Remove Health Remove Millennials Remove Place Remove User-Generated
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Millennials vs. Gen Z: Why Marketers Need to Know the Difference

Hubspot Marketing

In recent years, there's been a common misconception that Gen Z and millennials are essentially the same. When companies discuss reaching younger audiences, many often lump Gen Z and millennials into the same group and create one campaign strategy that they believe fits both groups.

Gen Z 145
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Generation Alpha Characteristics That Marketers Need to Know

Spiralytics

As the years pass, these distinct cohorts bring their own sets of priorities, aspirations, and generational traits into the consumer landscape. Today, the spotlight falls on Generation Alpha, the newest addition to the market, with its eldest members stepping into their teenage years. What is Generation Alpha?

Gen Z 52
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The HubSpot Blog's 2023 Social Media Marketing Report: Data from 1200+ Global Marketers

Hubspot Marketing

Our consumer trends survey also backs this up -- 20% of social media users joined an online community in the past three months, and 22% actively participated in one. Over the course of 2022, social media apps evolved into e-commerce platforms that connect users with products they can buy without leaving the app.

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29 Pinterest Demographics for Social Media Marketers [2022]

Hootsuite

If you want your next Pinterest marketing campaign to be a success, you’re in the right place. Sure, Pinterest may not boast the same user hours as Facebook or share TikTok’s hype. If you’re looking for higher-spending millennials, for example, try Pinterest. 433 million users are nothing to sniff at either.

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The Workforce Now Spans 5 Generations — How Can You Meet Everyone’s Needs?

Sales Force: CMO

It should be, especially now with five generations currently in the workplace. Yet, the same survey revealed that fewer than 6% of employers have put policies in place that enable unbiased recruiting. The key challenges affecting each generation. According to the World Health Organization, about 6.3 What about Gen X?

Gen Z 89
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80+ Instagram Stats You Need to Know in 2023

Hubspot Marketing

There's a whole lot of research out there about Instagram — everything from the demographics of its users and its reach, to how negative space affects the performance of your posts (hint, hint: #68). billion users by 2025. The Instagram app has over 78 million monthly active users. Only 7% of Instagram users in the U.S.

Gen Z 145
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How to Use Paid Ads to Market to Pet Owners Effectively

Neil Patel

Or, they may just be looking for a convenient place to buy everyday pet supplies. Typically, your content marketing addresses those micro-moments for your users. Blog posts and articles can answer those health, feeding, grooming, and other questions. Millennials are the largest pet-owning demographic in the U.S.,