Hubspot Marketing

DECEMBER 22, 2023

2023 was the year AI became mainstream. AI’s in your smartphone, shopping experiences, and maybe even your morning coffee routine. Mom-and-pop shops, e-commerce stores, tech giants — everyone’s using AI. This guide will explore 11 examples of real brands using AI in 2023 and beyond. This is where AI steps in.

Branding 102

Branding Transform User-Generated SEO 102

Rock Content

APRIL 22, 2024

It is undeniable that generative AI is a reality in many professional fields and is present in the daily activities of millions. When it comes to marketing, AI brings excitement and concerns; nonetheless, most marketers employ AI tools to support their tasks, from ideation and creation to data analysis and more.

User-Generated 52

User-Generated Marketing Marketers Branding 52

Hubspot Marketing

DECEMBER 12, 2023

From weekly stand-ups to spammy emails, chatter about artificial intelligence (AI) has saturated the marketing space over the last year. With all the information out there, it can be difficult to even know how to understand and implement AI. 7 Essential AI Insights for Marketers in 2024 1. Become a prompt master.

Transform 98

Transform User-Generated Marketing Marketers 98

Rock Content

JULY 24, 2023

Since its release in November of 2022 , ChatGPT has changed the landscape of content creation as we know it—and as new artificial intelligence (AI) technologies continue to emerge, the lines between human-generated and computer-generated content have become increasingly blurry.

Thought Leadership 85

Thought Leadership Place Content Marketing Product 85

Hootsuite

MAY 31, 2023

Luckily, ChatGPT, a conversational artificial intelligence (AI) tool that generates human-like content, promises to make social media success more attainable. Craft perfect posts in seconds OwlyWriter AI instantly generates captions and content ideas for every social media network.

Whitepaper 140

Whitepaper User-Generated Social Media Marketing Real Estate 140

Hubspot Marketing

MARCH 19, 2024

Moreover, it offers the highest ROI of any other content format. So, why do consumers engage more with short over long-form content? When done right, short-form content is quick but concise, enabling fast-paced web users to quickly get most of the information they need. What challenges are they facing?

Thought Leadership 102

Thought Leadership Marketing Marketers Influencer Marketing 102

Rock Content

MARCH 21, 2024

AI has emerged as a powerful scribe in a digital landscape where content is king. In this new AI algorithmic rush, the soul of storytelling often gets lost. WriterAccess Humanizer is an innovative service designed to breathe life into AI-generated content and ensure it resonates with both search algorithms and human hearts.

SEO 52

SEO Branding Place Content Marketing 52

Welcome Software

SEPTEMBER 22, 2023

AI has already made an impact in the marketing content industry, with AI-generated content filling in the gaps for all kinds of assets, from simple product descriptions to more complex news articles to books and even films—just ask the Writers Guild of America. The short answer is no—and we’re going to explain why.

User-Generated 75

User-Generated Digital Marketing Product Branding 75

Martech

MAY 26, 2023

Whether you’re for it or against it, AI is everywhere nowadays. It’s no wonder that the business world, especially B2B marketing, is buzzing with excitement over the potential of AI. Why are those same people also okay with using other AI-driven tools like Grammarly, Descript and even HubSpot?

Transform 87

Transform Whitepaper User-Generated Social Media Marketing 87

Hubspot Marketing

MARCH 11, 2024

Humanize your brand. Even though we work in the B2B space, we‘re still speaking to people — not businesses. Your audience is made up of individual people with their own interests and needs. By humanizing your brand and focusing on authentic, personal interactions, you can create meaningful connections that drive better results.

Affiliate Marketing 85

Affiliate Marketing User-Generated Marketing Marketers 85

Rock Content

DECEMBER 14, 2023

AI content creation is the latest trend when it comes to keeping content output high and meeting production quotas quickly. But what is AI content creation? Here’s a look at what you need to know. However, creating such content can be resource-intensive, expensive, and time-consuming.

Transform 52

Transform Energy SEO Branding 52

Set Up

FEBRUARY 6, 2024

In this industry blog featuring the Technology sector, we have insights from a Cyber Technology + Services company, as well as a Wireless Services company, giving us a wide perspective of the innovation and next steps for companies protecting and expanding our networks. and Noa Benari , the Vice President of Marketing at Sygnia.

Transform 64

Transform Fashion User-Generated Manufacturing 64

Rock Content

OCTOBER 13, 2023

Content marketing is essential for the online positioning of any company, regardless of its segment of activity. This is where your institution needs to show that it is an authority on this subject and beat the competitors. This is where your institution needs to show that it is an authority on this subject and beat the competitors.

Education 79

Education User-Generated Product SEO 79

Hootsuite

AUGUST 9, 2023

At this point, you’ve heard it all about AI. AI can help you write better. AI can help you create faster. As a busy social media marketer, anything that promises to make the content creation process easier and faster is appealing. Does the Twitter algorithm penalize tweets written by AI? It’s seriously easy.

User-Generated 84

User-Generated Analytics Social Media Marketing Branding 84

Rock Content

MARCH 26, 2023

We’re going to look at how to write essays with ChatGPT and other AI tools. We’re also going to examine the pros and cons of using ChatGPT and discuss why we think you still need the human touch for the best results. You need to check any work that comes from the software to ensure accuracy.

Copywriting 86

Copywriting Advertising Advertisers Email Marketing 86

Hubspot Marketing

JULY 10, 2023

The dominant story of 2023 for salespeople, marketers, and content creators has been the rise of generative AI. Yet most sales reps and marketers still use generative AI tools on an ad hoc basis to generate content — from email drafts to talking points, and ad copy to new product designs.

Customer 80

Customer Transform User-Generated Retail 80

Hootsuite

MARCH 23, 2023

Everyone is talking and tweeting about AI. You’ve probably heard it all at this point: AI can help you write better. AI can help you tweet faster. AI is coming for your job (let’s just put that theory to rest — AI is a tool , not a replacement). But can AI help your social captions perform better?

User-Generated 76

User-Generated Analytics Social Media Marketing Energy 76

Hubspot Marketing

DECEMBER 11, 2023

It’s no secret that embracing AI can come with a wide range of benefits for your marketing team — things like task automation, time and cost savings, increased productivity, and more. Despite these evident benefits, there is a lingering reluctance among many marketers to incorporate AI into their strategies. We think so.

User-Generated 93

User-Generated Marketing Marketers Copywriting 93

Businesses Grow

MARCH 27, 2023

ChatGPT versus Bard general performance If you’ve used ChatGPT4, you know it is blazing fast. I mean, that is definitely a First World problem, but this is a First World blog post! One advantage to Bard: When you create content, there is a little arrow that says View Options. Bard is slower, about 10 seconds for a result.

Gen Z 145

Gen Z Transform Marketing Marketers 145

Hootsuite

MAY 3, 2022

AI-powered content creation: You’ve definitely heard about it, but should you use it? Whether you’re a one-person shop or you have a full marketing team, keeping up with your brand’s content creation needs is always a challenge. We won’t tell you to phase us out and give all your content work to machines.

Management 97

Management Social Media Marketing User-Generated Copywriting 97

Tiecas

MARCH 21, 2024

Probably the most common complaint that I hear from Sales is that “Marketing just doesn’t understand engineering problems, and they generate ‘crappy’ leads that are not ready to buy.” Need proof? Your content needs to be technically sound, solution-oriented, and backed by data or proof points. Trust is earned slowly.

Manufacturing 75

Manufacturing Transform Marketing Marketers 75

Customers.ai

JANUARY 17, 2024

From leveraging cutting-edge AI to the loss of cookies to a focus on true personalization. Marketing Agency Trend #2: Data & Privacy Changes We’ve touched on privacy a lot here at Customers.ai (see Data Privacy Changes: A Must-Read Guide for Marketing Agencies ). Let’s cut through the noise and dive straight into it.

User-Generated 102

User-Generated Marketing Marketers Analytics 102

Unbounce

JUNE 23, 2023

Here’s a question that pretty much every marketer is pondering (and maybe losing some sleep over): What does the future hold for marketing in a world of AI tools ? You don’t need to polish your crystal ball, drop some tea leaves into a cup, or power up the flux capacitor in your DeLorean to find out. Oh wait, that’s already happening.)

Marketing 110

Marketing Marketers Customer Journey Non-Profit 110

Rock Content

MAY 16, 2023

In today’s digital age, the impact of artificial intelligence (AI) on various industries cannot be ignored. In the realm of SEO, AI has brought about significant changes, revolutionizing the way content is generated, analyzed, and optimized for better rankings and visibility.

SEO 78

SEO User-Generated Transform Marketing 78

Hootsuite

MAY 29, 2023

AI is everywhere in social media. From post-writing tools like OwlyWriter AI , to image-creation bots like Midjourney. It seems like every day, new AI-powered tools are being released. Still, while social media AI tools are becoming commonplace, there are a lot of unknowns when it comes to AI safety, security, and privacy.

User-Generated 72

User-Generated Copywriting Non-Profit Social Media Marketing 72

Welcome Software

SEPTEMBER 22, 2023

AI has already made an impact in the marketing content industry, with AI-generated content filling in the gaps for all kinds of assets, from simple product descriptions to more complex news articles to books and even films—just ask the Writers Guild of America. What is AI-generated content?

User-Generated 40

User-Generated Digital Marketing Product Branding 40

Unbounce

NOVEMBER 2, 2023

/ AI marketing Unprompted: The ethics of AI in marketing By Garrett Hughes. Generative AI tools like Chat-GPT and DALL-E exploded in popularity. See, there are some big problems with AI. Generative AI tools have effectively been trained to mimic the unattributed work of artists and creators.

PR 98

PR Marketing Marketers Non-Profit 98

AWeber

AUGUST 22, 2023

Online, we call anything of value “content,” and it comes in all sorts of forms. eBooks, webinars, blog posts, videos, social media threads. If they attract potential customers, we call it content marketing. But while publishing great content can establish your reputation, there’s still one problem.

Price 85

Price User-Generated eBook SEO 85

Search Engine Land

SEPTEMBER 27, 2023

People increasingly turn to various platforms for their search needs instead of relying solely on traditional Google searches. With recent developments like Search Generative Experience and Google’s Perspectives feeds, dominating the SERPs is a top priority for SEO professionals. The search landscape is expanding rapidly.

SEO 130

SEO User-Generated Entertainment Analytics 130

Hootsuite

JUNE 27, 2023

Realtors just need to invest in real estate social media automation to make it happen. In this blog, we’ll cover the benefits of social media automation for real estate agents. Here are the top reasons why social media automation is great for real estate. To do so, you need automated social media marketing for real estate.

Real Estate 80

Real Estate Social Media Marketing Analytics Thought Leadership 80

Hootsuite

JUNE 28, 2023

You share an amazing Hootsuite blog article to your work Slack (hint!). Dark social is the oldest social network in action: private, untraceable human-to-human communication. Dark social is the oldest social network in action: private, untraceable human-to-human communication. Welcome to dark social.

Gen Z 120

Gen Z Analytics Social Media Marketing Law 120

Orbit Media Studios

FEBRUARY 28, 2024

A conversation, not a pitch… A slick presentation won’t give you the answers you need. The interview questions… You need your concerns addressed and your questions answered. Their answer will tell you how they do their work, as well as what will be needed from you. It’s time to redesign. So talk about money right away.

User-Generated 90

User-Generated Analytics SEO Communications 90

Hubspot Marketing

DECEMBER 28, 2023

Cut to 2023, and 53% of marketers are increasing their TikTok investments ( HubSpot Blog Research ). So you don’t need an enormous budget to get started. That’s why we love this quirky HubSpot ad that uses humor to speak directly to its target audience (sales reps). Go grab some popcorn. Heinz: Heinz A.I.

Video Marketing 104

Video Marketing Advertising Advertisers Entertainment 104

Hubspot Marketing

JANUARY 17, 2024

In this blog post, I’m sharing some of my favorite PowerPoint tips and templates to help you nail your next presentation. Table of Contents What makes a good PowerPoint presentation? Well, they distract from the content you worked so hard on. Well, they distract from the content you worked so hard on.

Non-Profit 83

Non-Profit Transform Marketing Plan Communications 83

Digital Marketer

NOVEMBER 26, 2022

Every digital marketer understands that publishing articles or blog posts on your website is an excellent way to create content for your SEO strategy and build awareness. However, many marketers focus on publishing seasonal content or articles on trending topics, which can drive traffic, but only for a limited time.

Promotion 84

Promotion SEO User-Generated Fashion 84

Unbounce

JULY 25, 2023

What sets us humans apart from the rest of the animals on Earth? Together they explore the wild and wacky world of AI marketing tools and review 15 of them, rating each one on a scale from one to three bouncing elephants. (It An AI tool that generates complete podcasts, including copy, voices, and music, from a text prompt. (We

Transform 52

Transform User-Generated Marketing Marketers 52

Unbounce

JULY 25, 2023

What sets us humans apart from the rest of the animals on Earth? Together they explore the wild and wacky world of AI marketing tools and review 15 of them, rating each one on a scale from one to three bouncing elephants. (It An AI tool that generates complete podcasts, including copy, voices, and music, from a text prompt. (We

Transform 52

Transform User-Generated Marketing Marketers 52