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How a three-word A/B test led to triple-digit conversion growth

Unbounce

When Going signed up with Unbounce’s Concierge team , they were able to overcome obstacles and tap into the power of a truly effective partnership. Forrest Schaffer, Senior Manager of Growth at Going Landing pages are essential to Going’s marketing strategy because they can test different ways to package their services.

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Top 5 Landing Page Builders To Maximize Conversions In 2023

OnPassive Marketing

You need to have an optimized landing page to convert visitors into sales, and that’s where the top 5 landing page builders to maximize conversions in 2023 come in handy. Why Do You Need a Landing Page Builder? To succeed in online marketing, you need to create effective landing pages.

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Not all AI is created equal: Why marketers need AI made for marketers

Unbounce

Many of the AI tools available to marketers right now are built using the same generic models—models that weren’t built specifically for marketing use cases. For example, in 2019, Microsoft dumped a $1 billion investment into OpenAI , an AI research and development lab. ChatGPT (built on top of the improved GPT-3.5,

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Getting the Most Out of a Smarter Landing Page Builder—How a Business Makes More with Less

Unbounce

In fact, Peter is churning out PPC (pay-per-click) campaigns and landing pages that see an average conversion rate of 35%. Because he’s found a smarter way to build landing pages to turn traffic into conversions. Psst … Wanna go straight to Peter’s landing page strategy? Way more conversions.

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The State of SaaS Landing Pages in 2020

Unbounce

SaaS landing pages have changed a lot over the last 10 years. And you need to target your landing page so the right audience sees it at just the right moment of their customer journey. And it’s not just us—you can do the same comparison with any SaaS brand that’s been in the landing page game for a long time.

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How to Create an Editorial Calendar [Examples + Templates]

Hubspot Marketing

Examples of these platforms include CoSchedule , Contently , and Loomly. Organizing your editorial calendar to be posted on the same weekly schedule can drive your pages to have more exposure via social media algorithms and potentially raise your engagement as a result. To the average overseer, it's nothing short of chaos.

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AI in review: 10 brands that embraced AI in 2023

Unbounce

Let’s dive into 10 standout examples of companies using AI, featuring the likes of Canva, Notion, and Wistia. TABLE OF CONTENTS Canva Notion Spotify Wistia Grammarly Duolingo Adobe Shopify Mailchimp Unbounce SHARE Banafshe Salehi Banafshe is a writer and creator who loves long walks on the beach (kidding?).