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Salesforce’s Spring 2024 release includes Einstein-powered AI features

Martech

Draft smarter promotions fast Harnessing the power of Einstein AI and trusted data from the Salesforce Platform, this feature allows users to draft promotions effortlessly. Based on product data and customer shopping behavior, Einstein generates intelligent promotions with just a few clicks. Let’s dig into it.

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What We Shipped: Email Address Validator, Popup Builder, Social Element Improvements and More

GrowMatik

With this new element you can now promote your blog posts to a wider audience, generating more visitors and traffic to your blog. These users may be archived or deactivated, allowing you to tidy up your audience. New Features to Manage Subscriptions. New Blog Element for Popups. Get articles like this right in your inbox.

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TikTok Shop: What It Is, How to Launch One & How to Market One

Hubspot Marketing

With 1 billion users , TikTok provides you with bountiful opportunities to get your products in front of your target audience. Shop Tab: This tab of the app allows customers to search and discover promotions, get recommendations, and manage their orders, all in one convenient place. Navigate to Product Management.

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6 integrations to get more from your social media management platform

Sprout Social

We heard many of our customers’ challenges around integrating with social media management tools and took notes. These principles inform how Sprout builds integrations to help our users work smarter, more efficiently and collaboratively across their business. Lead management & CRM. Build and support integrations in-house.

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4 ROI Formulas To Help Earn You a Promotion

Hootsuite

ROI is a measure of all marketing actions that generate value, divided by your investment to achieve those actions. Your ROI shows you which marketing activities generate the most value. When your ROI is above 0, your marketing investments are generating money for your business. We want a positive ROI! Their basic plan is $9.99.

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The Ultimate Guide to Social Media Marketing (2023 Edition)

Jeff Bullas

We speed date, eat fast food, use emojis instead of words, pay for overnight shipping, and get started with social media without knowing why or what to expect. billion global internet users, and over 2.8 billion active social media users (related: marketing statistics ). The world is moving faster than ever before. That’s huge.

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How We’ve Changed Our Engineering Mindset to Become Builders Again

Buffer Marketing

I've been working at Buffer since 2014, and even before I joined, I was always impressed by the Buffer team's product and engineering culture: how quick they shipped improvements and how close everyone was to the users (not uncommon to see engineers responding to comments on Twitter!).

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