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How to Improve SEO on Amazon and Drive More Sales

Sachs Marketing Group

Improving SEO on Amazon involves optimizing your product listings to rank higher in Amazon’s search results. In this article, I’m sharing how to improve SEO on Amazon, increase the visibility of your products, and drive more sales. Fortunately, improving the SEO of your products on Amazon can help. What is Amazon SEO?

SEO 96
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How to edge out your competition with market research

Sprout Social

Be honest: when’s the last time you conducted market research? So much of modern marketing is about taking action and chasing immediate results. And taking the time to do research might not seem like much of a priority. Why is market research so important, anyway? First, let’s define what market research is.

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What is evergreen content and why it’s important for SEO

Search Engine Land

It is also incredibly important for search engine optimization (SEO). But why does this matter for SEO? That won’t change with the time of year, the season, the current events, or the latest research. What does that mean for SEO? To summarize, evergreen SEO content = a steady, reliable influx of potential customers.

SEO 99
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Making the Case for Content Marketing: Research & Statistics

Rock Content

Good content rocks SEO. SEO used to be confined to being more technical as it hinged on URLs, tags, sitemaps, etc. As Google and others have made algorithmic shifts to reward quality content, it’s become a more rewarding place for content marketers who go the extra mile. In 2012 the Penguin update KO-ed spammy backlinks.

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How to optimize your marketing budget: Do more with less

Sprout Social

In this blog, we’ll cover: How to budget for your marketing needs Optimizing your marketing budget: Best practices Marketing budget breakdown Sample marketing budget How to budget for your marketing needs To set a marketing budget, you will need to look at past records, do thorough market research and analyze your team’s needs.

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32 social media training resources and courses every marketer needs

Sprout Social

We’ve gathered 32 of the best social media training resources and courses to help keep your growing team up-to-speed and yourself up-to-date. Org-wide social media marketing training. It’s all too easy for social media to become siloed from the rest of your business, or even the rest of your marketing team.

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7 Common B2B Social Media Marketing Mistakes

Marketing Insider Group

To help out my fellow B2B marketers, here is a list of 7 common mistakes that B2B marketers make when jumping feet first into social media marketing. Focusing internally - As mentioned earlier, Social Media is not a one-way street and it requires you to listen and interact. All rights reserved.