Martech

FEBRUARY 22, 2024

Dig deeper: Why we care about advertising: A marketer’s guide Evolution, innovation and trends Over the past five years, niche advertising has undergone a significant transformation. Share educational content, case studies, success stories, industry insights and solutions to pain points or problems.

Target Market 103

Target Market Advertising Advertisers Neuromarketing 103

Search Engine Land

FEBRUARY 29, 2024

This article delves into personal experiences and industry insights, offering a comprehensive guide to mastering the art of ad buying. If you are managing the ad budgets on behalf of someone else, maintain campaigns for your own project on the side with an ad budget that is significant to you.

Finance 106

Finance Transform Industry Insights Retail 106

Rock Content

SEPTEMBER 14, 2023

Whether you’re a seasoned content manager, a savvy SEO expert, or a growth hacker on a mission, the importance of crafting content blueprints cannot be overstated. Now, envision conducting extensive content research rooted in reliable data, transforming hours into minutes. But that’s not all.

Transform 59

Transform SEO Industry Insights Digital Marketing 59

Set Up

APRIL 9, 2024

Armed with 20+ years of marketing, business development, and management experience, Joe Koufman founded Set up to ignite relationships between marketing agencies and client-side marketers. Networking Opportunities: Working with various clients, media and ad tech vendors, and industry professionals expands a marketer’s network significantly.

Transform 59

Transform Marketing Marketers CMO 59

Bannerflow

APRIL 22, 2021

In turn, these insights can transform customer experiences and translate into a greater return on investment (ROI). Moreover utilising big data in this way can be transformative to ROI. Budgets can be tight and some players haven’t been completely honest in the past, so tech and tools can be transformative for accuracy.

Transform 84

Transform Marketing Marketers Analytics 84

Bannerflow

APRIL 15, 2021

The roles of your marketing team can also work together in this way – data can be turned into a beautiful written narrative which is transformed into a captivating visual concept. Implementing tech and having the tools available for your team to utilise can be transformational for your creative digital marketing. Tools and tech.

Transform 98

Transform Key Performance Indicator Marketing Marketers 98

Bannerflow

FEBRUARY 10, 2021

It’s no secret that COVID-19 has accelerated the adoption of digital transformation technologies across many, if not all, industries. This can be hard to achieve in practice if you don’t have a strategy for digital transformation within a workable framework for your particular business. Digital transformation technologies.

Transform 80

Transform Customer loyalty Advertising Advertisers 80

Bannerflow

MARCH 30, 2022

In this article, we’re looking more closely at the key ways you can evolve your brand with the power of in-house, in the following five ways: Cost management. Cost management. Project discussions and campaign management can only take place at set times or when you can get hold of your agency partner. Creativity and control.

Branding 98

Branding Transform Communications Digital Marketing 98

Bannerflow

FEBRUARY 17, 2022

In the age of digital transformation, upskilling your marketing team will help push your organisation forward in line with consumer expectations. The more you can manage in-house, the better value you get from your team and it also makes it easier to accelerate growth and digital change. Five Reasons for Upskilling your Marketing Team.

Transform 52

Transform Gen Z Marketing Marketers 52

Bannerflow

MAY 18, 2021

The easy campaign management of live ads from one platform ensures you stay ahead of the curve. Campaign management is allowing them to quickly refresh content and ensure that customers are seeing the right offers at the right time with the best creative. Need the wow factor? Video travel advertising can make a bigger impact.

Advertising 98

Advertising Advertisers Transform PR 98

Sachs Marketing Group

APRIL 3, 2023

Share exclusive content : Provide your loyal customers with exclusive content, such as behind-the-scenes looks, expert advice, or industry insights, as a token of appreciation. To get started with email marketing and transform your inbound marketing results, contact Sachs Marketing Group today.

Email Marketing 98

Email Marketing Inbound Marketing Transform Marketing 98

Hubspot Marketing

AUGUST 9, 2023

How to effectively delegate tasks Buy back your time: Ways and benefits Six business principles of time management How to effectively plan ahead? Best strategies to protect organizational data: five tried and tested techniques Technology and its impact on society and culture Mobile device management: Where to start?

Neuromarketing 90

Neuromarketing Gen Z Energy Transform 90

Bannerflow

FEBRUARY 16, 2021

We spoke to Performance Marketing Manager at Grupo MásMóvil Daniel Domingo about how his team creates and manages display advertising. Daniel Domingo, Performance Marketing Manager at Grupo MásMóvil: Display advertising is a key acquisition channel for Grupo MásMóvil.

Product 87

Product Customer Transform Advertising 87

Bannerflow

APRIL 12, 2022

The travel and tourism industry is recognised as one of the early adopters of digital transformation. This has stood the industry in good stead considering the unprecedented impact of COVID-19. Digital Transformation and Travel. Omnichannel Sales and Marketing for the Travel Industry. Mobile is King.

Transform 52

Transform Customer Journey New Technology Management 52

Bannerflow

JANUARY 29, 2020

This suggests that having control over creative production allows managers to set informed, creative focused KPIs. Taken from an interview in the report, Simon Buglione, Managing Director, Brand and Creative at Sky summarises the benefits of Sky’s in-house agency. “We For 58% of brands positive ROI is an outcome of in-housing.

Transform 75

Transform CMO Digital Marketing Branding 75

Bannerflow

MARCH 11, 2021

Digital transformation has been prevalent for many organisations – especially in this past year. Project management. As is a working knowledge of key content management tools. Project management. Being able to manage both time and project timelines can be integral to effective and successful campaigns.

Transform 98

Transform Marketing Marketers Advertising 98

Sachs Marketing Group

SEPTEMBER 12, 2023

Social Media Marketing Managing your brand’s social media presence is more than just posting updates on Facebook or Twitter. For example, a software-as-a-service (SaaS) company might send out monthly newsletters with industry insights and tips on using their product more effectively.

Real Estate 52

Real Estate Digital Marketing Key Performance Indicator Marketing 52

Sachs Marketing Group

JULY 21, 2023

B2B digital marketing may include the following: SEO PPC advertising Social media marketing Email marketing Conversion rate optimization Reputation management For the best results, an effective B2B digital marketing strategy will involve a combination of these approaches. What should be included in a B2B marketing plan?

Digital Marketing 52

Digital Marketing Marketing Strategy Social Media Marketing Copywriting 52

Sachs Marketing Group

JUNE 21, 2023

Sharing Valuable Information: Send eBooks, whitepapers, or industry insights that can help establish your brand as an authority in your field. Reputation Management – Be the Brand People Trust Reputation management is instrumental in enhancing brand awareness by establishing credibility and trust among consumers.

Digital Marketing 52

Digital Marketing Branding Transform Customer loyalty 52

Bannerflow

NOVEMBER 24, 2020

Saxo Bank Group is a pioneer of fintech and is one of the most trusted and respected names in the industry. For the past two years they have used Bannerflow and other partners to transform how they perform display advertising. We’ve managed to save time by removing these repetitive tasks.

Transform 98

Transform Advertising Advertisers Finance 98

Hubspot Marketing

FEBRUARY 22, 2023

Offer unique industry insights in an ebook or report. Perhaps you have a solution to help your audience perform a task quicker or solve common industry pain points. The Sales Evangelist The Sales Evangelist is a sales coaching and training business designed to help sales managers and their teams thrive.

eBook 145

eBook Finance User-Generated Transform 145

Hubspot Marketing

JANUARY 17, 2024

Try this template to add transparency, manage expectations, and stay proactive with your project presentations. Industry Trends Template To stay ahead of the competition, you need the latest industry insights. Annual Report Template Annual reports offer a company's performance summary, achievements, finances, and more.

Non-Profit 83

Non-Profit Transform Marketing Plan Communications 83

Bannerflow

APRIL 17, 2019

Well, dynamic strategies, such as dynamic creative optimisation (DCO) have the potential to transform display ad performance. When using a creative management platform producing different ad sizes is no longer a limitation. Why is this important to marketers? In particular, DCO is a display tactic we expect more brands to use in 2019.

Advertising 75

Advertising Advertisers Transform Industry Insights 75

Exposure Ninja

JULY 5, 2023

With a mix of informative posts, quirky visuals, and industry insights, they’ve got B2B professionals hooked like kids in a candy store. Use tools like customer relationship management (CRM) software, web analytics, and social media listening to gather valuable insights about your audience.

Marketing Strategy 52

Marketing Strategy Whitepaper Marketing Marketers 52

Bannerflow

FEBRUARY 23, 2021

Life has transformed from handshakes and hugs to virtual greetings and social engagement through a laptop screen. This is just some of what we expect in marketing technology from 2021: Digital transformation in a number of aspects is set to snowball. Marketing will thrive on thorough data insights. Conclusion.

Market Trends 97

Market Trends Transform Logistics Marketing 97

Bannerflow

JANUARY 26, 2022

Why does digital transformation remain essential? How you manage and retain staff is just as important an issue for in-house teams too. Why does digital transformation remain essential? At the heart of successful in-housing remains the impact of digital transformation. How marketing teams are meeting new challenges?

Transform 52

Transform New Technology Branding Communications 52

Bannerflow

MARCH 23, 2020

In this blog, we explore how combining in-house with the best technology, such as a creative management platform (CMP) , saves brands time, money, and resources by: Cutting costs that frees up budget for impactful creativity. The days of waiting weeks for insight from an agency are over! Making workflows more efficient.

Transform 87

Transform Branding Advertising Advertisers 87

Sprout Social

DECEMBER 20, 2023

Sprout’s analytics and reporting enable you to get a full view of your strategy performance, to benchmark against competitors and helps transform your social media intelligence into shareable business intelligence. Manage conversations yourself, or create a Case for other team members to complete.

Branding 107

Branding Price Influencer Marketing Transform 107

Bannerflow

MARCH 23, 2020

In this blog, we explore how combining in-house with the best technology, such as a creative management platform (CMP) , saves brands time, money, and resources by: Cutting costs that frees up budget for impactful creativity. The days of waiting weeks for insight from an agency are over! Making workflows more efficient.

Transform 52

Transform Branding Advertising Advertisers 52

Bannerflow

MAY 5, 2021

Whether fintech, traditional banks, trading or insurance, the global pandemic is forcing both adaptation and transformation across marketing teams as margins grow ever tighter. Seamless integrations between a campaign management solution and ad networks not only streamline publishing processes but enable full real-time control too.

Transform 69

Transform Advertising Advertisers Branding 69

Bannerflow

MARCH 23, 2020

In this blog, we explore how combining in-house with the best technology, such as a creative management platform (CMP) , saves brands time, money, and resources by: Cutting costs that frees up budget for impactful creativity. The days of waiting weeks for insight from an agency are over! Making workflows more efficient.

Transform 40

Transform Branding Advertising Advertisers 40

Bannerflow

DECEMBER 17, 2019

Artificial intelligence (AI) has been increasingly transforming the way in which people live their lives and fulfil tasks. The use of a creative management platform (CMP) can make in-house marketing seamless. D2C removes the need for intermediaries in traditional industries. The rise of in-house marketing.

Advertising 75

Advertising Advertisers Transform Retail 75

Bannerflow

SEPTEMBER 4, 2019

Dynamic creative optimisation (DCO) and in-house marketing are both transforming the way companies do digital marketing. First, we create and manage the data feeds ourselves; the ad server takes care of the optimisation logic; and Bannerflow enables us to design and control the ad variations. Next steps.

Advertising 40

Advertising Advertisers Transform User-Generated 40

Bannerflow

MARCH 18, 2020

Or, if you would like to know more about about how the Bannerflow creative management platform can aid transparency, then get in touch ! Download the State of In-housing Report 2020 to learn more about how moving in-house helped leading brands with transparency.

Advertising 89

Advertising Advertisers Digital Marketing Branding 89

Bannerflow

MARCH 18, 2020

Or, if you would like to know more about about how the Bannerflow creative management platform can aid transparency, then get in touch ! Download the State of In-housing Report 2020 to learn more about how moving in-house helped leading brands with transparency.

Advertising 63

Advertising Advertisers Digital Marketing Branding 63

Bannerflow

MARCH 18, 2020

Or, if you would like to know more about about how the Bannerflow creative management platform can aid transparency, then get in touch ! Download the State of In-housing Report 2020 to learn more about how moving in-house helped leading brands with transparency.

Advertising 52

Advertising Advertisers Digital Marketing Branding 52

SocialPilot

JANUARY 19, 2024

Content repurposing, also known as content recycling, is the practice of reusing existing content and transforming it into various formats to extend its reach and lifecycle. It’s ideal for transforming longer videos into shorter, engaging clips suitable for social media platforms. Let’s get started with the basics first!

Transform 94

Transform User-Generated Thought Leadership Social Media Marketing 94