook. We'll talk more about these specific digital marketers in a minute. Ebooks and whitepapers: Ebooks, whitepapers, and similar long-form content helps further educate website visitors. Email Marketing.

Digital Marketing 145

Digital Marketing Inbound Marketing Affiliate Marketing User-Generated 145

Exposure Ninja

JULY 15, 2022

If you serve schools, you want to reach out to education publications. Email Marketing-led Strategy. Email marketing as an IT support company is the perfect way to cultivate your audience, both existing clients and cold leads. Think about the type of content that would make your ideal customer open your email.

Digital Marketing 52

Digital Marketing Marketing Strategy Marketing Marketers 52

Marketing Insider Group

MAY 22, 2023

Brainstorm 10 ideas for YouTube videos about [topic, industry, company, service, product, etc.]. Draft a script for a web series that educates viewers about [topic]. Video Marketing 65. What are the most effective types of video content for content marketing purposes? Digital Marketing Ads 90.

Digital Marketing 24

Digital Marketing User-Generated Promotion Marketing 24

Exposure Ninja

OCTOBER 16, 2023

This section includes some of the most common types of marketing. Inbound Marketing Inbound marketing is where consumers contact you after coming across your business organically. Content Marketing Content marketing consists of any content you create as part of your marketing efforts.

PR 52

PR Marketing Marketers User-Generated 52

Power Digital Marketing

JANUARY 20, 2019

What It Does: If you are a YouTube creator or are a business focused on video marketing, you’ll want to pay attention to this one. Not only is the tool meant to educate web developers, but it also helps them apply what they’ve learned to create and solve web issues on any website. Includes short, helpful video tutorials.

Marketing 40

Marketing Marketers User-Generated Analytics 40