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7 Tips for Successful Small Business Content Marketing

Neil Patel

Content types can include blogs, infographics, and whitepapers that are geared toward creating interest in your products or offerings. Visit your competitors’ social profiles to see where they have the most active users Use tools like Google Analytics to determine consumer online behavior. Resources for Starting a Blog.

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Social Media Calendar Guide: Plan, Post, & Grow (Free Template)

Backlinko

Further reading: How to Promote Content on Social Media 1/3 User-Generated Content User-generated content (UGC) builds authentic social proof for your brand and saves production time. Since Notion is free for up to 10 users in a workspace, its a good option for lean teams.

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The Ultimate Guide to TikTok Marketing

Unbounce

There’s more of a commitment to more traditional forms of content—blog articles, ebooks, videos, and white papers. billion times, with more than 1 billion active monthly users currently—and with over 1 billion video views per day! One thing that you might be interested to know is that 59% of TikTok users are female.

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10 Advanced Twitter Tips To Help Your Twitter Account Grow Fast

Neil Patel

With 166 million daily active users, it’s no wonder that marketers flock to the social platform. That whitepaper you shared on LinkedIn might have seen a lot of engagement, but it may not perform well on Twitter. The more visually compelling your tweets, the more likely they are to generate social engagement. Moral of the story?

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The 9 SEO KPIs You Need to Know to Track Your Organic Growth in 2025

Animalz blog

Focus on improving these foundational KPIs before expecting gains in user engagement or business outcomes. Search Impressions Search impressions is the measure of how many times your website appears in search results, regardless of whether users click on your listing.

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4 Web Design Trends That Will Stand The Test of Time

Marketing Insider Group

Google has said themselves that they’re looking for meaningful and intuitive user experiences while crawling pages to rank. One significant way to improve user experience is to prioritize interactivity. If you’re a company looking to boost your rankings and increase lead generation, “just-for-fun” animations aren’t your best bet.

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How to Dramatically Increase Your Revenue with Nano and Micro-influencers

Hubspot Marketing

Influencers can be anything from a famous fashion photographer on Instagram, a well-read cybersecurity blogger who tweets, or a dance instructor on TikTok. They decided to double down on partnerships, and in Q4, they increased revenue by 56% year-over-year (YoY) and generated 17% of total revenue through their influencer partnership program.