Jeff Bullas

JANUARY 29, 2023

Before you buy Instagram followers, read this… I’m sure you’ve heard all the facts and figures. Instagram is killing it on numerous levels when it comes to user engagement and brand ROI. So, is it too late to make a splash on Instagram? So, is it too late to make a splash on Instagram?

User-Generated 264

User-Generated Management Price Customer 264

Social Media Examiner

FEBRUARY 22, 2024

Want more leads from Instagram? Wondering which Instagram content types to use at each stage of the buyer journey? In this article, we'll explore Instagram lead generation strategy. Why Should Marketers Use Instagram to Generate Leads?

User-Generated 114

User-Generated Customer Social Media Marketing Marketing 114

SocialPilot

APRIL 22, 2024

Instagram Reels are the most effective way for brands to attract and engage with their target audience. So, when you create them, make sure you publish them at the best time to post the Reels on Instagram to get maximum visibility and engagement. Best Time to Post Reels on Instagram: Why Does It Matter?

Analytics 105

Analytics Branding Promotion Marketing 105

Jeff Bullas

FEBRUARY 12, 2023

Even if you have excellent content on Instagram, it could turn into a waste of your time if your posts fail to get real followers and engagement. However, managing your Instagram account to keep it active and engaging every day would take tremendous time and effort. What are Instagram bots?

Transform 256

Transform User-Generated Promotion Social Media Marketing 256

Jeff Bullas

FEBRUARY 2, 2023

For so many brands and businesses, Instagram is a vital marketing tool. With Instagram, you can promote your products and services to new people, attract new followers, and engage in conversations with your existing customers and followers. What is Instagram automation?

Price 241

Price Analytics Marketing Marketers 241

Buffer Marketing

APRIL 10, 2024

In 2014, making money on social media was a feat for a select few people like travel creator Gabby Beckford ( @packslight ), who made $2,000 for six Instagram posts in the same year. Top Instagram influencers reported earning as much as $92,000 per post (on the low end) and as much as $2,000,000.  Let’s get into it.

Affiliate Marketing 94

Affiliate Marketing Non-Profit Finance Promotion 94

Buffer Marketing

MARCH 18, 2024

They also asked us to create an Instagram profile just to have a presence on another social media platform.    As a junior SMM specialist, it was my job to repost Facebook posts to Instagram and check out Instagram comments once a week. And if they have to start with one, I always bet on Instagram.

Customer 103

Customer Communications Transform Social Media Marketing 103

Social Media Examiner

APRIL 9, 2024

Are you up to date on changes from Instagram? Wondering which recent Instagram updates are important to marketers and business owners? In this article, we explore Instagram changes that affect your marketing. #1:

Social Media Marketing 98

Social Media Marketing Marketing Marketers 98

Hubspot Marketing

APRIL 4, 2024

The Instagram stories the media personality shared. Instagram influencer marketing is one of the most popular ways to work with influencers , and I’ve compiled all the details you need to know to get started with any budget. What is Instagram influencer marketing? Why use influencer marketing on Instagram?

Influencer Marketing 97

Influencer Marketing Branding Gen Z Marketing 97

Search Engine Land

MARCH 25, 2024

Instagram updated how hashtags work for discovery. What Instagram is saying. Head of Instagram Adam Mosseri said on Threads : “We’re simplifying the hashtag and search experiences on Instagram to make it easier to see everything in one place.” Why we care.

Place 114

Place Branding 114

Search Engine Land

FEBRUARY 21, 2024

Instagram started testing two new features for brands and content creators: Backdrop: An AI background editing tool for Stories. Associate Director of Influencer Innovation at Mavrck, Lindsey Gamble, shared a screenshot on Threads to show where the new Backdrop feature is located within Instagram. Backdrop explained. Getting started.

Branding 113

Branding Product Marketing Marketers 113

Search Engine Land

MARCH 12, 2024

TikTok is reportedly developing a new still image app to compete with Instagram. If TikTok launches a rival to Instagram, it could offer marketers another chance to reach and connect with Gen Z, given TikTok’s popularity among this demographic. Launching soon? ” Why now?

Gen Z 116

Gen Z User-Generated eCommerce Influencer Marketing 116

Search Engine Land

FEBRUARY 22, 2024

Instagram is expanding its Creator Marketplace, aiming to make it simpler for brands to discover creators for partnership ads. Instagram’s Creator Marketplace can help brands find the creators best suited for their campaigns, and also help creators get discovered by brands. Why we care. How it works. What Meta is saying.

Branding 116

Branding Advertising Advertisers Management 116

Sprout Social

MARCH 25, 2024

If you’ve opened Instagram recently, you know Reels are big on the platform. The good news is you can add Instagram hashtags to Reels the same way you add hashtags to posts to boost visibility, reach and engagement. The short-form video format has quickly become a favorite of both brands and consumers. Let’s dig in.

Branding 90

Branding Fashion Food Transform 90

Buffer Marketing

MARCH 14, 2024

When you think of “brands on Instagram,” you might picture fun, direct-to-consumer companies that make workout clothes or tinned fish. Many B2B companies forgo Instagram because it relies so heavily on visuals and “personality,” which is difficult to achieve when marketing payroll or restaurant software. 

Energy 104

Energy Entertainment Product Price 104

Social Media Examiner

SEPTEMBER 12, 2023

Are you up to date on changes from Instagram? Wondering which Instagram updates are important to marketers? In this article, we explore Instagram changes that affect your marketing. #1: Our Take: In […] The post Instagram Changes That Affect Marketers appeared first on Social Media Examiner.

Marketing 110

Marketing Marketers Social Media Marketing 110

Hootsuite

MARCH 27, 2024

For example, here’s an organic Reel from Understance’s Instagram page: View this post on Instagram A post shared by Understance (@understance_) And here’s how that same Reel appeared as a boosted post in my Instagram feed: Source: @understance_ Note the Sponsored label at the top and Shop Now CTA link. What’s a social ad?

Advertising 107

Advertising Advertisers Thought Leadership User-Generated 107

Search Engine Land

MARCH 5, 2024

Facebook, Instagram, and Threads are currently facing a widespread outage, with many users unable to access the platforms globally. The outage seems to be impacting numerous countries globally as indicated by more than 300,000 reports of outages for Facebook and over 20,000 reports for Instagram on the Downdetector tracking website.

Communications 106

Communications Management Search Marketers Marketing 106

Search Engine Land

DECEMBER 12, 2023

Instagram is a highly visible and shareable social media platform. Behind Instagram’s slick and social veneer you’ll find a sophisticated lead generation machine. As Meta has grown into a digital media juggernaut, so has Instagram. Advertisers have three main methods of generating leads via Instagram: organic, boosts and ads.

User-Generated 100

User-Generated Advertising Advertisers Management 100

Social Media Examiner

MARCH 5, 2024

Are you up to date on changes from Instagram? Wondering which recent Instagram updates are important to marketers and business owners? In this article, we explore Instagram changes that affect your marketing. #1:

Social Media Marketing 96

Social Media Marketing Marketing Marketers 96

Social Media Examiner

NOVEMBER 2, 2023

In this article, you’ll discover how to easily create Instagram reels! Why Should Creators and Marketers Focus on Instagram Reels?

Social Media Marketing 113

Social Media Marketing Marketing Marketers 113

Sprout Social

NOVEMBER 29, 2023

Automation is a close friend of any social media marketing strategy—Instagram included. However, there still needs to be a human element to your Instagram strategy. Instagram automation can alleviate some of the repetitive tasks while allowing your social mean more time to develop creative campaigns. Let’s dig in.

User-Generated 115

User-Generated Analytics Management Social Media Marketing 115

Buffer Marketing

OCTOBER 18, 2023

Instagram is one social media platform that is evolving at a rate of knots. Remember when all you could do on Instagram was share oversaturated images of your food? The Instagram algorithm loves early adopters of its new features. Love you, Lo-Fi filter.)

User-Generated 127

User-Generated Millennials Food Analytics 127

SocialPilot

MARCH 12, 2024

Reels are a significant part of Instagram and generate the highest engagement on the platform. There was a time when Instagram was all about sharing what you were up to then and there. When you want to schedule Instagram reels , there are many options to choose from. How to Schedule a Reel on Instagram?

Transform 87

Transform User-Generated Analytics Management 87

Social Media Examiner

SEPTEMBER 11, 2023

Want to show up more often in users’ Instagram feeds? Wondering what type of Instagram content exposes you to new audiences and which is shown to your followers? In this article, you'll learn how the Instagram algorithm works in 2023 so you can improve your content strategy.

Marketing 117

Marketing Marketers 117

SocialPilot

FEBRUARY 21, 2024

One of the best online marketing platforms is Instagram. As per the latest reports, Instagram has the highest number of influencers, and 80.8% But what does Instagram influencer marketing entail, how much does it cost, and why do you need to choose it? What is Instagram Influencer Marketing? Mid-tier: From 50K to 500K.

Influencer Marketing 93

Influencer Marketing Fashion Marketing Marketers 93

Search Engine Land

JANUARY 4, 2024

Whether your goal is lead generation or ecommerce, Menachem Ani, PPC expert and founder of JXT Group, shared valuable insights at SMX Next on how to optimize campaigns for Facebook and Instagram. However, when placing ads on social platforms like Facebook and Instagram, the possibilities are more diverse, according to Ani.

eCommerce 114

eCommerce User-Generated Advertising Advertisers 114

Social Media Examiner

OCTOBER 17, 2023

Are you up to date on changes from Instagram? Wondering which Instagram updates are important to marketers and business owners? In this article, we explore Instagram changes that affect your marketing. #1:

Marketing 114

Marketing Marketers Social Media Marketing 114

Hootsuite

MARCH 1, 2024

Instagram Threads nearly broke the internet when it debuted in early July 2023. With Hootsuite, you can schedule posts for Instagram, Facebook, TikTok, X, Pinterest, YouTube, LinkedIn, and Threads. That’s because early engagement is a value signal for the Instagram algorithm. Start your free trial today.

Health 107

Health Social Media Marketing Management Analytics 107

Hootsuite

FEBRUARY 5, 2024

Instagram analytics help you understand how your strategy is performing, both on an account and individual post level. Keep reading to find out how to get started with tracking Instagram analytics, learn which metrics matter the most, and get comfortable with reporting your Instagram results to your boss.

Analytics 97

Analytics Social Media Marketing Management Promotion 97

Search Engine Land

DECEMBER 15, 2023

Video content is hugely popular on Instagram , with up to 91% of users watching videos on the platform weekly. This presents a major opportunity for businesses to capture audience attention through Instagram video ads. Below are key strategies for developing compelling Instagram video ads that translate to returns. See terms.

Real Estate 108

Real Estate User-Generated Fashion Branding 108

Social Media Examiner

JANUARY 30, 2024

Are you up to date on changes from Instagram? Wondering which recent Instagram updates are important to marketers and business owners? In this article, we explore Instagram changes that affect your marketing. #1:

Social Media Marketing 100

Social Media Marketing Marketing Marketers 100

Search Engine Land

OCTOBER 30, 2023

Instagram Reminder Ads are rolling out new features to help advertisers reach a wider audience: Instagram Stories visibility : Reminder Ads can now be featured within Instagram Stories, allowing businesses to increase visibility and improve efficiency. What Instagram is saying. What are Reminder Ads? SUBSCRIBE See terms.

User-Generated 115

User-Generated Advertising Advertisers Management 115

Search Engine Land

DECEMBER 14, 2023

Instagram is one of the most popular advertising platforms, with 2 billion monthly active users and over 2 million advertisers. This article breaks down Instagram’s ad formats and best practices for creating compelling ads for each placement. Video ads On Instagram, videos get 21.2% Speaks to your audience/industry.

User-Generated 106

User-Generated Advertising Advertisers Promotion 106

Martech

MARCH 5, 2024

Meta’s online properties were down for about two hours Tuesday, preventing more than half a million Facebook, Instagram, Messenger, WhatsApp and Threads users from using their accounts, and disrupting ad creation and management as well. The incident began around 10:00 a.m. Eastern time. The outage hit users in the U.S., Get MarTech!

Management 110

Management Social Media Marketing Advertising Advertisers 110

Buffer Marketing

MAY 17, 2023

🚀 We're thrilled to announce that Buffer now supports full scheduling for Instagram Stories. 🚀 We’re one of the first platforms to offer this game-changing feature, and as avid Instagram users as avid Instagram users ourselves, we know firsthand the growing impact of Instagram Stories.

Product 111

Product Branding 111

Hubspot Marketing

JANUARY 31, 2023

It only takes a few scrolls on Instagram to see the platform as we know it is dead. Let's take a closer look at where Instagram could be headed in 2023 and beyond. Let's take a closer look at where Instagram could be headed in 2023 and beyond. Is Instagram dying? Is this the case for Instagram?

Gen Z 117

Gen Z Millennials User-Generated Shipping 117