Martech

MARCH 22, 2022

Email marketing helps organizations acquire and retain customers, build businesses and make more money. That single sentence explains why companies must invest in effective email marketing. Unlike other channels, marketers need to know the mechanics of message delivery, too. Who uses or works with email marketing?

Email Marketing 122

Email Marketing B2C Law Marketers 122

Exposure Ninja

MAY 2, 2025

Whether launching a new product, entering a new market, or just needing more leads, PPC offers a faster way to drive targeted traffic and test what converts. Email marketing is what keeps your brand front of mind during these different stages. It’s also one of the highest-performing marketing channels.

Digital Marketing 52

Digital Marketing Finance Gen Z User-Generated 52

Martech

MAY 25, 2022

Although you don’t want to be completely beholden to legacy systems, you do need to consider how your new marketing technology integrates with current, and quite possibly, future systems. As such, let’s take a look at aesthetic considerations for a couple of marketing solutions, including: • Conversational chat technology.

Whitepaper 112

Whitepaper Email Marketing CRM Customer 112

Hubspot Marketing

DECEMBER 13, 2023

Email Marketing Your email list is a potential goldmine for your business. By using this opportunity to deliver helpful, relevant content to them, email marketing makes it easier to convert lookers into buyers. And with the new Marketing AI Institute, Roetzer and his team are clearly thought leaders in marketing.

Inbound Marketing 103

Inbound Marketing PR Manufacturing Marketers 103

Martech

MARCH 22, 2023

Suppose implementing propensity is the right strategy to improve your marketing results; get it done. The one thing that marks a potential recession is what we saw during COVID: fast-reaction pivots that scale to a new market condition. But now is not the time to rely on the adage that email is recession-proof.

Marketing Strategy 105

Marketing Strategy Whitepaper Thought Leadership Marketers 105

Customers.ai

FEBRUARY 7, 2024

Mandalia’s innovative BPM System marries brand-driven and performance marketing, offering a unique approach to growth acceleration for marketers and entrepreneurs. With a rebel spirit and a knack for bringing people together, Jaleh’s crafting a new marketing era where community and collaboration reign supreme.

Transform 88

Transform eCommerce Non-Profit Advertisers 88

CXL

MAY 27, 2022

The responsibilities from this DGM role at SaaS company Datto show how embedded demand gen managers are in marketing: • “Build strong, integrated marketing programs using a mix of content marketing, digital marketing, email marketing, and webinars to drive new business opportunities and revenue.

Management 79

Management User-Generated Inbound Marketing CRM 79