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How Ecommerce Transformed Marketing 

Digital Marketer

This includes the second-hand goods market and resellers operating through auction sites like eBay. This can include freelancers, product testers, and so on. What is the Impact of Ecommerce on Marketing? Marketing is nothing if not adaptive. As ecommerce has emerged and evolved, marketing has gone through many changes.

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How AI in analytics is transforming the way marketers work

Unbounce

Both Netflix and Google have collected boatloads of data from the millions of people using their products. And to make sure you keep using their products). This can only be done by analyzing millions upon millions of datasets from previous users. In short, don’t fire your marketing team. The answer: AI, baby.

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Why You Should Still Be Using Personalized Marketing to Boost Your Brand

Neil Patel

One of the most effective strategies to build a personal connection is personalized marketing. What exactly is personalized marketing, and what are the benefits ? Hint: It’s more than adding “$FNAME” to your email marketing!). What Is Personalized Marketing? Segmentation.

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Scaling personalized experiences: From anonymity to insight

Martech

In the digital age, personalizing the user experience remains a paramount goal for marketers. Strategic content organization: The power of tagging Content tagging emerges as a pivotal initial step in the journey toward creating personalized user experiences. Product and service tagging.

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A Beginner’s Guide To AI in Marketing: Everything You Need To Know

SocialPilot

Discover how you can use AI to scale up your marketing game, its pros and cons, and popular examples. What is AI Marketing? AI marketing or artificial intelligence marketing refers to using AI models to improve marketing strategies and campaigns. But how exactly are marketers using AI?

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Industrial Website Redesign: Why It’s Not a DIY Project

Tiecas

A truly effective industrial website is a lead-generation engine, and your site’s strategic makeover must address the aesthetics and inner workings that drive potential buyers toward meaningful action. These essential questions are not simply a marketing exercise. Generic, buzzword-laden messaging won’t cut it for industrial websites.

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How Financial Services Businesses are Using Automation

Hubspot Marketing

When you’re rolling with a good marketing automation hub, even segmentation happens manually through email sign-ups, landing pages, and automated workflows. You had to go to our backend system, tell tech the segment you wanted, have them download a list for you, and then upload it into the email marketing portal.

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