Hubspot Marketing

FEBRUARY 28, 2023

Welcome to HubSpot Marketing News! Tap in for campaign deep dives, the latest marketing industry news, and tried-and-true insights from HubSpot’s media team. Verifying social media accounts began on Twitter in 2009. Verifying social media accounts began on Twitter in 2009. Now, it’s a commodity that can be purchased.

User-Generated 136

User-Generated Social Media Marketing Price Influencer Marketing 136

SocialPilot

APRIL 26, 2024

Knowing how to schedule social media posts on different platforms can really help you gain more traction, even when you are not online and when your audience is most active. It eliminates manual work that demands manpower and time. “The key to success is not in spending time, but in investing it.”

User-Generated 90

User-Generated B2C Promotion Analytics 90

Jeff Bullas

MARCH 12, 2023

Before long, it will be saturated just like Instagram, Facebook, and Twitter. For now, bots still work on TikTok for rapidly increasing your reach. Their system is safe and secure and works within the limits set by TikTok so there is no risk to your account. Now is the time to double down on this social network.

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Target Market Management Market Segmentation Analytics 334

Jeff Bullas

JANUARY 29, 2023

Before you buy Instagram followers, read this… I’m sure you’ve heard all the facts and figures. Instagram is killing it on numerous levels when it comes to user engagement and brand ROI. So, is it too late to make a splash on Instagram? So, is it too late to make a splash on Instagram?

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User-Generated Management Price Customer 264

Hubspot Marketing

FEBRUARY 16, 2023

As any marketer knows, social media is an undeniably powerful tool to reach new audiences and connect with existing customers. Here, we'll explore which channels provided marketers with the highest ROI in 2023. Here, we'll explore which channels provided marketers with the highest ROI in 2023. Let's dive in. Let's explore why.

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User-Generated Gen Z Advertising Advertisers 145

illumin

OCTOBER 2, 2023

Since the early 2000s, social media has been a forum for community engagement and a great way for marketers to reach audiences and build trust; it follows then, that a strong social strategy is essential for establishing a meaningful digital presence. Knowing how to stand out, while engaging with audiences is crucial. billion USD.

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Gen Z Millennials Social Media Marketing Communications 98

Hubspot Marketing

MAY 16, 2023

Marketers commonly use social media to increase brand awareness, generate leads, and improve traffic. The list of social media platforms is growing, and well-known platforms like Facebook are always evolving and adding new features. Social Networking Examples of Major Platforms Facebook: 2.9

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Gen Z User-Generated Social Media Marketing Promotion 145

Hootsuite

MARCH 1, 2024

Instagram Threads nearly broke the internet when it debuted in early July 2023. Read on to find out how to start saving time by scheduling Threads posts. #1 Keep reading for a step-by-step breakdown of how to do it, plus some best practices to follow. That’s because early engagement is a value signal for the Instagram algorithm.

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Health Social Media Marketing Management Analytics 108

Martech

FEBRUARY 22, 2023

With an engaged and diverse user base, it’s no wonder marketers are looking for ways to leverage TikTok to reach their target audiences. 53% of marketers expect TikTok to deliver the biggest growth in 2023, according to Reuters’ State of Marketing 2023 report. ad campaigns and creator marketing activations.

Gen Z 115

Gen Z Millennials User-Generated Marketing 115

Hootsuite

MARCH 14, 2023

Shoot some footage of your toddler driving his PowerWheel car into the hedge, then show the VHS to whoever dared walk past your television set — targeted marketing in its purest form. At this point, there are dozens of places to drop your original film work. putting on my work sweatpants) and heading bravely to the frontlines (a.k.a.,

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Promotion Social Media Marketing Place Analytics 97

Sprout Social

DECEMBER 2, 2020

In order for social media marketing to work, you need an audience. Know who you want to reach and you can be successful in planning how you want to reach them. Defining your target audience sounds simple, but can be a challenge for marketers. Is your brand’s target audience on Twitter, Pinterest, Facebook or Instagram?

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Social Media Marketing Advertising Advertisers Promotion 124

Hootsuite

MAY 31, 2023

Here’s how you can get started with ChatGPT for social media marketing. Start free 30-day trial How to use ChatGPT for social media marketing ChatGPT and social media go together like peanut butter and jam. The company is active on Twitter, Facebook, TikTok, and Instagram. ChatGPT can help.

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Whitepaper User-Generated Social Media Marketing Real Estate 140

Hubspot Marketing

MARCH 14, 2023

According to HubSpot research , 77% of social media marketers say their marketing specialty has been somewhat to very effective for their company this year. How can you leverage social media in your business’ favor and turn it into a force for lead generation? With content offers, you can bring visitors to your website.

Gen Z 110

Gen Z User-Generated Social Media Marketing Millennials 110

Neil Patel

AUGUST 12, 2021

Think about this: you can reach thousands, if not millions, of viewers using popular restaurant marketing hashtags like #foodporn and #foodphotography. Platforms like Instagram and Facebook let you upload attractive images with location tags, making them ideal for restaurant marketing. Create a Cohesive Brand Voice.

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Food User-Generated Social Media Marketing Marketing 145

Sprout Social

JUNE 30, 2021

Social media marketing seems to get more complex by the day as platforms add more features and more ways for businesses to reach their audience. On most platforms, they last only 24 hours, although Instagram does give users the option to save certain stories to their highlights reel for users to view again and again. Facebook Stories.

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User-Generated Food Branding Promotion 136

Hubspot Marketing

APRIL 19, 2022

While Instagram – which notably innovated on Snapchat Stories – launched Instagram Reels, YouTube – known for its longer-form videos – launched YouTube Shorts. Or, "Will TikTok's Stories and long-form content go unnoticed and eventually be discontinued – just like Twitter Fleets ?". How to Publish a TikTok Story.

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Marketing Marketers Entertainment Branding 103

Hubspot Marketing

JULY 4, 2022

According to 2021 HubSpot Blog research on social media trends , 77% of social media marketers say social media marketing was somewhat to very effective for their company in 2021. Instagram. Instagram is constantly evolving. Live streaming is one of the most powerful tools on Instagram. Ignoring new features.

Social Media Marketing 98

Social Media Marketing Promotion Place Analytics 98

Sprout Social

MARCH 16, 2022

But video creation requires work. And to know what videos work, you need the right metrics. Sprout’s Premium Analytics give you a full, 360-degree view of how your videos—paid and organic—perform on social. Fast reporting helps you understand what content impacts your business and strategy, and how. Shares and comments.

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Analytics User-Generated Energy Product 124

Martech

OCTOBER 28, 2022

To succeed as a small or medium-sized business (SMB), employees must work smarter. Tight budgets and scrappy teams require innovation at every level — from the Founder and CMO, e-commerce Marketing Director to VP of Marketing, Social Media Director to Paid Search Strategist. A challenging digital marketing world.

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Digital Marketing Advertising Advertisers Shopper Market 136

Hubspot Marketing

APRIL 9, 2024

Advertising is an ever-changing beast — with those on ad and marketing teams working hard to stay ahead of trends. As a seasoned content marketer working in tech, I’ve noticed that advertising trends in 2024 seem to respond to the trends we saw in 2023. I had to work with large sets of images for a project.

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Advertising Advertisers PR Millennials 73

Digital Marketer

JUNE 15, 2023

The marketing and advertising landscape is constantly evolving. With the continuous emergence of new technologies and changes in consumer behavior, it’s super important to stay ahead of the curve by staying on top of the latest digital marketing trends. And this is exactly what happens in the metaverse.

Market Trends 82

Market Trends Digital Marketing Marketing Marketers 82

Neil Patel

NOVEMBER 30, 2020

Studying how people use video search to find the content they want is an essential but often neglected area of marketing. When we understand how video search engines work, we can begin to devise marketing strategies around this traffic source. How People Search for Videos. What Is Video Search?

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SEO User-Generated Place Entertainment 135

Hubspot Marketing

DECEMBER 11, 2023

Twitter (now X) and Facebook (now Meta, which owns Instagram which launched Threads) have a long history of competition. Threads are completely ad-free (at least, for now), while X works with advertisers and content creators to monetize the platform. Advantages of X Wondering how X can benefit your brand?

Gen Z 97

Gen Z Branding Advertising Advertisers 97

Hootsuite

MARCH 8, 2023

Free Instagram caption generator Instagram Caption Generator Pick a style from the dropdown list, describe your post, and let AI write your caption for you. Reset Social media marketers wear all the hats and do all the jobs. It writes compelling, on-brand Instagram captions in a matter of seconds. Thanks, robots!

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User-Generated Millennials Copywriting Social Media Marketing 134

SocialPilot

JANUARY 21, 2024

TikTok stories were launched in 2022, and it is their answer to its counterparts like Snapchat, Facebook, Instagram, and other stories’ features. So, let’s ensure that you’re taking advantage of TikTok stories in your marketing efforts by understanding this new feature and how you can use it. How to Use TikTok Stories?

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Social Media Marketing Fashion Branding Management 82

Sachs Marketing Group

JULY 8, 2022

On a large scale, digital marketing has not changed much in 2022. Let’s take a look at some of the most bang-for-your-buck digital marketing trends in 2022. When we say, “maximize profit”, we’re talking about digital marketing trends that translate as directly as possible into more leads, and more sales. Just “ google it ”!

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Market Trends Digital Marketing eCommerce Marketing 104

Hubspot Marketing

AUGUST 7, 2023

By comparison, it took Instagram over two years to reach that same milestone. How Your Brand Can Excel on Threads [4 Powerful Tips] 1. Lunn compares Threads to the early days of Facebook, where "unfiltered posts, and multiple posts each day, are the name of the game." In fact, Threads reached 100 million users within five days.

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Gen Z Thought Leadership User-Generated Advertising 94

Hootsuite

MARCH 20, 2023

Meta Verified is a subscription service that makes it easy for anyone to gain access to the previously elusive blue check badge on Instagram and Facebook. So, how does it work, what does it cost, and who can apply? Meta Verified is a subscription bundle for creators on Instagram and Facebook.

Social Media Marketing 93

Social Media Marketing Education Management Branding 93

Businesses Grow

JANUARY 8, 2024

This post covers 10 non-obvious social media trends: Marketing speed Why social media will upend search The big new platform on the horizon Why influence is everything Social listening platforms in trouble The essential role of community Social commerce Designer commerce Watermarked content Local content hubs 1. Just kidding.

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Gen Z Whitepaper Influencer Marketing User-Generated 128

Hootsuite

NOVEMBER 9, 2020

Considering TikTok marketing for your business or organization? But many businesses have found success marketing on TikTok—from Nike to Universal Pictures to the San Diego Zoo. But many businesses have found success marketing on TikTok—from Nike to Universal Pictures to the San Diego Zoo. How to set up TikTok for Business.

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Marketing Strategy Marketing Marketers Fashion 145

Sprout Social

SEPTEMBER 2, 2022

Between algorithm shifts and the rise of new platforms, the only constant in the world of social media is change. As social media has become more advanced and more important, so too has the demand on marketing and social media team. Org-wide social media marketing training. Free social media marketing training and resources.

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Social Media Marketing Price Marketing Marketers 117

Hootsuite

JANUARY 4, 2023

Social media marketing provides a unique opportunity to connect with this massive audience on the platforms where they already spend their time. But what exactly does social media marketing entail? How do you “do” social media marketing, and how do you get started? What is social media marketing?

Social Media Marketing 77

Social Media Marketing User-Generated Marketing Marketers 77

Neil Patel

JANUARY 13, 2021

Twitter hasn’t had the easiest time adjusting to the new social media landscape. Facebook and messaging apps have been crushing the social media platform on paper. But, Twitter isn’t a ghost town. Participating on Twitter is a lot more fruitful than you think. These may look impressive, but they don’t work.

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Promotion Price Influencer Marketing Place 137

Neil Patel

DECEMBER 13, 2022

With the economy up in the air due to inflation kicking into high gear, war, interest rates rising, and other factors that we can’t control we decided it would be great to see how other marketers are reacting. And we didn’t want to know how marketers were reacting just in the U.S., Email Marketing. Earned Media.

B2C 144

B2C Marketing Marketers Influencer Marketing 144

AWeber

JUNE 21, 2022

It’s even more frustrating when you talk with your biggest fans and they haven’t heard about your new thing because Youtube, Facebook, Twitter or others decided your post shouldn’t show up in your followers' feeds. How does Auto Newsletter work? Here’s how RSS feeds work with your Auto Newsletter: Check feed.

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Promotion Product Advertising Advertisers 126

AWeber

APRIL 26, 2022

Building an engaged audience is one of the best marketing strategies around. How do you grow an email list without an existing audience to market to? You just have to test what works for your customers. Chat widgets are becoming more and more common on marketing websites — even for small businesses.

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Promotion Thought Leadership Place Advertising 127

Rock Content

MARCH 4, 2024

A great social media marketing strategy is more than simply getting the word out about your brand. But what is social media marketing? Why is it so important in today’s digital marketing scene, and what do brands need to know in 2024 to ensure their strategies resonate? Get it right, and watch your brand grow in a big way.

Social Media Marketing 52

Social Media Marketing Gen Z Marketing Marketers 52