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4 marketing ‘jobs to be done’ being transformed by genAI

Martech

Knowing how customers relate to a product, identifying key pain points and crafting messaging that resonates with the target audience all stem from understanding roles. Market researchers use AI and automation to collect and analyze large datasets from various sources, including third-party and custom-built solutions.

Transform 128
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21 of the Best Social Media Analytics Tools for 2024

Hootsuite

With Hubspot, social media management is part of the Hubspot Marketing Hub software that also helps you manage email, SEO, and CRM records. That means it’s best for brands that develop long-standing customer relationships, both before and after purchase, and that use multiple marketing approaches rather than sticking to social.

Analytics 118
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Reddit marketing mistakes to avoid in your social media strategy

Hubspot Marketing

As Roshni Shaikh , product marketer and GTM strategist, shares, Platforms like Reddit are the last corners of the internet where we can find authentic experiences that arent shadowed by social medias flaunty nature. If youre using Reddit for market research, dont take one comment at face value.

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Product Launch Checklist: How to Launch a Product, According to HubSpot's Experts

Hubspot Marketing

To help you, we've come up with a step-by-step checklist for a successful product launch and gathered the best product launch tips from a HubSpot Product Marketer. Whether you call it “market research,” or “customer development” it's key to learn about what drives your customer. Learn about your customer.

Product 145
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8 best brand monitoring software to grow your brand in 2025

Sprout Social

Conduct deeper market research to uncover opportunities and get critical industry insights to stay ahead and master your competitive landscape. Alerts by Ahrefs Alerts by Ahrefs is an SEO tool that doubles as a basic brand monitoring solution. In todays always-on digital landscape, your brands reputation is constantly shifting.

Branding 102
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The Shark Tank Playbook: Your Go-To Marketing Campaign Checklist

Customers.ai

Once you have your list, use tools like: SEMrush: Analyze competitors’ SEO strategies, paid ad campaigns, and top-performing content. Let’s break it down: Organic Channels: Social media, blog posts, email newsletters, and SEO-driven content. A product launch checklist is a step-by-step guide to introducing a new product to the market.

PR 78
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How to build a competitive analysis report with examples and tools

Sprout Social

For example, if you notice gaps in your competitor’s offering, messaging or positioning, you can devise strategies to differentiate yourself by marketing and selling your unique value more effectively. By anchoring your strategies on data-driven insights, you can better defend your market and meet customer needs.

Price 126